做谷歌宣传，自投or代投？你真的选对了吗
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">长时间</span><span style="color: black;">败兴</span>，Google<span style="color: black;">宣传</span><span style="color: black;">始终</span>保持着在电子商务<span style="color: black;">行业</span>的绝对<span style="color: black;">优良</span>。<span style="color: black;">按照</span>市场调研<span style="color: black;">机构</span>Statista<span style="color: black;">颁布</span>的数据，在<span style="color: black;">全世界</span>网站<span style="color: black;">宣传</span>市场，Google 占比44%，排名<span style="color: black;">第1</span>。Google <span style="color: black;">宣传</span><span style="color: black;">亦</span><span style="color: black;">作为</span>中小企业出海航程一个新的机遇，越来越多的中小企业尝试涉足<span style="color: black;">乃至</span>加大投放力度去拓宽海外市场。一部分人<span style="color: black;">选取</span>独自管理自己的Google <span style="color: black;">宣传</span>，自己当自己的“<span style="color: black;">宣传</span>主”，<span style="color: black;">亦</span><span style="color: black;">便是</span>“自投”；而一部分人<span style="color: black;">选取</span>支付一部分<span style="color: black;">花费</span>，聘用专业的人员来<span style="color: black;">守护</span><span style="color: black;">宣传</span>，<span style="color: black;">亦</span><span style="color: black;">便是</span>“代投”。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">那两者之间<span style="color: black;">怎样</span>进行<span style="color: black;">选取</span>呢？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>是<span style="color: black;">刚才</span>接触数字营销的小企业主，<span style="color: black;">那样</span>对Google<span style="color: black;">宣传</span>的整体认识和<span style="color: black;">认识</span>应该是一知半解，在这种<span style="color: black;">状况</span>下，应该<span style="color: black;">选取</span>“代投”的形式开启Google广告投放。直接管理和操作Google<span style="color: black;">宣传</span>帐户，在企业主需要时为其<span style="color: black;">供给</span>额外的支持和咨询。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当然，任何人都<span style="color: black;">能够</span>设置和运行Google <span style="color: black;">宣传</span>。前提是需要花费<span style="color: black;">有些</span>时间和精力来<span style="color: black;">认识</span>Google平台的工作原理和专业技能。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、</span>自投Google<span style="color: black;">宣传</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">管理Google <span style="color: black;">宣传</span><span style="color: black;">不仅</span>是单纯的添加/减少关键字，<span style="color: black;">调节</span>国家出价百分比。在<span style="color: black;">宣传</span>日益竞争<span style="color: black;">累积</span>的今天，准确<span style="color: black;">认识</span>账户中<span style="color: black;">每日</span><span style="color: black;">出现</span>的<span style="color: black;">状况</span>，<span style="color: black;">按照</span>账户<span style="color: black;">实质</span>数据并结合<span style="color: black;">实质</span><span style="color: black;">状况</span>进行<span style="color: black;">调节</span>，并应用新的谷歌<span style="color: black;">制品</span>以最大程度的<span style="color: black;">增多</span>网站流量，来获取<span style="color: black;">宣传</span>的最大<span style="color: black;">揭发</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">选取</span>“自投”的企业主，更看中的是灵活操作账户，<span style="color: black;">不消</span>缴纳托管账户的<span style="color: black;">花费</span>，更节省投入成本。然而为了<span style="color: black;">保证</span><span style="color: black;">宣传</span>最佳的效果，需要企业主需要具备以下技能去做辅助。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1. <span style="color: black;">经过</span>谷歌<span style="color: black;">宣传</span>考试，获取专业的<span style="color: black;">宣传</span>认证</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">谷歌<span style="color: black;">宣传</span>投放<span style="color: black;">触及</span>到的专业<span style="color: black;">原因</span>和基本操作事项众多，当然<span style="color: black;">亦</span>存在<span style="color: black;">有些</span>操作雷区，一旦操作<span style="color: black;">欠妥</span>会直接影响账户效果：<span style="color: black;">宣传</span>点击率下降、平均点击<span style="color: black;">花费</span><span style="color: black;">加强</span>等等。