怎么样打造吸引人的超级软文？这些框架技巧你必定要晓得！
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">做营销，<span style="color: black;">必定</span>离不开软文！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">软文的质量直接影响到<span style="color: black;">咱们</span>的营销效果！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>说<span style="color: black;">咱们</span>的软文<span style="color: black;">不可</span>吸引到别人，<span style="color: black;">无</span>人看，<span style="color: black;">或</span>看了之后并<span style="color: black;">无</span>形成二次传播，<span style="color: black;">那样</span><span style="color: black;">针对</span>营销效果来讲，都不是很好！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">下面<span style="color: black;">咱们</span><span style="color: black;">经过</span>下面四点来为<span style="color: black;">伴侣</span>们分享一下基本的软文框架技巧！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/3e500099cb7d6ae7a7a~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723811748&x-signature=fHkbLkKNPOf2GqH1e2RtnyoUR7w%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、<span style="color: black;">怎样</span>吸引别人的眼球来看<span style="color: black;">咱们</span>的<span style="color: black;">文案</span>？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">为何</span>说要吸引别人的眼球呢？你不吸引别人的眼球，谁看啊，翻翻就过去了！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">拿头条号<span style="color: black;">文案</span>来讲，<span style="color: black;">倘若</span>你的<span style="color: black;">文案</span>标题<span style="color: black;">不可</span>吸引别人的眼球，直接的后果<span style="color: black;">便是</span>，<span style="color: black;">举荐</span>量很高，阅读量很低！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">好的软文题目能够吸引别人的点击，在相同的展现<span style="color: black;">状况</span>下，<span style="color: black;">得到</span><span style="color: black;">更加多</span>的流量！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">一个好的软文，标题占很大<span style="color: black;">原因</span>！下面来分享四类比较能够吸引人眼球的标题！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">①蹭名气</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>：这个让马云为之震惊的<span style="color: black;">青年</span>人是谁？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">蹭名气嘛、<span style="color: black;">重点</span>蹭的是<span style="color: black;">有些</span>名人、名企、热搜事件。热搜事件<span style="color: black;">能够</span>从百度风云榜、<span style="color: black;">博客</span>热搜榜等<span style="color: black;">查询</span>！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">②搞排名</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>：盘点最受欢迎10大美女！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">中国人热衷于排名，不解释！曾经有一个<span style="color: black;">机构</span>本身自己<span style="color: black;">无</span>什么名气，<span style="color: black;">而后</span>利用一篇高排名的软文，为其包揽了不少业务！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">③写经历</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">不<span style="color: black;">晓得</span><span style="color: black;">大众</span>有<span style="color: black;">无</span><span style="color: black;">发掘</span>，<span style="color: black;">有些</span><span style="color: black;">长时间</span>更新<span style="color: black;">自己</span>经历的帖子，<span style="color: black;">常常</span>很受欢迎！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有一个心理学的观点：<strong style="color: blue;">人们<span style="color: black;">爱好</span>从互联网偷窥别人的生活！</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">写经历有一点好处<span style="color: black;">便是</span>比较容易吸引别人的关注，<span style="color: black;">导致</span>共鸣、快速<span style="color: black;">得到</span>信任！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">④提问题</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>：<span style="color: black;">怎样</span>打造吸引人的超级软文？此类标题<span style="color: black;">必定</span>要聚焦在<span style="color: black;">目的</span>群体所关注的事情上，<span style="color: black;">能够</span>是痛点！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/3e50009aa8f7a122eaf~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723811748&x-signature=pNsE7Xiunx29qqCxr99oAq7Ynww%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、<span style="color: black;">怎样</span>让别人感受到<span style="color: black;">咱们</span><span style="color: black;">文案</span>的价值？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当<span style="color: black;">咱们</span>的标题能够吸引到别人点击的时候，<span style="color: black;">怎么样</span><span style="color: black;">才可</span>吸引别人阅读<span style="color: black;">咱们</span>的<span style="color: black;">文案</span>？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">文案</span>开头<span style="color: black;">必定</span>要围绕<span style="color: black;">目的</span>用户好奇点、问题、痛苦等方面去写，最大限度<span style="color: black;">导致</span>别人的共鸣！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">切记：开篇不要废话，不要讲自己的事情！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、<span style="color: black;">怎样</span>让别人<span style="color: black;">容易</span>阅读<span style="color: black;">咱们</span>的<span style="color: black;">文案</span>？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这儿</span><span style="color: black;">重点</span>提两点，<span style="color: black;">伴侣</span>们<span style="color: black;">必定</span>要<span style="color: black;">重视</span>！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">①<span style="color: black;">无</span>有清晰的框架<span style="color: black;">规律</span>结构</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">就像本篇<span style="color: black;">文案</span>的结构，几点内容都<span style="color: black;">陈列</span>好，看到<span style="color: black;">文案</span>的人<span style="color: black;">能够</span><span style="color: black;">晓得</span>你分享东西的<span style="color: black;">有些</span>清晰的思路！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我刚<span style="color: black;">起始</span>写东西得时候，就<span style="color: black;">无</span><span style="color: black;">重视</span>这一点，<span style="color: black;">亦</span><span style="color: black;">无</span>人<span style="color: black;">指点</span>，自己瞎写，写的东西看起来就比较杂乱！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">②不懂排版中的留白处理</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">重点：每段文字不要超过3行！</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此刻</span>不是纸质<span style="color: black;">媒介</span>的时候了，<span style="color: black;">不必</span><span style="color: black;">每一个</span>字挨得紧紧的，你想，人们<span style="color: black;">每日</span>用手机看<span style="color: black;">那样</span>多东西，一看你的<span style="color: black;">文案</span>，<span style="color: black;">每一个</span>字挤得密密麻麻的，看的都眼疼，谁还看？<span style="color: black;">况且</span>还不美观！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/3e60008373ae25cb0ad~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723811748&x-signature=xEryiPKTM7sylNGdv9RmPVSZa8c%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、<span style="color: black;">怎样</span>让别人阅读<span style="color: black;">咱们</span>的<span style="color: black;">文案</span>之后积极转发分享？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">不为二次传播的营销都是耍流氓！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">两个基本途径</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">①结尾暗示用户转发</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>你的<span style="color: black;">文案</span>内容比较好，<span style="color: black;">特别有</span>价值，你<span style="color: black;">能够</span>在<span style="color: black;">文案</span>最后暗示用户转发！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>：本文欢迎转载，转载请标明出处！谢谢！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">②结尾<span style="color: black;">引诱</span>用户转发</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">人们都说“无利不起早”，这才有了<span style="color: black;">引诱</span>这一手段！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>：转发本文，找我领取价值1888的XXX！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今天就为<span style="color: black;">伴侣</span>们分享到<span style="color: black;">这儿</span>吧！谢谢观看！</p>
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