新手包教会!亚马逊开店超仔细教程!
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">亚马逊,<span style="color: black;">做为</span><span style="color: black;">全世界</span>最大的电子商务平台之一,为无数商家<span style="color: black;">供给</span>了广阔的<span style="color: black;">营销</span>空间。它涵盖了从电子<span style="color: black;">制品</span>到家居用品,从图书到服装的各类商品;面向美国、英国、法国、德国、日本等多个国家的市场。本文将结合龙哥<span style="color: black;">数年</span>深入跨境电商行业的经验,让<span style="color: black;">咱们</span><span style="color: black;">一块</span>聊聊<span style="color: black;">怎样</span>在亚马逊尝试开展业务。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/8e8322e471ce471da456354e8bef1a79~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723112541&x-signature=gbHjdOK7Ij8DXyK9Rti0cn3y4m0%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">亚马逊平台开店的<span style="color: black;">优良</span></h1>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">1、庞大的用户<span style="color: black;">基本</span></h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">亚马逊<span style="color: black;">持有</span>数亿活跃用户,覆盖<span style="color: black;">全世界</span>多个国家和地区。这为卖家<span style="color: black;">供给</span>了巨大的潜在客户群体,<span style="color: black;">增多</span><span style="color: black;">营销</span>机会。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">2、<span style="color: black;">方便</span>的物流服务</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">亚马逊的Fulfillment by Amazon (FBA) 服务<span style="color: black;">能够</span><span style="color: black;">帮忙</span>卖家处理库存、包装和发货,降低物流成本并提<span style="color: black;">有效</span>率。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">3、强大的数据分析工具</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">亚马逊<span style="color: black;">供给</span>丰富的数据分析工具,<span style="color: black;">帮忙</span>卖家<span style="color: black;">认识</span>市场动态、消费者<span style="color: black;">行径</span>和<span style="color: black;">营销</span>趋势,从而做出更明智的业务决策。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">入驻<span style="color: black;">要求</span></h1>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">1、<span style="color: black;">机构</span>营业执照彩色扫描件</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">中国大陆企业:<span style="color: black;">供给</span>营业执照。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">中国香港企业:<span style="color: black;">供给</span><span style="color: black;">机构</span>注册证明书和<span style="color: black;">商场</span>登记条例。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">中国台湾企业:<span style="color: black;">供给</span>有限<span style="color: black;">机构</span>设立登记表或股份有限<span style="color: black;">机构</span>设立登记表。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">所有文件<span style="color: black;">必要</span>由相应的地区出具,且距离过期日期应超过<strong style="color: blue;">45天</strong>。<span style="color: black;">同期</span>,请<span style="color: black;">保证</span>营业执照上登记的<span style="color: black;">机构</span><span style="color: black;">处在</span>存续状态,<span style="color: black;">能够</span>到国家企业信用信息公示系统<span style="color: black;">查找</span>。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">2、法定<span style="color: black;">表率</span>身份证件(身份证或护照)彩色扫描件或照片</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">姓名与营业执照法定<span style="color: black;">表率</span>人的姓名、注册亚马逊账户上的姓名一致</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">3、可进行国际付款的信用卡/借记卡</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">AMEX、VISA 和 Mastercard</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">4、准确且最新的联系方式</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">联系人的电子邮箱、<span style="color: black;">tel</span>号码;<span style="color: black;">机构</span>的<span style="color: black;">位置</span>、联系<span style="color: black;">tel</span></p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">5、用于接收付款的银行账户</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">国内银行账号(即亚马逊<span style="color: black;">全世界</span>收款)、海外或香港地区的有效银行账户、第三方服务商支持的存款账户</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">入驻<span style="color: black;">花费</span></h1>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">1、<span style="color: black;">基本</span><span style="color: black;">花费</span></h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">机构</span>运营成本<span style="color: black;">包含</span>电脑设备、网络宽带、打印机等。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">2、月租<span style="color: black;">花费</span></h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">仅针对“专业<span style="color: black;">营销</span>计划”的卖家。<span style="color: black;">每一个</span>国家的站点<span style="color: black;">花费</span><span style="color: black;">区别</span>。例如,美国站为39.99美元,英国站为25英镑,法国站、德国站等为39欧元。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">3、<span style="color: black;">营销</span>佣金</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">按照</span><span style="color: black;">营销</span>的<span style="color: black;">制品</span>类型和价格收取,<span style="color: black;">一般</span>在<span style="color: black;">每一个</span><span style="color: black;">营销</span>中扣除。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">4、头程<span style="color: black;">花费</span></h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">货物从中国运到亚马逊仓库的<span style="color: black;">花费</span>,<span style="color: black;">包含</span>国际快递、空运、海运等。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">5、<span style="color: black;">宣传</span><span style="color: black;">花费</span></h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>你<span style="color: black;">选取</span><span style="color: black;">运用</span>亚马逊的<span style="color: black;">宣传</span>工具进行推广,<span style="color: black;">必须</span>支付相应的<span style="color: black;">花费</span>。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">仔细</span>注册流程</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">认识</span>亚马逊卖家<span style="color: black;">行径</span>准则</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">所有卖家在亚马逊商城都<span style="color: black;">必要</span>遵守<span style="color: black;">营销</span>政策和卖家<span style="color: black;">行径</span>准则。