淘宝“一件代发”操作教程,学会这个容易实现零投入淘宝创业
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">办法</span>对了,钱<span style="color: black;">亦</span>就来了!</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此刻</span>好多<span style="color: black;">伴侣</span><span style="color: black;">由于</span><span style="color: black;">各样</span><span style="color: black;">原由</span>赋闲在家,<span style="color: black;">或</span><span style="color: black;">无</span>全职工作,还有些是有一<span style="color: black;">许多</span>时间的大学生们。在这个<span style="color: black;">挣钱</span>越来越难,消费越来越高的社会,都<span style="color: black;">期盼</span>能找到一种很好的方式,既<span style="color: black;">容易</span>、又<span style="color: black;">愉快</span>地赚到钱。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有这种想法的人,<span style="color: black;">无</span>一千<span style="color: black;">亦</span>有一万吧,我<span style="color: black;">亦</span>是<span style="color: black;">这般</span>想的,<span style="color: black;">不外</span>,<span style="color: black;">此刻</span><span style="color: black;">亦</span>越来越明白:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">挣钱</span>,永远<span style="color: black;">无</span><span style="color: black;">容易</span>的,方式,倒是有简单又<span style="color: black;">愉快</span>的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今天,我就给<span style="color: black;">大众</span>讲淘宝开店中的一种简单又<span style="color: black;">愉快</span>的“零库存电商”模式。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">说简单:</strong>是<span style="color: black;">由于</span>操作简单,即使你对电商零<span style="color: black;">基本</span><span style="color: black;">认识</span>,<span style="color: black;">亦</span><span style="color: black;">能够</span>在<span style="color: black;">短期</span>内<span style="color: black;">把握</span>这种方式;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">说<span style="color: black;">愉快</span>:</strong>是<span style="color: black;">由于</span>你还是非常自由的,最重要的是,在低<span style="color: black;">危害</span>下,你能赚到钱。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">下面我就介绍一下<span style="color: black;">怎样</span>做:</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">1、决定要<span style="color: black;">营销</span>的商品种类</h1>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">选品是<span style="color: black;">第1</span>步,一个良好的开端</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">淘宝开店的“店铺定位”。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">淘宝是一个种类很细分的网络零售市场,从2003年<span style="color: black;">起始</span>到<span style="color: black;">此刻</span>,<span style="color: black;">已然</span>发展了17年,其品类划分和定位<span style="color: black;">已然</span>非常细致和完整。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">一个店铺铺货的商品属性决定了这个店铺的类别属性,<span style="color: black;">例如</span>你的店铺有60%以上铺的是女装,那就会被标签为女装店铺,<span style="color: black;">倘若</span>60%是内衣,就会被打上女装--内衣的标签。<span style="color: black;">倘若</span>铺的是童装,那<span style="color: black;">便是</span>童装店铺。淘宝会给你打上固定的标签。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这些标签直接决定着你的商品<span style="color: black;">揭发</span>的机会,尤其是淘宝<span style="color: black;">此刻</span>执行的是“千人千面”的关键词搜索机制。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">千人前面机制</strong>:同一关键词,<span style="color: black;">区别</span>的买家搜索的结果不<span style="color: black;">同样</span>。系统会<span style="color: black;">按照</span>买家的个人标签、购物<span style="color: black;">爱好</span>、浏览历史等<span style="color: black;">区别</span>的标签<span style="color: black;">举荐</span>商品。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span><span style="color: black;">想要</span>更好地获取<span style="color: black;">优秀</span>的潜在客户,打造店铺的垂直深度很重要。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这<span style="color: black;">亦</span>正是<span style="color: black;">此刻</span>“<strong style="color: blue;">淘宝刷单必死</strong>”说法的真正<span style="color: black;">原由</span>所在,刷单,必然打破了店铺的准确属性,让系统难以判断你的<span style="color: black;">目的</span>客户到底是谁。而<span style="color: black;">举荐</span>的<span style="color: black;">目的</span>不<span style="color: black;">精细</span>,最后的结果<span style="color: black;">便是</span><span style="color: black;">引起</span>店铺有<span style="color: black;">拜访</span>量却无成交,久而久之,系统就会停止<span style="color: black;">举荐</span>,把你无情地甩到角落,自生自灭去吧!</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">人群标签混乱了,你的生意<span style="color: black;">亦</span>就混乱了</p>
