什么是跨境电商“独立站Dropshipping”?
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">近年来,在欧美国家,<span style="color: black;">尤其</span>是美国,独立站Dropshipping是非常火的一种模式。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">欧美的这个模式大致是<span style="color: black;">这般</span>运作的:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">利用Shopify<span style="color: black;">创立</span>一个属于自己网站→从Aliexpress采集<span style="color: black;">制品</span>到自己的网站→利用Facebook做<span style="color: black;">宣传</span>引流→客户下单→从Aliexpress购买客户下单的<span style="color: black;">制品</span>,并留下客户的收货信息→Aliexpress卖家直接发货给客户。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span>先说下,什么是Dropshipping?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">通俗上来讲,<span style="color: black;">亦</span><span style="color: black;">能够</span>把Dropshipping 理解为“直接代发货”,<span style="color: black;">亦</span><span style="color: black;">便是</span><span style="color: black;">咱们</span>们常说的“无货源模式”。<span style="color: black;">做为</span>卖家,不必积压<span style="color: black;">海量</span>的商品库存,<span style="color: black;">乃至</span>是0库存,当客户下单,把订单直接转交供货商<span style="color: black;">或</span>厂家,由<span style="color: black;">她们</span>直接发货给下单的客户。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">卖家从头到尾与所卖的商品<span style="color: black;">无</span><span style="color: black;">实质</span>的接触。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“无货源模式”是卖家无需库存就<span style="color: black;">能够</span>实现网上<span style="color: black;">营销</span>的一种<span style="color: black;">办法</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">而传统的模式<span style="color: black;">一般</span>需要囤积<span style="color: black;">海量</span>的<span style="color: black;">制品</span>,<span style="color: black;">或</span>是自己建厂生产。那<span style="color: black;">咱们</span>都<span style="color: black;">晓得</span>,这个世界是有分工的,做好自己<span style="color: black;">善于</span>的<span style="color: black;">营销</span>部分,要比一切都自己来做要<span style="color: black;">容易</span>的多。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">稍微有点<span style="color: black;">商场</span>头脑人,就不会说,<span style="color: black;">营销</span>某种<span style="color: black;">制品</span>前,先进一批货,<span style="color: black;">或</span>先建一个厂,<span style="color: black;">而后</span>再去<span style="color: black;">营销</span>,<span style="color: black;">而后</span>再想办法把<span style="color: black;">制品</span><span style="color: black;">营销</span>出去,结果<span style="color: black;">常常</span>是把自己逼入绝境。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">正确的<span style="color: black;">办法</span>是,你<span style="color: black;">能够</span>先测试<span style="color: black;">制品</span>,先进行测试性售卖,<span style="color: black;">从而</span>优化自己的<span style="color: black;">营销</span>策略,有客户下单,<span style="color: black;">咱们</span>就直接收钱,<span style="color: black;">而后</span>拿客户的钱,去到工厂进货,<span style="color: black;">而后</span>发货给客户。<span style="color: black;">这般</span>的模式的现金流,说<span style="color: black;">欠好</span>听的,你想破产都难!要<span style="color: black;">晓得</span>,你拿客户的钱去进货的时候,利润<span style="color: black;">已然</span>到你手里了。(做独立站客户下单的钱,直接就到达了你的收款账户,随时提现。)</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Dropshipping一个非常大的有点是,用更少的投资进行<span style="color: black;">制品</span><span style="color: black;">营销</span>。传统的<span style="color: black;">来讲</span>,卖家必须花费<span style="color: black;">海量</span>资金来购买库存商品。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">况且</span>无需担心以下几点:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">管理仓库以及支付仓库<span style="color: black;">花费</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">打包和运送订单物品</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">因账单问题<span style="color: black;">跟踪</span>存货</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">处理退货和<span style="color: black;">已然</span>到达的货物</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一直</span>的订购<span style="color: black;">制品</span>以及改善储存<span style="color: black;">要求</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">低经费——<span style="color: black;">因为</span>你不需要购买存货以及管理仓库,你的经费开支会很少。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">实质</span>上,许多Dropshipping模式的经营最初是在家里<span style="color: black;">经过</span>电脑进行的,<span style="color: black;">每一个</span>月的开支少且可控。随着你经营的壮大,开支可能会<span style="color: black;">增多</span>,<span style="color: black;">然则</span>与传统的实体店相比较还是很少。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">地点灵活——Dropshipping模式<span style="color: black;">能够</span>在任何有网络连接的<span style="color: black;">地区</span>经营。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">制品</span><span style="color: black;">选取</span>广泛——<span style="color: black;">因为</span>无需提前囤货,你<span style="color: black;">能够</span>为潜在客户<span style="color: black;">供给</span>一系列的<span style="color: black;">制品</span>。<span style="color: black;">倘若</span>供货商备有一系列商品,你<span style="color: black;">能够</span>直接上传的你的网站上。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">一句话概括,<span style="color: black;">便是</span>零库存管理的倒买倒卖模式!</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/71401330a514443db4284b9ce869236b~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722827732&x-signature=8OJcosb%2B2X%2FBN3KnYUDap%2BSeWYs%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a41f2195619742a4abe3613b74304875~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722827732&x-signature=OaRWaphR7sZAZ%2FPz9cbDfiwSgx4%3D" style="width: 50%; margin-bottom: 20px;"></div>
“NB”(牛×的缩写,表示叹为观止) 谢谢、感谢、感恩、辛苦了、有你真好等。 这篇文章真的让我受益匪浅,外链发布感谢分享! 楼主果然英明!不得不赞美你一下! 期待更新、坐等、迫不及待等。
页:
[1]