将来将没车可修?新能源车渗透率50%了,开汽修店还有前途么
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<div style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">和本地几家汽修店老板比较熟,<span style="color: black;">亦</span>没事会过去聊一下市场和经营<span style="color: black;">状况</span>。</span><span style="color: black;">几个老板给我的感觉是市场<span style="color: black;">已然</span>风起云涌,<span style="color: black;">她们</span>依然云淡风轻式的经营着,一个词——佛系!</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/5c4db38265fd4085b121185496414905~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722429287&x-signature=VSWgbfe9i2LHRcbN4d6h8yQdBzs%3D" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;">尽管官方数据<span style="color: black;">表示</span>电车的渗透率接近50%,但传统的维修确实还有很大的市场空间,就拿我住的这个老小区而言,我观察过油车的保有量大抵还有七成,<span style="color: black;">亦</span>足够养活这些扎根许久的老店。</span><span style="color: black;"><span style="color: black;">此刻</span>经济大环境<span style="color: black;">欠好</span>,<span style="color: black;">大众</span>都在捂紧口袋过日子,对电车这种迭代<span style="color: black;">快速</span>的重资产做到理性消费是必然。</span><span style="color: black;">汽修店老板反映,<span style="color: black;">此刻</span>偶尔<span style="color: black;">亦</span>能遇见几台要服务的电车,都是加玻璃水和小磕小碰<span style="color: black;">必须</span>的简单维修,基本都是车辆外饰件的问题处理,内部件的三电养护都轮不到<span style="color: black;">她们</span>插手了,<span style="color: black;">非常多</span><span style="color: black;">制品</span>都有三电终身质保政策,在<span style="color: black;">制品</span><span style="color: black;">营销</span>的时候都有<span style="color: black;">知道</span>规定<span style="color: black;">必要</span>去指定店,这基本上没给<span style="color: black;">她们</span>拓宽盘子的机会了。</span><span style="color: black;">而更隐秘的事情其实<span style="color: black;">她们</span>都<span style="color: black;">无</span>说。</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-tjoges91tu/cb253c074f8b0191e893a10749827802~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722429287&x-signature=uZYreQVsYneUOshUPtpc0PvQPHQ%3D" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;">新能源厂家售后自营<span style="color: black;">已然</span><span style="color: black;">再也不</span>是4S店体系,<span style="color: black;">亦</span>就基本断了汽修店的财路。</span><span style="color: black;">在<span style="color: black;">实质</span>经营中会痛苦<span style="color: black;">发掘</span>,你的采购件不仅<span style="color: black;">无</span>价格<span style="color: black;">优良</span>,<span style="color: black;">乃至</span>连<span style="color: black;">途径</span>还不像油车时代那样能够轻易<span style="color: black;">得到</span>,最后压根赚不到钱,老板们显然是<span style="color: black;">无</span>动力再进行业务拓展的。</span><span style="color: black;">我自己的油车很早就没在4S店做保养,经常在熟悉的街边店进行维修保养,接触时间一长,我<span style="color: black;">亦</span><span style="color: black;">晓得</span><span style="color: black;">她们</span>大概的经营<span style="color: black;">规律</span>,有一部分利润来自二道贩子的生意:机油、轮胎、防冻液这些易消耗通用件,店里都会有不小的存货,在本地汽配市场<span style="color: black;">能够</span>方便的调货赚一个差价。特殊的维修<span style="color: black;">例如</span>机械件、油漆、钣金、三滤<span style="color: black;">必须</span>用到的专属配件则进行单独采购,像我<span style="color: black;">这般</span>很少网上采购零配件去途虎店<span style="color: black;">守护</span>的车主数量还有不少,服务好这批用户短则五年长则十年是<span style="color: black;">无</span>问题的。</span><span style="color: black;">而<span style="color: black;">她们</span>想切入新能源市场却<span style="color: black;">没</span>从下手。从上游的零部件采购到下游的配套养护,都<span style="color: black;">没</span>法做到让用户<span style="color: black;">安心</span>满意。电车的<span style="color: black;">非常多</span>部件集成化程度很高,尤其是三电系统<span style="color: black;">无</span>受过专业训练的技师基本上拆开车壳只会傻眼,传统汽车那套动力和结构部分的维修知识基本用不上了,尤其是<span style="color: black;">此刻</span>流行的那个大压铸技术,<span style="color: black;">非常多</span>的零部件都整合到一个模块下面,<span style="color: black;">显现</span><span style="color: black;">制品</span>问题都是厂家整体进行更换,<span style="color: black;">亦</span>轮不到街边店什么事了。