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<h1 style="color: black; text-align: left; margin-bottom: 10px;">2、去批发市场寻找<span style="color: black;">制品</span></h1>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">去服装市场淘样品</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">每一个</span>城市都会有自己的批发市场,批发市场<span style="color: black;">通常</span>面向当地周边地区的实体店铺群。但<span style="color: black;">此刻</span>的批发市场<span style="color: black;">已然</span>有很大的改变,<span style="color: black;">由于</span>电商经济的<span style="color: black;">原由</span>,批发市场<span style="color: black;">亦</span><span style="color: black;">已然</span>涉足线上,<span style="color: black;">非常多</span>档口都会为淘宝店铺供货。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以我所在城市为例,<span style="color: black;">咱们</span>的轻纺城是周边10来个地级市县的服装、日用百货、灯具、小商品等的批发基地,但从15年<span style="color: black;">起始</span>,<span style="color: black;">非常多</span>档口<span style="color: black;">起始</span>从线下转线上,专门衍生出为淘宝、微商供货的档口,<span style="color: black;">况且</span>在短短一年之内,其营业额大幅度超过了为实体店铺供货的档口,<span style="color: black;">最后</span>形<span style="color: black;">成为了</span>一个集中的淘宝供货基地。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">单是女装为例,这些档口承担着为本地区上千个大中小淘宝店铺<span style="color: black;">供给</span>格式服装。而借助这些档口的力量,单是我所<span style="color: black;">晓得</span>的,就有10来个月<span style="color: black;">营销</span>达几百万<span style="color: black;">乃至</span>上千万的店铺(我的小作坊工厂<span style="color: black;">亦</span>曾为她们供应服装)。</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这些牛店我都帮<span style="color: black;">她们</span>做过衣服</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我和好几个店主都有很深入的交流,<span style="color: black;">她们</span>在15年16年基本都是电商小白,有的是工作不想去做,有的是急于要<span style="color: black;">挣钱</span>,有的是传统生意失败了,要换个行业,有的是传统服装做不下去了,只好转型摸索开淘宝店,<span style="color: black;">她们</span>刚<span style="color: black;">起始</span>要么是一个人,要么是<span style="color: black;">夫妇</span>档,反正90%的人是不太懂电商,不会作图<span style="color: black;">亦</span>不会拍照,就<span style="color: black;">这般</span>糊里糊涂的<span style="color: black;">起始</span>做起了淘宝。基本都是边做边学,到了某一<span style="color: black;">周期</span>,人力<span style="color: black;">不足</span>了,再去花钱找人做。<span style="color: black;">她们</span><span style="color: black;">非常多</span>人自己都感觉云里雾里:<span style="color: black;">便是</span>感觉某一天<span style="color: black;">忽然</span>就爆单了,<span style="color: black;">而后</span>一发不可收拾,<span style="color: black;">而后</span>就去<span style="color: black;">科研</span><span style="color: black;">为何</span>爆单了,<span style="color: black;">而后</span>找人分析数据,美化店铺,找专业的摄影,全职的客服......</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>,<span style="color: black;">非常多</span>人的成功并不是计划好的,只是<span style="color: black;">由于</span><span style="color: black;">奋斗</span>和运气。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">3、样品拿来后拍照</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">去市场拿样品,要跟档口店主谈好,能退样的最好退样。<span style="color: black;">由于</span>你需要拿<span style="color: black;">非常多</span>家<span style="color: black;">非常多</span>种商品的样品,<span style="color: black;">倘若</span><span style="color: black;">每一个</span>样品不退样直接买下来,前期会有<span style="color: black;">必定</span>的资金压力。当然,你认真的去做的话,这些样品<span style="color: black;">亦</span>是<span style="color: black;">能够</span>卖掉的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">样品拿回来后<span style="color: black;">便是</span>拍照和<span style="color: black;">认识</span>商品。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(1)拍照:<span style="color: black;">能够</span>自己拍,<span style="color: black;">亦</span><span style="color: black;">能够</span>找摄影师拍。我刚<span style="color: black;">起始</span>做的时候<span style="color: black;">便是</span>自己用手机拍,虽然不是很专业,但只要拍的清晰,<span style="color: black;">而后</span>保持一个固定的风格就<span style="color: black;">能够</span>。<span style="color: black;">例如</span>拍一件衣服你是放在沙发上拍的,那以后都要放在这个沙发上拍,<span style="color: black;">况且</span>是同一种造型。