5ep9lzv 发表于 2024-8-19 15:29:11

【独家】“2023年中国大快消上市企业之日用品TOP15”揭晓!


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">(快消品独家讯)上海市东方世纪消费品发展促进中心(简<span style="color: black;">叫作</span>:“东方快消品中心”)携行业领先全<span style="color: black;">媒介</span>——《快消品》汇总了在上交所、深交所、港交所、北交所上市的420余家大快消<span style="color: black;">关联</span><span style="color: black;">机构</span>2023年业绩,按品类并<span style="color: black;">经过</span><span style="color: black;">重点</span>经营指标——营业收入进行排名,<span style="color: black;">颁布</span>“2023年大快消上市<span style="color: black;">机构</span>细分品类TOP榜”。此次,</span><strong style="color: blue;"><span style="color: black;">《快消品》带来:2023年中国大快消上市<span style="color: black;">机构</span>之日用品TOP15。在TOP15日用品上市<span style="color: black;">机构</span>中,它们2023年的总营收为1185.0亿元;总净利润为68.2亿元。</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/97f726e98d4e4e8fa1cc1934823fb509~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=5WpjdeXgbyM5%2FdWAC%2FglzPx%2F1us%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2023年中国大快消上市<span style="color: black;">机构</span>之日用品TOP15</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/a5d9330d6f65427faaaa6aa83b0cfa18~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=3jkDR1%2B0qnclcqe8KiXEVJsEXK4%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">资料<span style="color: black;">源自</span>:东方快消品中心</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">注:汇率参考中国外汇交易中心<span style="color: black;">颁布</span>的2023年12月29日银行间外汇市场人民币汇率中间价</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">01</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">恒安国际(01044.HK)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/4f3861dc970542b0837ebe40b42eed0c~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=6kRU0q6SQ0h6p7XvFz1anMssUQU%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">恒安国际(01044.HK)2023财年实现营收237.7亿元,同比上涨5.1%;净利润28.0亿元,同比上涨45.5%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第1名。</span></strong>按<span style="color: black;">归类</span>业务来看,<span style="color: black;">恒安国际2023年卫生巾业务<span style="color: black;">营销</span>收入同比升0.4%至61.78亿元;纸巾业务<span style="color: black;">营销</span>收入大升约12.2%至137.48亿元;纸尿片业务收入升约4.3%至12.54亿元。</span>2023年,集团进一步加大力度发展电<span style="color: black;">商场</span>务及新零售市场,除了在传统大型电商平台推广品牌,<span style="color: black;">还</span><strong style="color: blue;"><span style="color: black;">加强渗透其他新兴<span style="color: black;">途径</span>,如抖音。报告期内,<span style="color: black;">机构</span>电商及新零售<span style="color: black;">营销</span>额占比<span style="color: black;">提升</span>至30.1%,同比增长17.7%,约71.6亿元。</span></strong><span style="color: black;">同期</span>,集团<span style="color: black;">也</span>致力发展高端<span style="color: black;">制品</span>及优化<span style="color: black;">制品</span>组合,积极<span style="color: black;">提高</span>品牌形象,满足国内消费者对高质量多元化<span style="color: black;">制品</span>的追求。<strong style="color: blue;"><span style="color: black;">升级纸巾系列“云感柔肤”、高端纸尿裤“QMO”以及卫生巾系列“萌睡裤”等,于年内<span style="color: black;">连续</span>深受消费者<span style="color: black;">喜欢</span>,保持强劲的<span style="color: black;">营销</span>动力。</span></strong><span style="color: black;">日前</span>恒安国际<span style="color: black;">制品</span>已销往37个国家及地区,<span style="color: black;">持有</span>54个直接合作大客户或经销商。海外<span style="color: black;">途径</span>(<span style="color: black;">包含</span>皇城集团业务)的全年收入为19.51亿元,占<span style="color: black;">机构</span>整体<span style="color: black;">营销</span>的比例约8.2%。恒安国际计划于<span style="color: black;">将来</span>进行<span style="color: black;">区别</span>的产能扩充及技术升级计划,<span style="color: black;">包含</span>于福建内坑<span style="color: black;">创立</span>新的升级卫生巾、纸尿裤、湿巾集合的大基地及于孝感、湖南及广东云浮等地区扩充纸巾产能,预期部分新产能将于2024年<span style="color: black;">持续</span>投产。