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fny5jt9 发表于 2024-7-29 23:59:06

独立站五个过程，帮你打开海外电商市场

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">越来越多的人做跨境电商，许多卖家在平台上做的风生水起，而在独立站上<span style="color: black;">水土不适应</span>，很难做起来，归结<span style="color: black;">原由</span>，<span style="color: black;">重点</span>还是某个环节上<span style="color: black;">无</span>把控好，以下5点做独立站的<span style="color: black;">过程</span>分享给<span style="color: black;">大众</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">第1</span>步：选品</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">做出口跨境电商卖家，最难回答的问题<span style="color: black;">便是</span>我要卖什么<span style="color: black;">制品</span>？ 销量好的<span style="color: black;">制品</span>，竞争太激烈；价格很高的又卖不动；太小众的又担心客户<span style="color: black;">欠好</span>开发，很纠结！</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">的确，<span style="color: black;">针对</span>出口B2C卖家，选对一个好<span style="color: black;">制品</span>，比什么都重要，<span style="color: black;">无</span>好的<span style="color: black;">制品</span>，一切都为零。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">数据调查<span style="color: black;">表示</span>，做B2C<span style="color: black;">平常</span><span style="color: black;">制品</span><span style="color: black;">例如</span>服装礼服，3C<span style="color: black;">制品</span>，运动户外，假发等等都比较热门，而<span style="color: black;">针对</span><span style="color: black;">刚才</span>踏入电商行业的新人<span style="color: black;">来讲</span>，最直接的<span style="color: black;">办法</span>是找热销<span style="color: black;">制品</span>，<span style="color: black;">亦</span>是最常规的<span style="color: black;">办法</span>。又<span style="color: black;">或</span>是去<span style="color: black;">研发</span><span style="color: black;">有些</span>能够满足个性化<span style="color: black;">需要</span>的非主流<span style="color: black;">制品</span>？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我的<span style="color: black;">意见</span>是<span style="color: black;">选取</span>非主流<span style="color: black;">制品</span>，</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">第1</span>：降低同质化，第二：有更高的利润空间</span></strong><span style="color: black;">。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">选品原则</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">选品方面，<span style="color: black;">能够</span><span style="color: black;">根据</span></span><span style="color: black;">体积小、货值高、重量轻、无侵权、<span style="color: black;">很难</span>碎、无危险</span><span style="color: black;">6个原则入手，用一双慧眼去挖掘新的世界。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">体积小则好包装，货值高则利润好<span style="color: black;">掌控</span>，重量轻物流成本低，无侵权不担心店铺被关，<span style="color: black;">很难</span>碎退货<span style="color: black;">危害</span>低，无危险则安全有<span style="color: black;">保证</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">选品<span style="color: black;">源自</span></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">选品<span style="color: black;">源自</span><span style="color: black;">能够</span><span style="color: black;">根据</span>以下几种方式进行参考，<span style="color: black;">能够</span><span style="color: black;">帮忙</span>您更快更准的选对<span style="color: black;">制品</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">》》<span style="color: black;">经过</span>平台选品</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这种方式最<span style="color: black;">平常</span>，<span style="color: black;">亦</span>最简单，门槛低，<span style="color: black;">亦</span><span style="color: black;">便是</span><span style="color: black;">经过</span>在平台搜索关键词。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">例如</span>亚马逊，速卖通，wish等等，<span style="color: black;">经过</span>搜索关键词，查看热门销量排行，在结合<span style="color: black;">有些</span><span style="color: black;">地区</span>的数据工具进行对比。 </span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">经过</span>浏览栏目，从大类到子类<span style="color: black;">每一个</span>类目都点进去<span style="color: black;">瞧瞧</span>hot sales 的<span style="color: black;">制品</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/vPCDQ7d8vBMY0RWMMF8bCQHzMiaNLqF4ibpPkvib071LUzWXm47Owj53wSH0uJ1tFnBPVwRzoYAwiaWYHUyDlkFRjA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">》》<span style="color: black;">经过</span>Google选品</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>在google搜索关键词，会<span style="color: black;">显现</span><span style="color: black;">有些</span>卖的最好的<span style="color: black;">制品</span>排行，<span style="color: black;">例如</span>搜索‘outdoor topys for kids’其次是<span style="color: black;">按照</span>搜索结果的网站，<span style="color: black;">选择</span>排在前面的几个网站进入到<span style="color: black;">目的</span>市场的网站，点击网站的热销排行，<span style="color: black;">瞧瞧</span><span style="color: black;">那些</span><span style="color: black;">制品</span>是卖的比较好的。