219mze 发表于 2024-8-24 01:47:11

别听别人乱说，外贸其实没那样好做


    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/8ebeff5bcba4456a9deeca1ab19587b4~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1724959545&amp;x-signature=TLmtbB2TfIVwLR0w2YmrFdcrh54%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我是浅浅，分享外贸小故事与职场干货，点击右上方“关注”，让<span style="color: black;">咱们</span>携手前行！</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">中国<span style="color: black;">做为</span>出口大国，<span style="color: black;">咱们</span>身边总会有<span style="color: black;">那样</span>一两个<span style="color: black;">伴侣</span>是做外贸的，可能有<span style="color: black;">有些</span>企业家<span style="color: black;">伴侣</span>，身边还有不少靠外贸发家致富的。<span style="color: black;">因此</span><span style="color: black;">大众</span><span style="color: black;">针对</span>外贸出口，肯定都不陌生的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">于是<span style="color: black;">有些</span>人便<span style="color: black;">起始</span>蠢蠢欲动了。有些人是<span style="color: black;">由于</span>看到别人生意做得如火如荼，心里<span style="color: black;">亦</span>痒痒地，<span style="color: black;">亦</span>想分一杯羹；有些人是<span style="color: black;">由于</span>有些资源，想自己独立门户；这些<span style="color: black;">心理</span>都很正常！</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我做外贸20年了，一路走过来，有阳光灿烂，<span style="color: black;">亦</span>有风霜雪雨，总之一句话<strong style="color: blue;">，做外贸<span style="color: black;">不易</span>，想把外贸做好，更<span style="color: black;">不易</span>！</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span>来<span style="color: black;">瞧瞧</span>有多<span style="color: black;">不易</span>。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/56f4fc90a7c24ce1b6627576cf75bdb8~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1724959545&amp;x-signature=PoG%2FpRsx3wr2Vd0gle5VkbBRLbI%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">做外贸分两种，一种是有工厂的，即有实体；一种是纯外贸，即做“搬运工”，低买高卖。</strong>这两种虽然都是做外贸，但专注点是不<span style="color: black;">同样</span>的，各有各的<span style="color: black;">不易</span>！</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">工贸一体</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有工厂，自然自家的<span style="color: black;">制品</span><span style="color: black;">便是</span>主打<span style="color: black;">制品</span>，核心竞争力。<span style="color: black;">这般</span>的企业做外贸，<strong style="color: blue;"><span style="color: black;">仅有</span>决心大，完全<span style="color: black;">能够</span>做得好！</strong>关键是两点：</p><span style="color: black;">老板理念要跟得上，内销外贸不要混淆</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span>工厂外贸做得<span style="color: black;">欠好</span>，<span style="color: black;">重点</span>在老板，<span style="color: black;">有些</span>老员工舒适圈待习惯了，<span style="color: black;">想要</span>改变，伤筋动骨，费时费力，当然不情愿！ 不是能拖就拖，<span style="color: black;">便是</span>敷衍了事。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此时</span>老板<span style="color: black;">必定</span>摆正态度，规范制度，分工<span style="color: black;">知道</span>，责任到人。有问题出来，必须马上<span style="color: black;">处理</span>！<span style="color: black;">由于</span>商机是不等人的，客户失望了，<span style="color: black;">错失</span>的可能不仅是一个客户，而是一个市场。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">处理</span>问题的速度，<span style="color: black;">常常</span><span style="color: black;">能够</span>直接决定企业盈利的速度和<span style="color: black;">营销</span>增长的速度。</span></strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/e65b5833127448f4884f3758f58291eb~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1724959545&amp;x-signature=ROPyO%2Fw29cJkKlj4izsCCaHBC1U%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一</span>很重要的是老板的<strong style="color: blue;">品味</strong>，<span style="color: black;">尤其</span>是<span style="color: black;">哪些</span>想做自己品牌的企业。<span style="color: black;">机构</span>的网站，宣传资料，说明书，这些<span style="color: black;">倘若</span>都需要老板拍板，那老板的格调和品味就很重要！<span style="color: black;">倘若</span>老总的品味有问题，得过且过，不注重细节，<span style="color: black;">亦</span>不愿意多花钱在<span style="color: black;">宣传</span>宣传上面，那外贸<span style="color: black;">亦</span>是做<span style="color: black;">欠好</span>的！</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2. 生产，技术要全力<span style="color: black;">协同</span>外贸<span style="color: black;">营销</span>，<span style="color: black;">加强</span>满意度，<span style="color: black;">提高</span>核心竞争力</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span>外贸业务员不是<span style="color: black;">由于</span>自己做不出来业绩离职的，而是被生产和技术活活气走的！试想，好<span style="color: black;">不易</span>拿下的订单，最后交期一延再延，出货后又屡次<span style="color: black;">显现</span>质量问题，客户做一个死一个。哪个业务员吃得消？！