2024年拼多多从选品到截流到付费的玩法技巧 拼多多运营必学体系课程课件
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3月20日,拼多多集团发布<span style="color: black;">截止</span>12月31日的2023年第四季度及全年业绩报告。该季度,拼多多集团营收为889亿元,同比增长123%。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> “<strong style="color: blue;">2024年将是拼多多深化高质量发展战略的重要一年</strong>。”拼多多集团执行董事、联席首席执行官赵佳臻<span style="color: black;">暗示</span>,“这次的业绩<span style="color: black;">亦</span>激励着<span style="color: black;">咱们</span>更加积极、坚定地围绕高质量发展进行<span style="color: black;">长时间</span>投入,<strong style="color: blue;">从‘多实惠’和‘好服务’</strong>两方面继续加大投入,助力消费者实现高质量的消费升级。”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <span style="color: black;">针对</span>外界关注的海外业务,在财报发布后的分析师<span style="color: black;">tel</span>会议上,拼多多董事长、联席首席执行官陈磊谈及集团<span style="color: black;">全世界</span>化业务时<span style="color: black;">暗示</span>,“<span style="color: black;">咱们</span>的业务仍然很新,<span style="color: black;">咱们</span>始终抱着向消费者学习、向市场学习的真诚态度,探索<span style="color: black;">更加多</span>的技术与模式创新。”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/kicM4rgau59dz0egmibTGic83ySIZpRKdZKjF2vib2wCBcy0dOvNw9wkEyDBuaNuIDr9WSc93aFCZ0Ngccv677aGTA/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">同期</span>,拼多多透露了多多跨境的最新<span style="color: black;">状况</span>,2022年9月上线<span style="color: black;">迄今</span>,<strong style="color: blue;">多多跨境已进入50个国家和地区</strong>。去年底,在美国当地年底大促的活动中,多多跨境商家有人卖出了100多万顶帽子,有人实现了2~3倍的销量增长。<span style="color: black;">另一</span>,拼多多在今年初举行的美国职业橄榄球大联盟“超级碗”总决赛上投放<span style="color: black;">宣传</span>,并在多多跨境助力下,“超级碗”的热度促进了国内中小企业做大订单规模。在“中国眼镜之乡”台州临海杜桥镇,一位工厂型眼镜商家<span style="color: black;">暗示</span>,<span style="color: black;">她们</span>为“超级碗”准备了15天的库存,结果不到7天便售罄。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">多多跨境TEMU系列专题课程可参考:</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;"><span style="color: black;">【人工智能系列专题之AI电商】GPT赋能电商应用案例合集、AI+跨境电商课件课程面面观!</span></a></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <span style="color: black;">全年<span style="color: black;">开发</span><span style="color: black;">花费</span>超百亿元</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">财报<span style="color: black;">表示</span>,拼多多集团去年四季度<span style="color: black;">开发</span><span style="color: black;">花费</span>为29亿元,全年<span style="color: black;">开发</span><span style="color: black;">花费</span>达到110亿元。<span style="color: black;">据说</span>,农业是拼多多的底盘,<span style="color: black;">亦</span>是其去年<span style="color: black;">连续</span>投入的重点板块。去年四季度,拼多多深度支持第二届科技小院大赛的举办,并对农业高校、<span style="color: black;">研究</span>单位重点<span style="color: black;">开发</span>的科技农<span style="color: black;">制品</span>给予流量和<span style="color: black;">补助</span>扶持,<span style="color: black;">提高</span>农业科技成果转化,加快发展农业新质生产力。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> “2024年,<strong style="color: blue;"><span style="color: black;">咱们</span>将加大对农云行动、农研赛事等农业重点项目的投入,继续推动各地打造更具韧性的数字化农产带,助力乡村振兴与农民增收</strong>。”赵佳臻<span style="color: black;">暗示</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">拼多多狂飙,今天1C9U特意给<span style="color: black;">大众</span>安排一套多多开店的专题。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2024拼多多从选品到截流到付费的玩法技巧,截流自然流量玩法,高投产玩法</span></strong></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">01虚拟类目店铺分析.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">02虚拟类目店铺类型分析 ].mp4</span></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">02.标准ocpx硬核冷<span style="color: black;">起步</span>技巧 .mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">03.全站成交与投产比的区别 .mp4</span></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">05.全站推广全店动销玩法 .mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">06.高点击高转化内功搭建.mp4</span></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">第1</span>节课我的变现方式我的变现成绩.mp4</span></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">34.7、中低客单商品强付费盈利起盘<span style="color: black;">办法</span>-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">33.6、单品多链接<span style="color: black;">协同</span>全站推广实现全店盈利-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">32.5、全站推广<span style="color: black;">揭发</span>和投产递增让单品快速盈利-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">31.4、场景辅助让多多搜索<span style="color: black;">亦</span><span style="color: black;">能够</span>实现盈利-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">30.3、多多搜索<span style="color: black;">揭发</span>递增无衰退高投产玩法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">29.2、多多搜索阶梯出价高投产玩法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">28.1、推广不盈利的<span style="color: black;">原由</span>和正确的计算盈亏的办法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">27.7、最新全站推广<span style="color: black;">显现</span>断流的<span style="color: black;">处理</span><span style="color: black;">办法</span>-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">26.6、【全店动销】多<span style="color: black;">制品</span>多链接低限额全店动销玩法.