恒安国际集团主席兼执行董事为施文博。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">02</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">晨光股份(603899.SH)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/6af1dd6c02f64c288c77f545ac51ec4e~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=oem%2BOIPFFR82Y%2FlBH0glPpth3tY%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">晨光股份(603899.SH)2023财年实现营收233.5亿元,同比上涨16.8%;净利润15.3亿元,同比上涨19.1%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第2名。</span></strong>报告<span style="color: black;">时期</span>。<span style="color: black;">机构</span>传统核心业务实现营业收入约91.36亿元,同比增长约7.55%;晨光科技实现营业收入8.57亿元,同比增长30%。<strong style="color: blue;"><span style="color: black;"><span style="color: black;">截止</span>2023年底,<span style="color: black;">机构</span>在全国<span style="color: black;">持有</span>659家零售大店,其中九木杂物社618家(直营417家,加盟201家),同比增长129家,晨光生活馆41家。</span></strong><span style="color: black;">晨光生活馆(含九木杂物社)实现营业收入13.35亿元,同比增长51%,其中,九木杂物社营业收入12.40亿元,同比增长52%,净利润2572万元,首次实现盈利,</span><strong style="color: blue;"><span style="color: black;">逐步形成以文创文具为核心品类的中高端文创杂货零售品牌。</span></strong><span style="color: black;">晨光科力普营收133.1亿,</span>同比增长21.8%,净利润4.0亿,同比增长8.0%。科力普聚焦办公一站式、MRO工业品、营销礼品和员工福利四大板块,强化中后台综合数字化实力。晨光股份董事长为陈湖文,总裁为陈湖雄。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">03</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">维达国际(03331.HK)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/b9365c08871d42d0b73418f64d49acc7~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=B%2BcaN9gz4WqdLPZg1I4tm3U1QwU%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">维达国际(03331.HK)2023财年实现营收181.2亿元人民币,同比上涨3.0%;净利润2.3亿元人民币,同比下滑64.1%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第3名。</span></strong>其中,纸巾分部及个人护理分部分别占集团总收益的83%和17%。<span style="color: black;">来自传统经销商、现代<span style="color: black;">途径</span>超市大卖场、商用及电商等<span style="color: black;">营销</span><span style="color: black;">途径</span>的收益分别占总收益的 23%、21%、10%及46%。</span><strong style="color: blue;"><span style="color: black;">电商<span style="color: black;">做为</span>主流<span style="color: black;">营销</span><span style="color: black;">途径</span>保持了强劲势头,<span style="color: black;">营销</span>额取得同比12.6%的自然增长。</span></strong>纸巾业务收益为166.55亿港元,同比增长3.4%,增幅剔除汇率影响为7.6%,占集团总收益的83%。<strong style="color: blue;"><span style="color: black;">东南亚市场的纸巾业务<span style="color: black;">也</span>表现亮丽,<span style="color: black;">营销</span>稳步<span style="color: black;">提升</span>,<span style="color: black;">营销</span>额实现同比24.4%的自然增长。</span></strong>本年度纸巾分部利润率方面,纸巾分部的毛利率为24.9%,分部业绩利润率为2.4%。<strong style="color: blue;"><span style="color: black;">原材料价格虽已回落,但<span style="color: black;">必须</span>时间消化前期采购的原材料库存,对利润率带来了<span style="color: black;">必定</span>的影响。</span></strong>2024年3月11日,3月11日,维达国际发布公告,<strong style="color: blue;"><span style="color: black;">新加坡金鹰集团旗下亚太资源集团以每股23.5港元的价格收购维达国际股份,收购的总金额约为261亿港元。</span></strong>同日,维达国际董事会主席变更为胡伟。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">04</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">齐心集团(002301.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/171a2bae79824965adaaf04043f3fd41~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=fnr8FI821eoyziuJ2jNYL9h1Zag%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">齐心集团(002301.SZ)2023财年实现营收111.0亿元人民币,同比上涨28.6%;净利润0.8亿元人民币,同比下滑39.4%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第4名。