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/vPCDQ7d8vBMY0RWMMF8bCQHzMiaNLqF4ib8ic9MHbl7m3G2E1cgSKtjv4HQC9W3Mic06DtnWIyo1bgd459JGo1tToA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">亦</span><span style="color: black;">能够</span>找到往后的几页<span style="color: black;">例如</span>第三页之后的，<span style="color: black;">瞧瞧</span>都有什么<span style="color: black;">目的</span>网站，<span style="color: black;">亦</span>许有些<span style="color: black;">制品</span>是比较有<span style="color: black;">潜能</span>的，只是在google上排行并不<span style="color: black;">显著</span>，你<span style="color: black;">亦</span><span style="color: black;">能够</span>做为一个参考，<span style="color: black;">而后</span><span style="color: black;">经过</span>在FB上做调查<span style="color: black;">瞧瞧</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">》》<span style="color: black;">经过</span>工厂找<span style="color: black;">制品</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">找工厂<span style="color: black;">能够</span><span style="color: black;">经过</span>1688，跨境专供，选品大会等<span style="color: black;">有些</span><span style="color: black;">途径</span>去联系供应商，<span style="color: black;">而后</span>获取样品，实地考察等等，当然这个受到地域性的制约，需要<span style="color: black;">更加多</span>的成本在考察环节上。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">好处<span style="color: black;">便是</span><span style="color: black;">能够</span>更<span style="color: black;">认识</span>你需要的<span style="color: black;">制品</span>质量和<span style="color: black;">目的</span>市场，与供应商的关系维系。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">选品<span style="color: black;">意见</span></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">选<span style="color: black;">制品</span>的时候最好不只是单单选一个<span style="color: black;">制品</span>，而是要<span style="color: black;">思虑</span>到：</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">制品</span>的后续<span style="color: black;">研发</span>能力怎么样？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">供应商的稳定性<span style="color: black;">怎样</span>？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">行业内有没其它竞品做的比这个还要好？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">制品</span>的<span style="color: black;">宣传</span>素材，<span style="color: black;">方法</span>好<span style="color: black;">欠好</span>制作？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这个<span style="color: black;">制品</span>的<span style="color: black;">目的</span>市场和<span style="color: black;">目的</span>受众<span style="color: black;">是不是</span><span style="color: black;">知道</span>？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">第二步：自建独立站</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/vPCDQ7d8vBMY0RWMMF8bCQHzMiaNLqF4ibjtTUIWnGTiaUhqm5iaxicWibW6RuzsgzTykPB9gia2ZicXGIAvjd49AKYWpA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">日前</span>自建独立站有3种模式：</span><span style="color: black;">传统外包、自建站团队、SAAS模式建</span><span style="color: black;">站。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">传统外包</span></strong><span style="color: black;">大<span style="color: black;">都数</span>为<span style="color: black;">选取</span>开源系统（magento,opencart,zencart等）<span style="color: black;">或</span>乙方自己招人二开。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">优点：开源免费，按定制付费，较为灵活，后续拓展性强；。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">缺点：<span style="color: black;">危害</span>高，售后难，乙方不稳定，技术<span style="color: black;">需求</span>高且难以把控，很难有<span style="color: black;">长时间</span>合作。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">自建团队</span></strong><span style="color: black;">组建自己的技术团队，自己<span style="color: black;">研发</span>网站，<span style="color: black;">或</span>是<span style="color: black;">选取</span>开源进行二次<span style="color: black;">研发</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">优点：项目<span style="color: black;">能够</span>实时监控，数据自己<span style="color: black;">把握</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">缺点：时间和团队成本高，<span style="color: black;">危害</span>高，技术<span style="color: black;">分部</span>不稳定，周期长，只适合超级大卖家。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">SAAS模式建站</span></strong><span style="color: black;">，<span style="color: black;">选取</span>合适的建站平台如shopify，shopyy都<span style="color: black;">能够</span><span style="color: black;">容易</span>建一个网站，有合适的模板<span style="color: black;">或</span>接受定制服务。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">优点：无需懂技术，傻瓜式后台操作，易上手，<span style="color: black;">花费</span>透明，成本可控，稳定性强，适合刚需群体。