个人独立做跨境电商,零经验开店需要做哪些准备?
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">跨境电商越来越<span style="color: black;">火热</span>了,<span style="color: black;">非常多</span>人都认为跨境电商是一个<span style="color: black;">高挑</span>上的行业,以为跨境电商是大厂家大卖家<span style="color: black;">才可</span>够去玩的事情,其实跨境商并<span style="color: black;">无</span><span style="color: black;">大众</span>想的<span style="color: black;">那样</span><span style="color: black;">高挑</span>上,在跨境电商的卖家群体里面,大部分还是中小卖家,团队在5个人以内的卖家群体最多,<span style="color: black;">乃至</span>有<span style="color: black;">非常多</span>的是<span style="color: black;">夫妇</span><span style="color: black;">妻子</span>店和个人兼职在做,跨境电商不像国内电商<span style="color: black;">同样</span>必须要有客服,他们购物的时候很少聊天询单,<span style="color: black;">因此</span>说个人是完全<span style="color: black;">能够</span>操作的。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/SGcVovZ8fGDTUxCYw0SYvaGaribnYa2iaSneOibAYFDYC3FfXTeMic7oT4ySSDNMaLNJYJNMOJO67nQ99ETTeve5hw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">个人独立做跨境电商,需要做<span style="color: black;">有些</span><span style="color: black;">基本</span>知识的<span style="color: black;">认识</span>,和<span style="color: black;">关联</span>的<span style="color: black;">有些</span>准备。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第<span style="color: black;">1、</span>想要做跨境电商</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">第1</span>步<span style="color: black;">便是</span>分析适合自己的平台。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">例如:亚马逊,eBay,wish,速卖通,shopee,lazada等等,<span style="color: black;">认识</span>平台的规则和<span style="color: black;">此刻</span>的一个<span style="color: black;">状况</span>,每一服务平台的管理制度、进驻标准、资费标准等。综合<span style="color: black;">思虑</span><span style="color: black;">是不是</span>适合<span style="color: black;">咱们</span>进行操作。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第<span style="color: black;">2、</span>确定<span style="color: black;">咱们</span>入驻的需要准备的资料</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">依据规定,递交<span style="color: black;">相关</span>材料申请注册店面,打开跨境电商的<span style="color: black;">第1</span>个小步。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">亚马逊的需要<span style="color: black;">咱们</span>准备企业营业执照,法人身份证,邮箱,<span style="color: black;">tel</span>,VISA信用卡,需要<span style="color: black;">重视</span>的<span style="color: black;">便是</span>资料必须真实,<span style="color: black;">否则</span>在<span style="color: black;">咱们</span>遇到二审的时候你<span style="color: black;">供给</span>不出来资料店铺就会被封禁。<span style="color: black;">区别</span>平台有<span style="color: black;">区别</span>的规矩,有些需要有些不需要这个问题应该在平台分析和<span style="color: black;">选取</span>时<span style="color: black;">处理</span>,<span style="color: black;">因此呢</span><span style="color: black;">这儿</span>不做<span style="color: black;">仔细</span>说明。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/SGcVovZ8fGDTUxCYw0SYvaGaribnYa2iaSVXhhC3VfN9QqnsicBziaic4qqQOCxD0UuziaIdnr6L07Z3iaLL9AAdrBYYg/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第<span style="color: black;">3、</span>确定<span style="color: black;">咱们</span>发货的方式</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">是自发货还是囤货发货,<span style="color: black;">首要</span>亚马逊不管是自发货,还是FBA发货,都是需要<span style="color: black;">咱们</span>自己找物流进行发货的,自发货是自己送到客户手里,FBA发货是<span style="color: black;">咱们</span>提前头程发到亚马逊当地仓,出单了让亚马逊发货。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第<span style="color: black;">4、</span><span style="color: black;">制品</span>的<span style="color: black;">选取</span></span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">便是</span>确定<span style="color: black;">咱们</span>想要做的类目,<span style="color: black;">选取</span><span style="color: black;">制品</span>是一个令人头痛的问题,<span style="color: black;">亦</span>是许多新手卖家一<span style="color: black;">起始</span>困惑的<span style="color: black;">原由</span>之一。