跟单员亦有前途吗?
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/889d45f212714d5e800276955a6165c4~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723214824&x-signature=o2YZv4XwF4H4LfK8%2B8pgis%2FqIbU%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">说起做外贸,大<span style="color: black;">都数</span>人会下<span style="color: black;">认识</span>想到业务员。有些不甘居于人下的,则自立门户<span style="color: black;">起始</span>SOHO。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">却鲜少有人<span style="color: black;">说到</span>“跟单员”<span style="color: black;">这般</span>的小角色。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">跟单员于<span style="color: black;">机构</span>效益重不重要?于<span style="color: black;">自己</span>发展有<span style="color: black;">无</span>前途?</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">前段时间有两位钉课学员问我问题,都是<span style="color: black;">触及</span>到跟单工作的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">从她们的提问中,我感觉到她们对跟单工作<span style="color: black;">好似</span>有些</span><strong style="color: blue;"><span style="color: black;">误解和偏见</span></strong><span style="color: black;">。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">后来<span style="color: black;">亦</span>跟其他学员交流过,<span style="color: black;">发掘</span>这是外贸行业中的一个<span style="color: black;">广泛</span>现象,<span style="color: black;">因此</span>很想说一下我对跟单的理解。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">通常</span>业务比较稳定的外贸<span style="color: black;">机构</span>,会<span style="color: black;">按照</span>业务流程设定<span style="color: black;">区别</span>的工作岗位,<span style="color: black;">例如</span>业务员、跟单员、单证员、采购员等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">SOHO或小<span style="color: black;">机构</span>可能就<span style="color: black;">无</span>这么<span style="color: black;">知道</span>的划分了,业务员可能会从头跟到尾,<span style="color: black;">研发</span>客户、谈订单、跟单、单证等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这就对个人能力<span style="color: black;">需求</span>很高了,<span style="color: black;">由于</span>这些环节<span style="color: black;">必须</span>的能力是<span style="color: black;">区别</span>的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">业务员,<span style="color: black;">需求</span>的是主动<span style="color: black;">研发</span>客户的能力,谈判能力,<span style="color: black;">必须</span>头脑灵活,有个人魅力;</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">跟单员,<span style="color: black;">需求</span>的<span style="color: black;">便是</span></span><strong style="color: blue;"><span style="color: black;">细心、耐心,<span style="color: black;">统一</span>安排、协调的能力</span></strong><span style="color: black;">;</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">单证员,可能相对<span style="color: black;">需求</span>会低<span style="color: black;">有些</span>,只要细心、耐心就差不多能胜任了。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">通常</span>的外贸<span style="color: black;">机构</span>,都比较注重业务员的岗位,<span style="color: black;">由于</span>订单都是业务员谈下来的,就好比冲锋陷阵的将士。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因此呢</span>业务员的收入<span style="color: black;">亦</span>是<span style="color: black;">机构</span>里最高的,<span style="color: black;">通常</span>是底薪加提成,自然是成交多,提成就多了。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而跟单员就<span style="color: black;">显出</span>不<span style="color: black;">那样</span>重要了,有人觉得这个工作<span style="color: black;">便是</span>给业务员</span><strong style="color: blue;"><span style="color: black;">打杂</span></strong>,<span style="color: black;">通常</span><span style="color: black;">机构</span><span style="color: black;">亦</span>不会给跟单员提成,<span style="color: black;">仅有</span>固定工资。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">单证员的工作<span style="color: black;">由于</span>技术含量低,收入自然<span style="color: black;">亦</span>是最低的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">有位钉课学员,职位是业务助理,负责<span style="color: black;">机构</span>最大客户的跟单工作,拿固定工资,月收入过万。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">但她看到业务员是拿提成的,心理不平衡,<span style="color: black;">亦</span>想去做业务,觉得自己做的跟单工作是“幕后工作”,是别人不屑去做的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">另一位向我提问的学员<span style="color: black;">亦</span>是类似的看法。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">由此我感觉到可能<span style="color: black;">非常多</span>人对跟单的看法都是<span style="color: black;">这般</span>的——不重要,没价值,收入低。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">我做过单证和跟单,<span style="color: black;">因此</span>我对<span style="color: black;">怎样</span>做好这两个岗位的工作深有体会,<span style="color: black;">亦</span>对<span style="color: black;">她们</span>的重要性有<span style="color: black;">区别</span>的理解。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">我觉得<span style="color: black;">她们</span>就<span style="color: black;">好似</span></span><strong style="color: blue;"><span style="color: black;">后勤部队</span></strong><span style="color: black;">,是<span style="color: black;">保准</span>军队的粮草弹药补给的,<span style="color: black;">无</span><span style="color: black;">她们</span>,业务员在前线就<span style="color: black;">没法</span>安心。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">为何</span>?试想,一个跟单员,在安排订单的过程中漏洞百出,<span style="color: black;">没法</span><span style="color: black;">保准</span>正常交期;</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一个单证员,单据经常出错,<span style="color: black;">乃至</span>影响客户提货、货款回收,那业务员面临的将是什么<span style="color: black;">状况</span>?