人人诉百度:回顾网络反垄断调查第1案
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz/JJo4usqcB4qXiat4qstJt09bUlDziawiaf9VTjS0c3CBrHMFS1PxrKmDGyRrRqicntiaRvmDEoE3jcIaFJLdrh7ZYyQ/0?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">今天的这件事后，我下<span style="color: black;">认识</span>悲观地觉得，可预见的一番公关之后，最后的结果大抵又是“摆平”。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">其实百度的这本旧账真要翻起来，那得是十几年前了。十年间，百度风光无限地出<span style="color: black;">此刻</span>春晚的直播中，一点一点地<span style="color: black;">作为</span>“网络搜索引擎”的代名词，<span style="color: black;">循序渐进</span>把自己打<span style="color: black;">导致</span>互联网帝国。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在介绍唐山人人<span style="color: black;">机构</span>诉百度<span style="color: black;">机构</span>之前，先<span style="color: black;">经过</span><span style="color: black;">有些</span>曾经小有轰动的事件感受一下百度的竞价排名。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz/JJo4usqcB4qXiat4qstJt09bUlDziawiaf9REHkqcbWpC7srkHgpUuvQSCYPQDUBoDYo5cwnKWdejlylsKPNu3Tvw/0?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1、</span></span><span style="color: black;"><span style="color: black;">2005</span><span style="color: black;">：反百度联盟</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2004</span><span style="color: black;">年，“美人鱼”个人文学网站站长“踏雪无痕”因<span style="color: black;">运用</span>了一个关键字生成工具，借以使网站<span style="color: black;">更易</span>被搜索引擎抓取。这一举动立即被百度<span style="color: black;">发掘</span>，并以“作<span style="color: black;">坏处</span>”为名被百度搜索引擎屏蔽。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">为此“踏雪无痕”立即清除了这段程序，并发邮件给百度，诚恳认错并<span style="color: black;">哀告</span>解封网站。然而除了程序化的“自动回复”，他<span style="color: black;">无</span>得到任何实质<span style="color: black;">回复</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">04<span style="color: black;">年的“美人鱼”每日点击率能达到两千多</span>IP<span style="color: black;">，在当时的</span>Google<span style="color: black;">搜索中名列<span style="color: black;">第1</span>。不愿放弃这<span style="color: black;">已然</span>小有名气的文学网站，“踏雪无痕”辗转联络到了百度上海<span style="color: black;">机构</span>的员工，得到的答案是：花钱做排名竞价<span style="color: black;">宣传</span>就能解封。</span><span style="color: black;"><span style="color: black;">“交</span>6000<span style="color: black;">块钱，一天内解封，<span style="color: black;">保准</span>一年内不会再封”</span></span><span style="color: black;">。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这段聊天记录被截图后在当年的站长之间<span style="color: black;">导致</span>了轩然大波，“踏雪无痕认为中小网站站长们很可能就会<span style="color: black;">作为</span>百度完成资本原始<span style="color: black;">累积</span>的牺牲品，并认为有必要成立反百度联盟的想法付诸了实施，并且得到了<span style="color: black;">非常多</span>人的响应。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2005<span style="color: black;">年</span>6<span style="color: black;">月</span>1<span style="color: black;">日，反百度联盟成立。在联盟协议的<span style="color: black;">第1</span>条，“踏雪无痕”写下了此站宗旨：</span><span style="color: black;"><span style="color: black;">本同盟是为了反对百度<span style="color: black;">机构</span>对广大站长和网友不公正而成立的同盟组织，目的是收集百度<span style="color: black;">机构</span>不公正的证据，促进监督百度<span style="color: black;">机构</span>走向公正。第二条界定了网站的性质：本同盟是网友自发组织</span>,<span style="color: black;">不受国内外任何组织<span style="color: black;">安排</span>和援助。</span></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">百度对反百度联盟的<span style="color: black;">回复</span>是：“百度屏蔽这些网站的<span style="color: black;">原由</span>在于它们无一例外都违反了百度的搜索引擎的‘反垃圾网站规则’，会<span style="color: black;">极重</span>地损害搜索引擎的用户体验。而用户体验，正是搜索引擎<span style="color: black;">存活</span>的生命线。