论坛 › 河南 › 短视频脚本范例46套，随机领取（附视频脚本创作办法）

5ep9lzv 发表于 2024-8-7 09:03:18

短视频脚本范例46套，随机领取（附视频脚本创作办法）

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/Sn6muOmS8y7j0J1Bic2WrHx5PgRtYnM6QavZmJpeiavm6lJu7WmTlQVuzglnJaua7vQ8evcvOqQEWvV7t13lIAUQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>0<span style="color: black;">1</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">什么是短视频脚本</span></strong></span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">短视频脚本是</span><span style="color: black;"><strong style="color: blue;">指拍摄视频所依靠的大纲底本</strong></span><span style="color: black;">。是故事的发展大纲。<span style="color: black;">咱们</span>在拍摄视频前，<span style="color: black;">必须</span>在视频脚本中确定故事的整体框架。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">包含</span>故事<span style="color: black;">出现</span>的时间、地点；故事中有<span style="color: black;">那些</span><span style="color: black;">名人</span>，<span style="color: black;">每一个</span><span style="color: black;">名人</span>有<span style="color: black;">那些</span>台词、动作及<span style="color: black;">心情</span>的变化；<span style="color: black;">每一个</span>画面拍摄的景别分别是什么，用<span style="color: black;">那些</span>拍摄手机来<span style="color: black;">明显</span>特定场景的环境、<span style="color: black;">心情</span>等。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这些细化的内容都<span style="color: black;">必须</span><span style="color: black;">咱们</span>在撰写短视频脚本时确定下来。</span></p>0<span style="color: black;">2</span><span style="color: black;">短视频脚本范例</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">短视频脚本范例有多种形式，<span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">按照</span>自己的习惯<span style="color: black;">或</span><span style="color: black;">爱好</span><span style="color: black;">选取</span>适合自己的脚本模式，如下图，是几种<span style="color: black;">平常</span>的短视频脚本范例模板：</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">短视频脚本范例模板1</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/Sn6muOmS8y7jhQ507ZKT9aX7vVnlgvTzkBJB3JLza76Iic4LOncn4ibUvdmgYOZvXtFqzuSbPRR5rWWQsRFicfufg/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">短视频脚本范例模板2</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/Sn6muOmS8y7jhQ507ZKT9aX7vVnlgvTzugvcRIQDMJh9XEiayOt1oMtWUNL1vqeCOHVwibMtcGVg2Lcp72kQEBag/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">短视频脚本范例模板3</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/Sn6muOmS8y7jhQ507ZKT9aX7vVnlgvTzf96HyA3cw4TEA4faLqJiahNgoToUFxlgppQnJECe9wNIPtoXSicgrOwQ/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这三份短视频脚本范例分别只是完整脚本中的一部分，</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">咱们</span>把完整版都整理了一份脚本资料包</strong></span><span style="color: black;">，内含<span style="color: black;">各样</span>情节故事的短视频脚本范例，如下图，</span><span style="color: black;"><strong style="color: blue;">共46套脚本模板：</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/Sn6muOmS8y7jhQ507ZKT9aX7vVnlgvTzklSSIYYdPdzCbMhGj3yYMDxwHDiae3nfxLtBKUQDDqVRz6FNHicpdepA/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">针对</span>新手<span style="color: black;">来讲</span>，前期不会创作短视频脚本，</span><span style="color: black;"><strong style="color: blue;">参考模仿别人的脚本模式<span style="color: black;">便是</span>最快的<span style="color: black;">办法</span></strong></span><span style="color: black;"><span style="color: black;">。</span><span style="color: black;"><span style="color: black;">有<span style="color: black;">必须</span>的小伙伴长按下方二维码，添加抖商公社梦大<strong style="color: blue;"><span style="color: black;"><span style="color: black;">微X</span>：</span></strong><span style="color: black;"><strong style="color: blue;"><span style="color: black;">&nbsp;yu1508305911</span></strong></span></span><span style="color: black;">（备注：脚本）</span><span style="color: black;">后，</span></span><span style="color: black;"><strong style="color: blue;">将这套脚本资料分享给你</strong></span><span style="color: black;">！</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/Sn6muOmS8y75cANDdW2iaQPuONicfSiaLf6CDR04elLJOVgJoAnhFvJ7iak45zwaTzZQbwwfCTWFoznIKHx7VQ8X2Q/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>0<span style="color: black;">3</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">短视频脚本怎么写</span></strong></span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">咱们</span>先来看两个视频：</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这是一个短视频带货视频，视频中<span style="color: black;">插进</span>的<span style="color: black;">制品</span><span style="color: black;">宣传</span>是一把梳子，</span><strong style="color: blue;"><span style="color: black;">点赞4.5万</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">【视频1】</span></strong></span></p>
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                              <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">视频加载失败，请刷新页面再试</p><a style="color: black;"><img src="data:image/png;base64,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" style="width: 50%; margin-bottom: 20px;"> 刷新 </a>
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      <div style="color: black; text-align: left; margin-bottom: 10px;"> <a style="color: black;"> 视频详情 </a> </div>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这<span style="color: black;">亦</span>是一个短视频带货视频，视频中<span style="color: black;">举荐</span>的<span style="color: black;">制品</span><span style="color: black;">亦</span>是一把梳子，</span><span style="color: black;"><strong style="color: blue;">点赞不到10个</strong></span><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">【视频2】</span></strong></span></p>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">为何</span><span style="color: black;">一样</span>的<span style="color: black;">制品</span>宣传，点赞数差别这么大？</p>