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">首要</span>,<span style="color: black;">选取</span><span style="color: black;">制品</span>的<span style="color: black;">第1</span>条铁律:侵权<span style="color: black;">制品</span><span style="color: black;">不可</span>碰!商品侵权<span style="color: black;">行径</span>,轻则封禁停业,严重处罚几十几百万,因小失大。想要做的<span style="color: black;">制品</span>。<span style="color: black;">倘若</span>说<span style="color: black;">咱们</span>做亚马逊,面多的<span style="color: black;">便是</span>欧美地区的卖家,<span style="color: black;">她们</span>的生活和收入的水平相对较高,<span style="color: black;">因此呢</span><span style="color: black;">咱们</span>在<span style="color: black;">这儿</span>的<span style="color: black;">制品</span><span style="color: black;">必定</span>要有质量<span style="color: black;">保准</span>。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第<span style="color: black;">5、</span><span style="color: black;">制品</span>的定价</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">制品</span>价格相对简单,价格=<span style="color: black;">制品</span>成本+运费+包装+平台成本+利润。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">在最初的运营中,<span style="color: black;">咱们</span>的利润非常重要。就个人而言,<span style="color: black;">咱们</span>不<span style="color: black;">意见</span>小卖家跟随价格战的趋势。<span style="color: black;">无</span>经济和实力,小卖家只会在这场战争中<span style="color: black;">作为</span>炮灰。<span style="color: black;">仅有</span>在<span style="color: black;">保证</span>利益的前提下,<span style="color: black;">咱们</span>才有资本在这个市场上<span style="color: black;">存活</span>。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第<span style="color: black;">6、</span>店铺的运营与管理</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">自小白商家到一个资深卖家,其不可或缺要亲身经历一个铺货的环节,<span style="color: black;">连续</span>的上架与<span style="color: black;">提高</span>listing。好的listing会带来<span style="color: black;">更加多</span>的流量,吸引客户下订单,而好的<span style="color: black;">营销</span>服务会带来<span style="color: black;">更加多</span>的回头客。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/SGcVovZ8fGDTUxCYw0SYvaGaribnYa2iaSLiaOrZiaibTMKAS9ukqbfb6KZ045k3mYicria5dRP9lxspGMsap3rg9u5RQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第<span style="color: black;">7、</span>仓储与物流</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">不<span style="color: black;">意见</span>新手卖家在上架前先<span style="color: black;">贮存</span>存货。<span style="color: black;">无</span><span style="color: black;">累积</span>经验,胡乱囤积商品,只会带来损失。<span style="color: black;">乃至</span>许多老卖家<span style="color: black;">亦</span>很头疼。<span style="color: black;">制品</span>下市、反季节、侵权等问题会<span style="color: black;">引起</span><span style="color: black;">制品</span>积压。物流是最关键的是稳定的时效,国际运输路线遥远,客户等待时间短,满意度高。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">第<span style="color: black;">8、</span>收款方式的<span style="color: black;">选取</span></span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">跨境支付方式是一个极其重要的环节。<span style="color: black;">每一个</span>国家和<span style="color: black;">每一个</span>平台支持的支付方式是<span style="color: black;">区别</span>的,<span style="color: black;">一般</span>主流的有:Paypal、World First、Payoneer、Ping Pong、Lianlian,银行支票等。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">由于</span>一个人的精力真的非常有限,你不<span style="color: black;">想要</span>着去做太多的<span style="color: black;">制品</span>,专注于一个细<span style="color: black;">归类</span>目,专注于<span style="color: black;">那样</span>几款<span style="color: black;">制品</span>,并且还有<span style="color: black;">便是</span>要专注于一个平台,<span style="color: black;">由于</span>跨境电商平台有<span style="color: black;">非常多</span>,</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">倘若</span>说你做的平台太多太杂的话,<span style="color: black;">基本</span><span style="color: black;">无</span>足够的精力。</span></strong><span style="color: black;"><span style="color: black;">做好以上这些资料的准备和学习上<span style="color: black;">心理</span>上的准备,开店<span style="color: black;">才可</span>少走弯路,事半功倍。</span></span></span></p>
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