怎么样设计课程详情?附参考范例
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在编写课程详情时,<span style="color: black;">能够</span><span style="color: black;">按照</span>课程<span style="color: black;">状况</span>,分为以下部分进行编写(以下排序不分先后):</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1.课程亮点用几句话,提炼出课程的亮点;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">如本案中:“让<span style="color: black;">每一个</span>教师都能<span style="color: black;">经过</span>写作<span style="color: black;">得到</span>成长和改变”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2.适合人群:描述这门课适合的人群特点;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">如本案中:“全国中小学(幼儿园)教师及教育工作者”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3.讲师信息:课程有优秀的讲师,<span style="color: black;">能够</span>列出讲师<span style="color: black;">关联</span>信息,如讲师头衔、经验等;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">如本案中:“全民写作推动者,简书创作者,007全民写作大使,教师写作成长学院创始人”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4.课程大纲:简述课程<span style="color: black;">重点</span>内容,<span style="color: black;">帮忙</span>用户对大概认知课程;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">如本案中:“教师写作成长7课(详见附后案例)”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5.课程效果:描述用户学完此课程可收获的内容;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">如本案中:“<span style="color: black;">微X</span>截图,课程<span style="color: black;">评估</span>等”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">6.购买须知:<span style="color: black;">能够</span><span style="color: black;">通知</span>用户购买后可享有的权益,和<span style="color: black;">关联</span><span style="color: black;">重视</span>点;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">7.用户好评:<span style="color: black;">能够</span>将收获的用户好评,精选几条放出,形成好的用户口碑传播;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">用户真实证言,<span style="color: black;">能够</span>联系<span style="color: black;">有些</span>学员让<span style="color: black;">她们</span>写自己的真实感言(<span style="color: black;">重视</span><span style="color: black;">不可</span>虚假,<span style="color: black;">否则</span>会降低信任度)</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以下为详情介绍案例,仅作参考示范用途。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">参考范例</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">案例课程:教师写作成长7课,给教师最好的教育专业写作进阶攻略(<span style="color: black;">源自</span>店铺:齐帆齐商学院)</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">“<span style="color: black;">倘若</span>我<span style="color: black;">能够</span>,<span style="color: black;">那样</span>你,<span style="color: black;">为何</span>不行?”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Hey,你好呀,<span style="color: black;">针对</span>写作,你是不是<span style="color: black;">亦</span>遇到这些问题?</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">懵:阅读<span style="color: black;">非常</span>钟,放空半小时?</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">笨:提笔就忘字,总无从下手?</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">呆:写作爱神游,效率低到爆?</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">懒:<span style="color: black;">夜晚</span>睡不着,早起没精神?</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">差:明明<span style="color: black;">奋斗</span>了,总是没成长?</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">先别慌,有007全民写作大使来替你对症下药~</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一旦<span style="color: black;">把握</span>了切实有效的写作<span style="color: black;">办法</span>,你将<span style="color: black;">持有</span>开了挂般的写作体验。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">【讲师及团队介绍】</span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/e276f2e24c3f490e8942963fd0fcb398~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723665425&x-signature=081X1Xycd3%2BnsnYTQNDPL2nJc1g%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我是教师写作成长训练营发起人韦成继,你可能会问,<span style="color: black;">为何</span>由我来发起呢?</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我是全民写作推动者,简书创作者,教师写作成长学院创始人 ,一位热爱文字,践行终身写作的乡村教师,2021年7月15日<span style="color: black;">作为</span>007全民写作大使。</span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/f4484a1e17824c098ec2ac32812b9f50~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723665425&x-signature=AGOfvU4htC1iWE3vkwM3TROG5dI%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">【成就事件】</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">100天<span style="color: black;">连续</span>写作完成字数300000+,立志用文字记录自己教育思考和成长,并影响<span style="color: black;">更加多</span>人写作成长。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2021年在简书写了4本连载书籍《师说新篇-教师<span style="color: black;">怎样</span>快速进阶》《教师写作成长7课》《教师写作成长100问》《名师写作成长故事100篇》,得到广大教师大力赞赏。</span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/109a549dec25488bb6fe1b0f9ad6e958~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723665425&x-signature=QeZhuQ7%2BGmeUKbnPugR72PhLRlQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/5037b234d35a44579d5116cdd2d4662c~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723665425&x-signature=7NeabS2sJgf8mCbHLxnBq6wNcXE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a1d6d3bfa7be4a628156670d897b16b3~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723665425&x-signature=bENIld8BSO4bXL7uhcI7HsfUNIU%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">受邀在睿师讲堂做直播讲座,开播就得到听课教师10000+的超级点赞。