<span style="color: black;">把握</span>谷歌<span style="color: black;">宣传</span><span style="color: black;">关联</span>知识是一门必修课，测试自己的专业知识<span style="color: black;">是不是</span>达标。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">得到</span>Google <span style="color: black;">宣传</span>认证的<span style="color: black;">独一</span>途径：Google的在线培训计划Academy for Ads。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2. 熟知Google<span style="color: black;">宣传</span>的各方面操作技能、专业化信息</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span><span style="color: black;">熟悉</span>的<span style="color: black;">查询</span>和解释Google <span style="color: black;">宣传</span>数据，<span style="color: black;">知道</span><span style="color: black;">晓得</span>采取<span style="color: black;">哪里</span>些<span style="color: black;">办法</span>来<span style="color: black;">加强</span>点击率，减少支出；熟知Google <span style="color: black;">宣传</span>的关键数据的定义，例如<span style="color: black;">宣传</span>评级，搜索展示份额，质量得分或互动率等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3. <span style="color: black;">熟悉</span>操作Google <span style="color: black;">宣传</span>账户</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span><span style="color: black;">熟悉</span>操作Google<span style="color: black;">宣传</span>账户。<span style="color: black;">包含</span>谷歌<span style="color: black;">宣传</span>创建：<strong style="color: blue;">谷歌搜索<span style="color: black;">宣传</span>；谷歌展示<span style="color: black;">宣传</span>；<span style="color: black;">发掘</span><span style="color: black;">宣传</span>等</strong>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/8704325e9de44b20b5f0f1556795bdb8~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722926267&x-signature=j4vYMGFxCVACIujIleUqx6gDknA%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">针对“自投”账户<span style="color: black;">能够</span>给<span style="color: black;">大众</span><span style="color: black;">举荐</span>：丝路赞—独立站AI智能营销系统。一款<span style="color: black;">能够</span>无需翻墙，智能化管理Google<span style="color: black;">宣传</span>：创建<span style="color: black;">宣传</span>、关键字添加等，<span style="color: black;">同期</span>实现关键字智能<span style="color: black;">举荐</span>、<span style="color: black;">宣传</span>语智能生成，<span style="color: black;">提高</span><span style="color: black;">宣传</span>管理效率。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/b6df9bf98bb54c61ac2155e8ed68cd06~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722926267&x-signature=YTy6CASUe6cKPJo2Yq%2BBmMcX%2F6M%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4. 分析Google<span style="color: black;">宣传</span>账户</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">把握</span>数据分析技能：<span style="color: black;">按照</span>Google<span style="color: black;">宣传</span>账户投放<span style="color: black;">区别</span><span style="color: black;">周期</span>制定<span style="color: black;">区别</span>的<span style="color: black;">宣传</span>投放策略，并<span style="color: black;">按照</span><span style="color: black;">实质</span><span style="color: black;">状况</span>，如<span style="color: black;">无</span>收到询盘，不<span style="color: black;">晓得</span><span style="color: black;">详细</span><span style="color: black;">原由</span>在哪，无从下手。针对“自投”的企业主<span style="color: black;">能够</span><span style="color: black;">运用</span>丝路赞—独立站AI智能营销系统，一键智能诊断<span style="color: black;">宣传</span>，<span style="color: black;">详细</span>细节请点击姊妹篇~（《能够帮您创造<span style="color: black;">更加多</span>营收的神奇工具--Google Ads账户诊断报告》 ） 。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5. <span style="color: black;">熟练</span>谷歌政策</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有些<span style="color: black;">制品</span>是<span style="color: black;">没法</span>做谷歌推广的，一旦有<span style="color: black;">敏锐</span><span style="color: black;">或</span>是违规信息<span style="color: black;">显现</span>，<span style="color: black;">宣传</span>会被拒登，更严重者账户被直接封停。