布局外链加强你的网站排名--3种外链类型介绍
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Hello, <span style="color: black;">大众</span>好,我收Jack。今天给<span style="color: black;">大众</span>带来一篇<span style="color: black;">文案</span>,<span style="color: black;">怎样</span><span style="color: black;">部署</span>外链<span style="color: black;">加强</span>你的网站排名,今天讲下外链的3种类型。 在SEO届有句比较有名的话: 内容为王,外链为皇,足以说明外链在<span style="color: black;">加强</span>网站在谷歌排名的重要性。外链布局属于SEO优化的站外优化,外链顾名思义<span style="color: black;">便是</span><span style="color: black;">外边</span>网站的链接,链接到你的网站。<span style="color: black;">由于</span><span style="color: black;">重点</span>是在其他人网站上做的,<span style="color: black;">因此</span>叫站外优化。</span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/9a5334c95404463aaf6a34b2664ea1d0~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723775603&x-signature=gNeRnkEZPvaO5me2T5A0Z7yyNlk%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这篇<span style="color: black;">文案</span>有部分是Jack自己做外链的经验,大部分是周二<span style="color: black;">夜晚</span>听Daniel直播课讲的,他的外链布局思路体系比较全面,我这次<span style="color: black;">文案</span>就借用了他的直播课的课程体系,从5个方面给<span style="color: black;">大众</span>介绍下怎么布局外链<span style="color: black;">加强</span>你的网站排名。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">现<span style="color: black;">周期</span>外链类型,<span style="color: black;">咱们</span><span style="color: black;">根据</span>外链传递权重的<span style="color: black;">体积</span>依次<span style="color: black;">归类</span>,<span style="color: black;">能够</span>分为3个类型: 有效传递权重的外链,传递非常少权重的外链,<span style="color: black;">不可</span>传递权重的外链。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">一,有效传递权重的外链<span style="color: black;">重点</span>由5种外链<span style="color: black;">构成</span>,分别是</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1. guest post 客座博客,客座博客<span style="color: black;">咱们</span><span style="color: black;">能够</span>在谷歌搜索自己行业的客座博客投稿,<span style="color: black;">例如</span>说 "led display" "guest post"这个谷歌搜索指令,<span style="color: black;">能够</span><span style="color: black;">显现</span>很多<span style="color: black;">能够</span>给led display这个行业投稿的客座博客。 <span style="color: black;">咱们</span>找到这些网站,用Excel表格搜集好这些站长的联系信息,<span style="color: black;">tel</span>,邮箱,之类的,<span style="color: black;">而后</span>准备好几个outreach邮件模板,去给站长发邮件。有的站长是看<span style="color: black;">文案</span>内容的,一个是你的outreach邮件内容,一个是你网站上博客的内容,<span style="color: black;">倘若</span>这两个都挺不错的,<span style="color: black;">那样</span>站长可能会给你一条外链。有的站长是<span style="color: black;">必须</span>你的<span style="color: black;">制品</span>做测评的,测评OK后,才会决定给你一个外链,这种<span style="color: black;">状况</span>下你<span style="color: black;">必须</span>准备好测评的<span style="color: black;">制品</span>,给站长快递过去,<span style="color: black;">通常</span>样品测试OK,都会给你外链的。还有一种站长是<span style="color: black;">必须</span>你给钱,才会给你外链的,这种<span style="color: black;">状况</span>下<span style="color: black;">能够</span>先<span style="color: black;">评定</span>下他外链质量,<span style="color: black;">倘若</span>确实值得做,<span style="color: black;">咱们</span><span style="color: black;">必须</span>像<span style="color: black;">机构</span>申请经费了。</span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/eaed66fe64f94ab5b46bbe6420bb1269~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723775603&x-signature=xNeP2kXN7gnImkrLvehILB8aJcE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">以上这三种<span style="color: black;">便是</span>比较<span style="color: black;">平常</span>的客座博客外链的获取<span style="color: black;">办法</span>,和外贸<span style="color: black;">研发</span>客户很类似,<span style="color: black;">亦</span>是<span style="color: black;">必须</span>先找到匹配的网站,在用email hunter这些<span style="color: black;">机构</span>找出<span style="color: black;">tel</span>邮箱等联系方式,<span style="color: black;">而后</span><span style="color: black;">tel</span>邮件慢慢跟进。至于样品测评,<span style="color: black;">便是</span>外贸中的给客户打样,只<span style="color: black;">不外</span>看收不收打样费了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2. apl (authority private link),权威私人外链,apl外链<span style="color: black;">日前</span>不算完全白帽SEO外链,<span style="color: black;">亦</span>不是黑帽SEO外链,有点偏向灰帽SEO外链,这种外链<span style="color: black;">通常</span><span style="color: black;">必须</span>你<span style="color: black;">把握</span><span style="color: black;">非常多</span>外链资源。