</span></strong>齐心集团主营业务为B2B办公物资集采业务,发挥数字化平台<span style="color: black;">优良</span>,助力企业客户提质增效高质量发展。分<span style="color: black;">制品</span>来看,<span style="color: black;">机构</span>主营业务中,办公物资收入109.91亿元,同比增长30.00%,占营业收入的99.03%;企业级SaaS服务收入0.77亿元,同比下降47.24%,占营业收入的0.70%。<strong style="color: blue;"><span style="color: black;">2023年,<span style="color: black;">开发</span><span style="color: black;">花费</span><span style="color: black;">提升</span>,净利润暂时承压;客户结构<span style="color: black;">调节</span>,盈利能力存在波动。</span></strong><span style="color: black;">报告期,齐心MRO工业品平台已</span><strong style="color: blue;"><span style="color: black;">服务多家大型企业客户,如以国家电网、南方电网、中国华能、中国华电为<span style="color: black;">表率</span>的电力企业客户等。</span></strong>齐心集团董事长兼总经理为陈钦鹏。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">05</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">中顺洁柔(002511.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/b8bfdd51377d40cd8f61860a5f8e4f5f~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=bhXXV4q2OZoTWZ6xf2OXnL8bdfk%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">中顺洁柔(002511.SZ)2023财年实现营收98.0亿元人民币,同比上涨14.4%;净利润3.3亿元人民币,同比下滑4.9%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第5名。</span></strong>报告<span style="color: black;">表示</span>,生活用纸方面,中顺洁柔<span style="color: black;">经过</span>完善布局高端市场,升级迭代现有<span style="color: black;">制品</span>以及深度挖掘小品类机会,<strong style="color: blue;"><span style="color: black;">整体业务表现理想,全年实现同比增长14%,其中高端系列增速超20%,约占生活用纸业务的25%</span></strong>;高毛利品类增速达16%,约占生活用纸业务的68%,位居行业前列。<strong style="color: blue;"><span style="color: black;">2023年中顺洁柔对品牌进行了全面升级,形成洁柔、朵蕾蜜、SUN太阳、图小喵4大品牌矩阵</span></strong>,完成从老字号国货品牌向“美好生活<span style="color: black;">陪同</span>者”的革新式进化。中顺洁柔去年<span style="color: black;">机构</span><span style="color: black;">营销</span>和生产条线基层员工收入增幅10%。中顺洁柔董事长兼总裁为刘鹏。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">06</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">稳健医疗(300888.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/4d748f737b814be98b166cbd46e3ab60~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=%2FOuDIeW7EfJ69f8s9YMuiN67rcU%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">稳健医疗(300888.SZ)2023财年实现营收81.9亿元人民币,同比下滑27.9%;净利润5.8亿元人民币,同比下滑64.8%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第6名。</span></strong><span style="color: black;">稳健医疗的主营业务<span style="color: black;">能够</span>分为两个板块,一个是“winner稳健医疗”品牌为核心的医用耗材板块,另一个是以“Purcotton全棉时代”品牌的消费板块。</span><strong style="color: blue;"><span style="color: black;">2023年口罩等防护<span style="color: black;">制品</span><span style="color: black;">关联</span>需求已回落,过去两年表现出产能过剩的<span style="color: black;">状况</span>,<span style="color: black;">海量</span>口罩和防护用品的库存消化<span style="color: black;">作为</span>了<span style="color: black;">机构</span>的一大压力。</span></strong>稳健医疗的营业收入相比2019年仍近乎翻倍,增幅达78.92%。<span style="color: black;">报告<span style="color: black;">表示</span>,<span style="color: black;">机构</span>的常规医用耗材业务实现快速增长,2023年,该业务板块营业收入达29.5亿元,同比增长17.3%。</span>消费品方面,全棉时代<span style="color: black;">做为</span>稳健医疗的子品牌,继续在健康生活消费品市场中发挥重要<span style="color: black;">功效</span>。<strong style="color: blue;"><span style="color: black;">随着消费者购买力的下降,增速<span style="color: black;">起始</span>放缓。</span></strong><span style="color: black;">2023年,全棉时代实现营业收入42.6亿元,同比增长6.4%,毛利率达到56.9%。<span style="color: black;">途径</span>方</span>面,全棉时代积极拓展线下潜在商圈和即时零售和抖音赛道,去年全棉时代<span style="color: black;">增多</span>908万注册会员,同比增长16%,全域会员人数超5242万人。<strong style="color: blue;"><span style="color: black;">新开84家线下门店,其中直营店42家,加盟店42家,年底线下门店数量达到411家。