“自投”账户遇到<span style="color: black;">这般</span>的<span style="color: black;">状况</span>，<span style="color: black;">常常</span>会求助无门，<span style="color: black;">没法</span>找到合适的<span style="color: black;">处理</span>办法。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>：<span style="color: black;">宣传</span>拒登审核的问题，“自投”账户碰见<span style="color: black;">宣传</span>拒登，反复的通过提交审核来<span style="color: black;">处理</span>问题，<span style="color: black;">不仅</span>经历的时间较长，还会影响<span style="color: black;">宣传</span>投放，而谷歌代理商则<span style="color: black;">能够</span>直接对接谷歌总部，更<span style="color: black;">有效</span>的<span style="color: black;">处理</span>账户问题。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Google <span style="color: black;">宣传</span>本身很<span style="color: black;">繁杂</span>，<span style="color: black;">由于</span><span style="color: black;">始终</span>在更新，<span style="color: black;">始终</span>在满足人们多样化的信息<span style="color: black;">需要</span>。<span style="color: black;">倘若</span>是一个新手的话，在无任何培训和<span style="color: black;">指点</span>的<span style="color: black;">状况</span>下，可能<span style="color: black;">没法</span>完全<span style="color: black;">把握</span>它。当收入和<span style="color: black;">报答</span>不成正比的<span style="color: black;">状况</span>下，<span style="color: black;">宣传</span>成本会大大<span style="color: black;">提高</span>，新手一时之间如<span style="color: black;">不可</span>尽快找到问题点，并进行有所<span style="color: black;">调节</span>的话，<span style="color: black;">宣传</span>效果会被直接影响。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、</span>代投Google<span style="color: black;">宣传</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">正规的谷歌<span style="color: black;">宣传</span>的代理<span style="color: black;">机构</span><span style="color: black;">亦</span>是一部分企业主的<span style="color: black;">选取</span>。<span style="color: black;">她们</span>认为<strong style="color: blue;">“专业的事就要交给专业的人”</strong>去做。这<span style="color: black;">亦</span>是最直接和省事的方式，Google <span style="color: black;">宣传</span>有什么问题，<span style="color: black;">或</span>是有什么需要<span style="color: black;">调节</span>的，<span style="color: black;">第1</span>时间<span style="color: black;">晓得</span>能够找谁。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">那企业主直接<span style="color: black;">选取</span>Google代理商运营账户有什么<span style="color: black;">优良</span>呢？针对市面上鱼龙混杂的<span style="color: black;">状况</span>，<span style="color: black;">哪里</span>些Google 代理商是<span style="color: black;">能够</span>被<span style="color: black;">选取</span>呢？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">尽管市面上有<span style="color: black;">非常多</span>Google代理商将“点击付费<span style="color: black;">宣传</span>”<span style="color: black;">做为</span>核心服务<span style="color: black;">供给</span>，<span style="color: black;">然则</span>并非所有的代理商都能充分利用<span style="color: black;">宣传</span><span style="color: black;">花费</span>。一个优秀的代理商应该<span style="color: black;">晓得</span><span style="color: black;">怎样</span><span style="color: black;">运用</span><span style="color: black;">宣传</span>来达到可观的投资<span style="color: black;">报答</span>率！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">无</span>聘请经Google认证的专业人员来正确管理谷歌帐户，<span style="color: black;">最后</span>的结果<span style="color: black;">便是</span>支付了<span style="color: black;">太多</span>的<span style="color: black;">宣传</span><span style="color: black;">花费</span>，<span style="color: black;">然则</span><span style="color: black;">实质</span><span style="color: black;">无</span>收到高质量的询盘，<span style="color: black;">乃至</span><span style="color: black;">基本</span>就<span style="color: black;">无</span>收到询盘。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">成功易(北京)信息技术有限<span style="color: black;">机构</span>是“Google优秀合作伙伴”，这<span style="color: black;">寓意</span>着我司凭借其在<span style="color: black;">宣传</span>高转化率和良好服务方面而被<span style="color: black;">全世界</span>最大的搜索引擎所认可。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1.什么是“谷歌合作伙伴”？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在寻求与代理商合作时，重要的是<span style="color: black;">选取</span>一个<span style="color: black;">能够</span>信任的代理商。