怎么样做网络营销？百度竞价与优化的区别
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">昨天一位<span style="color: black;">微X</span>好友在问：网站<span style="color: black;">怎样</span>做推广？百度竞价与优化有什么区别？如下图所示：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/p9rZIzY5GicjWqugb3eMEtxN7gKn60micwkxPL12b7icnclgkAUlRMFDCqkFhwQ7l07kAfbc48FFRK9M30Ghias4icw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">下面就对竞价和优化做下介绍。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">先看<span style="color: black;">照片</span>吧，随便在百度上做了个截图，<span style="color: black;">这般</span>介绍更直观些。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/p9rZIzY5GicjWqugb3eMEtxN7gKn60micweWOeEGibEaQSeO4BtDq8gE4gLG1NzyzwHXPATbCXVFesibtmoX0tZvJA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">百度竞价：</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">咱们</span>在百度上搜索<span style="color: black;">有些</span>词语时，<span style="color: black;">通常</span>排在前面的是百度竞价。<span style="color: black;">大众</span><span style="color: black;">能够</span>留意下，<span style="color: black;">显现</span>的结果里面，在网址后面带有 “<strong style="color: blue;">推广</strong>”字样的<span style="color: black;">便是</span>百度竞价推广。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">网站优化：</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这个很好区分，<span style="color: black;">摆列</span>在百度竞价下面的网站都是做网站优化的。比较<span style="color: black;">显著</span>的区别<span style="color: black;">便是</span><span style="color: black;">表示</span>的网址后面会<span style="color: black;">显现</span>“<strong style="color: blue;">百度快照</strong>”字样。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">百度竞价与百度优化有<span style="color: black;">那些</span>区别呢？</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1、</span>收费模式不<span style="color: black;">同样</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">百度竞价</strong>：是在百度里面开个账户，充值以后，<span style="color: black;">能够</span>设置你想做的推广关键词（词语），并且为您设置的关键词定一个价格，例如5元，10元等。<span style="color: black;">这般</span>，互联网用户点击一次，从您在账户里面扣除设置的价格。消费完以后继续充值<span style="color: black;">就可</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">网站优化</strong>：<span style="color: black;">通常</span>是<span style="color: black;">有些</span>优化<span style="color: black;">机构</span><span style="color: black;">按照</span>您想推广的关键词给您一个包年的服务价格，让您的网站<span style="color: black;">始终</span>在百度首页<span style="color: black;">显现</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2、</span>申请<span style="color: black;">要求</span>不<span style="color: black;">同样</span>。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">百度竞价</span></strong><span style="color: black;">：<span style="color: black;">倘若</span>您要开通此类服务，前提是<span style="color: black;">必要</span>注册成<span style="color: black;">机构</span>，这是硬性<span style="color: black;">需求</span>。<span style="color: black;">倘若</span>是特定行业，还要<span style="color: black;">供给</span>必须的<span style="color: black;">关联</span>资质。<span style="color: black;">同期</span>网站<span style="color: black;">必要</span>要有ICP备案号。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">网站优化</span></strong><span style="color: black;">：只<span style="color: black;">必须</span>您有网站<span style="color: black;">就可</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3、</span>可推广的关键词不<span style="color: black;">同样</span>。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">百度竞价</span></strong><span style="color: black;">：只要您账户里面有<span style="color: black;">花费</span>，并且敢于出高价，任何关键词都没问题。例如鲜花、手机<span style="color: black;">这般</span>的热门词语，出价应该不会<span style="color: black;">小于</span>30元吧。一天<span style="color: black;">最少</span><span style="color: black;">亦</span>有几千的搜索量。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">网站优化</span></strong><span style="color: black;">：太热门的关键词，优化<span style="color: black;">机构</span>是没办法优化上去的，这真的<span style="color: black;">必须</span>SEO大牛操刀还可能会实现。当然<span style="color: black;">花费</span><span style="color: black;">亦</span>不会低。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大致就上面这么多吧。<span style="color: black;">伴侣</span>们若还是不<span style="color: black;">认识</span>，可在下面留言，免费解答。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/p9rZIzY5GicjWqugb3eMEtxN7gKn60micwia7ZrlF7qw6BfNlfj1FR6Eh7qiaHQnYoHiadyiblc8pLPvFqfZ5u6afqnw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
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