</span></strong>门店运营效率得到<span style="color: black;">提高</span>,门店坪效取得约15%的同比增长,表现出消费者对<span style="color: black;">机构</span><span style="color: black;">制品</span>的高度认可。稳健医疗董事长兼总经理为李建全。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">07</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">景兴纸业(002067.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/be8e7866fab04bd39355d843f2c6a6c0~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=cUs9DYQvsXCQlN4CLIpNjIH6EP0%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">景兴纸业(002067.SZ)2023财年实现营收54.6亿元人民币,同比下滑12.4%;净利润0.9亿元人民币,同比下滑22.1%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第7名。</span></strong>浙江景兴纸业是国内造纸及包装行业的知名企业,主导<span style="color: black;">制品</span>为牛皮箱板纸、瓦楞原纸、白面牛卡纸、纸箱纸板、各类生活用纸及再生浆板。工业包装用纸的<span style="color: black;">营销</span>占到<span style="color: black;">机构</span>收入比重的75%<span style="color: black;">上下</span>。<strong style="color: blue;"><span style="color: black;">成品纸市场疲软,<span style="color: black;">重点</span>原材料国废市场需求转弱,废纸价格震荡走低,景兴纸业全年原料采购成本较上年下降。</span></strong>去年生活用纸原纸销售<span style="color: black;">重点</span>覆盖江、浙、沪、皖地区,主力区域销量占比达 79%。景兴纸业董事长为朱在龙,总经理为王志明。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">08</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">丽臣实业(001218.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/744e6565bb7e4c5ca51c506e1eb7dc3f~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=pjFLLQbvBGqpMfAOvH81a%2FZjquQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">丽臣实业(001218.SZ)2023财年实现营收32.5亿元人民币,同比上涨6.7%;净利润1.4亿元人民币,同比上涨13.2%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第8名。</span></strong>丽臣实业的营业收入构<span style="color: black;">作为</span>:精细化工行业占比98.5%,其他业务收入占比1.5%。<span style="color: black;">机构</span>主营为表面活性剂、洗涤用品、其他业务,占比为87.2%、10.7%、2.1%,分别实现营收30.0亿元、2.0亿元、0.5亿元,毛利率分别为11.9%、21.5%、17.3%。<strong style="color: blue;"><span style="color: black;">受原材料价格下降和宏观经济增速放缓影响,<span style="color: black;">机构</span><span style="color: black;">制品</span>生产所需<span style="color: black;">重点</span>原材料棕榈油、脂肪醇等价格<span style="color: black;">连续</span>震荡下行,给表面活性剂市场带来了<span style="color: black;">必定</span>的影响。</span></strong><span style="color: black;"><span style="color: black;">机构</span>生产<span style="color: black;">营销</span>的洗涤用品<span style="color: black;">制品</span><span style="color: black;">包含</span>自有品牌生产经营及OEM两种模式,其中</span><strong style="color: blue;"><span style="color: black;">自有品牌<span style="color: black;">包含</span>“马头”、“光辉”、“贝花”等,OEM模式<span style="color: black;">触及</span>的<span style="color: black;">重点</span>品牌<span style="color: black;">包含</span>汰渍、白猫等。</span></strong><span style="color: black;">将来</span><span style="color: black;">机构</span>将继续优化<span style="color: black;">制品</span>结构及市场布局,<span style="color: black;">持续</span>拓展高端日化、生物医药原料应用<span style="color: black;">行业</span>。丽臣实业的董事长兼总经理为刘茂林。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">09</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">豪悦护理(605009.SH)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/64d7146c65e643d3b42218ebb724b0bd~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=Bhaz6WWKIPwT5iwdcg%2BCgWx6Lcg%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">豪悦护理(605009.SH)2023财年实现营收27.6亿元人民币,同比下滑1.6%;净利润4.4亿元人民币,同比上涨3.7%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第9名。</span></strong><span style="color: black;">豪悦护理的业务模式为ODM加自有品牌。</span>报告期内,豪悦护理的营业收入构<span style="color: black;">作为</span>个人护理占比97.13%。