亚马逊<span style="color: black;">需求</span>卖家在亚马逊商城遵循公平、诚实的行事原则,以<span style="color: black;">保证</span>安全的购买及<span style="color: black;">营销</span>体验。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">确定<span style="color: black;">目的</span>站点</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">亚马逊已向中国卖家开放19个海外站点(如下图所示)<span style="color: black;">每一个</span>站点都各具<span style="color: black;">潜能</span>,你<span style="color: black;">必须</span>选定<span style="color: black;">目的</span>站点,<span style="color: black;">知道</span>自己的选品和成本,做好万全的前期准备。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/7d1b3d38ac714ecebaee1dabcd521e32~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723112541&x-signature=jqPsRUl2ZZZKWysbIzBDtUd7QR4%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">选取</span>适合<span style="color: black;">目的</span>站点的选品</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在正式开店之前,你<span style="color: black;">必须</span>确定<span style="color: black;">制品</span>的<span style="color: black;">重点</span><span style="color: black;">目的</span>对象是谁、你的<span style="color: black;">制品</span>及供应链资源<span style="color: black;">优良</span>是什么、你的<span style="color: black;">制品</span><span style="color: black;">是不是</span>符合站点的特性以及你的<span style="color: black;">制品</span><span style="color: black;">是不是</span>符合当地合规可售卖<span style="color: black;">制品</span>的<span style="color: black;">需求</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">亚马逊对卖家开放的品类达20多种,<span style="color: black;">营销</span>这些品类的商品无需<span style="color: black;">得到</span>亚马逊的事先审批。但<span style="color: black;">营销</span>某些特定品类的商品<span style="color: black;">必须</span>得到亚马逊的事先审批,<span style="color: black;">仅有</span>注册专业<span style="color: black;">营销</span>计划的卖家才<span style="color: black;">能够</span>出售这些品类的商品。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">注册账号,填写信息</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">登录官网,<span style="color: black;">根据</span><span style="color: black;">过程</span>指引注册账号,填写信息。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/e34f94721cc64348964bc8199c2924a9~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723112541&x-signature=BtiQ02n8PNwEkPe2p6FUe54q5cw%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">必须</span>填写的资料<span style="color: black;">重点</span>为:</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/06f29521549e4bb2986064c8bcd0a5c2~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723112541&x-signature=gyKlV4L5lq8s3FuriIsSX9aOIsQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">资质认证</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">身份验证</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">您<span style="color: black;">必须</span><span style="color: black;">根据</span>界面提示,正确提交法人身份证的正反面<span style="color: black;">或</span>护照个人信息页以及<span style="color: black;">机构</span><span style="color: black;">商场</span>文件的彩色扫描件或照片,并等待审核。 护照个人信息页仅限于中国香港或中国台湾卖家<span style="color: black;">运用</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">视频验证</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">您进入视频验证环节,<span style="color: black;">能够</span><span style="color: black;">经过</span><span style="color: black;">自己</span>需求<span style="color: black;">状况</span><span style="color: black;">选取</span>“即时视频通话”或“预约视频通话”完成身份验证。 <span style="color: black;">根据</span>审核人员指示展示文件,该过程预计<span style="color: black;">连续</span>20分钟。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">明信片<span style="color: black;">位置</span>验证</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">您可能<span style="color: black;">必须</span>进行<span style="color: black;">位置</span>验证,亚马逊将针对您在先前注册时所填写的<span style="color: black;">机构</span><span style="color: black;">位置</span>进行验证。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">账号运营和管理</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">创立</span>账号后的管理和运营<span style="color: black;">一样</span>重要。<span style="color: black;">倘若</span>你的品牌<span style="color: black;">已然</span>上线,<span style="color: black;">能够</span>将亚马逊与现有网店或电子商务网站集成,将亚马逊<span style="color: black;">做为</span><span style="color: black;">营销</span><span style="color: black;">途径</span>与卖家已有的在线店铺或商务平台连接起来。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">多个在线店铺和商务平台的账号,<span style="color: black;">能够</span>采用<span style="color: black;">有效</span>的管理工具进行统一管理。其中,指纹浏览器<span style="color: black;">便是</span>一个<span style="color: black;">优秀</span>的<span style="color: black;">选取</span>。以AdsPower指纹浏览器为例,它<span style="color: black;">能够</span><span style="color: black;">同期</span>管理多个电商平台的账号数据,<span style="color: black;">保留</span>各个账号的登录信息,自动填充登录凭证,<span style="color: black;">帮忙</span>卖家节省重复输入用户名和<span style="color: black;">秘码</span>的时间。<span style="color: black;">同期</span>,还<span style="color: black;">能够</span>利用AdsPower中的RPA操作自动上下架商品,点赞和回复评论。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/a261415886f44c76857d23122de5f4d0~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723112541&x-signature=Rfexw3dXldKT6wMWRz5w7E5YHaE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">运用</span><span style="color: black;">有效</span>的工具,<span style="color: black;">能够</span><span style="color: black;">帮忙</span>卖家更加专注于业务拓展和市场营销,从而提<span style="color: black;">有效</span>率,降低运营成本,<span style="color: black;">最后</span>在竞争激烈的电商<span style="color: black;">行业</span>取得<span style="color: black;">优良</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">免费体验AdsPower:<a style="color: black;">「链接」</a></p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">总结</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">经过</span>本文的介绍,<span style="color: black;">期盼</span>能够<span style="color: black;">帮忙</span>有志于在亚马逊上开店的商家们<span style="color: black;">认识</span><span style="color: black;">详细</span>的流程,从而更加顺利地开启跨境电商之旅。记住,细节决定成败,每一步都要<span style="color: black;">小心</span>操作,<span style="color: black;">保证</span>信息的准确性和完整性。祝你在亚马逊的跨境电商之路上一帆风顺!</p>
“NB”(牛×的缩写,表示叹为观止) 感谢楼主分享,祝愿外链论坛越办越好! 你的话语如春风拂面,温暖了我的心房,真的很感谢。
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