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">由于</span>两个带货短视频脚本<span style="color: black;">区别</span>。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">脚本<span style="color: black;">是不是</span>有创意，决定了用户<span style="color: black;">是不是</span>会对你的<span style="color: black;">制品</span>感兴趣。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">一样</span>是带货视频，很显然点赞4.5w的短视频中<span style="color: black;">制品</span>所<span style="color: black;">得到</span>的<span style="color: black;">揭发</span>更大，转化几率<span style="color: black;">亦</span>越大</strong></span><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">那样</span>，短视频脚本怎么写？</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">首要</span>，确定你的故事主线。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">你的<span style="color: black;">制品</span><span style="color: black;">能够</span>用什么样的故事讲述？<span style="color: black;">能够</span>穿插在哪一种故事情境中？故事以什么为主线进行发展？</span></strong></span><span style="color: black;">确定了这条主线，你就<span style="color: black;">能够</span>填充其他内容。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如，前面的短视频带货视频1中，<span style="color: black;">便是</span>以“胖胖的<span style="color: black;">女子</span>被<span style="color: black;">卑视</span>”有人仗义相助为主线，引出梳子的<span style="color: black;">功效</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">其次，确定故事<span style="color: black;">出现</span>的场景以及所<span style="color: black;">必须</span>的道具。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">如视频中所示，故事<span style="color: black;">出现</span>在小姐妹间插画间隙，道具就有桌子、碗盘等，</span><span style="color: black;"><strong style="color: blue;">让故事更<span style="color: black;">拥有</span>真实性，更能更有代入感</strong></span><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/U5ws5IIiafibFI6JcfFbibCTkFnCR2VqcNp1XB6HXvZFBGyDiaYnY9y3SOPiazqbBgEsjyrjStrt5fauvicSFgSG1OFg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">再者，确定视频时长。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一个有软广<span style="color: black;">移植</span>的视频，</span><strong style="color: blue;"><span style="color: black;">太长会让人反感，太短又让人<span style="color: black;">没法</span>获取完整信息</span></strong><span style="color: black;">。<span style="color: black;">因此</span>你<span style="color: black;">必须</span><span style="color: black;">按照</span>你的视频创意来确定视频的长度，<span style="color: black;">通常</span>30-1分钟<span style="color: black;">就可</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">接下来，你<span style="color: black;">必须</span><span style="color: black;">晓得</span><span style="color: black;">那些</span>场景用<span style="color: black;">那些</span>拍摄手法和运镜方式。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">推、拉、摇、移、跟；远景、全景、中景、近景、特写</span></strong></span><span style="color: black;">，每一种景别和运镜手法所呈现的画面效果<span style="color: black;">区别</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">例如，视频1中，采用了近景、特写、中景等多种拍摄手法。</span><span style="color: black;"><strong style="color: blue;">在分享<span style="color: black;">制品</span>特点和功效时采用了大特写，让用户能够对<span style="color: black;">制品</span>的效果一目了然。</strong></span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/U5ws5IIiafibFI6JcfFbibCTkFnCR2VqcNpbuuooMCTMk87WPxUZIFBVM4Ce6yGPiaWEbbzLx4jdMg5hia2VKXTyWcQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">最后点题，输出价值观</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">用户<span style="color: black;">爱好</span>什么样的视频？会点赞<span style="color: black;">那些</span>内容？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">有<span style="color: black;">道理</span>，有价值<span style="color: black;">或</span>好玩的，有“爽”感的内容</span></strong></span><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">视频1中的最后，对毒舌的”反击“<span style="color: black;">便是</span>视频最后的点题。