<strong style="color: blue;"><span style="color: black;"><span style="color: black;">机构</span>在婴儿用品<span style="color: black;">行业</span><span style="color: black;">持有</span>“<span style="color: black;">期盼</span>宝宝”、“天生明星”、“Mamamia”等品牌;成人失禁用品<span style="color: black;">行业</span>推出了“白十字”、“康福瑞、“汇泉”、“好年”等系列品牌;在女性卫生用品<span style="color: black;">行业</span>,与多家<span style="color: black;">全世界</span>500强企业及国内知名品牌商<span style="color: black;">创立</span>了<span style="color: black;">长时间</span>的合作关系。</span></strong>婴儿卫生用品是<span style="color: black;">机构</span>的最<span style="color: black;">重点</span>业务,去年营收19.76亿元,营收占比超过七成,达到71.66%,营收比2022年度的20.32亿元有所下降;成人用品去年营收5.55亿元,营收占比20.12%,营收比2022年度下降10.63%。2023年,<span style="color: black;">机构</span><span style="color: black;">营销</span><span style="color: black;">花费</span>达到1.37亿元,同比增长超过四成,其中网店推广费大幅增长,达到7000多万元。豪悦护理已建有杭州、江苏、泰国、湖北等生产基地,接下来还将扩产湖北生产基地,并拟购买花王在安徽合肥的厂房和设备。<strong style="color: blue;"><span style="color: black;">国内<span style="color: black;">营销</span>ODM客户<span style="color: black;">重点</span><span style="color: black;">包含</span>花王、尤妮佳、重庆百亚等国内外知名度较高的一次性卫生用品企业。</span></strong><span style="color: black;">将来</span>,<span style="color: black;">机构</span><span style="color: black;">开发</span>的结构完全创新的易穿脱经期裤和易穿脱婴儿拉拉裤、超透气新型材料等<span style="color: black;">制品</span>,<span style="color: black;">已然</span>做好推向市场的准备。豪悦护理董事长兼总经理为李志彪。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">10</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">广博股份(002103.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/f93c17f639e549e5853c4d8cb93fa3be~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=BYAdOIwhsJwuINSoT9lBDJuVfRo%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">广博股份(002103.SZ)2023财年实现营收26.9亿元人民币,同比上涨8.2%;净利润1.7亿元人民币,同比上涨567.3%,位列“2023年中国大快消上市公司之日用品15强”第10名。</span></strong>报告期内,创意文具类实现营收1.6亿元,同比增长22.8%,办公直销类实现营收16.5亿元,同比增长60.0%,文教办公用品业务合计实现营业收入25.2亿元,同比<span style="color: black;">提升</span>30.2%,文教办公用品业务占<span style="color: black;">机构</span>营业总收入比重为93.8%,是<span style="color: black;">机构</span><span style="color: black;">重点</span>利润<span style="color: black;">源自</span>。办公直销类、办公用品类、休闲生活类毛利率分别为4.17%、28.64%、36.95%。<strong style="color: blue;"><span style="color: black;">2023年国内市场创新变革整体业绩曲线上扬,政企业务蓄势发力实现高质量增长;海外市场稳传统业务、拓品牌出海,品牌知名度<span style="color: black;">持续</span><span style="color: black;">提高</span>,</span></strong><span style="color: black;">宁波、越南、柬埔寨三大生产基地协同发展,<span style="color: black;">持续</span>赋能<span style="color: black;">营销</span>发展。</span>广博股份董事长为王利平,总经理为王君平。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">11</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">爱仕达(002403.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/cb79b1a81cdf4c4693f0d6902378cbe6~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=WvhDTRDpdy932oNHuKsLT%2FZ1ekY%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">爱仕达(002403.SZ)2023财年实现营收24.6亿元人民币,同比下滑16.4%;净利润-3.8亿元人民币,同比下滑380.6%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第11名。</span></strong>去年,<strong style="color: blue;"><span style="color: black;">受国际市场库存周期影响,<span style="color: black;">机构</span>外销业务订单数量减少,</span></strong><span style="color: black;"><span style="color: black;">引起</span><span style="color: black;">机构</span>外销收入下降,影响整体利润,</span><strong style="color: blue;"><span style="color: black;">KA业务板块受系统大卖场部分闭店影响,整体业务规模有所下滑。</span></strong>爱仕达<span style="color: black;">重点</span>业务<span style="color: black;">包含</span>炊具、小家电、家居用品、工业<span style="color: black;">设备</span>人及基于智能化、数字化<span style="color: black;">供给</span>整体<span style="color: black;">处理</span><span style="color: black;">方法</span>。厨房小家电整体零售额为 549.3 亿元,同比下降 9.6%,零售量 26,543 万台,同比下降 1.8%。