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">25.5、【高投产】多链接大促活动<span style="color: black;">协同</span>强付费递<span style="color: black;">升高</span>投产打法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">24.4、【高投产】少预算老带新爆款群高投产强付费玩法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">23.3、【免费流量】强付费冲畅销榜带动店铺免费流量-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">22.2、【免费流量】商品裂变<span style="color: black;">协同</span>强付费截留法带动店铺免费流量-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">21.1、【免费流量】强付费带动免费流量的底层<span style="color: black;">规律</span>和<span style="color: black;">相关</span>-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">20.8、全站和搜索<span style="color: black;">揭发</span>量低,烧不动拿不到量<span style="color: black;">怎样</span><span style="color: black;">处理</span>-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">19.7、<span style="color: black;">怎样</span>防比价-最新SKU防比价实操<span style="color: black;">办法</span>-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">18.6、多拖多全店循环动销玩法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">17.5、不亏损上秒杀活动让新品快速日销千单-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">16.4、新品期、成<span style="color: black;">长时间</span>、爆发期三个<span style="color: black;">周期</span>运营和推广重点-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">15.3、<span style="color: black;">制品</span><span style="color: black;">基本</span>标准、付费起量策略和断流问题.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">14.2、快速选品、付费起盘和投产拉伸盈利三大核心实操-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">13.1、日销千单店铺七步运营法全流程-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">12.6、全站推广投产翻倍五步法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">11.5、全站推广成交出价坑产拉升玩法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">10.4、标准推广和全站推广<span style="color: black;">怎样</span>结合盈利引流-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">09.3、全站推广投产降低的<span style="color: black;">原由</span>和投产无衰退玩法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">08.2、<span style="color: black;">区别</span><span style="color: black;">制品</span><span style="color: black;">怎样</span>利用全站推广<span style="color: black;">连续</span>盈利-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">07.1、付费推广<span style="color: black;">调节</span>后全站推广<span style="color: black;">平常</span>问题及付费流量布局.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">06.6、最新连环操作起免费流量玩法(适合大类目)盈利-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">05.5、<span style="color: black;">怎样</span>在秒杀活动后获取<span style="color: black;">更加多</span>流量<span style="color: black;">连续</span>盈利-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">04.4、<span style="color: black;">区别</span><span style="color: black;">制品</span><span style="color: black;">怎样</span>利用秒杀冲破<span style="color: black;">营销</span>额天花板盈利-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">03.3、<span style="color: black;">挣钱</span>上584的技巧和活动后<span style="color: black;">怎样</span>保持平销盈利-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">02.2、<span style="color: black;">区别</span><span style="color: black;">制品</span><span style="color: black;">怎样</span><span style="color: black;">选取</span><span style="color: black;">区别</span>玩法快速盈利-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">01.1、全站降投产<span style="color: black;">亦</span>跑不动的<span style="color: black;">基本</span><span style="color: black;">原由</span>和链接盈利办法-.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">16.【小众蓝海选品2.0】全店蓝海品:全站推广小爆款玩法.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">15.【小众蓝海选品2.0】全店蓝海品:改销留评+破权重线.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">10.【小众蓝海选品2.0】选品08:小红书种草选品同款截流.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">09.【小众蓝海选品2.0】选品07:抖音<span style="color: black;">宣传</span>和<span style="color: black;">潜能</span>爆款截流】.mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">08.【小众蓝海选品2.0】选品06:单店单卖同一人群属性品 .mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">05.【小众蓝海选品2.0】选品03:动物功效型(超多蓝海) .mp4</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">02.【小众蓝海选品2.0】数据判断:此蓝海品能<span style="color: black;">不可</span>做 .mp4</span></p>
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