短视频想要出爆款？先学会写好脚本（附模板下载）
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_gif/HRPzOMY7WBbw00ibibbdpibyIB2OB8Jltsv5oY9iawJ3AoCM0c8PNH4Bh8eKfibZicZLT0wIHJdEemibrtJfuv3RjbVPQ/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p><img src="https://mmbiz.qpic.cn/mmbiz_png/HRPzOMY7WBZTFVmiaBnrWqPHH6hLqsDOkxrJTZh1Q8jIlFUQkJAgGeHmxq9aqibnPibcZkgrmMB46DcHuWy2YKZMQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">3112字 | 5 分钟阅读</span><span style="color: black;">编辑｜吴桐</span><span style="color: black;">如今短视频既是风口，<span style="color: black;">更加是</span>趋势。无论是企业还是个人都纷纷入局短视频，</span><span style="color: black;">想要从中分一杯羹。</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">但在<span style="color: black;">实质</span>运营短视频时，经常会遇到以下问题：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">录制时台词总是反复修改，<span style="color: black;">引起</span>拍摄时间过长；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">拍着拍着<span style="color: black;">发掘</span>跑题了，或是场景道具<span style="color: black;">出现</span>问题；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">...</span></p><span style="color: black;">绝大部分的<span style="color: black;">原由</span>是<span style="color: black;">由于</span>脚本没写好。<span style="color: black;">虽然短视频<span style="color: black;">仅有</span>短短几十秒，但想要出爆款，<span style="color: black;">每一个</span>镜头，每句台词都<span style="color: black;">必须</span>细细斟酌，精心设计。</span></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">随着入局短视频的创作者越来越多，视频质量的门槛<span style="color: black;">亦</span>在<span style="color: black;">持续</span><span style="color: black;">上升</span>，<span style="color: black;">因此呢</span>脚本的重要性<span style="color: black;">亦</span>愈发凸显。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">好的脚本不仅</span><strong style="color: blue;"><span style="color: black;">能够</span><span style="color: black;">供给</span>清晰的拍摄思路，还便于各个环节的分工协作，<span style="color: black;">提高</span>制作效率。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">下面给<span style="color: black;">大众</span>分享到底什么是脚本？又该<span style="color: black;">怎样</span>高质量创作？</span></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">0</span></strong></span></strong></span><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1 </span></strong></span></strong></strong></span></strong></span></strong></span><strong style="color: blue;"><span style="color: black;">脚本的<span style="color: black;">形成</span>元素</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">首</span><span style="color: black;">先<span style="color: black;">咱们</span>要</span><span style="color: black;">对脚本有基本的认知，一个完整的短视频脚本，<span style="color: black;">一般</span><span style="color: black;">包括</span>以下7个要素：</span><strong style="color: blue;"><span style="color: black;">时长、景别、画面内容、拍摄方式、字幕、音乐。</span></strong></p><img src="https://mmbiz.qpic.cn/mmbiz_png/HRPzOMY7WBZTFVmiaBnrWqPHH6hLqsDOkRPzTR9oHDdbg3P4ibql7fLfkXXXbM9hjvrE52LDVdXcwAbNk9SVpSJQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">脚本范例</span></p><strong style="color: blue;"><span style="color: black;">1、时长</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">时长指的是单个镜头的时长，提前标注清楚，方便在后期剪辑的时候，能快速找到重点，<span style="color: black;">加强</span>剪辑工作的效率。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、景别</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">镜头的景别分为：<strong style="color: blue;">远景、全景、中景、近景、特写</strong>来表现，这些拍摄<span style="color: black;">办法</span>的<span style="color: black;">功效</span><span style="color: black;">亦</span>各有<span style="color: black;">区别</span>：</span></p><span style="color: black;"><span style="color: black;"></span>远景：远景<span style="color: black;">能够</span>展现宏观环境，用于交代背景或场景切换</span><span style="color: black;">全景：展现完整的环境、<span style="color: black;">名人</span>，用于表现<span style="color: black;">名人</span>关系</span><span style="color: black;">中景：<span style="color: black;">明显</span>被拍对象，<span style="color: black;">一般</span>起到过渡<span style="color: black;">功效</span></span><span style="color: black;">近景：进一步<span style="color: black;">明显</span>被拍对象，用于展现<span style="color: black;">名人</span>形态和<span style="color: black;">心情</span></span><span style="color: black;">特写：拍摄对象的某一局部，适合用来表现<span style="color: black;">必须</span><span style="color: black;">明显</span>的细节<span style="color: black;"></span></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、画面内容</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">画面内容<span style="color: black;">指的是</span><span style="color: black;">咱们</span>在镜头里面，把想要表达的东西，<span style="color: black;">经过</span><span style="color: black;">各样</span>场景进行一一呈现。