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">短短1分钟短视频，</span><strong style="color: blue;"><span style="color: black;">既把<span style="color: black;">制品</span>功能介绍的清晰明了，又输出了价值观</span></strong><span style="color: black;">，能够<span style="color: black;">导致</span>用户的共鸣，<span style="color: black;">得到</span>点赞。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/U5ws5IIiafibFI6JcfFbibCTkFnCR2VqcNpic3qz9ic4CLKSKZtNAyteJPEA1icfGamJwXztPcMN6nvrntuQQhTOMicZA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>你<span style="color: black;">把握</span>了<span style="color: black;">以上</span>5个<span style="color: black;">过程</span>，加上自己的创意，你基本上就能创作出一个有意思的短视频带货脚本。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当然，</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">倘若</span>你对<span style="color: black;">以上</span>操作流程和技巧还有任何疑问</strong></span><span style="color: black;"><span style="color: black;">，<span style="color: black;">亦</span><span style="color: black;">能够</span>添加我的</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">微X</span>：yu1508305911</span></strong><span style="color: black;">（备注：脚本）</span><span style="color: black;">私聊我一一为你解答，助你打造爆款短视频带货视频，<span style="color: black;">此刻</span>添加<span style="color: black;">微X</span>，还有机会领取短视频脚本范例资料包一份哦！</span></span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/Sn6muOmS8y75cANDdW2iaQPuONicfSiaLf6CDR04elLJOVgJoAnhFvJ7iak45zwaTzZQbwwfCTWFoznIKHx7VQ8X2Q/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>你<span style="color: black;">此刻</span>正<span style="color: black;">处在</span>账号粉丝少、作品流量低的<span style="color: black;">周期</span>。想要花最少的时间，快速做起一个有流量能变现的抖音账号。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;"><span style="color: black;">亦</span>欢迎添加我</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">微X</span>：</strong></span><span style="color: black;"><strong style="color: blue;">yu1508305911</strong>&nbsp;&nbsp;<span style="color: black;">认识</span>抖商公社王牌课程</span></span><span style="color: black;"><strong style="color: blue;">《短视频运营实操系统课》</strong></span><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">课程总共20节，<span style="color: black;">包括</span>了抖音上热门、短视频拍摄剪辑、账号定位、涨粉引流、脚本内容、企业蓝v、抖音小店等等70多个抖音账号运营知识点和实操技能。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">日前</span>已有10万+学员学习过这套课程，97%的人学完之后就能上热门，92%的学完之后实现了快速涨粉。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">抖商公社社员加入<span style="color: black;">一月</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">首单收入2万</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">粉丝与收益并存</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/9KvgXibZGJcbNTricSZRbib8qg1bqrSgj7iaRYhBPqqKaaucG714uzsvcLhogXQrR2Q1k0ZYtbZVoY82mnFuwnhLZw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">抖商公社学习</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">根据</span>课程所讲的内容，重新做好定位</p>
    <strong style="color: blue;"><span style="color: black;">播放量翻了300万倍</span></strong><span style="color: black;">几乎每条视频都<span style="color: black;">成为了</span>爆款！</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">0<span style="color: black;">基本</span>小白<span style="color: black;">亦</span>能快速透抖音账号运营的核心技能和底层<span style="color: black;">规律</span>。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>你<span style="color: black;">亦</span>想抓住抖音涨粉、引流、直播变现的<span style="color: black;">商场</span>红利，<span style="color: black;">此刻</span>马上加抖商公社短视频&amp;直播实战导师</span><span style="color: black;"><strong style="color: blue;">梦大<span style="color: black;">微X</span>：yu1508305911 &nbsp;</strong></span><span style="color: black;"><span style="color: black;">认识</span>课程详情，学习更<span style="color: black;">详细</span>、更系统的短视频涨粉变现玩法！</span></span></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以上是短视频脚本范例<span style="color: black;">关联</span>内容，下面分享抖音<span style="color: black;">关联</span>干货知识。</p>