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">缺点：网站<span style="color: black;">没法</span>放到自己服务器上。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><a style="color: black;">快速开启自建站</a></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">独立站<span style="color: black;">优良</span>：</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">—品牌宣传</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">独立站规则完全自己<span style="color: black;">把握</span>，要怎么玩就怎么玩。企业<span style="color: black;">能够</span>利用这一点，做一个自己的品牌网站，<span style="color: black;">亦</span><span style="color: black;">能够</span>套用选有的模板，在页面的设计和<span style="color: black;">制品</span>展示上都能有个性化的<span style="color: black;">表现</span>，<span style="color: black;">同期</span><span style="color: black;">能够</span>向客户输出企业的文化，塑造企业的品牌。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">—无规则制约</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">无平台的规则约束，<span style="color: black;">制品</span>不受规则限制，平台<span style="color: black;">不可</span>卖的<span style="color: black;">制品</span>，独立站上<span style="color: black;">能够</span>，玩法多样，不必担心网站店铺被封。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">—客户可<span style="color: black;">累积</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">更易</span>获取到客户的信息，客户在网站上留下的个人信息（邮箱<span style="color: black;">位置</span>），<span style="color: black;">能够</span>做二次营销，加上会员的收据，会员的浏览数据和<span style="color: black;">拜访</span>记录，都会被记录，<span style="color: black;">能够</span><span style="color: black;">创立</span>一个立体的数据模型，直接收录进CRM中，将<span style="color: black;">海量</span>的数据进行分析，<span style="color: black;">按照</span>分析结果<span style="color: black;">持续</span>地<span style="color: black;">调节</span><span style="color: black;">机构</span>的策略和方向，维系老客户，<span style="color: black;">亦</span>为<span style="color: black;">研发</span>新的客户资源<span style="color: black;">供给</span><span style="color: black;">指点</span>；</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">—资金把控</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">独立站无需向第三方平台<span style="color: black;">同样</span>交纳平台<span style="color: black;">花费</span>，无需支付给平台交易佣金，投入的资金自己灵活掌控。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">另一</span>客户下单的款是直接到你绑定的收款账户上，无需经过平台，资金回流更快，收款方式更加灵活。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">经过</span>以上几点，<span style="color: black;">咱们</span><span style="color: black;">能够</span>更加灵活的利用独立站来做品牌的沉淀，用户数据的收据，营销的拓展；正好<span style="color: black;">亦</span>弥补了第三方平台的不足。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">缺点是：独立站<span style="color: black;">无</span>自带流量，需要<span style="color: black;">很强</span>的运营推广成本。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">第三步：营销</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">针对</span>营销有以下几种方式<span style="color: black;">能够</span>参考：</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">CPC付费点击</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">选取</span>覆盖群体，<span style="color: black;">经过</span>付费点击将<span style="color: black;">能够</span>在<span style="color: black;">短期</span>内引流到独立站，<span style="color: black;">掌控</span>好ROI，几乎是独立站做大规模的最直接最有效的途径。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">包括</span>：Google Ads，Bing ads，Yahoo，Yandex等搜索<span style="color: black;">宣传</span>引擎是最好的<span style="color: black;">选取</span>，这种方式<span style="color: black;">能够</span>使你在<span style="color: black;">拥有</span><span style="color: black;">必定</span>投入的前提下<span style="color: black;">保准</span>流量，非常适合新建的B2C网站进行前期推广。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">举例： Google Ads覆盖200多个国家和地区，支持40多种语言； <span style="color: black;">包括</span>Search Ads、Google Shopping，Display Network、Gmail 、YouTube、Remarketing等<span style="color: black;">宣传</span>类型。在<span style="color: black;">区别</span>的推广时期<span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">选取</span><span style="color: black;">区别</span>的推广<span style="color: black;">途径</span>来<span style="color: black;">帮忙</span><span style="color: black;">咱们</span><span style="color: black;">提高</span><span style="color: black;">营销</span>的<span style="color: black;">同期</span><span style="color: black;">亦</span><span style="color: black;">加强</span>品牌。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">SNS社交营销</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">便是</span>借助庞大的用户群做到快速营销。当下发展得如火如荼的社交网络营销正被众多外贸企业所<span style="color: black;">注重</span>，如Facebooke、Instagram、Pinterest等。这些社交网络的兴起，聚集了庞大的客户群体。