不要这次是放在沙发拍,下一次挂在墙上拍,第三次又放到草地上去拍。<span style="color: black;">这般</span>你就<span style="color: black;">已然</span>输了,你的店铺<span style="color: black;">已然</span><span style="color: black;">无</span>了风格。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">拍照不要过于追求完美(完美是专业的人去追求的)。你要追求的是快速,风格统一。有时候“丑”<span style="color: black;">亦</span>是一种风格,顾客可能还觉得你真实。网购有些退货率高的商品<span style="color: black;">便是</span><span style="color: black;">由于</span>拍的太美了,但<span style="color: black;">实质</span>上<span style="color: black;">无</span><span style="color: black;">那样</span>好。</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">每一个</span>店铺都保持统一的拍摄风格</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(2)整理文案:这需要你<span style="color: black;">仔细</span><span style="color: black;">认识</span>你卖的商品的方方面面,<span style="color: black;">例如</span>一件衣服就会<span style="color: black;">触及</span>到<span style="color: black;">非常多</span>方面:面料、图案、元素、版型、风格(韩版、欧美风、OL风格、复古、英伦....)等等,这些资料你都要能心中有数,在发布的时候需要用到。还有对衣服的适合人群,<span style="color: black;">拥有</span>一点煽动性的文案<span style="color: black;">亦</span>能写一点,<span style="color: black;">例如</span>“这件T恤<span style="color: black;">尤其</span>显瘦,穿起来会<span style="color: black;">显出</span>你更加干练又知性”。</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">搭配<span style="color: black;">照片</span>的文案</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">纯文字的文案,<span style="color: black;">协同</span>上下<span style="color: black;">照片</span></p>
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<h1 style="color: black; text-align: left; margin-bottom: 10px;">4、上架商品</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">商品发布的教程我其他<span style="color: black;">文案</span><span style="color: black;">已然</span>有写过:<a style="color: black;">一学就会,零<span style="color: black;">基本</span>开淘宝店之“发布宝贝”操作篇图解(2)</a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">要<span style="color: black;">重视</span>首图的制作,第五章主图要白底商品图,标题要<span style="color: black;">按照</span>淘宝的规则写,<span style="color: black;">不可</span>有<span style="color: black;">有些</span>违禁的词语<span style="color: black;">显现</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">尤其</span><span style="color: black;">重视</span>:不管是文案中,还是<span style="color: black;">照片</span>中,都不要<span style="color: black;">显现</span>极致的字眼,<span style="color: black;">例如</span>“最好”“最佳”“最低”等等,这些词是<span style="color: black;">宣传</span>语不<span style="color: black;">准许</span>的,会被判违规,即使是做在<span style="color: black;">照片</span>上,淘宝<span style="color: black;">设备</span>人都会检测的(<span style="color: black;">能够</span>想象淘宝技术的诡异和强大了吧!)</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">5、有订单后到市场拿货发货</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">经过你的<span style="color: black;">有些</span>推广和发布,买家<span style="color: black;">起始</span>来下单了,你看到订单不要激动,接下来还要做的工作<span style="color: black;">便是</span>发货。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今天下了5单,好的,你下午或明天定个时间去市场把货拉回来。5个订单可能属于5个档口,<span style="color: black;">因此</span>这个工作是一个体力活(这点累<span style="color: black;">大众</span>应该没问题吧!)发出去的货<span style="color: black;">尽可能</span>能自己再<span style="color: black;">检测</span>一下,免得货品有问题,发出去退回来,浪费快递费,用后体验<span style="color: black;">亦</span><span style="color: black;">欠好</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>订单量不多的<span style="color: black;">亦</span><span style="color: black;">能够</span>让档口代为发货。做一个一件代发。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这个生意基本<span style="color: black;">便是</span><span style="color: black;">这般</span>一个流程,<span style="color: black;">而后</span>你<span style="color: black;">每日</span>做的工作<span style="color: black;">便是</span>拿样品----拍照----上架----做客服----推广----发货----收钱<span style="color: black;">挣钱</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">若要<span style="color: black;">认识</span>更<span style="color: black;">仔细</span>的资料,<span style="color: black;">能够</span>私信我。</strong></p>
对于这个问题,我有不同的看法... 软文发布平台 http://www.fok120.com/ 回顾历史,我们不难发现:无数先辈用鲜血和生命铺就了中华民族复兴的康庄大道。
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