<span style="color: black;">详细</span>来讲<span style="color: black;">便是</span>拆解剧本，把内容拆分在每一个镜头里面。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">4、拍摄方式</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">镜头的拍摄方式<span style="color: black;">包含</span><strong style="color: blue;">推、拉、摇、移、跟</strong>等多种形式，每一种拍摄手法所呈现出的效果<span style="color: black;">区别</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">知道</span>拍摄<span style="color: black;">办法</span>，<span style="color: black;">能够</span>减少与负责拍摄工作人员的沟通时间，<span style="color: black;">保准</span>每一个画面的<span style="color: black;">必须</span>表现的效果。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">5、字幕</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">字幕<span style="color: black;">能够</span>视为台词或旁白，<span style="color: black;">亦</span>是视频最为重要的<span style="color: black;">构成</span>部分，尤其是知识类的内容尤为重要。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">6、道具</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">除了<span style="color: black;">名人</span>出镜，视频里面<span style="color: black;">亦</span><span style="color: black;">必须</span>准备好相应的道具，以便视频拍摄<span style="color: black;">能够</span>顺利开展。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">7、音乐</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">音乐和音效<span style="color: black;">亦</span>是短视频中重要的<span style="color: black;">构成</span>部分，</span><span style="color: black;">少了这部分元素，内容做得再好，<span style="color: black;">亦</span>会<span style="color: black;">显出</span>乏味。</span></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">02</span></strong></span></strong></span></strong></span></strong></span></strong></span><strong style="color: blue;"><span style="color: black;">脚本<span style="color: black;">怎样</span>撰写？</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">认识</span>完脚本的基本要素后，<span style="color: black;">针对</span><span style="color: black;">非常多</span>新人<span style="color: black;">来讲</span>还是不<span style="color: black;">晓得</span>怎么上手。<span style="color: black;">那样</span>，视频脚本该怎么写呢？<span style="color: black;">一般</span>脚本的撰写有5个<span style="color: black;">过程</span>：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、<span style="color: black;">知道</span>主题/观点</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">写脚本的<span style="color: black;">第1</span>步是要确定要表现的视频<span style="color: black;">背面</span>的深意是什么，想反映什么样的主题和内容，<span style="color: black;">选取</span><span style="color: black;">怎么样</span>的表达形式。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">例如</span>：运营干货、1分钟的职场干货知识...</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、搭建框架</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">有了基本的主题，接下来<span style="color: black;">便是</span>搭建内容的框架。<span style="color: black;">经过</span>拟定大纲，提前设计好<span style="color: black;">名人</span>、环境相互之间的联系，确定角色、场景、时间及所<span style="color: black;">必须</span>的道具，<span style="color: black;">而后</span><span style="color: black;">起始</span>创作。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">写好大纲的<span style="color: black;">办法</span>是<span style="color: black;">增多</span>故事的特殊性和重要性。<span style="color: black;">能够</span>参考两个维度：<strong style="color: blue;">一是从情节<span style="color: black;">思虑</span>，二是从<span style="color: black;">名人</span><span style="color: black;">思虑</span>。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、场景设计</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">短视频的特点在于短、平、快，制作成本低，且要在短短几分钟内<span style="color: black;">乃至</span>一分钟以内表达一个主题，利用真实场景更能让人有代入感。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如要拍摄办公室故事，拍摄场景<span style="color: black;">必定</span>是在办公室，让用户有代入感。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">4、时间把控</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">重点</span>有两个方面：<span style="color: black;">第1</span>是视频时长的把控，<span style="color: black;">例如</span>1分钟的视频，脚本内容不要超过这个时间；第二是内容中的设计，<span style="color: black;">例如</span>在开头15秒<span style="color: black;">上下</span>的<span style="color: black;">地区</span>设置爆点或反转，留住用户。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">5、主题升华</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">非常多</span>人做短视频顾头<span style="color: black;">不顾及</span>尾，视频的结尾<span style="color: black;">亦</span>很重要，起到画龙点晴的<span style="color: black;">功效</span>。