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">如今,<span style="color: black;">创立</span>账号矩阵是抖音运营的大势所趋,<span style="color: black;">非常多</span>企业、品牌、品牌商都在抖音上开拓了自己的账号矩阵。归纳起来,<span style="color: black;">日前</span>比较流行的抖音矩阵<span style="color: black;">重点</span>有以下四种类型。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">①1+N矩阵模式</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1+N矩阵为<span style="color: black;">创立</span><span style="color: black;">制品</span>线主导账号矩阵,由1个主账号和N个子账号<span style="color: black;">形成</span>完整的宣传体系,适用于品牌<span style="color: black;">形成</span>、<span style="color: black;">制品</span>结构较为简单的企业。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此矩阵模式能够强化<span style="color: black;">制品</span>卖点,给粉丝留下鲜明的<span style="color: black;">制品</span><span style="color: black;">特殊</span>,能够准确吸引<span style="color: black;">目的</span>受众。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">较为经典的<span style="color: black;">便是</span>“重庆旅游”抖音矩阵,该矩阵由主账号“重庆旅游”,子账号“<span style="color: black;">安全</span>重庆”“<span style="color: black;">发掘</span>重庆”“重庆航空”“重庆美食”等<span style="color: black;">形成</span>,<span style="color: black;">重点</span>宣传重庆的美食、美景以及<span style="color: black;">各样</span><span style="color: black;">新闻</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">②蒲公英矩阵模式</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">蒲公英矩阵指一个官方账号传播信息后,其他多个账号进行转发,再以其他账号为中心进行扩散,适用于旗下品牌较多的企业短视频脚本范例。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">必须</span><span style="color: black;">重视</span>的是,母企业核心账号统一管理多个账号,<span style="color: black;">然则</span>核心账号<span style="color: black;">不可</span><span style="color: black;">太多</span>干涉子账号,影响子账号运作。<span style="color: black;">同期</span>,子品牌或业务线的<span style="color: black;">目的</span>粉丝既要有特性又要有共性。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如,京东的抖音矩阵<span style="color: black;">便是</span>蒲公英矩阵模式,主账号为“京东”,子账号有京东金融、京东手机、京东客服、京东图书文娱、京东物流、京东家居、京东超市、京东白条、京东家电情报员、京东生鲜、京东品牌、数科、京东家居生活等。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">尽管核心账号不会干涉子账号操作,除全国统一宣传外,子账号<span style="color: black;">自动</span>发布与定位相符合的视频内容。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">③HUB矩阵模式</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">HUB矩阵指由一个核心账号领导其他子账号,子账号间关系平等,核心账号将信息放射向各个子账号,子账号间信息互不交涉。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">该模式多<span style="color: black;">显现</span>于分<span style="color: black;">机构</span>和集团分隔比较<span style="color: black;">显著</span>的企业营销策略中。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">万达的抖音矩阵<span style="color: black;">便是</span>HUB模式,其主账号为“万达”,子账号有万达电影、万达集团、上海万达影城、合肥万达乐园、北京万达广场等,主账号“万达”单线对这些子账号分别发送信息短视频脚本范例。