Google合作伙伴资格授予<span style="color: black;">哪些</span><span style="color: black;">经过</span>广泛认证考试，达到严格<span style="color: black;">宣传</span>标准并在过去<span style="color: black;">经过</span>帐户管理，证明其<span style="color: black;">持有</span>专业能力的代理商。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a82b04b75ed34ff28130788c83fa8c16~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722926267&x-signature=iel%2FHtDmOLtfMAKruFV9R1KVLH0%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.<span style="color: black;">为何</span>要<span style="color: black;">选取</span>Google代理商来操作谷歌账户呢？</strong> </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1）Google代理商“门槛”</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Google 是<span style="color: black;">全世界</span>最大的搜索引擎，其权威性和专业性毋庸置疑。<span style="color: black;">想要</span><span style="color: black;">作为</span>正式的Google 代理商<span style="color: black;">亦</span>不是容易的。申请<span style="color: black;">机构</span>管理 Google <span style="color: black;">宣传</span>的人必须<span style="color: black;">持有</span>谷歌认证资质，<span style="color: black;">包含</span>搜索、展示、购物等等。<span style="color: black;">况且</span>要满足谷歌总部的消耗<span style="color: black;">需求</span>，在特<span style="color: black;">按时</span>间段内，消耗<span style="color: black;">必定</span>的<span style="color: black;">花费</span>。<span style="color: black;">仅有</span>一家真正有实力的<span style="color: black;">机构</span>，才会<span style="color: black;">长时间</span><span style="color: black;">持有</span>代理商的资质。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2） Google代理商<span style="color: black;">认识</span><span style="color: black;">制品</span>和市场发展的最新动态</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">数字营销行业正在<span style="color: black;">持续</span>发展。当企业主与Google代理商合作时，几乎<span style="color: black;">每日</span>都会有新技术和新趋势<span style="color: black;">显现</span>，<span style="color: black;">因此呢</span><span style="color: black;">需求</span>代理商进行培训以<span style="color: black;">保证</span><span style="color: black;">把握</span>最新趋势。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3）Google代理商可直接与Google总部对话</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Google合作伙伴<span style="color: black;">能够</span><span style="color: black;">拜访</span>Google客户经理，<span style="color: black;">能够</span>直接与他联系，以<span style="color: black;">处理</span>任何问题或疑虑，例如，<span style="color: black;">倘若</span>企业主的一个<span style="color: black;">宣传</span>有错误，<span style="color: black;">例如</span>：<span style="color: black;">宣传</span>拒登问题<strong style="color: blue;">（规避系统、恶意软件）</strong>，在谷歌总部的支持下<span style="color: black;">能够</span><span style="color: black;">有效</span><span style="color: black;">处理</span>。这使得谷歌代理商<span style="color: black;">作为</span>开展谷歌<span style="color: black;">宣传</span>业务的绝佳<span style="color: black;">选取</span>。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4）Google代理商<span style="color: black;">能够</span><span style="color: black;">运用</span>最新的Beta功能 </strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">与Google代理商合作时，<span style="color: black;">能够</span>实施和测试Google尚未发布的新功能和工具。合作伙伴<span style="color: black;">能够</span>测试和<span style="color: black;">运用</span>最多一年或更<span style="color: black;">长期</span>的功能，<span style="color: black;">而后</span><span style="color: black;">才可</span>将其<span style="color: black;">供给</span>给其他任何人<span style="color: black;">运用</span>，这<span style="color: black;">寓意</span>着<span style="color: black;">能够</span>独享对<span style="color: black;">能够</span>在<span style="color: black;">宣传</span>系列中实施的Beta功能的<span style="color: black;">拜访</span>，并为<span style="color: black;">每一个</span>企业主<span style="color: black;">供给</span>了与竞争对手相比的<span style="color: black;">优良</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5）沟通透明、<span style="color: black;">即时</span>性</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">与其他工作<span style="color: black;">同样</span>，沟通是关键，这<span style="color: black;">亦</span>适用于谷歌<span style="color: black;">宣传</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">与代理商合作时，企业主需要一家<span style="color: black;">能够</span><span style="color: black;">定时</span>保持沟通的<span style="color: black;">机构</span>。