</span><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>总结<span style="color: black;">有些</span>内容并升华主题，<span style="color: black;">或</span><span style="color: black;">亦</span><span style="color: black;">能够</span>引出下一期的内容，让用户产生期待感，<span style="color: black;">诱发</span>关注</span><span style="color: black;">。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">或</span>引导用户进行互动，在评论区留言，<span style="color: black;">亦</span><span style="color: black;">能够</span>让<span style="color: black;">咱们</span>在用户的留言中找到做下一个短视频的主题灵感。</span></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">03</span></strong></span></strong></span></strong></span></strong></span></strong></span><strong style="color: blue;"><span style="color: black;">爆款视频的通用原则</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">虽然<span style="color: black;">此刻</span>短视频平台都是主动将“用户<span style="color: black;">爱好</span>的内容”<span style="color: black;">持续</span>推到<span style="color: black;">她们</span>面前，但爆款内容<span style="color: black;">背面</span>本质还是用户对<span style="color: black;">优秀</span>内容的<span style="color: black;">喜欢</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我总结了爆款视频3条“可循”的原则，在设计脚本的过程中<span style="color: black;">亦</span>要<span style="color: black;">思虑</span>进去：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、黄金时间原则</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">经过</span>数据统计，大部分用户在刷视频的前几秒决定继续看还是划走（横版视频3秒，竖版视频7秒）。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此</span>在视频的前几秒中，<span style="color: black;">必要</span>要让用户<span style="color: black;">晓得</span>这个视频到底在讲什么、能帮他<span style="color: black;">处理</span>什么问题<span style="color: black;">或</span>能让<span style="color: black;">她们</span>产生好奇心，<span style="color: black;">这般</span><span style="color: black;">才可</span>让他对你的视频产生观看下去的兴趣。</span></p><strong style="color: blue;"><span style="color: black;">2、钩子定律</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一个优秀的短视频脚本中，<span style="color: black;">必要</span>要埋着“钩子”。当一则短视频<span style="color: black;">经过</span>“黄金三秒”初步留住了用户之后，接下来要<span style="color: black;">思虑</span>的，<span style="color: black;">便是</span><span style="color: black;">怎样</span><span style="color: black;">保证</span>用户不会<span style="color: black;">半途</span>“溜走”。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在短视频脚本中有<span style="color: black;">认识</span>地埋入“钩子”，<span style="color: black;">能够</span>起到<span style="color: black;">提高</span>短视频完播率的效果。反转、悬念、彩蛋等手法，都<span style="color: black;">能够</span>扮演短视频脚本中的“钩子”。</span></p><strong style="color: blue;"><span style="color: black;">3、标签原则</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">做任何内容都是<span style="color: black;">同样</span>，要形成自己的标签，聚焦统一类型内容，不要今天做这类内容明天又换一种，用户永远记不住你。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此</span>制作短视频内容的时候，<span style="color: black;">亦</span>要有<span style="color: black;">认识</span>地在视频<span style="color: black;">其中</span><span style="color: black;">移植</span>自己的个人标签，与其他账号形成差异化的<span style="color: black;">同期</span>，加深粉丝的印象。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">下面是我总结的<span style="color: black;">区别</span>类型短视频的技巧，以供参考：</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1）知识<span style="color: black;">教育</span>类</span></strong><span style="color: black;">：这类短视频，最<span style="color: black;">重点</span>的<span style="color: black;">功效</span><span style="color: black;">便是</span><span style="color: black;">处理</span>问题，让用户学到东西。<span style="color: black;">非常多</span>创作者前半部分铺垫<span style="color: black;">太多</span>，精华又过少，<span style="color: black;">引起</span>用户觉得废话<span style="color: black;">太多</span>，很难吸引住粉丝。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">脚本的公式为：<strong style="color: blue;">提出问题+<span style="color: black;">处理</span><span style="color: black;">方法</span>+展示总结</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2）搞笑段子类</span></strong><span style="color: black;">：剧情类的短视频想要吸引用户的目光，反转是很重要的，<span style="color: black;">最少</span>两次，<span style="color: black;">才可</span><span style="color: black;">诱发</span>用户有看下去的兴趣。