干货丨独立站建站全流程,详!(新手小白快来)
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">独立站<span style="color: black;">指的是</span>单独的一个网站,服务器、网站域名等都是独立起来的。它的特点是<span style="color: black;">经过</span>互联网和电子商务平台,将商品和服务直接推向<span style="color: black;">全世界</span>市场,绕过传统的实体店面和中间商<span style="color: black;">途径</span>,实现直接<span style="color: black;">营销</span>和跨境交易。<span style="color: black;">能够</span><span style="color: black;">触及</span><span style="color: black;">区别</span>国家和地区之间的<span style="color: black;">制品</span><span style="color: black;">营销</span>、支付、物流配送、客户服务等方面的跨境运作和协调。<span style="color: black;">非常多</span>小伙伴都是自主在做独立站的,今天就给<span style="color: black;">大众</span>介绍独立站建站全流程~</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">独立站建站全流程!</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">01 规划<span style="color: black;">周期</span> </span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1.确定站点的<span style="color: black;">目的</span>和目的,<span style="color: black;">知道</span>你想要实现的内容和功能。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2.<span style="color: black;">科研</span><span style="color: black;">目的</span>受众和市场<span style="color: black;">需要</span>,<span style="color: black;">认识</span><span style="color: black;">目的</span>用户的偏好和<span style="color: black;">行径</span>。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3.制定<span style="color: black;">详细</span>的网站策略,<span style="color: black;">包含</span>定位、品牌形象等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">02 网站结构设计</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1.创建网站的草图或线框图,规划页面之间的导航和布局。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2.确定网站的<span style="color: black;">重点</span>页面和功能,例如首页、<span style="color: black;">制品</span>列表页、<span style="color: black;">文案</span><span style="color: black;">归类</span>等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3.为用户<span style="color: black;">供给</span>简单明了的导航,使其<span style="color: black;">容易</span>找到所需信息。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">03 注册域名</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1.<span style="color: black;">选取</span>一个与你的品牌或网站主题<span style="color: black;">关联</span>的域名。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2.域名应简洁、易于记忆和拼写。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3.后缀<span style="color: black;">选取</span>com.net.org等通用的<span style="color: black;">商场</span>用途后缀。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">04 <span style="color: black;">选取</span>合适的建站平台</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1. WordPress:</span></strong><span style="color: black;">WordPress 是一个功能强大且广受欢迎的开源内容管理系统(CMS),它<span style="color: black;">供给</span>了<span style="color: black;">海量</span>的主题和插件来构建和扩展独立站点。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2. Wix:</span></strong><span style="color: black;">Wix 是一个简单易用的网站建设平台,<span style="color: black;">拥有</span>用户友好的拖放编辑器和丰富的模板库,可<span style="color: black;">帮忙</span>用户快速构建<span style="color: black;">各样</span>类型的独立站点。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3. Squarespace:</span></strong><span style="color: black;">Squarespace <span style="color: black;">供给</span>了强大且专业的模板和设计工具,适用于创建精美且<span style="color: black;">拥有</span>吸引力的独立站点,<span style="color: black;">尤其</span>适合设计师、摄影师和创意行业。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">4. Shopify:</span></strong><span style="color: black;">Shopify 是一个专注于电子商务的独立站建站平台,它<span style="color: black;">供给</span>了完整的在线商店<span style="color: black;">处理</span><span style="color: black;">方法</span>,<span style="color: black;">包含</span><span style="color: black;">制品</span>管理、支付集成和订单处理。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">5. Joomla:</span></strong><span style="color: black;">Joomla 是另一个功能强大的开源内容管理系统,适用于创建<span style="color: black;">繁杂</span>和定制化的独立站点,<span style="color: black;">供给</span>了丰富的扩展和模板库。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">6. Drupal:</span></strong><span style="color: black;">Drupal 是一个灵活和可扩展的开源内容管理系统,适用于创建大型和<span style="color: black;">繁杂</span>的独立站点,<span style="color: black;">拥有</span>强大的自定义和<span style="color: black;">研发</span>能力。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">7. Ghost:</span></strong><span style="color: black;">Ghost 是一个专注于博客和出版内容的平台,<span style="color: black;">供给</span>简洁、<span style="color: black;">有效</span>的写作和内容发布体验,适合个人博客和内容创作者。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/efcf9a40a16c4e4f8cd12e1cf3110c19~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722829242&x-signature=eUczJ4LKl0X%2BhjVe8uHcSlJ2qow%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">05 <span style="color: black;">选取</span>支付方式</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1.在线支付平台:这<span style="color: black;">包含</span><span style="color: black;">运用</span>第三方在线支付平台,如PayPal、Stripe、P卡、<span style="color: black;">微X</span>支付等。这些平台<span style="color: black;">准许</span>用户直接<span style="color: black;">运用</span><span style="color: black;">她们</span>的信用卡、借记卡或电子钱包进行支付。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2.银行转账:你<span style="color: black;">能够</span><span style="color: black;">供给</span>银行转账的方式,让用户<span style="color: black;">按照</span><span style="color: black;">供给</span>的银行账户信息进行转账支付。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3.线下支付:<span style="color: black;">针对</span><span style="color: black;">有些</span>实物商品或服务,你<span style="color: black;">能够</span><span style="color: black;">供给</span>线下支付的选项,例如货到付款、POS机刷卡、现金支付等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">06 内容创作与发布</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1.编写吸引人的内容,<span style="color: black;">包含</span><span style="color: black;">文案</span>、<span style="color: black;">制品</span>描述、图像和视频等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2.优化内容以<span style="color: black;">加强</span>搜索引擎可见性,<span style="color: black;">运用</span>关键字和元数据等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3.<span style="color: black;">运用</span>内容管理系统(CMS)管理和发布内容,例如WordPress或Joomla等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">07 网站优化(SEO)</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1.进行关键字<span style="color: black;">科研</span>,找到潜在的流量和排名机会。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2.<span style="color: black;">保证</span>网站的结构良好,并<span style="color: black;">运用</span>友好的URL结构。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3.优化页面加载速度,压缩图像,进行缓存等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">4.创建高质量的<span style="color: black;">外边</span>链接,<span style="color: black;">增多</span>站点的权威性和可信度。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">08 网站上线与推广</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1.将网站上传到服务器,<span style="color: black;">保证</span>站点功能正常运行。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2.注册和验证网站在搜索引擎上的索引。</span></span></p>
同意、说得对、没错、我也是这么想的等。 同意、说得对、没错、我也是这么想的等。
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