<strong style="color: blue;"><span style="color: black;">从<span style="color: black;">途径</span>上看,国内线上<span style="color: black;">途径</span>仍是主流,已覆盖淘宝天猫、京东等主流电商平台。</span></strong>爱仕达的总经理兼董事长为陈合林。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">12</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">哈尔斯(002615.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/d0e696f0b7a14d01be76552a6aabb264~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=XagUoBJtpGmsN%2Bo1LlhI4DeUBhk%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">哈尔斯(002615.SZ)2023财年实现营收24.1亿元人民币,同比下滑0.9%;净利润2.5亿元人民币,同比上涨21.3%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第12名。</span></strong>报告<span style="color: black;">表示</span>,去年下半年是推动哈尔斯全年业绩增长的重要时间段,<strong style="color: blue;"><span style="color: black;"><span style="color: black;">重点</span>系海外市场强劲增长<span style="color: black;">导致</span>。<span style="color: black;">按照</span>海关总署数据统计,2023年度累计出口保温杯约21.4亿美元。</span></strong>据统计,2023年1月份至11月份亚马逊美国站保温杯及水杯<span style="color: black;">营销</span>额达到2.1亿美元,相较于上年同期的1.8亿美元增长17.5%。哈尔斯<span style="color: black;">经过</span>加强对前十大客户潜在订单的挖掘,全力争取明星项目与<span style="color: black;">将来</span>新品的订单<span style="color: black;">营销</span>,<strong style="color: blue;"><span style="color: black;"><span style="color: black;">机构</span>下半年依赖于部分新款<span style="color: black;">制品</span>、爆款<span style="color: black;">制品</span>实现交付业绩强劲回弹,核心老客户粘性进一步<span style="color: black;">提高</span>。</span></strong>2023年哈尔斯线上<span style="color: black;">途径</span>运营能力<span style="color: black;">也</span>日渐成熟,抖音平台<span style="color: black;">营销</span>同比增幅超10倍。<span style="color: black;">哈尔斯<span style="color: black;">暗示</span>,<span style="color: black;">将来</span>将<span style="color: black;">根据</span>“国际业务与国内业务双轮驱动”的三年滚动的战略,坚定“中国杯壶专家”战略定位。</span>哈尔斯董事长为吕强,总裁为吴子富。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">13</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">百亚股份(003006.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/2051d59840ac4beab4016a502a642cc1~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=UoUImiJ%2B8DqbY41eYVe8x%2BS85Dk%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">百亚股份(003006.SZ)2023财年实现营收21.4亿元人民币,同比上涨33.0%;净利润2.4亿元人民币,同比上涨27.2%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第13名。</span></strong>报告<span style="color: black;">表示</span>,卫生巾主业高增,实现营业收入6.7亿元,同比上涨38.4%,<span style="color: black;">在有机纯棉、<span style="color: black;">敏锐</span>肌、益生菌系列等</span><strong style="color: blue;"><span style="color: black;">大健康<span style="color: black;">制品</span>快速增长助力</span></strong><span style="color: black;">下,全年自由点卫生巾<span style="color: black;">制品</span>营收18.9亿,同比上涨41.2%。</span><strong style="color: blue;"><span style="color: black;">2023年度<span style="color: black;">机构</span>重点投入抖快等新兴电商<span style="color: black;">途径</span>,营销体系<span style="color: black;">连续</span>优化,电商<span style="color: black;">途径</span>收入翻倍,带动线上业务实现超预期增长。</span></strong><span style="color: black;"><span style="color: black;">日前</span><span style="color: black;">机构</span>电商<span style="color: black;">途径</span>收入占比<span style="color: black;">已然</span>由2022年的23.0%<span style="color: black;">提高</span>至2023年的34.9%,</span>且电商<span style="color: black;">途径</span>毛利率<span style="color: black;">持续</span><span style="color: black;">提高</span>,预计随电商<span style="color: black;">途径</span>营收规模增长,电商<span style="color: black;">途径</span>盈利弹性可期。百亚股份董事长兼总经理为冯永林。