Google SEO外链实操
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在<span style="color: black;">咱们</span>搭建好网站，<span style="color: black;">根据</span>SEO优化策略进行优化之后，<span style="color: black;">咱们</span>接下来的工作<span style="color: black;">便是</span>布局外链了，有一点SEO<span style="color: black;">基本</span>的人都<span style="color: black;">晓得</span>，内容为王，外链为皇，外链是<span style="color: black;">全部</span>SEO中最<span style="color: black;">要紧</span>的环节。谷歌<span style="color: black;">知道</span>指出，反向链接仍然是<span style="color: black;">她们</span>最<span style="color: black;">要紧</span>的搜索引擎排名之一。<span style="color: black;">因此呢</span>，做好外链<span style="color: black;">能够</span>加快<span style="color: black;">咱们</span>网站的整体排名。</p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">1、</span>外链建设的原则</h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">权威性</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">即<span style="color: black;">需求</span><span style="color: black;">咱们</span><span style="color: black;">选取</span>权威度比较高的外链资源来进行外链的构建。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">广泛性</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">即<span style="color: black;">咱们</span>的外链资源要尽可能地广泛，多<span style="color: black;">途径</span>，多类型分布。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">关联</span>性</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">即<span style="color: black;">咱们</span><span style="color: black;">颁布</span>外链的资源要与<span style="color: black;">咱们</span>的业务有比<span style="color: black;">很强</span>的<span style="color: black;">关联</span>性，你做汽车零配件的，不要去美食的论坛中去发外链。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">加速度</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">即<span style="color: black;">咱们</span>前期规划好一个页面要挤到<span style="color: black;">第1</span>页，<span style="color: black;">必须</span>多少条外链的支撑，<span style="color: black;">而后</span><span style="color: black;">根据</span>金字塔模型进行外链的建设，高质量的在塔尖（少量），中等在中间（中等），低质量的在塔底（<span style="color: black;">海量</span>）。<span style="color: black;">能够</span>给外链加外链，加快外链的收录速度，网站的排名<span style="color: black;">亦</span><span style="color: black;">能够</span>得到更快的<span style="color: black;">加强</span>。</p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">2、</span><span style="color: black;">选取</span><span style="color: black;">重要</span>词</h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1.<span style="color: black;">怎样</span>获取<span style="color: black;">重要</span>词</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">关于<span style="color: black;">重要</span>词的获取，<span style="color: black;">咱们</span>在之前的<span style="color: black;">文案</span>有比较<span style="color: black;">仔细</span>的介绍<a style="color: black;">《<span style="color: black;">怎样</span>进行google<span style="color: black;">重要</span>词分析》</a>，<span style="color: black;">这儿</span>简单过一下。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（1）<span style="color: black;">按照</span>《XXX商品核心客户模型刻画》整理出<span style="color: black;">第1</span>版的基于需求方向和基于<span style="color: black;">制品</span>（或服务）方向的<span style="color: black;">基本</span>版<span style="color: black;">重要</span>字列表。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（2）将<span style="color: black;">基本</span>版<span style="color: black;">重要</span>字逐个的在 Google、Bing、yahoo、duckduc<span style="color: black;">公斤</span>o中搜索，收集搜索框自动填充和搜索结果底部的<span style="color: black;">关联</span>搜索的<span style="color: black;">重要</span>词。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（3）将<span style="color: black;">基本</span>版<span style="color: black;">重要</span>字逐个的在 Quora 和其他问答平台中搜索，找出问句类型的<span style="color: black;">重要</span>字。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（4）将<span style="color: black;">基本</span>版<span style="color: black;">重要</span>字逐个的在维基百科中搜索，找出同知识域的<span style="color: black;">重要</span>字。<span style="color: black;">倘若</span><span style="color: black;">基本</span>版的<span style="color: black;">重要</span>词对应了某本专业的书籍，从这本书的目录中找出同知识域的<span style="color: black;">重要</span>字。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（5）将<span style="color: black;">基本</span>版<span style="color: black;">重要</span>字逐个的在亚马逊中搜索，找出同类<span style="color: black;">制品</span>的<span style="color: black;">重要</span>字及有购买意图的<span style="color: black;">重要</span>词。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（6）将<span style="color: black;">基本</span>版<span style="color: black;">重要</span>字逐个的在 YouTube 和reddit等交流论坛中搜索，找出口<span style="color: black;">关联</span>的长尾<span style="color: black;">重要</span>字。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（7）<span style="color: black;">运用</span> Google <span style="color: black;">重要</span>字<span style="color: black;">工具</span>和 Keywords Everywhere，Ubersuggest，<a style="color: black;"><span style="color: black;">http://</span><span style="color: black;">keywordtool.io</span></a> 等知名的<span style="color: black;">重要</span>字<span style="color: black;">举荐</span><span style="color: black;">工具</span>，找出<span style="color: black;">更加多</span>泛化后的长尾关节字。