</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/cc2c8e4bda884aada5286bb7b37db01c~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1724959545&amp;x-signature=LQ3MjeMnudp2Z5Xy39vZqxK8UA0%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">制品</span><span style="color: black;">始终</span>不更新，外面的市场日新月异，工厂还止步不前，<span style="color: black;">始终</span>在卖10年前的老<span style="color: black;">制品</span>。业务员提出<span style="color: black;">制品</span>更新的<span style="color: black;">意见</span>，<span style="color: black;">或</span>改良的<span style="color: black;">方法</span>，都统统被技术否认，<span style="color: black;">或</span>推进的周期很长。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">天天在炒冷饭，新客户是不会理睬你的；老客户<span style="color: black;">亦</span>会厌倦，客户越做越少。<strong style="color: blue;"><span style="color: black;">尤其</span>是做经销商的，<span style="color: black;">她们</span><span style="color: black;">亦</span>是要售卖的，<span style="color: black;">制品</span><span style="color: black;">无</span>亮点，技术<span style="color: black;">不可</span>突破，只是一味地低价，终究是要被淘汰的。</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">纯外贸</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">便是</span><span style="color: black;">咱们</span>常规说的外贸<span style="color: black;">机构</span>。<span style="color: black;">此刻</span><span style="color: black;">非常多</span>工厂都<span style="color: black;">起始</span>自己做外贸了，客户信息<span style="color: black;">亦</span>越来越公开，外贸<span style="color: black;">机构</span>的处境更为艰难。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>手上<span style="color: black;">无</span>点客户资源，<span style="color: black;">意见</span>暂且就不要去想了，今时<span style="color: black;">区别</span>往日，现在<span style="color: black;">全世界</span>经济都不景气，<span style="color: black;">倘若</span>手上没点资源，很难做起来。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">外贸<span style="color: black;">机构</span><span style="color: black;">想要</span>做好，下面有几点<span style="color: black;">能够</span>借鉴一下：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1.做某一行业全系列<span style="color: black;">制品</span>，<strong style="color: blue;"><span style="color: black;">供给</span>一站式服务，专注中小客户，零售批发兼顾</strong>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2.<span style="color: black;">按照</span>国外客户<span style="color: black;">需求</span>，和工厂<span style="color: black;">签定</span>独家供货协议。需要<span style="color: black;">重视</span>的是，<strong style="color: blue;">工厂和客户必须有一方是对你足够忠诚的，否则容易跳单，遗失客户。</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这个<span style="color: black;">能够</span>用在大客户身上，<span style="color: black;">她们</span>售卖的<span style="color: black;">制品</span>，<span style="color: black;">一般</span>都有独特性，<span style="color: black;">能够</span>帮<span style="color: black;">她们</span>做OEM<span style="color: black;">或</span>ODM。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3.方方面面都要<span style="color: black;">明显</span>自己的<strong style="color: blue;">专业，<span style="color: black;">有效</span>，性价比。</strong>让客户感觉，你是值得他多出一点钱的，除了<span style="color: black;">制品</span>，你的服务<span style="color: black;">亦</span>是有价值的！</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4.和客户交<span style="color: black;">伴侣</span>，<span style="color: black;">此刻</span>社交软件越来越发达了，<span style="color: black;">经过</span>互动，<span style="color: black;">增多</span>客户对你的好感和粘性，<strong style="color: blue;">让他觉得你是中国<span style="color: black;">独一</span>值得他信赖的人，你就成功了</strong>！</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/dd4959aa5ee04150b2bfa1b838433a1d~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1724959545&amp;x-signature=N37Pz1ZPaT9Nj5D9kBdn0rI1jfY%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">总结下，外贸不是懂点英语就能做好的，客户就在那，但不是触手可得的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这跟谈<span style="color: black;">爱情</span><span style="color: black;">同样</span>，想让他看上你，<strong style="color: blue;"><span style="color: black;">首要</span>要<span style="color: black;">看清</span>自己，摆正位置；<span style="color: black;">而后</span>，投其所好，<span style="color: black;">奋斗</span>追求；初得芳心后，需<span style="color: black;">连续</span><span style="color: black;">奋斗</span>，<span style="color: black;">以避免</span>半途而废，前功尽弃！<span style="color: black;">想要</span>结婚，修成正果，还得跟上对方的脚步，否则早晚还得离！</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">本期分享就到<span style="color: black;">这儿</span>，<span style="color: black;">倘若</span><span style="color: black;">爱好</span>，觉得有帮助，请顺手点个赞，您的支持是我的动力，再次谢谢~！</span></p>




akbchina.cn 发表于 2024-8-31 04:59:30

你字句如珍珠，我珍藏这份情。

xuaiqiang 发表于 2024-9-8 09:14:30

回顾历史，我们不难发现：无数先辈用鲜血和生命铺就了中华民族复兴的康庄大道。

wrjc1hod 发表于 2024-10-2 17:45:13

感谢你的精彩评论，带给我新的思考角度。

7wu1wm0 发表于 2024-10-22 02:53:39

期待你更多的精彩评论，一起交流学习。
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