PPC<span style="color: black;">宣传</span>系列的工作是离不开企业主与代理<span style="color: black;">机构</span>之间的互相<span style="color: black;">协同</span>，需要讨论帐户状态和更改，网站内容信息等，以及<span style="color: black;">宣传</span>系列效果和结果。沟通有助于企业主与代理商之间<span style="color: black;">创立</span>信任和良好的工作关系。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6）效果<span style="color: black;">提高</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Google 代理商基于账户效果<span style="color: black;">提高</span>，借助专业化的数据统计工具，跟踪并<span style="color: black;">监测</span>Google <span style="color: black;">宣传</span><span style="color: black;">区别</span><span style="color: black;">周期</span>的流量<span style="color: black;">状况</span>。针对每<span style="color: black;">周期</span>的流量，分析对账户任何可能的数据趋势。优秀的Google 代理商会创建专属企业主<span style="color: black;">自己</span>的业务推广<span style="color: black;">方法</span>和自定义账户报告，以特定的报告周期和格式，为企业主的业务带来更好的<span style="color: black;">宣传</span>效果。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">关于“自投”和“代投”，“自投”Google <span style="color: black;">宣传</span>虽然能够<span style="color: black;">把握</span>账户操作权、节省一部分成本，<span style="color: black;">然则</span>“代投”依靠<span style="color: black;">不仅</span>是<span style="color: black;">自己</span>长久的服务<span style="color: black;">优良</span>、专业化团队、技术加持等方面，最重要的是谷歌总部对代理<span style="color: black;">机构</span>的<span style="color: black;">持续</span>的知识输入、<span style="color: black;">关联</span>技能培训等，正是有了这些技能加持，<span style="color: black;">才可</span>为每一个项目做好账户优化，做好效果<span style="color: black;">提高</span>，<span style="color: black;">持续</span><span style="color: black;">加强</span>服务质量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/f77f7c0cb6e846d4bef7c0b7154c4c81~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722926267&x-signature=1oyoQ4nOUu1IxFolqYsAnRJxNhs%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">针对<span style="color: black;">宣传</span>运营<span style="color: black;">花费</span>这块，代理<span style="color: black;">机构</span>而是多项输入：网站技术；社媒运营；社媒<span style="color: black;">宣传</span>等人力成本，且培养出一个合格的、优秀的、成熟的优化师时间成本较高。“自投”虽然能<span style="color: black;">掌控</span>投入成本，<span style="color: black;">然则</span><span style="color: black;">倘若</span><span style="color: black;">宣传</span>投入与产出不成正比的话，<span style="color: black;">亦</span>是在浪费时间和金钱。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">企业主想要将Google<span style="color: black;">宣传</span>整合到企业整体营销策略中，<span style="color: black;">博主</span>还是<span style="color: black;">意见</span>企业主<span style="color: black;">选取</span>“代投”，依托行业大环境，<span style="color: black;">按照</span>推广<span style="color: black;">制品</span>量身定制出推广<span style="color: black;">方法</span>，真正为<span style="color: black;">每一个</span>企业主的出海航程保驾护航！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.挑选Google代理商，需要着重关注<span style="color: black;">那些</span>点呢？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1） 网站：</strong>一个优秀的Google 代理商，<span style="color: black;">必定</span>是<span style="color: black;">持有</span>网站建站技术。什么样的网站适合推广，<span style="color: black;">例如</span><span style="color: black;">触及</span>到网站打开速度、用户体验、网站排版等等<span style="color: black;">原因</span>。<span style="color: black;">创立</span>出适用于海外推广的网站吗，<span style="color: black;">包含</span>后台跟踪数据啊、网站工具类的添加等等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2） <span style="color: black;">制品</span></strong>：针对做了<span style="color: black;">非常多</span><span style="color: black;">制品</span>，<span style="color: black;">或</span>是<span style="color: black;">制品</span><span style="color: black;">持有</span><span style="color: black;">非常多</span>型号，推广是有针对和<span style="color: black;">精细</span>性的，好的代理商是<span style="color: black;">能够</span>分析出什么<span style="color: black;">制品</span>在什么国家有市场，有重心的进行推广。