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">例如</span>,当“万达”对“万达电影”单线发送信息的时候,其他子账号是不接收该信息的。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">HUB矩阵模式运作要<span style="color: black;">重视</span>以下两点:(1)账号<span style="color: black;">能够</span>开展本地服务,吸引<span style="color: black;">更加多</span>本地粉丝,与全国类账号内容和功能上形成互补</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">(2)账号间从内容<span style="color: black;">选取</span>、粉丝覆盖上要做出差异性,形成地域差异化。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">④A+B矩阵模式</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">A+B矩阵由一个形象抖音账号和一个业务抖音账号<span style="color: black;">构成</span>,是以品牌形象塑造、<span style="color: black;">守护</span>为目的抖音矩阵。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">该矩阵模式在营销方面的<span style="color: black;">功效</span>表现为:(1)一正一辅,两个账号<span style="color: black;">同期</span>发力。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">不外</span>各账号定位要清晰,避免信息混乱;(2)一硬一软,硬指硬<span style="color: black;">宣传</span>,直接在账号上给品牌或<span style="color: black;">制品</span>打<span style="color: black;">宣传</span>;软指软<span style="color: black;">移植</span>,<span style="color: black;">经过</span>情景演绎或模仿热点视频<span style="color: black;">插进</span><span style="color: black;">宣传</span>信息。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">当当网<span style="color: black;">创立</span>的抖音矩阵<span style="color: black;">便是</span>典型的“A+B”矩阵模式：形象抖音账号为“当当网”负责主推当当网品牌;业务抖音账号为“当当图书”,主推当当图书的信息。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">抖音矩阵管理PRAC理论</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">做为</span>抖音运营者,<span style="color: black;">咱们</span>又该<span style="color: black;">怎样</span>去打造自己的抖音矩阵,实现成功引流呢?</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">其实,抖音矩阵的思维<span style="color: black;">重点</span>来自于企业资源整合营销PRAC理论,<span style="color: black;">包含</span> Platform(平台管理)、 Relationship(关系管理)、 Action(<span style="color: black;">行径</span>管理)、 Crisis(<span style="color: black;">危害</span>管理)四个关键点短视频脚本范例。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">此刻</span>添加抖商公社</span><span style="color: black;"><strong style="color: blue;">梦大<span style="color: black;">微X</span>：yu1508305911 &nbsp;</strong></span><span style="color: black;">不仅<span style="color: black;">能够</span>获取短视频脚本范例文档资料，还能一对一沟通短视频涨粉变现玩法，玩赚短视频！</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>

星☆雨 发表于 2024-9-5 22:32:43

我赞同你的看法，你的智慧让人佩服，谢谢分享。

情迷布拉格 发表于 2024-9-10 15:39:13

我们有着相似的经历，你的感受我深有体会。

7wu1wm0 发表于 2024-10-16 02:44:30

你的话语真是温暖如春，让我心生感激。

wrjc1hod 发表于 2024-10-17 12:10:57

这夸赞甜到心里，让我感觉温暖无比。

nqkk58 发表于 2024-10-22 22:58:29

一看到楼主的气势，我就觉得楼主同在社区里灌水。

qzmjef 发表于 2024-11-1 06:46:41

你的努力一定会被看见，相信自己，加油。

4zhvml8 发表于 9 小时前

回顾历史，我们感慨万千；放眼未来，我们信心百倍。

查看完整版本: 短视频脚本范例46套，随机领取（附视频脚本创作办法）