摆摊月入三万买别墅？一份麻辣烫小摊财务报告给你 祝你成功
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">听说<span style="color: black;">大众</span><span style="color: black;">针对</span>出摊儿这件事兴趣浓厚，在调查了一家又开过店、又摆过摊儿的麻辣烫店后，我做了一份财务报告，供<span style="color: black;">大众</span>参考。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/6828995133a74b648c49aa00bdbffd12~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722441390&x-signature=9F1tgNfpi8szT%2FPqygu0J%2B7tb%2FI%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">重要提示&小摊基本<span style="color: black;">状况</span>简介</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">人员结构：</strong>老牛一家四口，老牛、老牛<span style="color: black;">妻子</span>、两个<span style="color: black;">孩儿</span>（假期来帮忙）。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">摊位<span style="color: black;">状况</span>：</strong>某二线城市居民区集中地点麻辣烫摊位一个——后改为店面，夜市有时候<span style="color: black;">亦</span>出摊。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">从业年限：</strong><span style="color: black;">截止</span>2017年从业20年、2017年后<span style="color: black;">离休</span>回老家。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">有效营业时间：</strong>店面早10:30-晚9:30 夜市摊位晚6:30-晚12:00（每年做3个半月）</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">竞争格局：</strong><span style="color: black;">周边</span>居民区<span style="color: black;">非常多</span>，麻辣烫店<span style="color: black;">亦</span>不少，老牛家属于深耕此地区比较久的川味麻辣烫系，<span style="color: black;">重点</span>还是靠“味道好、一传十、十传百”的活招牌，<span style="color: black;">无</span>进行过推广。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">售卖品类：</strong>麻辣烫品类下有荤菜、素菜、粉条（宽粉细粉等五种）；汽水饮料；凉皮（老牛家的另一<span style="color: black;">特殊</span>）；主食（大饼，需求量不<span style="color: black;">大众</span>里自己烤）。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">备注：</strong><span style="color: black;">因为</span>老牛在外卖渗透之前就<span style="color: black;">已然</span><span style="color: black;">离休</span>不干了，<span style="color: black;">因此</span>老吴<span style="color: black;">无</span>上过外卖，老牛的开店经验比较贴合初创<span style="color: black;">周期</span>的“地摊卖小吃模式”，<span style="color: black;">亦</span><span style="color: black;">便是</span>纯粹的、传统的线下餐饮。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一</span>，<span style="color: black;">大众</span>都<span style="color: black;">晓得</span>财报是四表一注，即资产负债表、利润表、现金流量表、所有者权益(或股东权益)变动表以及附注。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">但老牛<span style="color: black;">暗示</span>，开个麻辣烫店<span style="color: black;">或</span>夜市摆摊不<span style="color: black;">意见</span><span style="color: black;">大众</span>背债去开，<span style="color: black;">另一</span>小本生意都采用现金交易模式，基本<span style="color: black;">无</span>赊销赊购等<span style="color: black;">状况</span><span style="color: black;">显现</span>，<span style="color: black;">因此</span><span style="color: black;">咱们</span>只能着重于利润表，分析成本与利润。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">重要提示：</strong>下文所有内容都<span style="color: black;">源自</span>于和老牛的聊天，数据整理于老牛2017年的账本和与老牛的聊天，数据<span style="color: black;">尽可能</span><span style="color: black;">保存</span>到以百元为单位。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">麻辣烫摊<span style="color: black;">重点</span>财务指标与经营<span style="color: black;">状况</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">成本分析：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/16fb4a4829164aa38ac8c59f988f1c3f~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722441390&x-signature=3x6NE%2BmXxGchL4bYFQMteGlC%2Fow%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <span style="color: black;">制品</span>营收、利润分析：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/7d2c320e3ef64a79becd06e776db54b7~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722441390&x-signature=vOqRpOJl5O6aa1WlK1aMxAAfww0%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">利润表（17年收入最高的<span style="color: black;">一月</span>）：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/pgc-image/f435ee05d9e444868d8495c7384e0b52~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722441390&x-signature=NxqS0uUuQYWmePvpoOhsdhZqfzI%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">利润表（17年收入最最低的<span style="color: black;">一月</span>）：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/aaec6ab20b95479c964a002afcbb653d~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722441390&x-signature=kjoZG9mNSC6YItbyalccmj%2BcoiE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2017年，老牛店面干了9个月，营业收入有20万出头，净利润在7万多元<span style="color: black;">上下</span>。2016年老牛说自己全年的营业收入在30万元左右，净利润10万出头。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一</span>，每年三个半月的夜市收入都是老牛的<span style="color: black;">妻子</span>记，账本<span style="color: black;">已然</span>不在了，<span style="color: black;">然则</span>老牛<span style="color: black;">亦</span>给我估算了一个大概：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/081dfe2415594e3ca80b62656e2eadc3~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722441390&x-signature=5vfjixtIbLggRhOdrK36m2CLsv0%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“其实<span style="color: black;">咱们</span>的夜市不是<span style="color: black;">尤其</span><span style="color: black;">挣钱</span>，还是门店<span style="color: black;">挣钱</span>一点，<span style="color: black;">由于</span>夜市天气<span style="color: black;">欠好</span>不太好出摊，<span style="color: black;">另一</span><span style="color: black;">咱们</span>两个人顾两边<span style="color: black;">亦</span>累，夜市做的好得一<span style="color: black;">大众</span>子在那里守着，一年<span style="color: black;">亦</span>就多赚个两万多。”