社交网络营销，<span style="color: black;">重点</span>是借助社交网络信息传播的快速性去达到<span style="color: black;">必定</span>的营销目的。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">举例：Facebook人人皆知，是世界排名领先的照片分享站点。企业推广<span style="color: black;">能够</span>开通一个专页页面，标题跟定位<span style="color: black;">选取</span>好，利用权重高、收录快去做排名，流量<span style="color: black;">亦</span>是非常可观的，<span style="color: black;">另一</span>Facebook<span style="color: black;">亦</span><span style="color: black;">能够</span>做付费<span style="color: black;">宣传</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">来给<span style="color: black;">大众</span>看一下Facebook的<span style="color: black;">宣传</span>版位：动态<span style="color: black;">信息</span>（桌面版&amp;移动版）；右边栏（桌面版）：Instagram；Audience Network。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">折扣信息网</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">折扣网<span style="color: black;">供给</span>折扣商品，使高追求低消费的用户享受服务，品牌商<span style="color: black;">经过</span><span style="color: black;">必定</span>的让利，<span style="color: black;">得到</span>到<span style="color: black;">精细</span>的买家交易性价比高，流量成本较低。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">网红、粉丝</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">以红人的品味和眼光为主导，进行选款和视觉推广，在依托庞大的粉丝群体进行营销，从而将粉丝转化为购买力<span style="color: black;">累积</span>足够多的资源，将大大<span style="color: black;">加强</span><span style="color: black;">全部</span><span style="color: black;">机构</span>市场营销能力。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">CPS佣金<span style="color: black;">宣传</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">以<span style="color: black;">实质</span><span style="color: black;">营销</span><span style="color: black;">制品</span>数量来换算<span style="color: black;">宣传</span>刊登金额使得品牌商<span style="color: black;">宣传</span>投放<span style="color: black;">危害</span><span style="color: black;">花费</span>更加<span style="color: black;">恰当</span>化，是性价比高的推广方式。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">SEO自然优化</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这是一种网站为了迎合搜索引擎的收录规则，而对网站的整体结构、页面关键词、网站的<span style="color: black;">外边</span>链接等进行优化的方式，以<span style="color: black;">保准</span>在<span style="color: black;">加强</span>网站权重以及搜索引擎对自己网站收录量的<span style="color: black;">同期</span>，<span style="color: black;">加强</span>网站在<span style="color: black;">目的</span>关键词页面的搜索排名和<span style="color: black;">揭发</span>率，从而得到更大<span style="color: black;">目的</span>流量的一种优化推广方式。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">搜索引擎优化，在网站内外发布<span style="color: black;">文案</span>、交换链接等，使得在搜索引擎上达到更好的自然排名，适合中<span style="color: black;">长时间</span>运营。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">EDM邮件营销</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">经过</span>电子邮件营销，实现二次营销，非强迫性，针对性强。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">外链<span style="color: black;">宣传</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">寻找意向客户的聚集地，<span style="color: black;">经过</span>博客、<span style="color: black;">宣传</span>、论坛、门户网等与<span style="color: black;">制品</span>有<span style="color: black;">关联</span>的网站进行宣传。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">线下<span style="color: black;">宣传</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">经过</span>包裹卡片、线下展会、<span style="color: black;">宣传</span>牌等方式、<span style="color: black;">亦</span>可为网站带来<span style="color: black;">更加多</span>的<span style="color: black;">拜访</span>，适合<span style="color: black;">长时间</span>做品牌。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">人海战术</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">针对</span>客单价高，客户群体确认的<span style="color: black;">制品</span>，将<span style="color: black;">能够</span><span style="color: black;">经过</span>组建<span style="color: black;">营销</span>团队进行人海推广。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第四步：收款</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">但凡是个购物平台，只要客户<span style="color: black;">经过</span>你的网站购物，定会<span style="color: black;">触及</span>到资金流问题，而资金转移的<span style="color: black;">方便</span>性<span style="color: black;">更加是</span>购物网站需要去<span style="color: black;">注重</span>的。<span style="color: black;">因此呢</span>，B2C网站的在线支付问题则<span style="color: black;">作为</span>重点。<span style="color: black;">日前</span><span style="color: black;">触及</span>到的有五种支付方式：</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">PayPal</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">全世界</span>最知名的在线支付<span style="color: black;">供给</span>商，<span style="color: black;">运用</span>人数<span style="color: black;">亦</span>是最多的。