阿里巴巴国际站入驻花费及需求？
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">博主</span>是阿里官方招商育商小二，在跨境电商<span style="color: black;">行业</span>深耕<span style="color: black;">数年</span>，服务过上千家中小企业，<span style="color: black;">指点</span>上百家中小企业完成跨境转型升级，<span style="color: black;">善于</span>跨境选品、市场定位、爆款打造、平台诊断，外贸团队打造、组织升级。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">阿里巴巴国际站入驻<span style="color: black;">花费</span>及<span style="color: black;">要求</span>？</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、营业执照+法人身份证+小二上门实地考察，执照类型和经营范围<span style="color: black;">无</span>限制，工厂、贸易、个人创业均可</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、收费模式：年费制+<span style="color: black;">宣传</span>，<span style="color: black;">由于</span>国际站是B2B平台，<span style="color: black;">实质</span>成交<span style="color: black;">没法</span>完全量化，<span style="color: black;">因此</span>收费模式跟B2C平台<span style="color: black;">区别</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、收费项目：<span style="color: black;">基本</span>会员年费29800元/年，高级会员年费80000元/年，<span style="color: black;">另外</span>，其他付费<span style="color: black;">制品</span>有问鼎、顶展、直通车、橱窗，RFQ，小满，按需配置。<span style="color: black;">通常</span><span style="color: black;">来讲</span>直通车还是要配置的，<span style="color: black;">详细</span><span style="color: black;">按照</span><span style="color: black;">制品</span>行业热度和自己的预算去配置，直通车是按点击付费的，<span style="color: black;">能够</span>快速拉升排名和流量外投，<span style="color: black;">精细</span>投放<span style="color: black;">宣传</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、收款：阿里<span style="color: black;">供给</span>信保账户收外汇，支持提现到<span style="color: black;">机构</span>公户和法人私户</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5、报关退税物流：阿里<span style="color: black;">供给</span>一站式外贸<span style="color: black;">处理</span><span style="color: black;">方法</span>，阿里有自建物流和合作物流，商家<span style="color: black;">能够</span><span style="color: black;">按照</span>订单<span style="color: black;">状况</span>自由<span style="color: black;">选取</span>。阿里一达通<span style="color: black;">能够</span><span style="color: black;">帮助</span>客户完成从收款到发货的环节。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">新手商家<span style="color: black;">怎样</span>选品和定位？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、工厂、贸易、工贸一体，自有<span style="color: black;">制品</span>和纯创业，<span style="color: black;">必须</span><span style="color: black;">详细</span><span style="color: black;">状况</span><span style="color: black;">详细</span>分析，从自己最有<span style="color: black;">优良</span>的<span style="color: black;">制品</span>和供应链入手。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、招商类型：蓝海招商、展会定向招商、RTS招商，<span style="color: black;">详细</span>看商家的资质和<span style="color: black;">制品</span>定位</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、国际站订单类型：分定制和RTS双赛道，工厂和贸易<span style="color: black;">机构</span>均<span style="color: black;">能够</span><span style="color: black;">按照</span>自己的<span style="color: black;">制品</span>和定位去<span style="color: black;">选取</span>赛道，<span style="color: black;">亦</span><span style="color: black;">能够</span>两种赛道都做，传统接B端客户的商家<span style="color: black;">能够</span><span style="color: black;">选取</span>定制赛道为主，消费类<span style="color: black;">制品</span><span style="color: black;">能够</span><span style="color: black;">选取</span>做RTS。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、选品：阿里小二有后台大数据<span style="color: black;">指点</span>商家进行选品，蓝海类目<span style="color: black;">制品</span><span style="color: black;">能够</span><span style="color: black;">得到</span>流量扶持，商家开通后，后台<span style="color: black;">亦</span>有行业版数据参谋，<span style="color: black;">能够</span>供商家进行选品和数据分析<span style="color: black;">指点</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5、定位：<span style="color: black;">能够</span><span style="color: black;">选取</span>定制/RTS，主打<span style="color: black;">那些</span>国家市场，<span style="color: black;">精细</span>投放您的<span style="color: black;">宣传</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">6、运营：阿里有体系化线上/线下课程，阿里小二和拍档不<span style="color: black;">定时</span>上门<span style="color: black;">指点</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">7、扶持：数字出海4.0 新商家扶持计划，<span style="color: black;">按照</span>招商类型确定扶持资源</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我会不<span style="color: black;">定时</span>组织线下交流活动，可与我面对面交流。