「跨境独立站」最平常的六大害处问题，千万别踩坑
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">跨境独立站<span style="color: black;">做为</span>近两年的香饽饽，<span style="color: black;">短期</span>内迅猛发展；中国卖家抓紧机会<span style="color: black;">海量</span>涌入。<span style="color: black;">不外</span>独立站这条路可<span style="color: black;">欠好</span>走，许多卖家<span style="color: black;">暗示</span>在开店后不久就遇上了坑，挣来的钱很容易就被冻结了。其实除了冻结资金之外还有不少的坑，<span style="color: black;">倘若</span>卖家不<span style="color: black;">重视</span>，就会掉进陷阱里。今天将整理出一波跨境独立站最<span style="color: black;">平常</span>的六大<span style="color: black;">危害</span>问题，<span style="color: black;">期盼</span><span style="color: black;">大众</span>少踩坑多<span style="color: black;">挣钱</span>！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1.知识产权<span style="color: black;">危害</span></strong></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/767cc4a4cad04f5180fd2d9ffdb34f6e~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722860765&x-signature=9jBfeUVnItt%2BNXcVbSifxFvPpVc%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">知识产权是跨境电商在运营中经常遇到的问题之一。不少国内卖家知识产权<span style="color: black;">认识</span>比较淡薄，<span style="color: black;">然则</span>国外市场在产权侵权这块<span style="color: black;">非常</span>严格，法律<span style="color: black;">认识</span><span style="color: black;">亦</span>非常强。<span style="color: black;">因此呢</span>从消费者到跨境平台，都在反对和打击侵权<span style="color: black;">制品</span>。若是卖家抱有侥幸心理上架可能<span style="color: black;">触及</span>侵权的<span style="color: black;">制品</span>，一旦被<span style="color: black;">发掘</span>，将影响卖家店铺的分数，<span style="color: black;">乃至</span>还会<span style="color: black;">触及</span>到法律诉讼这一块，需要作出赔偿。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.物流<span style="color: black;">危害</span></strong></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/cc3c561a187c4770960de6567c00debd~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722860765&x-signature=oe2hSrjAtMl4fHQd7QbSSfR3Kyc%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">市场上的物流供应商<span style="color: black;">能够</span>说是五花八门，<span style="color: black;">倘若</span>是初次<span style="color: black;">触及</span>跨境电商的卖家，<span style="color: black;">因为</span>缺乏经验，很难<span style="color: black;">选取</span>到<span style="color: black;">靠谱</span>的供应商。一旦在商品运输过程中<span style="color: black;">显现</span>什么问题，<span style="color: black;">例如</span>包裹丢失、货品损坏、物流线性差、服务态度差等问题时，不仅降低了消费者回购的欲望，还将给卖家的货物交付带来巨大<span style="color: black;">危害</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.存储<span style="color: black;">危害</span></strong></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/d27f4124adc9464baa4f68c071c63d29~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722860765&x-signature=NZJ4O0Qe%2FZH3kQIHLAo5F6Pnb9s%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">独立站的高利润，<span style="color: black;">一样</span>给跨境卖家带来了不少其他问题，那<span style="color: black;">便是</span><span style="color: black;">怎样</span><span style="color: black;">处理</span>货物存储。一种是自建仓储配送系统，<span style="color: black;">然则</span>这<span style="color: black;">一起</span>的投资<span style="color: black;">危害</span>很大，绝大<span style="color: black;">都数</span>卖家<span style="color: black;">没法</span><span style="color: black;">持有</span>自建仓储配送的实力。<span style="color: black;">那样</span>另一种<span style="color: black;">办法</span><span style="color: black;">便是</span>卖家提前将货品发送到海外仓，<span style="color: black;">然则</span><span style="color: black;">由于</span><span style="color: black;">没法</span>准确估计市场<span style="color: black;">需要</span>和订单波动，又会给卖家带来囤积<span style="color: black;">危害</span>，<span style="color: black;">引起</span>卖家面临资金压力。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4.支付<span style="color: black;">危害</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">交易的最后一步“支付”是个重要环节，若是第三方支付<span style="color: black;">机构</span><span style="color: black;">无</span>一个专业的团队，经常<span style="color: black;">显现</span>违规操作，那商户的资金很可能就会被冻结。又<span style="color: black;">或</span>是支付<span style="color: black;">机构</span>不负责任，故意将商户的钱款扣留<span style="color: black;">乃至</span>挪用。