这种支付方式的优点在<span style="color: black;">这儿</span>就不重复了，缺点是<span style="color: black;">针对</span>发展中国家和地区的卖家采用了更为严格的管理<span style="color: black;">办法</span>，遇到违规<span style="color: black;">行径</span>容易被冻结<span style="color: black;">乃至</span>永久封掉用户的账户。<span style="color: black;">倘若</span>是经营仿牌产品，要<span style="color: black;">谨慎</span><span style="color: black;">运用</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">第三方信用卡收款</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">支持带有Visa和MasterCard标识的信用卡在线支付，外币收单，支付<span style="color: black;">机构</span><span style="color: black;">能够</span><span style="color: black;">经过</span>人民币进行支付结算给商家，不存在像PayPal<span style="color: black;">同样</span>冻结用户账户的问题。但这些<span style="color: black;">亦</span>是要额外付费开通信用卡收款账号。当然，<span style="color: black;">倘若</span>你做得顺了，这个还是物超所值的。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">日前</span>用的比较广泛的收款方有：</span><span style="color: black;">钱海、DHPAY、聚宝、富汇通、Stripe</span><span style="color: black;">等等。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">Moneybookers</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">仅次于前者的在线支付<span style="color: black;">供给</span>商，欧洲地区<span style="color: black;">运用</span>人数<span style="color: black;">占多数</span>。该支付方式采用和前者<span style="color: black;">同样</span>的模式，<span style="color: black;">运用</span>邮件来进行付款和收款，优缺点同上。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">西联汇款</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">是世界上领先的特快汇款<span style="color: black;">机构</span>，迄今已有150年的历史，它<span style="color: black;">持有</span><span style="color: black;">全世界</span>最大最先进的电子汇兑金融网络，<span style="color: black;">能够</span>在全球大<span style="color: black;">都数</span>国家的西联代理点汇出和提款。特点是快捷，但需要客户到西联汇款的代理点进行现金汇款。<span style="color: black;">能够</span><span style="color: black;">运用</span>这种方式收取老顾客的付款，新客户<span style="color: black;">很难</span>接受此种支付方式。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">电汇</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">需客户<span style="color: black;">经过</span>银行进行付款，类似于西联汇款。&nbsp;</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">日前</span><span style="color: black;">非常多</span>B2C网站都在<span style="color: black;">运用</span>Paypal<span style="color: black;">做为</span>支付方式，<span style="color: black;">或</span>信用卡支付<span style="color: black;">途径</span>。关于支付<span style="color: black;">途径</span>，<span style="color: black;">倘若</span>不<span style="color: black;">晓得</span>客户支付方式<span style="color: black;">爱好</span>的前提下，应该尽可能多的去<span style="color: black;">选取</span>。<span style="color: black;">因此</span>为了更好的把握和留住顾客，<span style="color: black;">能够</span>在实践中<span style="color: black;">按照</span>主流客户<span style="color: black;">爱好</span>的支付方式进行调试和排序，以满足客户差异化的<span style="color: black;">需要</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">COD货到付款</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">日前</span>做B2C独立站的卖家，<span style="color: black;">经过</span>COD收款的，<span style="color: black;">重点</span>集中在中东地区，香港，台湾等地区，客户<span style="color: black;">经过</span>线上先下单，收到货后再支付给物流，物流再把钱结给卖家。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第五步：物流</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">B2C<span style="color: black;">制品</span><span style="color: black;">来讲</span>，<span style="color: black;">倘若</span>是小、便、轻<span style="color: black;">制品</span>，物流方式<span style="color: black;">重点</span>以空运为主。有<span style="color: black;">那些</span>发送方式呢？来给<span style="color: black;">大众</span><span style="color: black;">举荐</span>一下：EMS、DHL、TNT、UPS、FEDEX、香港小包裹等，其中EMS最<span style="color: black;">拥有</span>价格和出关<span style="color: black;">优良</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">选取</span>好的物流合作伙伴，不仅能为自己节约贸易成本，还能<span style="color: black;">加强</span>客户的购物体验。如此一来，进行海外仓储的重要性可见一斑，而海外仓储当下<span style="color: black;">亦</span>是兵家必争之地，若有<span style="color: black;">要求</span>可进行尝试。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">以上~</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/vPCDQ7d8vBOtzDYaIsTwQ4EQkiat1XBfjUzQv82eDias0MF0sWu3gHoO552v6rWTCREuRSKRxPQfs9fxdjZIicwAw/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>

听听海 发表于 2024-8-26 22:27:50

软文发布论坛开幕式圆满成功。 http://www.fok120.com

aikangjian 发表于 2024-9-8 01:18:57

seo常来的论坛，希望我的网站快点收录。

m5k1umn 发表于 3 天前

外链发布论坛学习网络优化SEO。

j8typz 发表于 前天 03:13

同意、说得对、没错、我也是这么想的等。

7wu1wm0 发表于 昨天 15:51

你的话语如春风拂面，温暖了我的心房，真的很感谢。

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