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">盈利分析</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">做为</span>一个20年的老餐饮从业人，老牛的麻辣烫铺子<span style="color: black;">表率</span>了一个成熟小摊的发展典范。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">一个成熟的路边店，在经营稳定的<span style="color: black;">状况</span>下，一年的利润率稳定在30%-40%之间，老牛<span style="color: black;">暗示</span>这基本是所有稳定后小饭馆、路边摊的<span style="color: black;">平常</span>，“<span style="color: black;">非常</span>收入<span style="color: black;">3、</span>四分净利”。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">夜市小摊，利润率能稍微高一点，能达到45%以上，<span style="color: black;">然则</span>有效营业时间短、一年能摆夜市小摊的时间<span style="color: black;">亦</span>短。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">虽然<span style="color: black;">按照</span>老牛的账本，<span style="color: black;">一月</span>老牛两口子在二线城市多则能赚10000+元，少则能赚5000-6000元，一年能赚10万<span style="color: black;">上下</span>，在该二线城市不算少<span style="color: black;">亦</span>不算多，但<span style="color: black;">亦</span><span style="color: black;">一起</span>操持小摊送了一双儿女上大学。至于别墅嘛，是肯定买不起，老牛只做到了回老家修了修房子。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我<span style="color: black;">晓得</span>你们想问，像老牛这种老店做大肯定能赚<span style="color: black;">非常多</span>钱，关于为什么不雇人开大？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当年老牛觉得<span style="color: black;">无</span>精力，只是想和妻子二人<span style="color: black;">一起</span>经营，到<span style="color: black;">此刻</span>回顾起来老牛觉得这是个失误，感叹“眼皮子太浅”。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">话说回来，这个收入距离“月入三万”还是有很大差距，<span style="color: black;">况且</span>还很辛苦，<span style="color: black;">每日</span>老牛和<span style="color: black;">妻子</span>早上6、7点钟起来，<span style="color: black;">夜晚</span>9、10点才回家。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>夏天夜市来了去出摊，只能一个人顾一面、更忙更累，除了过年回老家以外几乎全年无休，<span style="color: black;">亦</span>不想雇人摊薄利润。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">说到开摊前期投入的问题，老牛又给我一个后生接手自己麻辣烫店的价目表。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">17年后，<span style="color: black;">因为</span>老牛和<span style="color: black;">妻子</span>要<span style="color: black;">离休</span>回老家，<span style="color: black;">因此</span>老牛把所有家当（冰箱、桌椅、锅碗瓢盆、菜篮、水桶等）<span style="color: black;">所有</span>盘给了同乡的后生，收了2.5万元；调料配方等，老牛转给后生收了1万元（这个价格并不贵，<span style="color: black;">日前</span>许多连锁餐饮品牌的技术<span style="color: black;">指点</span>、加盟都是几万起步）。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一</span>，后生又把店面重新装修<span style="color: black;">部署</span>了一下，前前后后花了五千元，前期投入<span style="color: black;">便是</span>4万元<span style="color: black;">上下</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">老牛说后生经营的<span style="color: black;">亦</span>不错，说还上了外卖，理论上能保持老牛以前的盈利水平。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">就前期投入<span style="color: black;">来讲</span>，接手老牛的后生<span style="color: black;">亦</span>得要半年后<span style="color: black;">才可</span>回本（还是运气好的<span style="color: black;">状况</span>下）。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">挣钱</span><span style="color: black;">很难</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">零售业的本质是=流量×转化率×客单价；其中流量又<span style="color: black;">能够</span>分解为：营业时间×单位时间流量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>这么算下来，以“夜市摆摊麻辣烫”为例，有效营业时间短、生产非标准化、客单价不高、提价空间有限、出去摆摊卖麻辣烫<span style="color: black;">乃至</span>卖小吃等等，其实<span style="color: black;">无</span>想象中容易<span style="color: black;">挣钱</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一</span>，<span style="color: black;">亦</span>别觉得出去摆摊卖小吃<span style="color: black;">便是</span>“无本生意”，前期投入的小吃车：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/98968c143fdc4c1385f1d86cff0b9a4e~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722441390&x-signature=eFh%2FAIl8g24QOcQZwF04dtNFjJc%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">原材料、技术：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/1a87618b61964b41b876ee9599f223c9~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722441390&x-signature=2i%2FyYNgYWunT5yD5%2BsV4cqUlu6g%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">根据</span>老牛的小店<span style="color: black;">每一个</span>月6400元<span style="color: black;">上下</span>的固定，老牛的客单价在10-12元<span style="color: black;">上下</span>，每月<span style="color: black;">最少</span>要接待600名顾客(20个/天)<span style="color: black;">才可</span><span style="color: black;">保准</span>盈亏平衡。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后，老牛<span style="color: black;">敬告</span>要去摆摊卖小吃的<span style="color: black;">青年</span>人了三点：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1.前期投入并不小、摆摊前请<span style="color: black;">思虑</span>再三。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2.餐饮行业的价格<span style="color: black;">欠好</span>涨、有时候卖不动还要倒掉，味道很关键，<span style="color: black;">日前</span>“商家培训买配方”的餐饮<span style="color: black;">制品</span>都不是很好吃，<span style="color: black;">无</span><span style="color: black;">连续</span>能力。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3.干餐饮非常累、<span style="color: black;">非常多</span>人<span style="color: black;">保持</span>不到一年就不干了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有人说，夜宵摊这类的路边摊都是无本经营，挣脱了传统餐饮行业的房租、人力、固定成本，看完了20年经验麻辣烫店主的财务报告，你还去摆摊吗？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">稿件转载自 公众<span style="color: black;">微X</span>号：财经早餐 作者：摆摊马</strong></p>
系统提示我验证码错误1500次 ＼~゛， 楼主节操掉了，还不快捡起来！
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