信息宣传文案,根据者个模版来,还能学不会?
<img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbLjutMWdCGG634kQg2yYRuRDffyA9Ww0GXc5XOXHk1fAQN5oaICb8eXU7rwBZlO7E/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbLjutMWdCGG634kQg2yYRuRDffyA9Ww0GXc5XOXHk1fAQN5oaICb8eXU7rwBZlO7E/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/WjQWqib9VjVCibP3WiaWFiaDGjYYyV3bs0rtyczO5CdhFc0BYngVCGZ8cVMItc4DNetol1V5vt45Uq6shxbaTSq2bw/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/WjQWqib9VjVCibP3WiaWFiaDGjYYyV3bs0rtrsQghwQ0yPA9K8jdianquOKFDGJEExIFxadkN3RdSmLib5BX6O7da9KQ/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbwPdg1n4Y9Ve59LcubLbOcfdoIDe89jRR9CpA0km9eQibg2yLfibjOt9wT8VSGiaoBlT/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbwPdg1n4Y9Ve59LcubLbOcfdoIDe89jRR9CpA0km9eQibg2yLfibjOt9wT8VSGiaoBlT/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbwPdg1n4Y9Ve59LcubLbOcfdoIDe89jRR9CpA0km9eQibg2yLfibjOt9wT8VSGiaoBlT/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbqALgpialID45xcFeU7XBJJeHwPgwP0L3wx5SlcIibCXEV7f16kS6sevngr0TrG8K1C/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbqALgpialID45xcFeU7XBJJeHwPgwP0L3wx5SlcIibCXEV7f16kS6sevngr0TrG8K1C/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbqALgpialID45xcFeU7XBJJeHwPgwP0L3wx5SlcIibCXEV7f16kS6sevngr0TrG8K1C/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbqALgpialID45xcFeU7XBJJeHwPgwP0L3wx5SlcIibCXEV7f16kS6sevngr0TrG8K1C/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbqALgpialID45xcFeU7XBJJeHwPgwP0L3wx5SlcIibCXEV7f16kS6sevngr0TrG8K1C/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbqALgpialID45xcFeU7XBJJeHwPgwP0L3wx5SlcIibCXEV7f16kS6sevngr0TrG8K1C/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbqALgpialID45xcFeU7XBJJeHwPgwP0L3wx5SlcIibCXEV7f16kS6sevngr0TrG8K1C/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbqALgpialID45xcFeU7XBJJeHwPgwP0L3wx5SlcIibCXEV7f16kS6sevngr0TrG8K1C/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbZCjmfnyKK0dxNCw8vYa8g3ibtQZe3r44RmYyeBTb3Xmhnkiacq8krmuyVAurG8MRUa/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbZCjmfnyKK0dxNCw8vYa8g3ibtQZe3r44RmYyeBTb3Xmhnkiacq8krmuyVAurG8MRUa/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbGtS4oWPuI9HD5oiaSrqLBk3eicZ7En60icXBUDfvvKeVD63VEZ3za49AU2GiaNesQEar/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> 信息流<span style="color: black;">宣传</span>文案</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">创意撰写7大模版</strong></p><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbdgA2iba0DxPf3uozSkPRrnrGIJwx50yvKs288W7lq5oPgle2s518KicW3zTPBxt0SV/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbiaXYSUPInqshSR2TftQ2e0HaaAZguXc062SFMfFuyXwuKjofaSDWBm76cicibR9YWz1/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">展现量的<span style="color: black;">重点</span>影响<span style="color: black;">原因</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">由出价和CTR(点击率)<span style="color: black;">一起</span>决定。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">出价不变,<span style="color: black;">提高</span>CTR(点击率)</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">可<span style="color: black;">思虑</span>下面三点:</p><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbgyd2HWcSBSwiaL82aiaTfibicYXao9xP5lyVWNmMxjqicNB6DfEI5kWLvDNoheaZurgQG/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/WjQWqib9VjVCibP3WiaWFiaDGjYYyV3bs0rtPf6DCgMN1ocPyaTwO1LaHEOdYnadcalehyRnya246JIegTGYfZR8Iw/640?wx_fmt=jpeg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevb1Q4eWdLQYucy5dzSgiamKbibPjccpQvZiaEDyOTDZJpSJToXU8NCibO3pPua9C3y2tvx/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">▲更新频率:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">意见</span>您每隔3~7天更新一次<span style="color: black;">宣传</span>素材,<span style="color: black;">倘若</span>所投放的<span style="color: black;">宣传</span>素材在新<span style="color: black;">宣传</span>训练期内(1~7天)<span style="color: black;">揭发</span>和点击率等数据<span style="color: black;">连续</span><span style="color: black;">不良</span>,<span style="color: black;">能够</span><span style="color: black;">思虑</span>暂停或更新现有的素材。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">▲样式全面化:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">建议<span style="color: black;">宣传</span>主将所有样式均提交上线,以<span style="color: black;">保准</span>获取足够的<span style="color: black;">揭发</span>量,避免因样式缺失<span style="color: black;">导致</span><span style="color: black;">宣传</span>位<span style="color: black;">揭发</span>低的<span style="color: black;">状况</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">▲文案配图吸引力:</strong></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/WjQWqib9VjVCibP3WiaWFiaDGjYYyV3bs0rtiblZGbrSbqoibsbeoSHTDgDzQTOLcYfWVPORhu7xtj7HfyHJQ2bSE7JA/640?wx_fmt=gif&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 【文案吸引力-创意撰写7大模板】</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">01</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">通告</span>用户模板</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">让你的<span style="color: black;">宣传</span>,更像一个给客户的<span style="color: black;">通告</span>。