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2.<span style="color: black;">怎样</span>整理<span style="color: black;">重要</span>词</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">合并自己<span style="color: black;">经过</span>各个途径整理到的<span style="color: black;">重要</span>词，去重后，形成<span style="color: black;">重要</span>词总表，把相同语义的<span style="color: black;">重要</span>词<span style="color: black;">根据</span>流量高低进行分组排序。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3.<span style="color: black;">怎样</span>确认主推<span style="color: black;">重要</span>词</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（1）<span style="color: black;">倘若</span><span style="color: black;">重要</span>词从<span style="color: black;">各样</span><span style="color: black;">重要</span>词<span style="color: black;">工具</span>中下载出来，<span style="color: black;">通常</span>有<span style="color: black;">重要</span>词难易程度分析，<span style="color: black;">能够</span><span style="color: black;">做为</span><span style="color: black;">必定</span>的参考。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（2）把一个<span style="color: black;">重要</span>字簇中所有的<span style="color: black;">重要</span>词放到谷歌内部进行搜索，查看返回的搜索结果和<span style="color: black;">必须</span>的时间（多少秒返回多少结果，<span style="color: black;">能够</span>判断这个词的内容<span style="color: black;">已然</span>有多少），查看排名前十的页面类型：内容，权重（<span style="color: black;">是不是</span>权威网站，<span style="color: black;">是不是</span>首页，<span style="color: black;">是不是</span>购物页面）。优先<span style="color: black;">选取</span>搜索结果少，前十结果有较少权威网站的<span style="color: black;">重要</span>词。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（3）<span style="color: black;">按照</span>以上两个方式确认<span style="color: black;">每一个</span><span style="color: black;">重要</span>词簇主推的词的优先<span style="color: black;">次序</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（4） <span style="color: black;">按照</span>以上的分析，第<span style="color: black;">1星期</span><span style="color: black;">选取</span>行业中有流量且竞争性不是很大的<span style="color: black;">重要</span>词2-3个，将这2-3个关键词在google和ahref, semrush和其他的<span style="color: black;">重要</span>字<span style="color: black;">工具</span>中<span style="color: black;">查询</span><span style="color: black;">更加多</span>的扩展词语，形成这个<span style="color: black;">重要</span>字下<span style="color: black;">重要</span>字簇，<span style="color: black;">而后</span>对这些有流量的词语进行高质量文案的编辑和外链的添加。<span style="color: black;">连续</span>2-3周，再更换其他的<span style="color: black;">重要</span>词。</p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">3、</span>外链内容规划</h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1.确认当天要<span style="color: black;">颁布</span>外链类型</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">平常</span>的外链类型有：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">博客、web 2.0：第三方博客、新闻稿，坐客博客，问答等；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">PDF：<span style="color: black;">包含</span>电子书及行业文档等；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">多媒<span style="color: black;">身体</span>容：长短视频和在线直播、信息视图及<span style="color: black;">制品</span><span style="color: black;">照片</span>；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">书签，<span style="color: black;">文案</span>目录，黄页等链接；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Review平台和coupon平台的评论内容和促销内容。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2.确认你要推的<span style="color: black;">重要</span>词适配用户的<span style="color: black;">那些</span>购买<span style="color: black;">周期</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">用户的购买<span style="color: black;">周期</span><span style="color: black;">通常</span>有三个：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">第1</span><span style="color: black;">周期</span>：<span style="color: black;">制品</span>认知<span style="color: black;">周期</span>。客户的认知<span style="color: black;">周期</span>，是<span style="color: black;">营销</span>和营销周期的<span style="color: black;">起始</span>。这类<span style="color: black;">目的</span>客户<span style="color: black;">都数</span>是为<span style="color: black;">认识</span>自己<span style="color: black;">必须</span><span style="color: black;">那些</span><span style="color: black;">制品</span>和服务，但尚未做好购买准备。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这个时候的内容营销的策略是<span style="color: black;">帮忙</span>客户<span style="color: black;">创立</span>对<span style="color: black;">制品</span>认知、<span style="color: black;">运用</span><span style="color: black;">办法</span>及对<span style="color: black;">咱们</span><span style="color: black;">制品</span>特点，<span style="color: black;">供给</span><span style="color: black;">制品</span><span style="color: black;">运用</span>问题和<span style="color: black;">制品</span>的解答和<span style="color: black;">帮忙</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这类内容<span style="color: black;">包含</span><span style="color: black;">有些</span>教育性的文字、视频及信息图表。<span style="color: black;">文案</span>类型多以what, how，lis</p>
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