tw4ld6 发表于 2024-8-24 22:54:49

刚入行的外贸新人怎么样利用网络找客户？


    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/47900dbf5d954be3951d50df69ca59a1~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725028932&amp;x-signature=g7nSK97UXRELebNBU%2BBw6XM5A44%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">在互联网极度发达的今天，<span style="color: black;">咱们</span><span style="color: black;">非常多</span>工作都需要借助互联网<span style="color: black;">才可</span>完成，外贸行业<span style="color: black;">亦</span>不例外。尤其是在疫情爆发后的这两年，<span style="color: black;">因为</span>国外客人<span style="color: black;">没法</span>来访厂，参加展会等，国际跨境贸易<span style="color: black;">更加是</span>依赖网络工具来完成。网络<span style="color: black;">作为</span>外贸人员寻找潜在客户的<span style="color: black;">重点</span>途径，<span style="color: black;">那样</span>，<span style="color: black;">针对</span>刚入行的外贸新人来讲，该<span style="color: black;">怎样</span>在网上寻找客户？ 下面说说我自己常用的几个<span style="color: black;">办法</span>，可供参考！</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">外贸新人<span style="color: black;">能够</span><span style="color: black;">经过</span>以下<span style="color: black;">办法</span>寻找客户：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">1、</span><span style="color: black;">熟练</span><span style="color: black;">制品</span></span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">行业惯例，刚<span style="color: black;">起始</span>外贸<span style="color: black;">通常</span>都是从<span style="color: black;">熟练</span><span style="color: black;">制品</span><span style="color: black;">起始</span>，<span style="color: black;">这般</span>便于和客人交流，给人以专业的感觉。<span style="color: black;">熟练</span><span style="color: black;">制品</span>有<span style="color: black;">非常多</span>途径，我的意见是<span style="color: black;">倘若</span><span style="color: black;">要求</span>准许，最好能在做货的时候亲自跟单学习一下，总结生产经验和熟知<span style="color: black;">制品</span>特性。<span style="color: black;">想要</span>彻底<span style="color: black;">认识</span>一个<span style="color: black;">制品</span><span style="color: black;">亦</span>许不太容易，但<span style="color: black;">认识</span>个大概我觉得花费不了多少时间，实践很重要。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">2、</span>社交平台网站宣传(找客户)</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">初期</span>的外贸<span style="color: black;">重点</span>利用B2B平台发布<span style="color: black;">制品</span>来宣传<span style="color: black;">机构</span>寻找潜在客户，我记得知名的有ECplaza, Made-in-China, 阿里巴巴，环球资源等。相信<span style="color: black;">非常多</span>外贸人刚进<span style="color: black;">机构</span>都是从这步做起的。<span style="color: black;">不外</span>国际贸易发展到今天，<span style="color: black;">非常多</span>以前的B2B平台都消失匿迹了。<span style="color: black;">此刻</span>是社交<span style="color: black;">媒介</span>的天下。Facebook，twitter, Instagram，LinkedIn等都是国外客人的聚集地。怎么<span style="color: black;">才可</span>在这些社交平台上找到客户呢？ 这就需要耐心和细心了，简单地可按以下<span style="color: black;">过程</span>：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">step 1：<span style="color: black;">首要</span>注册ID，ID最好能<span style="color: black;">表现</span>你们<span style="color: black;">机构</span><span style="color: black;">或</span><span style="color: black;">机构</span>的<span style="color: black;">制品</span>。输入<span style="color: black;">机构</span>信息(<span style="color: black;">能够</span>适当地夸大)最好该填的都填上。<span style="color: black;">通常</span>网站都准许注册<span style="color: black;">机构</span>上传<span style="color: black;">表率</span><span style="color: black;">机构</span>形象的照片，这个最好上传一张(<span style="color: black;">能够</span>是主打<span style="color: black;">制品</span>，<span style="color: black;">亦</span><span style="color: black;">能够</span>是生产车间等)。接下来是发布<span style="color: black;">制品</span>信息，这个很关键。<span style="color: black;">制品</span>描述要图文并茂，<span style="color: black;">制品</span>介绍要简明，直接列举规格、包装、出口过到<span style="color: black;">那些</span>国家。记住，要配上一张<span style="color: black;">照片</span>(有<span style="color: black;">表率</span>性，真实出货时的<span style="color: black;">照片</span>)。前期先不要<span style="color: black;">海量</span>去加好友，先养号为要。<span style="color: black;">经过</span>发布<span style="color: black;">平常</span>的更新，慢慢把号养起来。<span style="color: black;">这般</span>当客户输入你们<span style="color: black;">制品</span>的关键词时就会看到你的社交账号和发布的<span style="color: black;">制品</span>信息了。还有，你<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">定时</span>post <span style="color: black;">有些</span>offer or leading，把各个时期的<span style="color: black;">制品</span>(包装、价格、<span style="color: black;">照片</span>、规格)在网上发布，要每隔<span style="color: black;">1星期</span>REPOST，以提醒国外买家浏览。