还有<span style="color: black;">有些</span>不合格的收款<span style="color: black;">公司</span>，既<span style="color: black;">无</span>海内外支付牌照，通道稳定性<span style="color: black;">亦</span><span style="color: black;">没法</span><span style="color: black;">保准</span>，<span style="color: black;">倘若</span><span style="color: black;">无</span>深入考察就与其对接，很容易在支付环节放跑一堆潜在客户，卖家自己<span style="color: black;">亦</span>落个人财两空，<span style="color: black;">因此</span>在<span style="color: black;">选取</span>支付<span style="color: black;">机构</span>时要<span style="color: black;">尤其</span><span style="color: black;">重视</span>一下对方<span style="color: black;">是不是</span>有资格接入收款通道。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/b8a7b3b0824744068da68dcaf3e6044f~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722860765&x-signature=sePNAWXrnVmbuMvwR9ElSLXEUvU%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Onlypay是国内最早踏进跨境电商<span style="color: black;">处理</span><span style="color: black;">方法</span><span style="color: black;">行业</span>的企业之一，<span style="color: black;">此刻</span><span style="color: black;">全世界</span><span style="color: black;">持有</span><span style="color: black;">海量</span>合作网点，“持证上岗”是必须的，<span style="color: black;">持有</span>海内外支付牌照与多条支付通道深度合作，费率性价比高，回款周期短消费者支付成功率<span style="color: black;">亦</span>很高，卖家们<span style="color: black;">能够</span><span style="color: black;">安心</span>接入<span style="color: black;">运用</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5.选品<span style="color: black;">危害</span></strong></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/cd6ec25ff2134ed899c322f4d892bad6~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722860765&x-signature=Gah9XAPK7xG4UPt2z3XM%2FZyDLxU%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">三分靠运营，七分靠选品。<span style="color: black;">倘若</span>卖家能<span style="color: black;">选取</span>一个非常<span style="color: black;">拥有</span>市场<span style="color: black;">优良</span>的<span style="color: black;">制品</span>，出单爆单的几率就会大大<span style="color: black;">上升</span>。<span style="color: black;">或</span>是引导一个新<span style="color: black;">制品</span><span style="color: black;">作为</span>流行，从而<span style="color: black;">得到</span>丰厚的利润。<span style="color: black;">然则</span>选品工作<span style="color: black;">不可</span>仅仅依靠卖家自己的主观猜测，需要<span style="color: black;">按照</span>客观市场来<span style="color: black;">科研</span>，<span style="color: black;">长时间</span>的卖货经验<span style="color: black;">累积</span><span style="color: black;">亦</span>对选品有<span style="color: black;">必定</span>的<span style="color: black;">帮忙</span>，卖家能够<span style="color: black;">逐步</span><span style="color: black;">把握</span>对<span style="color: black;">将来</span>电商行业的流行走势以及利润的预测。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6.<span style="color: black;">宣传</span>投放违规<span style="color: black;">危害</span></strong></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/20f40ab8c7c84f6a9b190ea09155a4fc~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722860765&x-signature=i1UpBFBCZQTRBW%2BxS2tgyLX%2F1yE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">通常</span><span style="color: black;">来讲</span>，在跨境电商中，无论是亚马逊还是独立站，卖家都会在社交平台和搜索引擎上投放<span style="color: black;">宣传</span>，用于吸引客流量，以求<span style="color: black;">增多</span>订单和利润。依靠平台<span style="color: black;">自己</span>的流量为自己的店铺进行引流。<span style="color: black;">不外</span>在<span style="color: black;">这般</span>的<span style="color: black;">媒介</span>上做<span style="color: black;">宣传</span>时需要<span style="color: black;">仔细</span><span style="color: black;">认识</span><span style="color: black;">关联</span>平台对<span style="color: black;">宣传</span>投放设定的规则，<span style="color: black;">以避免</span><span style="color: black;">由于</span>违反平台规则而遭遇<span style="color: black;">宣传</span>账户被关闭的<span style="color: black;">状况</span>，<span style="color: black;">这般</span>客户数据将会<span style="color: black;">所有</span>丢失。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以上<span style="color: black;">便是</span>和卖家们分享的独立站卖家经常会遇到的六大<span style="color: black;">危害</span>，<span style="color: black;">期盼</span>对卖家们开店有<span style="color: black;">帮忙</span>。支付<span style="color: black;">关联</span>问题欢迎联系咱们<span style="color: black;">一块</span>交流！</p>
我完全同意你的看法，期待我们能深入探讨这个问题。 期待楼主的下一次分享！” 我深受你的启发，你的话语是我前进的动力。 谷歌外贸网站优化技术。
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