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">SOHO创业做跨境电商，<span style="color: black;">为何</span>首选国际站？<span style="color: black;">怎样</span>做市场定位和选品？</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、<strong style="color: blue;">传统外贸VS跨境电商</strong>：传统外贸和跨境电商<span style="color: black;">便是</span>线下线上的区别。传统外贸<span style="color: black;">重点</span><span style="color: black;">经过</span>展会和邮件<span style="color: black;">研发</span>，展会投入预算偏高，<span style="color: black;">况且</span><span style="color: black;">此刻</span>疫情<span style="color: black;">要求</span>不<span style="color: black;">准许</span>，而邮件<span style="color: black;">研发</span>的周期偏长，效率低下；而跨境电商<span style="color: black;">重点</span>是线上营销<span style="color: black;">途径</span>，例如电商平台，独立站和社媒等，互联网营销是确定性的<span style="color: black;">将来</span>趋势。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、<strong style="color: blue;">纯B端VS 小B端 VS C端</strong>：跨境电商客户群体，分为大B端、小B端和C端，B端+小B端，主流的<span style="color: black;">途径</span>有阿里巴巴国际站、环球资源、中国制造，<span style="color: black;">此刻</span>平台型企业<span style="color: black;">亦</span>进高投入<span style="color: black;">周期</span>，环球资源和中国制造在流量端<span style="color: black;">已然</span>不占<span style="color: black;">优良</span>，C端主流<span style="color: black;">途径</span>是Amazon，Amazon<span style="color: black;">日前</span><span style="color: black;">必须</span>重资本运作，做FBA后续库存<span style="color: black;">所有</span>压在国外仓库，<span style="color: black;">危害</span>很大，即使小资本运作，前期4-5万测试成本是必不可少的。<span style="color: black;">倘若</span>是<span style="color: black;">仅有</span>4-5万测试预算的话，阿里国际站更稳健，阿里国际站跟线下传统外贸生意模式比较接近，只是客源从线上来，客户还是卖家的，平台经营越久数据沉淀越多，<span style="color: black;">亦</span><span style="color: black;">能够</span>反哺流量，形成正向循环。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、<strong style="color: blue;">OEM赛道 VS RTS赛道</strong>：选好赛道，阿里国际站开通的前3个月，前期<span style="color: black;">必要</span>专注于某一个赛道<span style="color: black;">才可</span>有快速见效，工厂型客户，<span style="color: black;">制品</span>有价格<span style="color: black;">优良</span>，<span style="color: black;">意见</span>选OEM赛道，贸易+创业SOHO型卖家<span style="color: black;">意见</span>Drop-shipping + RTS 赛道，当然<span style="color: black;">亦</span>要结合<span style="color: black;">自己</span>最有<span style="color: black;">优良</span>的供应链<span style="color: black;">制品</span>来选赛道。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、<strong style="color: blue;">市场定位</strong>：<span style="color: black;">日前</span>国际站平台上流量占比高的还是发达国家，<span style="color: black;">由于</span>发达国家网络比较发达。创业人群活跃。增速比较快的是发展中国家和非发达国家，近两年流量增速最快的是拉美国家、非洲国家、印度东南亚市场、一带一路国家。国际站是一站通<span style="color: black;">全世界</span>的网站，为了实现快速交易，对买卖家进行分层，流量投放<span style="color: black;">亦</span>更加<span style="color: black;">精细</span>，新出的发品功能，<span style="color: black;">能够</span>指定5个<span style="color: black;">重点</span>国家，在直通车推广<span style="color: black;">周期</span><span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">经过</span>人群标签和设置溢价去进行<span style="color: black;">宣传</span><span style="color: black;">精细</span>投放。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5、<strong style="color: blue;"><span style="color: black;">怎样</span>选品</strong>：1、选自己最有供应链<span style="color: black;">优良</span>的<span style="color: black;">制品</span> 2、运营能力强的卖家：选大类目流量充足的品类，例如服装、3C、箱包、美容个护等消费类<span style="color: black;">制品</span>，<span style="color: black;">长时间</span>增长的品类 3、运营能力差的卖家：选冷门但海外有需求的类目，运营难度低，流量<span style="color: black;">精细</span> 4、结合站内站外选品工具、小二<span style="color: black;">供给</span>的站内数据、海外需求进行综合选品，找出蓝海类目 5、创业SOHO选体积小、货值高、流量大的<span style="color: black;">制品</span>比较容易沉淀数据，RTS赛道<span style="color: black;">生效</span>比较快。</p>
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系统提示我验证码错误1500次 ＼~゛， 你的话深深触动了我，仿佛说出了我心里的声音。
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