</span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/32a1bfaedbe14e9795810eb775ba60ce~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723665425&x-signature=r%2BwFzZyJL1k3MGVGW1UxCry8G1A%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">创建教师写作成长讲师团,精心打造“教师写作成长7天7课”,并<span style="color: black;">持续</span>更新和迭代,<span style="color: black;">作为</span>全国首创的教师写作成长课程。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">【课程亮点】(思维风暴+实战干货+案例分享+任务驱动)</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1个<span style="color: black;">目的</span>:让<span style="color: black;">每一个</span>教师都能<span style="color: black;">经过</span>写作<span style="color: black;">得到</span>成长和改变</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3个动作:学习赋能/日更打卡/点评复盘</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7定个期限:先来100天践行写作,再来10轮(1000天)</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">思想上:认知困境→认<span style="color: black;">感觉</span>醒→认知突围</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">技能上:想写作→会写作→<span style="color: black;">连续</span>写作</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">不会教你<span style="color: black;">高挑</span>上的教育专业写作<span style="color: black;">办法</span>和技巧,<span style="color: black;">由于</span>你随便搜索一下就有<span style="color: black;">许多</span>的<span style="color: black;">办法</span>论,是不?(别告诉我你不会<span style="color: black;">运用</span>度娘。。。)</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我要教你的是<span style="color: black;">怎样</span>用写作去实现个人成长!用最简单<span style="color: black;">有效</span>的直播点播,社群教会你践行教育专业写作。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">无</span>教育写作,你<span style="color: black;">便是</span>一个普通的教书匠,唯有教育写作,你才有可能蜕变成学者型,专家型教师。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">每一个</span>教师都有一个写作梦,期待某一天能出版自己写的书。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我将教你<span style="color: black;">怎样</span>用写作去记录教育点滴,做复盘和总结,<span style="color: black;">怎样</span>用写作去宣传自己,<span style="color: black;">怎样</span>用写作去做决策等等。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">做为</span>实战派,我能承诺所有<span style="color: black;">保持</span>参加日更写作的伙伴,<span style="color: black;">经过</span>1年到3年,7年变永久,你<span style="color: black;">必定</span>会变成一个多产(文字成果:论文,著作)多富(文字变现,知识创富)的幸福老师。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">【你将收获什么】</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">人脉资源|链接牛人,结交写作践行者</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">升职加薪|改变环境,<span style="color: black;">提高</span>副业收入</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">写作创富|复利<span style="color: black;">累积</span>,实现写作变现</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">个人品牌|写作出书,打造个人品牌</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">【适用人群】</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">全国中小学(幼儿园)教师及教育工作者</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">【课程大纲】</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">按照</span>自己的经历,把对我<span style="color: black;">提高</span>比<span style="color: black;">很强</span>的几种写作模型整理出来,用最简单的方式呈现给你。不会刻意把课程包装得很<span style="color: black;">繁杂</span>,看起来多么牛逼。<span style="color: black;">例如</span>,教育叙事<span style="color: black;">文案</span>怎么写?先说教育叙事是什么,再用一个案例来讲清楚<span style="color: black;">怎样</span>用,以及<span style="color: black;">怎样</span>扩展。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">课程核心专注在个人能力<span style="color: black;">提高</span>这方面,在第1课中,我举了一个例子:小孩儿学走路,一<span style="color: black;">起始</span>只能在地上爬,<span style="color: black;">每日</span>爬呀爬,爬的时间够了,慢慢就会走了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">写作<span style="color: black;">亦</span>是如此,是从量变到质变的过程,哪怕你不会写,<span style="color: black;">按照</span>我<span style="color: black;">供给</span>的写作模型,你<span style="color: black;">亦</span>能写出<span style="color: black;">非常多</span>内容来,不会觉得难,<span style="color: black;">长时间</span><span style="color: black;">保持</span>练习,在你的脑袋中形成<span style="color: black;">要求</span>反射勾回,<span style="color: black;">那样</span>你的<span style="color: black;">规律</span>思维能力必然会<span style="color: black;">提高</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">为何</span><span style="color: black;">没法</span>向他人清晰表达你的想法?<span style="color: black;">由于</span>你的脑袋打结了,像毛线团<span style="color: black;">同样</span>,用<span style="color: black;">有些</span>模型将想法捋顺之后,自然一切都顺了,<span style="color: black;">因此</span>,<span style="color: black;">提高</span><span style="color: black;">规律</span>思维能力非常关键,之后,你的沟通能力、表达能力等<span style="color: black;">亦</span>会同步<span style="color: black;">提高</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【我是韦成继,007全民写作大使(编号062),“教师写作成长@实战派”发起人,立志推动全民写作,<span style="color: black;">经过</span>写作影响<span style="color: black;">更加多</span>中小学教师<span style="color: black;">得到</span>成长和改变,<span style="color: black;">更加多</span>问题,欢迎留言交流】</p>
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