j8typz 发表于 2024-7-28 12:30:18

拼多多跨境平台“Temu”低价开售,阿里携“OKKI”杀入独立站市场


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;"><span style="color: black;">1、</span>卷王“Temu”低价拓展市场</span></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">9月1日,Temu” PC端和APP端上线,前台网址:us.temu.com,有兴趣的<span style="color: black;">伴侣</span><span style="color: black;">亦</span><span style="color: black;">能够</span>登录拼多多前台<span style="color: black;">瞧瞧</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在9月1号的时候,<span style="color: black;">博主</span>特意去登录<span style="color: black;">瞧瞧</span>,<strong style="color: blue;"><span style="color: black;">很<span style="color: black;">长期</span>都是打不开状态,据拼多多官方<span style="color: black;">叫作</span>,9月1日到9月15日是测试期,<span style="color: black;">这里</span>之后,平台将全面开放售卖</span></strong>。还<span style="color: black;">无</span>入驻或想<span style="color: black;">认识</span>入驻<span style="color: black;">需求</span>的卖家<span style="color: black;">伴侣</span>,<span style="color: black;">能够</span>看上一篇<span style="color: black;">文案</span>《拼多多<span style="color: black;">亦</span>出海了,快看<span style="color: black;">怎样</span><span style="color: black;">霸占</span>坑位》。</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/f05f074ae60540c496db30b584322844~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1722709403&amp;x-signature=32t2GiISnaEhaicrkQSl1MggRDs%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">“Temu”为“Team Up,Price Down”的缩写,意为 “组团,低价”,这与国内拼多多的“拼着买,才便宜” 表意接近。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">众所周知,拼单”、“砍一刀”等裂变营销方式,从被淘宝、京东垄断的电商市场环境中脱颖而出,<span style="color: black;">作为</span>国内前三电商平台。但<span style="color: black;">日前</span><strong style="color: blue;"><span style="color: black;">Temu平台中尚未<span style="color: black;">显现</span>“拼单”、“砍一刀”等裂变营销方式,Temu平台首页仅仅放Labor Day Sale(美国劳动节)30% OFF+免费包邮。</span></strong>官网第二部分:New User Gift(新用户),点击Sitewide 30%OFF,能进入到这个30%OFF的专区,<span style="color: black;">这儿</span>面的<span style="color: black;">制品</span>真的是非常便宜,还<span style="color: black;">所有</span>包邮。</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/7be06656ef604ba4969c97b8ac0b9a0e~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1722709403&amp;x-signature=AgeNEE5doTa9cgZ45y0oF335eMM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">单从Temu平台PC端主页来看,<span style="color: black;">无</span><span style="color: black;">大众</span><span style="color: black;">熟练</span>的“拼单、砍一刀”,但<span style="color: black;">亦</span>处处<span style="color: black;">表现</span>着“低价”,<span style="color: black;">据说</span>,<strong style="color: blue;"><span style="color: black;">Temu并非定<span style="color: black;">位置于</span>下沉市场,<span style="color: black;">实质</span>是中端市场</span></strong>。据此来看Temu的定位应该与SheIn类似。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">平台低价之外,后续<span style="color: black;">是不是</span>延续国内的“拼单、砍一刀”模式,<span style="color: black;">或</span><span style="color: black;">是不是</span>还有其他新玩法呢,让<span style="color: black;">咱们</span>拭目以待。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;"><span style="color: black;">2、</span>阿里国际站杀入独立站建站市场</span></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">9月3日,阿里巴巴国际站在2022服贸会上,正式发布独立站数智化<span style="color: black;">处理</span><span style="color: black;">方法</span>“OKKI”,和数智化跨境B2B物流服务 Alibaba.com Logistic。阿里国际站中国供应商及跨境供应链总经理王添天<span style="color: black;">暗示</span>,<strong style="color: blue;"><span style="color: black;">OKKI“独立站”<span style="color: black;">处理</span><span style="color: black;">方法</span>,是阿里巴巴国际站继推出跨境物流、跨境收付款、信保、合规等功能后,补齐跨境供应链服务最后<span style="color: black;">一起</span>拼图</span></strong>,这<span style="color: black;">亦</span><span style="color: black;">寓意</span>着阿里巴巴国际站<span style="color: black;">已然</span>具备了从交易到交付再到售后服务,真正全链路、全场景、全要素的数字化综合服务能力。</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/f5693b9053ab4305864aed41aacfce6f~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1722709403&amp;x-signature=mWt8PBbKx3fXKqFOmyEXmixkArY%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">OKKI不仅是<span style="color: black;">能够</span><span style="color: black;">供给</span>独立站建站服务,<span style="color: black;">同期</span>还<span style="color: black;">能够</span>从营销获客、客户转化、履约交付、合规经营四个维度为跨境企业<span style="color: black;">供给</span>一体化私域增长<span style="color: black;">处理</span><span style="color: black;">方法</span>。</span></strong>OKKI建站区别于市面上其他建站工具,最大<span style="color: black;">区别</span>是<strong style="color: blue;"><span style="color: black;">始终围绕B2B业务场景展开,OKKI建站还<span style="color: black;">供给</span>运营、资金、财税、物流、金融等一站式配套服务。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">据说</span>,早在OKKI此次发布之前,阿里巴巴<span style="color: black;">已然</span><span style="color: black;">起始</span>布局独立站建站计划,并邀请几位阿里巴巴国际站大卖试用OKKI建站,<strong style="color: blue;"><span style="color: black;">OKKI建站和阿里巴巴国际站之间直接打通,实现国际站平台主打销量,OKKI独立站主打自有品牌,逐步<span style="color: black;">创立</span>品牌认知和私域流量池。</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/a7958de0958f416da410bfde00756623~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1722709403&amp;x-signature=GqiRrpWN9U5I4hgnuVXgcAY1MYM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">日前</span>,OKKI官网<span style="color: black;">亦</span>已上架建站服务启航包36800元,<span style="color: black;">包括</span>一年的建站服务、2月营销推广服务、<span style="color: black;">基本</span>版询盘管理模块及数据看板。有兴趣的卖家<span style="color: black;">伴侣</span><span style="color: black;">能够</span>上官网<span style="color: black;">瞧瞧</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">国内电商竞争激烈,跨境电商尚有红利,与其留在国内陷入内卷,不如走出国外市场分跨境电商这杯羹。</span></strong></span></p>




4zhvml8 发表于 2024-8-31 11:32:05

真情实感,其含义为认真了、走心了的意思,是如今的饭圈常用语。

听听海 发表于 2024-9-24 20:53:29

这夸赞甜到心里,让我感觉温暖无比。

wrjc1hod 发表于 2024-9-27 10:14:43

感谢您的精彩评论,为我带来了新的思考角度。

wrjc1hod 发表于 2024-10-24 18:42:57

网站建设seio论坛http://www.fok120.com/

4lqedz 发表于 2024-11-1 04:21:10

外贸网站建设方法 http://www.fok120.com/
页: [1]
查看完整版本: 拼多多跨境平台“Temu”低价开售,阿里携“OKKI”杀入独立站市场