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">讽刺的是，<span style="color: black;">按照</span>腾讯科技</span>2005<span style="color: black;">年</span>06<span style="color: black;">月</span>29<span style="color: black;">日的一篇<span style="color: black;">报告</span>，早在</span>2005<span style="color: black;">年，百度“癌症”搜索结果的前4页<span style="color: black;">已然</span>满是竞价排名<span style="color: black;">宣传</span>了。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz/JJo4usqcB4qXiat4qstJt09bUlDziawiaf99BhcJCvHrA47qCLYQLTq0wtpS5pmc3l7O2ITQvypxApcZcDeMZHBvA/0?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2、</span></span><span style="color: black;">2008<span style="color: black;">：淘宝屏蔽百度</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2008</span><span style="color: black;">年</span><span style="color: black;">9</span><span style="color: black;">月</span><span style="color: black;">8</span><span style="color: black;">日，淘宝正式宣布</span><span style="color: black;">:</span><span style="color: black;">彻底屏蔽百度蜘蛛的抓取。谷歌、雅虎等其他搜索引擎不受影响。据<span style="color: black;">叫作</span>，</span><span style="color: black;">2007</span><span style="color: black;">年淘宝网投放的百度竞价排名点击转化率不足</span><span style="color: black;">1</span><span style="color: black;">个百分点，而淘宝商家<span style="color: black;">自动</span>投放的百度竞价导流，需要上万次点击，花费近</span><span style="color: black;">3000</span><span style="color: black;">元人民币<span style="color: black;">才可</span><span style="color: black;">经过</span>百度<span style="color: black;">形成</span>一次交易。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">从</span>9<span style="color: black;">月</span>8<span style="color: black;">日下午<span style="color: black;">起始</span>，在百度搜索引擎中输入商品名<span style="color: black;">叫作</span>时，<span style="color: black;">没法</span>直接检索到来自淘宝网店的<span style="color: black;">关联</span>信息。淘宝方面<span style="color: black;">叫作</span>：<span style="color: black;">“屏蔽百度的<span style="color: black;">原由</span>在于百度采用的是竞价排名的搜索结果呈现，这与<span style="color: black;">咱们</span><span style="color: black;">经过</span>常年<span style="color: black;">累积</span>培养出来的交易信用体制有冲突。”</span></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz/JJo4usqcB4qXiat4qstJt09bUlDziawiaf998sYrZ9DejPpFebP4HHa5wVicmDHngQo0ZnZhQAU2BTwykly1YjTj1Q/0?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3、</span></span><span style="color: black;">2008<span style="color: black;">：人人<span style="color: black;">机构</span>诉百度<span style="color: black;">机构</span></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2008</span><span style="color: black;">年秋，国家工商局反垄断处收到了河北唐山人人信息服务有限<span style="color: black;">机构</span>的《反垄断调查申请书》，<span style="color: black;">起始</span>对百度<span style="color: black;">乱用</span>市场<span style="color: black;">安排</span>地位展开反垄断调查，<span style="color: black;">作为</span>《中华人民共和国反垄断法》正式施行后，网络<span style="color: black;">行业</span>反垄断调查的<span style="color: black;">第1</span>案。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2007<span style="color: black;">年初，药商王冠珏在登记注册唐山人人信息服务有限<span style="color: black;">机构</span>，创办了全民医药网。为了<span style="color: black;">加强</span>网站的点击率，全民医药网和百度河北代理商签定《竞价排名协议》。</span></span><span style="color: black;">竞价的前几月，客流高峰时日浏览量达</span><span style="color: black;">8000</span><span style="color: black;">次，每月固定以</span><span style="color: black;">1000</span><span style="color: black;">人的比例上涨。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">可不久，<span style="color: black;">因为</span>网站改版，全民医药网把竞价支付价格调到最低后，搜索记录瞬间暴跌。以</span>2008<span style="color: black;">年</span>7<span style="color: black;">月</span>10<span style="color: black;">日为分界点对比，其月<span style="color: black;">拜访</span>量从前<span style="color: black;">一月</span>的</span>88095 IP<span style="color: black;">锐减至</span>18340 IP<span style="color: black;">。