营销怎么样利用微X容易搞定客户?
<div style="color: black; text-align: left; margin-bottom: 10px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">咱们</span>用<span style="color: black;">微X</span>聊客户,最担心的问题<span style="color: black;">便是</span><span style="color: black;">怎样</span>去跟客户<span style="color: black;">微X</span>聊天?怎么<span style="color: black;">才可</span>让客户搭理我呢?要是把人家弄的烦了把我拉黑怎么办呢?</strong></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/5211f5c89a7343b5990dbc297f6026d5~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1721408479&x-signature=u7VB8ye5FQY7G%2BtcZgjk03SpTBQ%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">微X</span>营销</p>
</div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">做为</span>一名<span style="color: black;">营销</span>人员,除了要打<span style="color: black;">tel</span>、<span style="color: black;">或</span>地推,你最常用的还是用<span style="color: black;">微X</span>去联系你的客户。有的时候,你拜访了几个客户,当时说得挺好的,<span style="color: black;">亦</span>加了<span style="color: black;">微X</span>,想后期再<span style="color: black;">经过</span><span style="color: black;">微X</span>成交,可是回来后你<span style="color: black;">发掘</span>:一切都不是你想的<span style="color: black;">那样</span>简单!每次想开口找客户聊天,可是却不<span style="color: black;">晓得</span>聊什么,每次跟<span style="color: black;">她们</span>说话,基本都<span style="color: black;">不睬</span>你。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你<span style="color: black;">亦</span>曾想试着去找客户的需求痛点,可是只见过一次,脑子里<span style="color: black;">基本</span>整理不出什么东西来,找不到他/她的痛点。<span style="color: black;">况且</span>你给<span style="color: black;">她们</span>发语音<span style="color: black;">信息</span>,客户从来没回过,更有甚者可能还会数落你一顿,最后还把你给删了!结果好好的一个可能成交的潜在客户,就这么被废了!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">案例分析</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">李萌是一家互联网<span style="color: black;">机构</span>的<span style="color: black;">营销</span>,她刚上岗直属领导就让她用<span style="color: black;">微X</span>聊客户,一<span style="color: black;">起始</span>她觉得很简单,<span style="color: black;">然则</span>她跟几个客户发了几则<span style="color: black;">信息</span>之后,<span style="color: black;">发掘</span>对方不是<span style="color: black;">不睬</span>她,<span style="color: black;">便是</span>把她直接拉黑了,<span style="color: black;">连续</span>了<span style="color: black;">1星期</span>之后,之前<span style="color: black;">营销</span>累积下来的潜在客户都快被她“聊”没了,她这才去求助自己的领导。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">她的领导说:“你<span style="color: black;">此刻</span>该专心做人情了,对方对咱们非常不信任,<span style="color: black;">因此</span>事情推进不下去,你发的<span style="color: black;">信息</span>没效果?<span style="color: black;">原由</span>可能是内容<span style="color: black;">不足</span>好,还有数量<span style="color: black;">不足</span>,时间未到。不要什么垃圾信息都给客户发,要发对他/她有用的,<span style="color: black;">咱们</span>做<span style="color: black;">营销</span>要做到“特务”的程度?知己知彼,<span style="color: black;">才可</span>百战百胜。不<span style="color: black;">晓得</span>跟客户聊什么,<span style="color: black;">便是</span>对客户知之甚少。”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“你加了客户的<span style="color: black;">微X</span>和QQ,<span style="color: black;">能够</span>通过<span style="color: black;">她们</span>的<span style="color: black;">伴侣</span>圈、说说去<span style="color: black;">认识</span>客户的信息。<span style="color: black;">例如</span>兴趣<span style="color: black;">兴趣</span>、家庭、生活动态、转载的<span style="color: black;">文案</span>等等。你去点赞、评论,去刷脸,刷存在感。记得,千万别太做作,把握好频率和言辞。我曾经在客户<span style="color: black;">微X</span><span style="color: black;">伴侣</span>圈,<span style="color: black;">认识</span>到女客户怀孕2个月,有孕吐现象,就给她送了孕妇奶粉,保持营养,女客户后来把我当亲弟看待。”</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/1ee5d62577ea48c18bcfe6831f6f3035~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1721408479&x-signature=C99RpWX6VIpisGQDPcFn7Q55koE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">记住,在<span style="color: black;">微X</span>聊客户之前,一定要懂得<span style="color: black;">科研</span>客户,<span style="color: black;">科研</span><span style="color: black;">她们</span>的兴趣<span style="color: black;">爱好</span>,这个非常重要!</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">苏学锋导师说:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“不要怕自己说多了,客户会把你拉黑,<span style="color: black;">都数</span>人不会拒绝别人对自己的关心,只是<span style="color: black;">她们</span>不说<span style="color: black;">罢了</span>,<span style="color: black;">她们</span>在静静地观察你,<span style="color: black;">瞧瞧</span>你与其他<span style="color: black;">营销</span>人员有什么<span style="color: black;">区别</span>。想要做好<span style="color: black;">营销</span>,<span style="color: black;">必定</span>要懂得在做好准备之后,主动出击。”</p>
</div>
楼主节操掉了,还不快捡起来! 论坛外链网http://www.fok120.com/
页:
[1]