快餐店连出两个妙招，营业额快速翻了十倍，月收入超10万
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">开店做生意绝不是一件容易的事情，相信<span style="color: black;">非常多</span>人都会遇到客户少、生意冷清的<span style="color: black;">状况</span>，<span style="color: black;">此时</span>候<span style="color: black;">咱们</span>要做的<span style="color: black;">便是</span>主动出击，运用营销手段吸引顾客进店。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">下面<span style="color: black;">咱们</span>来<span style="color: black;">瞧瞧</span>这家快餐店是<span style="color: black;">怎样</span>从生意冷清到顾客如云的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span><span style="color: black;">机构</span><span style="color: black;">周边</span>有家快餐店，我曾去过两次，味道<span style="color: black;">并不</span>错，<span style="color: black;">然则</span><span style="color: black;">由于</span>新开张不久，<span style="color: black;">晓得</span>这家店的人太少，<span style="color: black;">引起</span>生意很冷清。老板很心急，想快速吸引<span style="color: black;">海量</span>顾客到店。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">于是我就帮老板想了一个办法，其实很简单，<span style="color: black;">便是</span>利用<strong style="color: blue;">“买顾客思维”</strong>快速引流。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我说，“你们店里有一款果汁售价7元，成本<span style="color: black;">亦</span>就2元钱，那<span style="color: black;">咱们</span>就用这2元把顾客买过来吧。”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">老板很是疑惑，“只要花2元就<span style="color: black;">能够</span>买到顾客，这怎么做的？”</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/fef5d6aae87043bead851591b7bc1e2c~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722518351&x-signature=B8D8B30jxiPcOr6IqfOMFx48j3Q%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我说：“你先做一百张精美的卡片，上面写着，凡是持卡片者可在<span style="color: black;">每日</span><span style="color: black;">晌午</span>11点30--13点30，下午5点30--20点30这两个时间段，到本店免费喝一杯价值7元的<span style="color: black;">鲜嫩</span>果汁，卡片<span style="color: black;">运用</span>期限<span style="color: black;">一月</span>。<span style="color: black;">而后</span>把这一百张卡片送给快餐店<span style="color: black;">周边</span>的理发店、服装店、干洗店，还有<span style="color: black;">周边</span>的写字楼里，告诉<span style="color: black;">她们</span>这张价值210元的免费卡是<span style="color: black;">仅有</span>在快餐店消费满一百元才赠送的，<span style="color: black;">由于</span><span style="color: black;">咱们</span>是邻里邻居的关系就免费送了。”我想任何拿到免费卡片的人都会非常高兴的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">老板有点<span style="color: black;">可疑</span>：可<span style="color: black;">这般</span>送，什么时候<span style="color: black;">才可</span>回本啊？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我告诉他：<span style="color: black;">不消</span>担心，这张免费卡<span style="color: black;">运用</span>的时间都是在吃饭的时间段，顾客来领取免费的果汁时，大部分的人就会<span style="color: black;">选取</span>在你店里吃饭了，就算今天没吃，改天<span style="color: black;">亦</span>会吃。<span style="color: black;">况且</span>这么新奇的事一传开，你的店就会快速让周边的人<span style="color: black;">晓得</span>，还怕顾客不来吗？虽然<span style="color: black;">咱们</span>付出的成本是2元，<span style="color: black;">然则</span>顾客消费了其他的<span style="color: black;">制品</span>，立即就会<span style="color: black;">挣钱</span>，<span style="color: black;">这般</span>说起来这2元的成本还用担心吗？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>再算一下，这张免费卡片的成本是60元，<span style="color: black;">亦</span><span style="color: black;">能够</span>说是用60元钱买了顾客在店里消费<span style="color: black;">一月</span>的机会。顾客消费一次15元的快餐，利润大概是8元，虽然顾客拿了2元的果汁，可消费了15元的快餐，所以每人单次<span style="color: black;">咱们</span>还是赚了6元的利润。