宜选网外贸实战公益培训（温州站）2018年夏季班精彩回顾
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">温州是中<span style="color: black;">百姓</span>营经济发展的先发地区与改革开放的前沿阵地，在改革开放初期，以“南有吴川，北有温州”享誉全国。有着“东方犹太人”美誉的温州企业家<span style="color: black;">经过</span><span style="color: black;">数年</span>打拼在全国<span style="color: black;">创立</span>了成熟的市场网络，如今<span style="color: black;">她们</span>把目光瞄准了国际市场，近年来温州外贸行业整体保持了良好的发展态势。<span style="color: black;">按照</span>海关数据统计，2018年上半年，温州市出口582.3亿元人民币，增长8%。从<span style="color: black;">制品</span>来看，机电<span style="color: black;">制品</span>出口271.7亿元，增长9%，占同期全市出口总值的46.7%。从地区来看，温州市对“一带一路”沿线国家出口222.1亿元，增长14.7%。</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">早在今年五月份，宜选网外贸公益培训就与温州的外贸人来了一次亲密接触，当时现场的火热气氛小宜君<span style="color: black;">迄今</span>仍历历在目。为了弥补众多小伙伴未能亲临现场的遗憾，8月9日下午，宜选网外贸公益培训又一次来到温州万融商务大酒店，与100多位外贸人现场分享交流外贸经验。</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">上半场培训的讲师是来自宜选网买家服务部的周荣老师，他英语专业八级，从事<span style="color: black;">数年</span>外贸业务，精通国际贸易知识，曾服务于纺织和电子快消品行业，带领初创型业务团队完成过千万以上的年<span style="color: black;">营销</span>额。</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">周荣老师<span style="color: black;">善于</span><span style="color: black;">经过</span>搜索引擎<span style="color: black;">研发</span>跟进客户，对买家<span style="color: black;">行径</span>大数据有深入<span style="color: black;">科研</span>，对询盘跟进策略颇有心得。他以传统询盘商机转化难为切入点，向学员们<span style="color: black;">仔细</span>阐述分析了<span style="color: black;">怎样</span><span style="color: black;">经过</span>大数据技术<span style="color: black;">提高</span>商机转化率，<span style="color: black;">加强</span>外贸<span style="color: black;">研发</span>效率。</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">周荣老师<span style="color: black;">暗示</span>，买家<span style="color: black;">行径</span>大数据准确地记录了买家<span style="color: black;">拜访</span>了<span style="color: black;">那些</span>页面、停留了多<span style="color: black;">长期</span>、是<span style="color: black;">经过</span>何种<span style="color: black;">途径</span>找到供应商的、<span style="color: black;">运用</span>的是电脑还是移动设备等信息，这些信息能<span style="color: black;">帮忙</span>外贸业务员<span style="color: black;">精细</span>洞察买家的真实<span style="color: black;">需要</span>。</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">下半场培训由宜选网售前培训部经理何文老师为<span style="color: black;">大众</span><span style="color: black;">诠释</span>《<span style="color: black;">怎么样</span>写<span style="color: black;">制品</span>文案<span style="color: black;">才可</span><span style="color: black;">得到</span><span style="color: black;">更加多</span>询盘》。何文老师分析<span style="color: black;">叫作</span>，外贸网站的<span style="color: black;">制品</span>文案与搜索引擎自然排名结果和国外买家浏览体验息息<span style="color: black;">关联</span>。他现场举了一组同行案例：<span style="color: black;">因为</span>对<span style="color: black;">制品</span>文案的<span style="color: black;">注重</span>程度<span style="color: black;">区别</span>，<span style="color: black;">引起</span>两个供应商的网站在搜索引擎的排名有着天壤之别，询盘量<span style="color: black;">更加是</span>相差几十倍。<span style="color: black;">因此呢</span>，何文老师<span style="color: black;">亦</span>呼吁<span style="color: black;">大众</span>要多花功夫写好<span style="color: black;">制品</span>文案，<span style="color: black;">同期</span>他还从<span style="color: black;">制品</span>资源、客户<span style="color: black;">需要</span>、<span style="color: black;">制品</span>核心价值、<span style="color: black;">制品</span>卖点四个方面讲述了<span style="color: black;">怎样</span>制作高质量的<span style="color: black;">制品</span>文案，从而<span style="color: black;">得到</span><span style="color: black;">更加多</span>询盘。</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">两位宜选网专家讲师精彩的授课让学员们受益匪浅。最后的现场答疑环节，学员们都踊跃发言，轮番提问，两位讲师<span style="color: black;">亦</span>耐心地回答<span style="color: black;">大众</span>的<span style="color: black;">各样</span>问题，尽最大<span style="color: black;">奋斗</span><span style="color: black;">帮忙</span>学员们<span style="color: black;">提高</span>自己的外贸能力。</p>
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