<span style="color: black;">而此时，谷歌、雅虎、搜狗、有道<span style="color: black;">针对</span>“全民医药网”的搜索结果，最少的<span style="color: black;">亦</span>比百度要多。</span></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一样</span><span style="color: black;">状况</span>还<span style="color: black;">出现</span>在<span style="color: black;">有些</span>民营医院和电商网站身上。</span><span style="color: black;"><span style="color: black;">当</span><span style="color: black;">365</span><span style="color: black;">数码网</span><span style="color: black;">于</span><span style="color: black;">2006</span><span style="color: black;">年停止续费竞价排名之后，立即遭遇了百度的屏蔽。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">百度企业市场部总监的<span style="color: black;">回复</span>是：“百度<span style="color: black;">是不是</span>收录一个网站，与百度竞价排名<span style="color: black;">无</span>任何关系。百度收录的中文网站数是<span style="color: black;">全世界</span>最多的，但并不承诺收录每一个网站。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz/JJo4usqcB4qXiat4qstJt09bUlDziawiaf9iaIXb4c7lQ0Llu12zzxkw31G3oYccXKqiclkicM0tzs4Dt9icr4g0bNrFA/0?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">4、</span></span><span style="color: black;">2008<span style="color: black;">：癌症欺诈网站</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2008<span style="color: black;">年</span>11<span style="color: black;">月</span>15<span style="color: black;">日和</span>16<span style="color: black;">日，在中央电视台午间<span style="color: black;">资讯</span>栏目《<span style="color: black;">资讯</span></span>30<span style="color: black;">分》连续两天播出<span style="color: black;">揭发</span>百度竞价排名黑幕，该台记者用肿瘤<span style="color: black;">做为</span>关键词在百度搜索时，<span style="color: black;">排名<span style="color: black;">第1</span>的“我国癌症首席专家白希和谈癌症的治疗”链接（中国抗癌网），被央视证实为虚假欺诈网站</span>。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">5、</span></span><span style="color: black;">2010<span style="color: black;">：百度假药门</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2010<span style="color: black;">年，武汉市公安局查抄了三个制售假药的窝点。经审理查明，这起案件<span style="color: black;">触及</span>治疗风湿、类风湿、高血压、精神病等多种<span style="color: black;">疾患</span>的<span style="color: black;">药物</span>，受害<span style="color: black;">病人</span>超过</span>3000<span style="color: black;">人，受害人遍布中国各地。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2010<span style="color: black;">年</span>7<span style="color: black;">月</span>20<span style="color: black;">日，央视《<span style="color: black;">资讯</span></span>30<span style="color: black;">分》、《每周质量报告》揭露了假药借助百度推广的现象，并指出，<span style="color: black;">营销</span>利益链中，<span style="color: black;">营销</span>人员、和制假人员分别<span style="color: black;">得到</span></span>13%<span style="color: black;">和</span>5%<span style="color: black;">的收益，有</span>75%<span style="color: black;"><span style="color: black;">上下</span>交给了百度。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz/JJo4usqcB4qXiat4qstJt09bUlDziawiaf95V6llXG2SoKkWOSTWibamialHcRcfK29iaQBccCCYac39qNKibAI1FEdKw/0?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">再回到“网络<span style="color: black;">行业</span>反垄断调查的<span style="color: black;">第1</span>案”。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">人人<span style="color: black;">机构</span>认为，百度利用其中国搜索引擎市场的<span style="color: black;">安排</span>地位，屏蔽“全民医药网”，<span style="color: black;">形成</span><span style="color: black;">乱用</span>市场<span style="color: black;">安排</span>地位强迫其进行竞价排名交易的<span style="color: black;">行径</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">百度辩<span style="color: black;">叫作</span>：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1.屏蔽“全民医药网</span>”<span style="color: black;">的<span style="color: black;">原由</span>是其存在<span style="color: black;">海量</span>垃圾外链，与竞价排名毫无关系</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2.