<span style="color: black;">例如</span>“新<span style="color: black;">信息</span>、<span style="color: black;">通告</span>、友情提示、今天、<span style="color: black;">据述</span>、<span style="color: black;">最终</span>、<span style="color: black;">起始</span>、<span style="color: black;">此刻</span>”等,让用户感觉到你在<span style="color: black;">供给</span>一个有用的<span style="color: black;">通告</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">直接描述</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">像一个<span style="color: black;">通告</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">春节火车票预定,</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">省去抢票<span style="color: black;">懊恼</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">通告</span>:春节火车票<span style="color: black;">不消</span>抢票啦,<span style="color: black;">这儿</span>可预定</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">中国驾照换国际驾照,快速、方便</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今日起,北京凭中国驾照可免费申领国际驾照</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">02</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 描述用户模板</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">既是在一个嘈杂的商场里,一旦有人叫了你的名字,你立刻识别出来—<span style="color: black;">咱们</span>更关心与<span style="color: black;">咱们</span><span style="color: black;">关联</span>的信息,<span style="color: black;">因此</span>文案<span style="color: black;">亦</span>要<span style="color: black;">这般</span>修改,描述你定向的用户<span style="color: black;">或</span>讲一个<span style="color: black;">目的</span>用户类似的故事,让<span style="color: black;">她们</span>觉得“这说的不<span style="color: black;">便是</span>我嘛!”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">直接描述</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">描述你所定向的用户</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">上百合网,找个配的上你的女<span style="color: black;">伴侣</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">单身,城市户口,收入稳定,<span style="color: black;">怎样</span>找个配得上的我的女<span style="color: black;">伴侣</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">福利到:仙剑手游公测,效果堪比好莱坞大片</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">北京的iOs用户有福啦:仙剑手游公测,效果堪比好莱坞大片</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">03</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 引出疑问模板</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大部分文案在标题里面就把所有内容说完了,用户<span style="color: black;">无</span>点击进去看的想法。而你应该引出用户的疑问,让用户看完你的标题后继续好奇:到底那几个?我呢?到底多少?<span style="color: black;">这般</span>,<span style="color: black;">她们</span>会迫不及待点开一探<span style="color: black;">到底</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">直接描述</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">引出疑问</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">单词<span style="color: black;">容易</span>背,<span style="color: black;">一月</span>你就能看懂英文版哈利波特</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">记住这些英文单词,你<span style="color: black;">亦</span>能看懂英文版</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">哈利波特</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">二手车<span style="color: black;">亦</span>能卖出</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">新车的价格</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">符合这几个特点,</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你的二手车能卖出新车的价格</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">04</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 制造稀缺模板</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">越少的东西,越容易被<span style="color: black;">爱惜</span>----<span style="color: black;">倘若</span>你给用户<span style="color: black;">供给</span>一个看起来稀缺的机会,不论是限制时间、限制地点还是限定特定人群,<span style="color: black;">她们</span>就更加容易<span style="color: black;">爱惜</span>这个机会,从而点击你的<span style="color: black;">宣传</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">直接描述</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">制造稀鈌</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">年底跳槽季<span style="color: black;">起步</span>!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">几十万企业任你挑,</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">好机会先投先得!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">上班族<span style="color: black;">重视</span>了,限2016年底,500强企业正在急招</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">半年制本科学历,</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">快速享本科</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">半年制本科学历,2016年底紧急补录学籍,<span style="color: black;">错失</span>又要等一年</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">05</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 道出秘闻模板</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>有一个用户信息,大部分人都不<span style="color: black;">晓得</span>,那你<span style="color: black;">必定</span>急于<span style="color: black;">晓得</span>。利于这种心理,你<span style="color: black;">能够</span>让文案看起来像一条秘问,从而<span style="color: black;">导致</span>用户的关注。