</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">客户的投诉就会让他焦头烂额,还会有新订单吗?还会有精力<span style="color: black;">研发</span>新客户吗?</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因此</span>,跟单和单证的重要性一点都不比业务员差。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">其实,就<span style="color: black;">好似</span>一只手的五个手指,长短<span style="color: black;">区别</span>,<span style="color: black;">功效</span><span style="color: black;">区别</span>,<span style="color: black;">然则</span>重要性是<span style="color: black;">同样</span>的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">咱们</span>肯定不会觉得中指长而觉得它更重要,对它格外<span style="color: black;">爱惜</span>。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">对业务员、跟单员、单证员的岗位,<span style="color: black;">咱们</span><span style="color: black;">亦</span></span><strong style="color: blue;"><span style="color: black;">应该平等对待</span></strong><span style="color: black;">。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">尤其</span>是跟单员,我认为<span style="color: black;">此刻</span>行业的<span style="color: black;">广泛</span>看法是有待改变的。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/4496d5f9bf9142b2993b3bd6de829f04~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723214824&x-signature=TlKguCh5ucoSYoK%2F7R0fmS9IJ38%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">做为</span>一个外贸<span style="color: black;">机构</span>的跟单员,<span style="color: black;">通常</span>的工作大概是:</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">客户下订单之后,把订单下给相应的工厂,监督<span style="color: black;">制品</span>质量和交期,提前安排租船订舱,安排工厂发货,等等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span><span style="color: black;">制品</span>比较<span style="color: black;">繁杂</span>,还要协调配件、辅料、包装物料的生产,工作会很繁琐。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这就考验跟单员的<span style="color: black;">统一</span>协调能力,还要耐心细致,<span style="color: black;">不可</span>出错。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">跟单的工作不是<span style="color: black;">那样</span>简单就能做好的,<span style="color: black;">想要</span>做得出色<span style="color: black;">亦</span>是<span style="color: black;">必须</span>付出<span style="color: black;">非常多</span><span style="color: black;">奋斗</span>的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">不仅要work hard,还要</span><strong style="color: blue;"><span style="color: black;">work smart</span></strong>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span><span style="color: black;">根据</span>80/20法则,一个<span style="color: black;">机构</span>的80%的订单会来自20%的老客户和大客户。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">那样</span><span style="color: black;">守护</span>好这些老客户、大客户<span style="color: black;">便是</span>非常重要的事。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">怎样</span>让客户对<span style="color: black;">咱们</span>的服务满意,自动追加<span style="color: black;">更加多</span>的订单给<span style="color: black;">咱们</span>?跟单员的工作其实是举足轻重的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因此</span>,我想对外贸<span style="color: black;">机构</span><span style="color: black;">或</span>工厂的老板说,<span style="color: black;">必定</span>要<span style="color: black;">注重</span>跟单员的<span style="color: black;">功效</span>,把合适的人放到这个位置上。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">况且</span>在薪酬上<span style="color: black;">亦</span>要给予<span style="color: black;">注重</span>,<span style="color: black;">不可</span>跟业务员差距太大。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">这般</span><span style="color: black;">机构</span>的业务<span style="color: black;">才可</span>更稳定,越做越好。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>你<span style="color: black;">此刻</span>做着跟单的工作,<span style="color: black;">亦</span>千万不要妄自菲薄。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span><span style="color: black;">机构</span>不<span style="color: black;">注重</span>跟单,那你更要<span style="color: black;">加强</span>自己的能力,想办法比别人做得出色,让老板看到你的价值。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>你在这个岗位上能做得让别人望尘莫及,那我相信你做其他任何事情<span style="color: black;">亦</span>都会非常出色。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">任何工作岗位,都不是别人来赋予价值和<span style="color: black;">道理</span>,而是</span><strong style="color: blue;"><span style="color: black;">自己来定义</span></strong><span style="color: black;">。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>你适合这个岗位,那就安心把工作做好,做到超出别人的预期,那你<span style="color: black;">便是</span>不可取代的,这个岗位<span style="color: black;">亦</span>会因你而闪光!</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">热爱外贸的<span style="color: black;">伴侣</span>们,愿你们都能找到适合自己的位置,<span style="color: black;">作为</span>那个最好的自己!</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">- 看清自己,不看轻自己 -</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一个岗位既然存在,那必然有它的价值。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">做为</span>跟单员,<span style="color: black;">必定</span>要明白自己的重要性,<span style="color: black;">不可</span>带着“打杂”<span style="color: black;">这般</span>的消极态度。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">否则,就真是打杂的了。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">跟单工作做得好,对日后的外贸职业发展<span style="color: black;">亦</span>肯定大有益处,毕竟soho是<span style="color: black;">必须</span><span style="color: black;">把握</span>全流程的。</span></span></p>
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