这种外链形式<span style="color: black;">通常</span>是<span style="color: black;">必须</span>购买的,不是做出来的,<span style="color: black;">由于</span><span style="color: black;">通常</span>都是批量批量购买的。Daniel<span style="color: black;">日前</span>在代理,效果还挺不错的,蛮多<span style="color: black;">伴侣</span><span style="color: black;">机构</span>用<span style="color: black;">她们</span>apl外链。 apl外链排名效果<span style="color: black;">亦</span>是蛮不错的,被谷歌<span style="color: black;">处罚</span>概率比较低,<span style="color: black;">因此</span>网站前期适合做<span style="color: black;">有些</span>apl外链<span style="color: black;">提高</span>网站排名,再做些guest post客座博客外链,夯实下网站外链<span style="color: black;">基本</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3. pbn (private blog network),pbn其实和apl有点类似,都是批量生产外链,类似于国内的做站群。pbn属于黑帽SEO外链范畴,前期效果很不错,很适合做黑产的<span style="color: black;">机构</span>,去年11月份的清迈SEO大会,蛮多嘉宾做在线赌博SEO的,<span style="color: black;">便是</span>用了<span style="color: black;">海量</span>pbn外链做起来的。 <span style="color: black;">由于</span><span style="color: black;">非常多</span><span style="color: black;">制品</span><span style="color: black;">不可</span>做谷歌和Facebook<span style="color: black;">宣传</span>,<span style="color: black;">例如</span>说电子烟,成人用品等,常规的站内SEO和客座博客又很费时间,<span style="color: black;">因此</span>大部分<span style="color: black;">机构</span>会做PBN,快速成单,等网站被谷歌<span style="color: black;">处罚</span>了,再换个网址从新<span style="color: black;">起始</span>,属于我党当年的地下游击队模式。 pbn优点<span style="color: black;">便是</span>排名快,缺点<span style="color: black;">便是</span>容易被谷歌<span style="color: black;">处罚</span>,掉的<span style="color: black;">亦</span>快,一旦排名掉了,基本上<span style="color: black;">便是</span>万劫不复了,不可能再恢复起来,只能重新建站,从0<span style="color: black;">起始</span>。</span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/3cf2426ad1c64be8906ff3a3d80ac7f8~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723775603&x-signature=BuYErVM65CYPu4FpeLLpHZgXyeY%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4. partnership,<span style="color: black;">制品</span>上下游外链,partnership外链很适合同一个行业的,<span style="color: black;">或</span><span style="color: black;">制品</span>上下游<span style="color: black;">关联</span>的,以led display LED<span style="color: black;">表示</span>屏为例。上游的芯片设计<span style="color: black;">机构</span>,中游的封装<span style="color: black;">机构</span>,下游的组装<span style="color: black;">机构</span>,终端的舞台租赁<span style="color: black;">机构</span>,大学礼堂,教堂礼拜等都<span style="color: black;">能够</span>做<span style="color: black;">关联</span>外链。 这种上下游外链质量很高,<span style="color: black;">由于</span>行业<span style="color: black;">关联</span>性很大,<span style="color: black;">倘若</span><span style="color: black;">大众</span>和客户关系比较不错,<span style="color: black;">能够</span>让客户网站给<span style="color: black;">咱们</span>做一条外链,有十几个行业客户给<span style="color: black;">咱们</span>做外链<span style="color: black;">咱们</span>网站排名就很不错了。同理,让供应商<span style="color: black;">伴侣</span>在<span style="color: black;">她们</span>网站给<span style="color: black;">咱们</span>做外链,<span style="color: black;">亦</span>是个不错的问题,做外链有时候拼的其实是人脉和资源了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5. edu & gov,教育和政府网站外链,这种外链<span style="color: black;">由于</span>不是<span style="color: black;">商场</span>型网站,<span style="color: black;">因此</span>权威性很高,一条外链相当于好几条<span style="color: black;">通常</span>的客座博客外链。 这种外链<span style="color: black;">通常</span><span style="color: black;">亦</span>是可遇不可求的,<span style="color: black;">倘若</span>你的<span style="color: black;">制品</span>刚好给大学实验室供货,<span style="color: black;">能够</span>给他们免费<span style="color: black;">供给</span>样品,让对方给你一条外链。<span style="color: black;">倘若</span>你们<span style="color: black;">机构</span>做了<span style="color: black;">有些</span>福利和慈善事业,<span style="color: black;">显现</span>了在政府报纸上面,你<span style="color: black;">能够</span>和<span style="color: black;">她们</span>商量,在政府网站给你做条外链。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">二,传递非常少权重的外链<span style="color: black;">重点</span>由4种外链<span style="color: black;">构成</span>,分别是</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1. forum profile,论坛简介外链,<span style="color: black;">通常</span>是在行业论坛注册账号,<span style="color: black;">而后</span>在自己的个人介绍那里,填写上<span style="color: black;">机构</span>的网址,这种网址<span style="color: black;">便是</span>论坛简介外链,这种外链大部分都做过。