<span style="color: black;">因为</span>百度的搜索引擎服务是<span style="color: black;">免费</span>的，故<span style="color: black;">没法</span>划入“反垄断法”中规定的“<span style="color: black;"><span style="color: black;">关联</span>市场</span>”范畴，即人人<span style="color: black;">机构</span>宣<span style="color: black;">叫作</span>的“<span style="color: black;">市场<span style="color: black;">安排</span>地位</span>”缺乏事实依据。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">“<span style="color: black;">关联</span>市场”是反垄断法中最重要的概念，《反垄断法》第十二条第二款规定，<span style="color: black;">关联</span>市场<span style="color: black;">指的是</span>经营者在一<span style="color: black;">按时</span>期内就特定商品<span style="color: black;">或</span>服务进行竞争的商品范围、服务范围、地域范围。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">法院认为，“搜索引擎服务的快速<span style="color: black;">查询</span>、定位并在<span style="color: black;">短期</span>内使网络用户获取海量信息的服务特点，是其他类型的互联网应用服务所<span style="color: black;">没法</span>取代的……<span style="color: black;"><span style="color: black;">因此呢</span>，‘搜索引擎服务’本身<span style="color: black;">能够</span><span style="color: black;">形成</span>一个独立的<span style="color: black;">关联</span>市场</span>。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">针对百度“免费服务”的抗辩，法院指出</span>:<span style="color: black;">“搜索引擎服务商向网络用户<span style="color: black;">供给</span>的<span style="color: black;">免费搜索服务<span style="color: black;">不可</span>等同于公益性的服务，它仍然<span style="color: black;">能够</span><span style="color: black;">经过</span>吸引网络用户并借助<span style="color: black;">宣传</span>等营销方式来<span style="color: black;">得到</span>现实或潜在的<span style="color: black;">商场</span>利益</span>。”</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">问题出<span style="color: black;">此刻</span>“市场<span style="color: black;">安排</span>地位”的认定上。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">《反垄断法》</span><span style="color: black;">第十九条规定，有下列情形之一的，<span style="color: black;">能够</span>推定经营者<span style="color: black;">拥有</span>市场<span style="color: black;">安排</span>地位：</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">（一）一个经营者在<span style="color: black;">关联</span>市场的市场份额达到二分之一的；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">（二）两个经营者在<span style="color: black;">关联</span>市场的市场份额合计达到三分之二的；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">（三）三个经营者在<span style="color: black;">关联</span>市场的市场份额合计达到四分之三的。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">有前款第二项、第三项规定的情形，其中有的经营者市场份额不足<span style="color: black;">非常</span>之一的，<span style="color: black;">不该</span>当推定该经营者<span style="color: black;">拥有</span>市场<span style="color: black;">安排</span>地位。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">被推定<span style="color: black;">拥有</span>市场<span style="color: black;">安排</span>地位的经营者，有证据证明不<span style="color: black;">拥有</span>市场<span style="color: black;">安排</span>地位的，<span style="color: black;">不该</span>当认定其<span style="color: black;">拥有</span>市场<span style="color: black;">安排</span>地位。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">人人<span style="color: black;">机构</span>的准备<span style="color: black;">经过</span><span style="color: black;">第1</span>条来推定百度的市场<span style="color: black;">安排</span>地位，并<span style="color: black;">供给</span>了两份<span style="color: black;">资讯</span><span style="color: black;">报告</span>：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1. <span style="color: black;">《中国证券报》</span>2008<span style="color: black;">年</span>9<span style="color: black;">月</span>17<span style="color: black;">日第四版题为《百度坐拥中国搜索市场近</span>2/3<span style="color: black;">》的<span style="color: black;">文案</span></span> </span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2. <span style="color: black;">百度网上刊登的《百度</span>Q3<span style="color: black;">客户数欲破</span>20<span style="color: black;">万大关付费搜索增长稳健》的<span style="color: black;">文案</span>。