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">14</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">朝云集团(06601.HK)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/18c8feb2a6f8498992f40211a3d61ff3~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=8TIDhRVYmdU2iFqzeliOE69%2FY68%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">朝云集团(06601.HK)2023财年实现营收16.2亿元人民币,同比上涨11.7%;净利润1.8亿元人民币,同比上涨164.8%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第14名。</span></strong><span style="color: black;"><span style="color: black;">机构</span>推出<span style="color: black;">拥有</span>差异化、强功效性、<span style="color: black;">成份</span>健康的<span style="color: black;">制品</span>品类,</span><strong style="color: blue;"><span style="color: black;">打造多款如超威驱蚊花露水、威王家居清洁系列等高毛利的大单品,升级现有<span style="color: black;">制品</span>线。</span></strong><span style="color: black;">业绩亮眼<span style="color: black;">重点</span>归功于,</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">连续</span>优化<span style="color: black;">制品</span>品类结构,<span style="color: black;">提高</span>高利润率<span style="color: black;">制品</span>占比;积极推动线上、线下<span style="color: black;">营销</span><span style="color: black;">途径</span>的快速发展及<span style="color: black;">提高</span>营销效率。</span></strong><span style="color: black;">2023年线下<span style="color: black;">途径</span>稳健发展,收入10.7亿元,同比增长12.2%;线上<span style="color: black;">途径</span>方面,在深耕京东、拼多多及淘宝等传统电商<span style="color: black;">途径</span>的<span style="color: black;">同期</span>,借力市场风口,快速发展社群业务以及抖音等新兴电商<span style="color: black;">营销</span><span style="color: black;">途径</span>,快速增长达10.7%,营收5.57亿元。<span style="color: black;">另外</span>,朝云集团<span style="color: black;">经过</span>联合《中国国家地理》发起“8小时不带包露营挑战”活动、共创《给蚊子上一课》公益短片,携手多位明星打造“大扫除用威王”营销节等,全面打通品牌传播链路,实现全民关注和品效合一。同年,</span><strong style="color: blue;"><span style="color: black;">朝云集团战略收购爪爪科技和深圳米乐云,高速拓展宠物线下门店,宠物业务的快速发展。<span style="color: black;">截止</span>2024年3月,朝云集团已设立30家宠物线下门店。</span></strong>预计<span style="color: black;">将来</span>仍会保持高速度开店,继续创造增长亮点。朝云集团执行董事、董事长兼首席执行官为陈丹霞。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">15</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">登康口腔(001328.SZ)</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/0a582d6da18246a7b778824584264f88~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723997995&amp;x-signature=ICRroXWG3STM257VgMJ5uPKPwLg%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">登康口腔(001328.SZ)2023财年实现营收13.8亿元人民币,同比上涨4.8%;净利润1.4亿元人民币,同比上涨5.0%,位列“2023年中国大快消上市<span style="color: black;">机构</span>之日用品15强”第15名。</span></strong>报告<span style="color: black;">表示</span>,2023年成人品类实现收入12.3亿元,占比总收入89.4%,同比增长3.5%;23年儿童品类实现收入1.0亿元,占比总收入7.6%,同比增长6.1%;23年其他品类(电动口腔以及口腔医疗及美容等)实现收入0.4亿元,占比总收入3.0%,同比增长59.0%。<strong style="color: blue;"><span style="color: black;"><span style="color: black;">日前</span>,<span style="color: black;">机构</span>旗下<span style="color: black;">持有</span>核心品牌“登康”“冷酸灵”,以及高端专业口腔护理品牌“医研”、儿童口腔护理品牌“贝乐乐”、高端婴童口腔护理品牌“萌芽”,</span></strong><span style="color: black;">形<span style="color: black;">成为了</span>成人<span style="color: black;">基本</span>口腔护理<span style="color: black;">制品</span>、儿童<span style="color: black;">基本</span>口腔护理<span style="color: black;">制品</span>、电动口腔护理<span style="color: black;">制品</span>、口腔医疗与美容护理<span style="color: black;">制品</span>等四大<span style="color: black;">制品</span>矩阵。</span>为各年龄段消费人群<span style="color: black;">供给</span>专业化、个性化的高品质口腔护理<span style="color: black;">制品</span>。<span style="color: black;">经过</span>分布在全国31个省、自治区、直辖市以及2000余个区/县的经分销商,实现了对数十万家零售终端的覆盖。登康口腔董事长为邓嵘,总经理为赵丰硕。(TX)</span></p>




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