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">直接描述</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">道出秘闻</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">500强企业年前急招,就在前程无忧APP</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">500强企业年前急招,但<span style="color: black;">非常多</span>人不<span style="color: black;">晓得</span>在<span style="color: black;">这儿</span>找</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">月入3000,贷款买车,你<span style="color: black;">能够</span><span style="color: black;">持有</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">几乎沒有人<span style="color: black;">晓得</span>,月入3000在这就<span style="color: black;">能够</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">贷款买车</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">06</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 对比过去模板</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大部分文案都在说用户用了<span style="color: black;">制品</span>之后的利益(<span style="color: black;">例如</span>更<span style="color: black;">方便</span>),<span style="color: black;">然则</span>却忘记跟用户<span style="color: black;">运用</span><span style="color: black;">制品</span>前的状态进行对比。而你<span style="color: black;">能够</span>描述用户<span style="color: black;">运用</span><span style="color: black;">制品</span>前的状态,从而唤起网民的痛点。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">直接描述</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">对比过去</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">预估收益7%,这理财买到<span style="color: black;">便是</span>赚到</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2017年不流行把钱存在银行了,投资这个项目收益率7%</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">上网买首饰2折起,仅需下载APP</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">被专柜骗了4年,<span style="color: black;">此刻</span>才<span style="color: black;">晓得</span> <span style="color: black;">这般</span>买首饰打2折</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">07</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 提示变化模板</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">比起长明灯,闪烁的警灯更能<span style="color: black;">导致</span>你的<span style="color: black;">重视</span>———这是<span style="color: black;">由于</span>人对外界环境的变化非常<span style="color: black;">敏锐</span>。<span style="color: black;">倘若</span>你的文案中能搞<span style="color: black;">包括</span>与<span style="color: black;">目的</span>受众息息<span style="color: black;">关联</span>的外界信息变化,<span style="color: black;">她们</span>就更有可能关注你。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">直接描述</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">提示变化</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">春运<span style="color: black;">时期</span>,<span style="color: black;">怎么样</span><span style="color: black;">有效</span>抢票回家?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2017春运火车票预售提前,<span style="color: black;">怎么样</span><span style="color: black;">有效</span>抢票回家?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">怎样</span><span style="color: black;">有效</span>炒股,专家教你秘诀</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">大盘连联3天!<span style="color: black;">瞧瞧</span>专家怎么<span style="color: black;">诠释</span>?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【配图吸引力-配图4大原则】</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">KISS原则</strong>:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span>让用户3秒内<span style="color: black;">认识</span><span style="color: black;">制品</span><span style="color: black;">供给</span>什么服务。</p><strong style="color: blue;"><span style="color: black;">浅色优先:</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">浅色背景能<span style="color: black;">经过</span>反差效果,让<span style="color: black;">制品</span>在浅色背景下更<span style="color: black;">明显</span>。</p><strong style="color: blue;"><span style="color: black;">字体简洁</span></strong>:
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">文字不超过<span style="color: black;">照片</span>三分之一,留有空白区,文案<span style="color: black;">才可</span><span style="color: black;">更易</span>凸显,快速传达<span style="color: black;">宣传</span>内容。</p><strong style="color: blue;"><span style="color: black;">设计<span style="color: black;">明显</span>:</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">选取</span>高质量清晰的画面,<span style="color: black;">掌控</span>在三种颜色内,避免中心沟通,容易形成死板的感觉。</p>
<img src="https://mmbiz.qpic.cn/sz_mmbiz_png/WjQWqib9VjVCibP3WiaWFiaDGjYYyV3bs0rtHN9gvye1HoxGncvAQMBvRSrcCP6ajFJqmRoR74UzAKcgh6D0s2rfrw/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>推广<span style="color: black;">目的</span>是以较少的预算,</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在<span style="color: black;">短期</span>内<span style="color: black;">得到</span>高展现,</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">提高</span>品牌的公众认知度,</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span><span style="color: black;">能够</span><span style="color: black;">选取</span>日均展现量高,</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">同期</span>点击单价低的图片<span style="color: black;">宣传</span>位进行投放。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">图文:科技园<span style="color: black;">宣传</span>部</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">排版:小朱</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">审核:江禾</span></p><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbdgA2iba0DxPf3uozSkPRrnrGIJwx50yvKs288W7lq5oPgle2s518KicW3zTPBxt0SV/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_svg/jj4e65x0Px0MXthUsNmJ9xyE35IicPevbdkpahVssgQP7pJSVfkoFVIbLy4iaXHjB3RiaU8JhZ57OZ3zKTJAWhxuKf6BmhXXo6b/640?wx_fmt=svg&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
我完全同意你的看法,期待我们能深入探讨这个问题。 楼主继续加油啊!外链论坛加油!
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