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2. web 2.0 post,<span style="color: black;">便是</span>类似于知乎天涯上面创建个人主页,<span style="color: black;">而后</span><span style="color: black;">持续</span>写<span style="color: black;">文案</span>,<span style="color: black;">文案</span>放上一部分<span style="color: black;">机构</span>的网址,这种<span style="color: black;">便是</span>web 2.0 外链了。国外<span style="color: black;">通常</span>在谷歌的blogger, quora上面发帖,给自己网站做web 2.0 外链。这种外链<span style="color: black;">能够</span>传递比较少的权重,<span style="color: black;">然则</span>引流效果很不错,<span style="color: black;">能够</span>给网站带来不错的流量。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3. directory,行业目录站外链,行业目录站外链<span style="color: black;">通常</span><span style="color: black;">必须</span><span style="color: black;">咱们</span>在谷歌上搜索,<span style="color: black;">通常</span>是关键词+intitle: directory, + intitle:directory,<span style="color: black;">咱们</span>以led display led<span style="color: black;">表示</span>屏为案例,在谷歌搜索led display的目录站外链,就会出来led display行业<span style="color: black;">关联</span>的行业目录站外链。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4. citation <span style="color: black;">通常</span>是做本地SEO外链的,类似于美团<span style="color: black;">公众</span>点评上面注册商家,再联系方式那里放上<span style="color: black;">咱们</span>的外链。国外比较有名的citation 外链<span style="color: black;">便是</span>yelp点评网站了,大部分对yelp都有所了解了。 <span style="color: black;">倘若</span>你想<span style="color: black;">认识</span>citation 外链<span style="color: black;">更加多</span>资料,<span style="color: black;">能够</span><span style="color: black;">拜访</span>帽子的这篇<span style="color: black;">文案</span>:</p>https://moz.com/learn/seo/local-citations。
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/0b3b0f1380474a98bacdcc7688d8fa2e~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723775603&x-signature=C7KOihKLElhdkXJ6cJr5O4Mz%2FIQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">三,<span style="color: black;">不可</span>传递权重的外链<span style="color: black;">重点</span>由5种外链<span style="color: black;">构成</span>,分别是</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1. blog comment,博客评论外链顾名思义<span style="color: black;">便是</span>在别人博客下面评论留言留下自己的网址,给自己网站做一条外链。博客评论外链<span style="color: black;">日前</span><span style="color: black;">没法</span>给网站传递权重,<span style="color: black;">然则</span><span style="color: black;">能够</span>给网站引流。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2. social bookmark 社交<span style="color: black;">媒介</span>书签,用户在社媒网站把<span style="color: black;">咱们</span>的网址设置成他的浏览器书签,下次打开浏览器书签就<span style="color: black;">能够</span>进你的网站。社交<span style="color: black;">媒介</span>书签外链<span style="color: black;">日前</span><span style="color: black;">没法</span>给网站传递权重,<span style="color: black;">然则</span><span style="color: black;">能够</span>给网站引流。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3. forum comment,论坛评论外链和博客评论外链差不多性质,在论坛下面评论留言留下自己的网址,给自己网站做一条外链。论坛评论外链<span style="color: black;">日前</span><span style="color: black;">没法</span>给网站传递权重,<span style="color: black;">然则</span><span style="color: black;">能够</span>给网站引流。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4. social media link,社交<span style="color: black;">媒介</span>外链,<span style="color: black;">便是</span>在自己的Facebook,YouTube频道放上自己的网址,社交<span style="color: black;">媒介</span>外链<span style="color: black;">日前</span><span style="color: black;">没法</span>给网站传递权重,<span style="color: black;">然则</span><span style="color: black;">能够</span>给网站引流。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5. image share link,visual.ly 这种<span style="color: black;">照片</span>分享网站,你在这个上面分享<span style="color: black;">照片</span>,留下你的网址,给自己做条外链。<span style="color: black;">照片</span>分享外链<span style="color: black;">日前</span><span style="color: black;">没法</span>给网站传递权重,<span style="color: black;">然则</span><span style="color: black;">能够</span>给网站引流。 注: 虽然有些链接权重低,但还是<span style="color: black;">能够</span>适当做<span style="color: black;">有些</span>,<span style="color: black;">增多</span>网站信任度。为后期做高权重的外链做下铺垫。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以上这些内容<span style="color: black;">便是</span>现<span style="color: black;">周期</span>3种外链方式,以及怎么做这些外链,下篇<span style="color: black;">文案</span>Jack将会像<span style="color: black;">大众</span>介绍外链的层级架构和<span style="color: black;">区别</span><span style="color: black;">周期</span>外链锚文本设置。</p>
<strong style="color: blue;"><span style="color: black;">以上内容属作者个人观点,本文经原作者授权转载,转载需经原作者授权同意。</span></strong>
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