b1gc8v 发表于 2024-7-18 10:50:01

阿里巴巴国际站高级客户经理岗位职责是什么?


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">谨以本文给求职者方向,你将要进入的工作岗位<span style="color: black;">详细</span>工作内容是什么?时间成本<span style="color: black;">针对</span><span style="color: black;">每一个</span>人都是非常宝贵的,<span style="color: black;">认识</span>清楚每一份职业岗位职责,你想要的和你<span style="color: black;">是不是</span>合适是两回事。<span style="color: black;">自己</span>于2020年9月从阿里巴巴国际站高级客户经理的岗位离职,亲身体验所述,<span style="color: black;">期盼</span>对您有所<span style="color: black;">帮忙</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、</span>阿里巴巴国际站是什么?</strong>
    </p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">马云创立阿里的初心是:把中国制造推向全世界。这个创业梦想来自于马云去美国的时候<span style="color: black;">发掘</span>网上购物<span style="color: black;">已然</span>非常流行,人们在网上<span style="color: black;">能够</span>搜索到<span style="color: black;">全世界</span>各地的商品,唯独中国的商品<span style="color: black;">无</span>。阿里巴巴国际站前身<span style="color: black;">便是</span>黄页。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">本质上它是一个B2B的平台,信息交互平台。国内的生产商<span style="color: black;">能够</span><span style="color: black;">经过</span>网页展示,让海外买家<span style="color: black;">能够</span>找到国内厂商,<span style="color: black;">从而</span>谈合作进行跨境交易。</p>海外买家<span style="color: black;">怎样</span>来?阿里会在各大海外平台投放<span style="color: black;">宣传</span>引流,<span style="color: black;">例如</span>谷歌,推特,INS,领英,脸书等平台。
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/b6cf6b2434ea4fc187004b8456bfedd5~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1721312956&amp;x-signature=0MjvB4mLe%2B44Zc4t9ZgWwCU0R%2BM%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">阿里巴巴国际站历程</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、</span>阿里巴巴国际站高级客户经理本质是什么?</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">是顾问式<span style="color: black;">宣传</span><span style="color: black;">营销</span>。专业能力为:跨境贸易信息咨询、阿里国际站平台运营规则透传、<span style="color: black;">营销</span>能力。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">基本</span>式的本质仍是<span style="color: black;">宣传</span><span style="color: black;">营销</span>。售卖平台的<span style="color: black;">基本</span><span style="color: black;">入住</span>CPT<span style="color: black;">制品</span>和P4P等<span style="color: black;">宣传</span>资源。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、</span>阿里巴巴国际站的<span style="color: black;">营销</span>方式</strong><strong style="color: blue;"><span style="color: black;">通常</span>是分为客户经理及主管直接面谈合作和让商家去招商会再进行面谈确认合作。</strong>分享我在阿里<span style="color: black;">平常</span>拎包中学习到的<span style="color: black;">营销</span>思路。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">面谈整体的<span style="color: black;">营销</span>思路:破冰-探询-聆听-挖痛点-介绍-关单-成交</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、破冰:从一个<span style="color: black;">叫作</span>呼铁汉/老中医/我最<span style="color: black;">善于</span>XXX,快速拉进,自我角色设定</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、探询:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">为找到痛点的提问方式,你<span style="color: black;">此刻</span><span style="color: black;">必须</span>的是什么 ? 别人都叫我老中医,您<span style="color: black;">日前</span>遇到什么问题看下我能<span style="color: black;">不可</span><span style="color: black;">帮忙</span>你?</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、深入聆听:认真聆听客户需求,拿出纸笔<span style="color: black;">表率</span>尊重,口头<span style="color: black;">回复</span>点头给予眼神肯定。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、深挖痛点</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5、给出<span style="color: black;">处理</span>痛点的<span style="color: black;">方法</span>及铺垫<span style="color: black;">制品</span>:<span style="color: black;">仔细</span>列出每一个痛点的<span style="color: black;">处理</span><span style="color: black;">方法</span><span style="color: black;">意见</span>,</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在肯定商家的<span style="color: black;">同期</span>给予日后的<span style="color: black;">危险</span>感,为日后变更好更强铺垫<span style="color: black;">制品</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">6、结合需求的项目介绍:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1)强调<span style="color: black;">机构</span>价值</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2)项目价值及<span style="color: black;">详细</span>内容</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3)给予<span style="color: black;">自信心</span>,<span style="color: black;">明显</span>今日来的诚意及对商家的认可</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4)项目负责人的价值,客户经理的价值</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5)<span style="color: black;">同期</span>给商家时间规划及期待</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">7、关单:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1)再次给予<span style="color: black;">自信心</span>,确定合作</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">重申上线时间及走流程打款时间,确定叫商家盖章,合照确认合作。