此刻的美国TikTok电商,能够怎么玩?
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">年末购物季开启,TikTok Shop<span style="color: black;">已然</span>开启了黑五网一大促,<span style="color: black;">况且</span>是平台年度最大规模活动,可见TikTok<span style="color: black;">针对</span>开放了电商服务的美国市场,是准备在美国大展身手了,在年末抢夺市场份额,冲刺年度200亿美元的GMV<span style="color: black;">目的</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">TikTok在<span style="color: black;">无</span><span style="color: black;">持有</span>1.5亿的活跃用户,几乎占据美国总人口的一半,<span style="color: black;">已然</span>有了先天的客户群<span style="color: black;">优良</span>,<span style="color: black;">况且</span>TikTok电商<span style="color: black;">已然</span>切掉了外链,全力推进全闭环电商,<span style="color: black;">另外</span>,TikTok美区<span style="color: black;">已然</span>推出了商城功能,并且开启了全托管招商。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span>在之前有美国电商经验的亚马逊、速卖通卖家<span style="color: black;">来讲</span>,有<span style="color: black;">必定</span>的货品<span style="color: black;">优良</span>,<span style="color: black;">晓得</span>美国用户的购物<span style="color: black;">爱好</span>,<span style="color: black;">况且</span><span style="color: black;">熟练</span>当地电商规则及环境。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>,<span style="color: black;">针对</span>想要入局的TikTok赛道的商家<span style="color: black;">来讲</span>,<span style="color: black;">能够</span>怎么操作呢?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1、开本土店</span></span>。<span style="color: black;">能够</span>开通本土个人店和企业店,个人店需要<span style="color: black;">运用</span>美国驾照或SSN注册店铺,<span style="color: black;">然则</span>个人店铺尚未开放。企业店<span style="color: black;">运用</span>美国本土企业资质注册,接受中国籍法人占比25%或以上的美国企业,需要有海外仓,在美国备货,<span style="color: black;">然则</span>还有一个重要的<span style="color: black;">需求</span>是单品类亚马逊美国站总流水超过200万美金,流水越大开店审核的时间会越快。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2、开跨境店</span></span>。<span style="color: black;">日前</span>跨境店只开放部<span style="color: black;">归类</span>目入驻,<span style="color: black;">况且</span>都是定邀入驻,还<span style="color: black;">无</span>开放普招入驻。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3、全托管模式</span></span>。TikTok美国站<span style="color: black;">已然</span>在测试商城功能,<span style="color: black;">日前</span>有40%的TikTok美国用户界面<span style="color: black;">表示</span>了“商城”入口,预计到10月初,所有美国用户都能在首页看到“商城”功能。TikTok Shop<span style="color: black;">已然</span>发起了在美国市场发起了黑五网一大促,并且<span style="color: black;">起始</span>了全托管招商,有货源和价格<span style="color: black;">优良</span>的<span style="color: black;">能够</span>冲一波。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">4、找梯拓合作</span></span>。梯拓推出了现金收库存服务,无论你是想去库存,更新<span style="color: black;">制品</span>,还是<span style="color: black;">增多</span>销量,更新listing排名,都找<span style="color: black;">咱们</span><span style="color: black;">能够</span>合作,<span style="color: black;">咱们</span>除了有多个热销美国本土店铺,签约合作有8000+带外带货达人,超60人的TikTok自运营团队,还是自主<span style="color: black;">开发</span>的供应链分销系统做技术支撑。不限品类,只要你把货交给<span style="color: black;">咱们</span>,<span style="color: black;">咱们</span><span style="color: black;">能够</span>帮你快速卖爆<span style="color: black;">全世界</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">据说</span>,TikTok Shop美国站的GMV<span style="color: black;">已然</span>超过了英国站,<span style="color: black;">况且</span>有店铺月<span style="color: black;">营销</span>额超过了500万,一件单品周销量<span style="color: black;">达到</span>4.4万件,<span style="color: black;">此刻</span>TikTok Shop在美区全面推出,商家们就各凭本事了,红利市场,先到先得。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">美国的电商环境很成熟,用户消费力度强,平均客单价为25~35美元,相较于东南亚地区<span style="color: black;">来讲</span>,其<span style="color: black;">优良</span>很<span style="color: black;">显著</span>,<span style="color: black;">针对</span>做不惯东南亚低价市场的商家<span style="color: black;">来讲</span>,美区TikTok是个很好的<span style="color: black;">选取</span>。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/d1f15c5ca6a249cbbafa9587680942d1~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722721778&x-signature=TcumZS46WXRZXv9i1fAEQUU%2Fc2s%3D" style="width: 50%; margin-bottom: 20px;"></div>
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