百度在文内<span style="color: black;">叫作</span>其稳稳占据</span>70%<span style="color: black;">以上的搜索引擎市场份额。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">然而<span style="color: black;">按照</span>红字标出，<span style="color: black;">经过</span>“推定”来证明市场<span style="color: black;">安排</span>地位，法院<span style="color: black;">需求</span>原告承担标准较高的举证责任。法院认为“原告应当对被告市场份额的计算或证明方式<span style="color: black;">供给</span>充足的证据支持”。而人人<span style="color: black;">机构</span>未能<span style="color: black;">供给</span>“计算方式、<span style="color: black;">办法</span>及<span style="color: black;">相关</span><span style="color: black;">基本</span>性数据”。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">并且，在<span style="color: black;">乱用</span>市场<span style="color: black;">安排</span>地位<span style="color: black;">行径</span>的认定上，百度因刊载过《百度搜索<span style="color: black;">帮忙</span></span>-<span style="color: black;">站长</span>FAQ<span style="color: black;">》，被认为“<span style="color: black;">实质</span>上<span style="color: black;">已然</span>向社会公众<span style="color: black;">颁布</span>了百度搜索引擎的算法规则及针对作<span style="color: black;">坏处</span><span style="color: black;">行径</span>的处罚方式”，其屏蔽</span>“<span style="color: black;">全民医药网”的<span style="color: black;">行径</span><span style="color: black;">亦</span><span style="color: black;">拥有</span>了正当理由：为了使搜索结果更为真实和<span style="color: black;">靠谱</span>、<span style="color: black;">守护</span>广大搜索引擎用户的利益而处罚“垃圾外链”。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">最后，法院驳回了人人<span style="color: black;">机构</span>的<span style="color: black;">所有</span>诉讼请求。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">亦</span>仿佛从这个案子<span style="color: black;">起始</span>，百度在一次又一次事件中，<span style="color: black;">不仅</span><span style="color: black;">无</span>像2010年人们预言的那样被击倒（假药门被<span style="color: black;">揭发</span>后百度的股价曾经历暴跌），反而<span style="color: black;">累积</span>了<span style="color: black;">海量</span>的品牌<span style="color: black;">危险</span>公关经验，屡次<span style="color: black;">揭发</span>均未对其<span style="color: black;">导致</span>太大影响，在谷歌退出内地后坐稳了搜索引擎的头把交椅。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">E N D</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">写在后面：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我<span style="color: black;">亦</span>不<span style="color: black;">晓得</span><span style="color: black;">为何</span>要写下上面这些话，搜集这些资料。就像前些天点外卖的时候我还想着：就算肯德基再爆出几次食品丑闻，我<span style="color: black;">好似</span>还是会被<span style="color: black;">一起</span>吮指原味鸡收买，就<span style="color: black;">好似</span>写完这篇<span style="color: black;">文案</span>之后，我还是会去百度文库查资料，去百度贴吧求资源。无语。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">有任何表述<span style="color: black;">欠妥</span>、事实错误，恳请批评指正。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">参考文献：佟姝.百度被诉垄断案<span style="color: black;">背面</span>的思考.中国专利与商标.2010(1)61-65</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz/JJo4usqcB4qXiat4qstJt09bUlDziawiaf9jFqkeibvs25BaKp34ynsHELPcEIokJicdaLuOLnLukWfKdrTo6FXZzYw/0?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz/JJo4usqcB4qj2Rnl73icwQxypc9rPGThvvb3j7RKOGXhas3wh0BUjv5jbYGOlj3Z0oIpQ0AGU5A1GFBTIOhEX4g/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="http://mmbiz.qpic.cn/mmbiz/JJo4usqcB4psrsWdsnBstg5ibaP2jvc9CxsiamjRR7OK1MHd1Rx6zWbqjqWLXzcic62Hdb5WdlTEeBgJx7Q7cAbGg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
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