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">step 2：当你寻找买家的时候，你可<span style="color: black;">按照</span>买家的<span style="color: black;">需要</span>而发INQUIRY，不要有废话，买家<span style="color: black;">期盼</span>得到什么，你就发什么，实在不<span style="color: black;">晓得</span><span style="color: black;">详细</span>的买方<span style="color: black;">需求</span>，你<span style="color: black;">能够</span>简单说几句，<span style="color: black;">暗示</span>可供货，<span style="color: black;">期盼</span>对方回复<span style="color: black;">需求</span>，说几句吸引的话。不要觉得麻烦，遇到一个发一个INQUIRY。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">3、</span>谷歌寻找潜在客户并发<span style="color: black;">研发</span>信。这是<span style="color: black;">自己</span><span style="color: black;">重点</span>的客户<span style="color: black;">源自</span>方式之一。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">我自己常用的<span style="color: black;">研发</span>信模板是<span style="color: black;">这般</span>的，我觉得效果还<span style="color: black;">能够</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">Hi Tom,</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">Victor from Phoscon China. Hope this letter finds you well.</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">Did you have a headache thinking about the corporate gifts? These are the right ones! As a leading manufacturer of coffee mugs, wed like to share one of our best sellers with you.</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">3、</span>来往邮件</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">给客户写函电是门学问，<span style="color: black;">这儿</span>需要着重说明，怎么样能<span style="color: black;">导致</span>客户的<span style="color: black;">重视</span>。<span style="color: black;">通常</span>面对客户的主动询盘，我会<span style="color: black;">按照</span>客户<span style="color: black;">需求</span>而回答，并配上<span style="color: black;">制品</span><span style="color: black;">照片</span>。<span style="color: black;">倘若</span>是主动发询盘的话，最好<span style="color: black;">仔细</span>说明<span style="color: black;">制品</span>的规格、包装、价格、出口到<span style="color: black;">那些</span>国家等，并配上真实的出货<span style="color: black;">照片</span>。写邮件千万不要写废话，<span style="color: black;">通常</span>人打招呼都<span style="color: black;">爱好</span>自我介绍，我个人认为<span style="color: black;">不必</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">以上内容只是简单的入门<span style="color: black;">过程</span>，我是着重新手从网络寻找客户这一<span style="color: black;">办法</span>而言，只是简单介绍了<span style="color: black;">办法</span><span style="color: black;">罢了</span>，相信<span style="color: black;">大众</span>都有过<span style="color: black;">一样</span>的经历，但关键是谁能用得好，做得有成效，这就需要你们个人的经验和善于总结、寻找<span style="color: black;">办法</span>了。我<span style="color: black;">能够</span>给<span style="color: black;">大众</span>说说我的<span style="color: black;">办事</span><span style="color: black;">办法</span>：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1、我经常在Facebook上直播展示工厂的生产车间以及<span style="color: black;">制品</span>线。用真实的<span style="color: black;">制品</span><span style="color: black;">照片</span>吸引客人，每次发货我都要用数码相机给<span style="color: black;">制品</span>多拍几张照片，<span style="color: black;">而后</span>整理好放在电脑上，以便给客户介绍或客户<span style="color: black;">需要</span>时发过去。(<span style="color: black;">重视</span>：照片<span style="color: black;">必定</span>让人看上去是真实的，而不是处理的艺术性<span style="color: black;">制品</span><span style="color: black;">照片</span>。)</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2、对个人电脑经常整理，<span style="color: black;">例如</span><span style="color: black;">创立</span>文档：已发货单据、<span style="color: black;">制品</span><span style="color: black;">照片</span>、客户资料等，以备无论何时，你都能快速地找到你想要的资料，使桌面整洁有序。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3、勤更新<span style="color: black;">制品</span>信息，<span style="color: black;">这般</span>就会让老外浏览供应信息时<span style="color: black;">更易</span>看到你。我<span style="color: black;">此刻</span>是<span style="color: black;">每日</span>浏览2 个基本网站，<span style="color: black;">而后</span>不<span style="color: black;">定时</span><span style="color: black;">光临</span>其他各类外贸网站，寻找有用信息。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">4、有时候<span style="color: black;">亦</span>要小心<span style="color: black;">有些</span>骗子<span style="color: black;">机构</span>，<span style="color: black;">因此</span>新手们在付款交单交货等方面还要<span style="color: black;">保持</span>所在<span style="color: black;">机构</span>的<span style="color: black;">有些</span>原则，多向<span style="color: black;">先辈</span>、<span style="color: black;">机构</span>负责人请教，<span style="color: black;">以避免</span>给<span style="color: black;">机构</span>、自己带来麻烦，<span style="color: black;">导致</span>损失。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">#外贸#</a><a style="color: black;">#外贸业务#</a><a style="color: black;">#客户#</a><a style="color: black;">#社交<span style="color: black;">媒介</span>#</a><a style="color: black;">#工作日记#</a></p>




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