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3） 关键词</strong>：<span style="color: black;">每一个</span>推广的<span style="color: black;">制品</span>都有核心词、主词、通用的叫法，<span style="color: black;">然则</span>这些词是适合推广的吗？好的代理商是<span style="color: black;">能够</span>借助工具拓展<span style="color: black;">有些</span>符合用户搜索习惯的关键词，<span style="color: black;">加强</span><span style="color: black;">宣传</span>的覆盖量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4） 案例</strong>：一家优秀的Google 代理商，<span style="color: black;">持有</span>多年丰富的服务经验，<span style="color: black;">同期</span><span style="color: black;">能够</span><span style="color: black;">供给</span><span style="color: black;">详细</span>行业的行业案例，你<span style="color: black;">亦</span><span style="color: black;">能够</span>从行业案例及账户效果中，判断代理商的实力和资质。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5） 营销<span style="color: black;">制品</span><span style="color: black;">拥有</span>多样性</strong>：大<span style="color: black;">都数</span>Google 代理商<span style="color: black;">不仅</span>只做谷歌推广，还有其他<span style="color: black;">媒介</span>的代理权：Facebook、Yandex 等，将为<span style="color: black;">每一个</span>企业主带来多样<span style="color: black;">途径</span>，并能整合数据，为你，找出真正适合推广的<span style="color: black;">途径</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6）推广<span style="color: black;">方法</span></strong>：<span style="color: black;">无</span>一套通用的推广<span style="color: black;">方法</span><span style="color: black;">能够</span>适用于多个企业主。一个合格的Google代理商<span style="color: black;">能够</span>针对<span style="color: black;">每一个</span>企业主推广的<span style="color: black;">状况</span>，制定出定制化的推广<span style="color: black;">方法</span>。</p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;">提示：</strong></h2>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">- 认真计划<span style="color: black;">每一个</span><span style="color: black;">过程</span>–<span style="color: black;">保证</span>找到最适合业务投放及进行的方式。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">- 投放Google <span style="color: black;">宣传</span>时，请密切<span style="color: black;">重视</span>重要的关键字和效果指标；始终关注每次点击<span style="color: black;">花费</span>，展示次数和点击次数等数据。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">- 准备进一步优化Google<span style="color: black;">宣传</span>。成功的Google<span style="color: black;">宣传</span>是<span style="color: black;">奋斗</span>和优化的结果，可能需要几个月的时间<span style="color: black;">才可</span><span style="color: black;">表示</span>出最佳的<span style="color: black;">报答</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">- 将Google <span style="color: black;">宣传</span>整合到整体营销策略中，Google<span style="color: black;">宣传</span>已<span style="color: black;">作为</span>企业营销策略不可或缺的一部分。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">结论</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">选取</span>“自投”<span style="color: black;">寓意</span>着<span style="color: black;">能够</span>节省一部分成本，并<span style="color: black;">能够</span>完全<span style="color: black;">根据</span>自己的方式和<span style="color: black;">办法</span>操作账户，<span style="color: black;">然则</span><span style="color: black;">仅有</span>在<span style="color: black;">持有</span>Google <span style="color: black;">宣传</span><span style="color: black;">关联</span>操作经验的前提下才是有<span style="color: black;">实质</span><span style="color: black;">道理</span>的，否则只是为操作Google <span style="color: black;">宣传</span>账户支付了<span style="color: black;">昂贵</span>的学费。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">您<span style="color: black;">是不是</span>想与认证的Google合作伙伴谈谈数字营销策略？想要找正规、<span style="color: black;">可靠</span>的谷歌代理<span style="color: black;">机构</span>？赶快联系<span style="color: black;">咱们</span>！</p>
回顾历史，我们不难发现：无数先辈用鲜血和生命铺就了中华民族复兴的康庄大道。 论坛是一个舞台，让我们在这里尽情的释放自己。 外贸网站建设方法 http://www.fok120.com/ 外链发布论坛学习网络优化SEO。 你的话语真是温暖如春，让我心生感激。
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