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">脚</span><span style="color: black;">本的公式为：</span><strong style="color: blue;"><span style="color: black;">场景+意外转折+意外转折</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3）心灵鸡汤类/励志类</span></strong><span style="color: black;">：这种短视频看起来<span style="color: black;">无</span>难度，<span style="color: black;">然则</span>想拍的有亮点，还是<span style="color: black;">必须</span>做到情景交融的，最好能让用户感动，<span style="color: black;">亦</span>不是一件容易的事情。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">脚</span><span style="color: black;">本的公式为：</span><strong style="color: blue;"><span style="color: black;">故事</span><span style="color: black;">情景+金句亮点+总结</span></strong></span></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">04</span></strong></span></strong></span></strong></span></strong></span></strong></span><strong style="color: blue;"><span style="color: black;">做好对标学习</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">看完<span style="color: black;">以上</span><span style="color: black;">办法</span>，还是觉得不会写脚本，或是觉得创作总是缺乏思路和灵感。<span style="color: black;">能够</span>先找准自己的对标账号，学习和模仿对方的文案<span style="color: black;">招数</span>和风格 ，快速吸收成功经验。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在寻找、筛选对标账号后，<span style="color: black;">不可</span>只关注对方的文案风格，还要从多个方面进行拆解和分析，从选题方向、脚本结构、拍摄手法、视频剪辑包装、视频标题和留言区互动等，<span style="color: black;">每一个</span>版块都要分析到。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一方面是对学习对方的文案技巧，另一方面<span style="color: black;">亦</span>是从中找到<span style="color: black;">能够</span>进行超越的差异化的点。接下来<span style="color: black;">便是</span>要做好视频的数据分析，<span style="color: black;">按照</span>指标<span style="color: black;">即时</span>进行<span style="color: black;">调节</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">详细</span><span style="color: black;">办法</span><span style="color: black;">能够</span>参考我之前写的<span style="color: black;">文案</span><a style="color: black;">《4000字干货，教你<span style="color: black;">怎样</span>做好视频号账号对标》。</a></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">下面再<span style="color: black;">供给</span><span style="color: black;">有些</span>文案和剧本的网站，供学习参考。</span></p><strong style="color: blue;"><span style="color: black;">1、文案类</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1）文案狗</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">网址：http://www.wenangou.com</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">优点：只要你给出一个关键字，它就能生成<span style="color: black;">非常多</span>带有这个字的谐音文字，像成语类，诗词类、俗语类文案等。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2）句子控</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">网址：https://www.juzikong.com</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">优点：分享高品质文字句子的专业网站，可用于情感类、感悟类视频；汇集众多散文美句、名人名言、经典名句、电影台词和歌词等等。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、<span style="color: black;">宣传</span>创意类网站</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1）顶尖文案</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">网址：http://www.topys.cn</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">优点：实时更新创意文案和视频，内容质量高，应用到自己视频里会加分<span style="color: black;">非常多</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2）梅花网</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">网址：http://www.meihua.info</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">优点：主打视频短片、品牌活动等方面，不论是视频内容还是文案都值得借鉴；基本上<span style="color: black;">每一个</span>月它都会出文案或案例的盘点合集以及下个月的营销节点预告。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、剧本写作类网站</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1）原创剧本网</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">网址：http://www.juben108.com/</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">优点：定位<span style="color: black;">精细</span>，<span style="color: black;">重点</span><span style="color: black;">供给</span>小品、相声、搞笑、微电影的剧本创意。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2）剧本联盟</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">网址：https://www.juben68.com/</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">优点：国内顶级的剧本创作网站，微电影、相声、三句半等类型都有；<span style="color: black;">能够</span><span style="color: black;">供给</span>有偿定制服务。</span></p><span style="color: black;">最后我还为<span style="color: black;">大众</span>准备了<span style="color: black;"><span style="color: black;">区别</span>行业的视频脚本模板</span>，感兴趣的<span style="color: black;">自动</span>领取</span><span style="color: black;"> 回顾历史，我们不难发现：无数先辈用鲜血和生命铺就了中华民族复兴的康庄大道。
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