tw4ld6 发表于 2024-8-8 15:24:58

清新真题丨334名词解释：计算宣传


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span>继续分析2022年清华新传考研334真题。这道名词解释<span style="color: black;">起始</span>见功力了，可能<span style="color: black;">非常多</span><span style="color: black;">朋友</span>都不认识。这是答名词解释时最头疼的一种<span style="color: black;">状况</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在昨天的真题分析课上我<span style="color: black;">亦</span>分享过，就清新备考而言，<span style="color: black;">想要</span>在考前<span style="color: black;">精细</span>地复习到这道题还是很难的。但你应该有对“计算传播学”的知识<span style="color: black;">贮存</span>，将其与<span style="color: black;">宣传</span>结合，<span style="color: black;">亦</span>能答出大概来。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">计算<span style="color: black;">宣传</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">答案仅供参考，互相学习：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">计算<span style="color: black;">宣传</span>是互联网<span style="color: black;">宣传</span>发展中涌现出的一系列技术和算法，以及<span style="color: black;">这里</span><span style="color: black;">基本</span>上形成的<span style="color: black;">宣传</span>运作体系。计算<span style="color: black;">宣传</span>是<span style="color: black;">宣传</span>产业颠覆式创新发展<span style="color: black;">周期</span>，数据、网络和计算的引入催生了新的“<span style="color: black;">宣传</span>生产函数”和<span style="color: black;">宣传</span>运作体系。<span style="color: black;">首要</span>，<span style="color: black;">经过</span><span style="color: black;">宣传</span>定向<span style="color: black;">能够</span>将同一个<span style="color: black;">宣传</span>位置<span style="color: black;">根据</span><span style="color: black;">区别</span>的受众出售给<span style="color: black;">区别</span>的<span style="color: black;">宣传</span>主，<span style="color: black;">加强</span>了<span style="color: black;">宣传</span>市场的流动性。其二，效果营销、<span style="color: black;">精细</span>营销<span style="color: black;">作为</span>一种主流的营销模式。第三，互联网<span style="color: black;">宣传</span>的运作<span style="color: black;">起始</span>以数据为核心来组织，数据的<span style="color: black;">源自</span>、质量和算法决定了<span style="color: black;">宣传</span>匹配的效率，<span style="color: black;">亦</span>决定了<span style="color: black;">宣传</span>的交易价格和价值。第四，市场分工更加<span style="color: black;">恰当</span>，围绕<span style="color: black;">宣传</span>形<span style="color: black;">成为了</span>一条清晰的价值链。<span style="color: black;">然则</span>互联网<span style="color: black;">宣传</span>技术、算法和市场反过来<span style="color: black;">亦</span>产生了<span style="color: black;">许多</span>问题：<span style="color: black;">宣传</span>产业层面<span style="color: black;">显现</span>了流量作<span style="color: black;">坏处</span>和寡头垄断的问题；<span style="color: black;">宣传</span>学理层面，算法本身存在着缺陷，计算<span style="color: black;">宣传</span>所偏向的<span style="color: black;">精细</span>营销、<span style="color: black;">宣传</span>效果归因以及程序化创意都有其不<span style="color: black;">恰当</span>性；公众层面，<span style="color: black;">显现</span>了<span style="color: black;">针对</span>公众权益、公众隐私的侵犯，以及被算法“<span style="color: black;">掌控</span>”的隐忧。</p><img src="https://mmbiz.qpic.cn/mmbiz_jpg/eM1r6CyTcz9Hm8399c0JAzOwDcJpUNVLfHzqTLKiaQjYTV6NcNcSh0ln2WdpJnC8NfhLdAfhNUDQiawl7wzA5knQ/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
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