</p><strong style="color: blue;"><span style="color: black;">4、</span><span style="color: black;">怎样</span>寻找<span style="color: black;">目的</span>客户?</strong><strong style="color: blue;"><span style="color: black;">针对</span>刚入职的阿里巴巴高级客户经理,<span style="color: black;">制品</span>不<span style="color: black;">熟练</span>的<span style="color: black;">状况</span>下,最关键的能力不是<span style="color: black;">营销</span>谈判能力。<span style="color: black;">由于</span>阿里是<span style="color: black;">必定</span>要招聘有<span style="color: black;">营销</span>经验的人的<span style="color: black;">况且</span>有主管陪访,<span style="color: black;">倘若</span>关键的是寻找客户的能力!</strong>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">平常</span>最<span style="color: black;">重点</span>寻找客户的<span style="color: black;">途径</span>简洁概括:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、<span style="color: black;">机构</span>公海系统 </p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 2、陌拜(陌生拜访)内外贸商圈或厂圈 </p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 3、外贸招聘网站寻找 </p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、内部<span style="color: black;">区别</span><span style="color: black;">分部</span>或<span style="color: black;">区别</span>区域同事转介绍等 </p>5、客户转介绍
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/365abd4d3acd405182b0d33da4f0aba5~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1721312956&amp;x-signature=kHVWgy7HOrcoOmkEg7RuRowuvOs%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">找客户<span style="color: black;">重点</span>路径</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">5、</span>阿里巴巴国际站高级客户经理<span style="color: black;">详细</span>工作内容是?</strong>
    </p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">通常</span>阿里巴巴国际站高级客户经理一天的安排会相对满档。<span style="color: black;">通常</span>8点半到9点之间会回到办公室,<span style="color: black;">夜晚</span>视加班<span style="color: black;">状况</span>9点-12点<span style="color: black;">上下</span>新人才会离开办公室,周六<span style="color: black;">通常</span>会因项目问题加班,新人<span style="color: black;">倘若</span>想要出结果加倍付出加班是常有的状态。</p><strong style="color: blue;">早上:</strong>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">开会(阿里常态,开会的目的<span style="color: black;">没</span>非<span style="color: black;">便是</span>复盘+定<span style="color: black;">目的</span>)、有空时间<span style="color: black;">tel</span>公海寻找客户邀约客户见面或邀请去招商会议。</p><strong style="color: blue;">下午:</strong>有客户安排就安排见面,<span style="color: black;">无</span>就安排陌拜或继续打<span style="color: black;">tel</span>寻找客户。
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">夜晚</span>:</strong>
    </p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">通常</span>8点前要回到<span style="color: black;">机构</span>,要么进行复盘会议要么进行统一学习或开会讲座。视领导人的安排。</p><span style="color: black;">通常</span>干得比较久的客户经理老客户的数量比较庞大,<span style="color: black;">必须</span>抽出时间来处理售后的服务问题。<span style="color: black;">例如</span><span style="color: black;">怎样</span><span style="color: black;">加强</span>店铺效果(<span style="color: black;">能够</span>是优化<span style="color: black;">亦</span>可是加大投入买流量)。
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以上是本节分享,本文<span style="color: black;">尽可能</span>多带事实少带观点,客观分享阿里巴巴国际站高级客户经理的<span style="color: black;">详细</span>工作方式及内容。<span style="color: black;">详细</span>非本文所述轻易,会遇到<span style="color: black;">有些</span><span style="color: black;">实质</span>执行中的困难之处。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/dfic-imagehandler/9d9ea1a0-f51e-489e-ba55-ad007c4aaee5~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1721312956&amp;x-signature=pTJZKciDAS0nyYd3Bk9g56MLUo0%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">阿里人的自述</p>
    </div>




jm2020 发表于 2024-8-28 08:57:02

论坛外链网http://www.fok120.com/

nqkk58 发表于 2024-11-9 05:10:18

“板凳”(第三个回帖的人)‌
页: [1]
查看完整版本: 阿里巴巴国际站高级客户经理岗位职责是什么?