</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-tjoges91tu/53ef5afaff4413c92ec693d3675d4a75~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722429287&x-signature=NsKRXr%2FKmVt%2FC91eowYoWGaO2UQ%3D" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;">最后一点是,汽修</span><span style="color: black;"><span style="color: black;">日前</span>的发展</span><span style="color: black;">远远跟不上新能源行业的发展速度了,短短四五年时间,新能源渗透率就达到一半,传统的油车市场可是经过30年的发展才攒够这么多汽修人才,专业的店面<span style="color: black;">亦</span><span style="color: black;">必须</span>时间慢慢养成。</span><span style="color: black;">油车时代过得很滋润的修理店还有很大一把,修<span style="color: black;">没</span>可修的局面<span style="color: black;">短期</span><span style="color: black;">亦</span>不会<span style="color: black;">显现</span>,老板们<span style="color: black;">亦</span>吐槽面对新能源市场这块香饽饽<span style="color: black;">她们</span><span style="color: black;">此刻</span>啥都<span style="color: black;">不可</span>搞了,连洗新能源车都要<span style="color: black;">尤其</span>小心再小心。</span><span style="color: black;">我听完后只是笑而不语,时代确实变了呀。</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">网友留言<span style="color: black;">热榜</span>:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">@Guizas:</strong></span>其实<span style="color: black;">她们</span>都<span style="color: black;">晓得</span>新能源汽车是<span style="color: black;">将来</span>趋势,但<span style="color: black;">最少</span><span style="color: black;">日前</span>修燃油车还能<span style="color: black;">保准</span>收入,转型的<span style="color: black;">危害</span>和重新学习的成本都太高了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">@敬爱偶然:</strong></span>修电车要有高低压认证证书的,不像油车自己支个路边摊就行,<span style="color: black;">况且</span><span style="color: black;">因为</span>质保<span style="color: black;">绑缚</span>,大<span style="color: black;">都数</span>电车的维保都被困在4S店了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">@淡如雏菊:</span></strong>原来的老师傅<span style="color: black;">亦</span>不会修了,想起以前在服装厂的时候,从马达<span style="color: black;">设备</span>换电池板的,师傅为了与时俱进,<span style="color: black;">亦</span>是一边修一边学习,本来有些小问题,平常不劳机修工自己<span style="color: black;">亦</span><span style="color: black;">能够</span>修的,看到<span style="color: black;">哪些</span>里面拆开的像手机里<span style="color: black;">同样</span>密密麻麻,<span style="color: black;">亦</span>没法修了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">@Express2015:</span></strong><span style="color: black;">首要</span>是修理厂不会修,<span style="color: black;">亦</span>弄不到<span style="color: black;">关联</span>配件;其次是<span style="color: black;">亦</span>不敢在外面修,等于放弃终身质保,十万的油车上面<span style="color: black;">无</span>电池<span style="color: black;">这般</span>大几万的一个配件,油车就不在乎</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">@</span>田鸡田鸭:</strong></span>看来以后<span style="color: black;">不仅</span><span style="color: black;">平常</span>消费品直营是趋势,汽修店<span style="color: black;">这般</span>的重资产行业直营<span style="color: black;">亦</span>是趋势了,目测5-7年内汽车行业真要大洗牌,品牌要么整合,要么被消灭</p><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-tjoges91tu/892b3b5bd6d5c8fafafa20539bb4d350~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722429287&x-signature=I9hdFWu1AXVaVvOb57TfA2A0b0Y%3D" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><span style="color: black;">源自</span></span><span style="color: black;">丨红</span><span style="color: black;">网</span><span style="color: black;">论</span><span style="color: black;">坛</span><span style="color: black;">网友@星城狂飙</span><span style="color: black;">版权归原作者所有,分享转载请注明作者!</span><span style="color: black;"><span style="color: black;">照片</span><span style="color: black;">源自</span>网络,如有侵权请立即与<span style="color: black;">咱们</span>联系删除!</span>
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