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">更重要的是<span style="color: black;">咱们</span>培养了顾客的思考习惯，一到吃饭的时间就会想到这家快餐店，即使过了这个活动期，顾客的习惯<span style="color: black;">已然</span>慢慢养<span style="color: black;">成为了</span>，就会变成你忠实的顾客。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">经过</span><span style="color: black;">一月</span>免费送果汁的活动，快餐店<span style="color: black;">逐步</span>地让周边居民和写字楼所<span style="color: black;">晓得</span>，<span style="color: black;">每日</span>免费领取果汁的顾客有百分之八九十的人都<span style="color: black;">选取</span>在快餐店吃饭，一下子快餐店<span style="color: black;">火热</span>了起来，活动效果意外的好。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">快餐店老板再次见到我，<span style="color: black;">马上</span>就喜笑颜开，说要请我吃店里最新出品的菜式，还提出要做一下<strong style="color: blue;">社群营销</strong>，让我给分析分析，有<span style="color: black;">无</span>什么经验<span style="color: black;">能够</span>借鉴。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/d8a4432986fb4a14b1c50f4322d2c355~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722518351&x-signature=AAwKIHRZ609zBojuu4inuj01urs%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我一听就笑了，这个老板果然是做生意的料，什么<span style="color: black;">办法</span>热门就做什么。社群营销这两年确实很<span style="color: black;">火热</span>，<span style="color: black;">能够</span>有效留住客户<span style="color: black;">连续</span>消费，<span style="color: black;">亦</span>是中小型商家做营销<span style="color: black;">必须</span>的手段。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我告诉他：社群营销确实是要做的，<span style="color: black;">办法</span><span style="color: black;">亦</span>简单！当客户来消费结账的时候，就告诉<span style="color: black;">她们</span>，今天有新活动，只要加老板<span style="color: black;">微X</span>，<span style="color: black;">马上</span><span style="color: black;">得到</span>8折优惠。用这类的小优惠就<span style="color: black;">能够</span>轻易让<span style="color: black;">最少</span>90%的客户加<span style="color: black;">微X</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">接着就把这些顾客加到你的社群里面。在这群里面你要<span style="color: black;">每日</span>活跃，<span style="color: black;">能够</span>发店铺新品信息，<span style="color: black;">亦</span><span style="color: black;">能够</span>发布店铺优惠活动，比如价值58元的双人套餐三人拼团<span style="color: black;">就可</span>半价购买、全店8折优惠券等，这些都<span style="color: black;">能够</span><span style="color: black;">加强</span>客户复购率，并且有效地<span style="color: black;">加强</span>老客户的转介绍率。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">经过</span>社群营销，这家快餐店把之前的客户都牢牢锁住，并且还<span style="color: black;">增多</span>了<span style="color: black;">非常多</span>新客户，月收入从<span style="color: black;">起始</span>的一万多涨到了十万。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/6f7550ac3b7246d1bf8521df500cadec~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722518351&x-signature=eud%2BQWodRIl%2BAyYqOPwddGZuO2Y%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一</span>，实体店营销中其实有<span style="color: black;">非常多</span><span style="color: black;">办法</span>和策略是<span style="color: black;">能够</span>尝试的，<span style="color: black;">倘若</span>你想获取<span style="color: black;">更加多</span>营销<span style="color: black;">方法</span>，<span style="color: black;">能够</span><span style="color: black;">瞧瞧</span>公众号<strong style="color: blue;">导流宝</strong>。导流宝<span style="color: black;">供给</span><span style="color: black;">各样</span><strong style="color: blue;">免费</strong>的商家活动工具与活动攻略，并且<span style="color: black;">持有</span>72投<span style="color: black;">宣传</span>平台的<span style="color: black;">宣传</span>资源，覆盖8亿多用户，分分钟带来1000客流量。</p>
你的见解独到，让我受益匪浅，非常感谢。 你的话语如春风拂面，让我心生暖意。
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