速卖通有什么规则?速卖通规则仔细诠释
<img src="https://p3-sign.toutiaoimg.com/pgc-image/RP6Ix6WC3gtZtb~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725297384&x-signature=5vFofWTIbp1aSYuDsX3zfpzU0e4%3D" style="width: 50%; margin-bottom: 20px;"><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">速卖通为卖方制定了一系列的规则,在保持了友好的竞争环境下,对卖方有<span style="color: black;">必定</span>的限制。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">首要</span>,速卖通禁止发布任何限制的信息或<span style="color: black;">制品</span>。<span style="color: black;">倘若</span>有任何违规<span style="color: black;">行径</span>,速卖通会<span style="color: black;">处罚</span><span style="color: black;">哪些</span>违反发布规则的卖家。<span style="color: black;">另外</span>,卖方在<span style="color: black;">营销</span>速卖通限制的<span style="color: black;">制品</span>之前,应该需要<span style="color: black;">得到</span>预先<span style="color: black;">准许</span>或授权的操作。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">因此呢</span>,<span style="color: black;">咱们</span>应该<span style="color: black;">怎样</span><span style="color: black;">运用</span>速卖通做一件代发呢?</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在接下来的部分中,为<span style="color: black;">大众</span>列出<span style="color: black;">有些</span><span style="color: black;">每一个</span>卖家在速卖通发布<span style="color: black;">制品</span>时需要遵守的重要的原则。在下面的描述中,<span style="color: black;">博主</span>将介绍<span style="color: black;">有些</span>速卖通规则。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">无</span><span style="color: black;">详细</span>的联系方式<span style="color: black;">按照</span>速卖通的条款和规则,<span style="color: black;">不可</span>在描述或<span style="color: black;">照片</span>上留下任何联系方式。<span style="color: black;">另外</span>,卖家<span style="color: black;">亦</span><span style="color: black;">不可</span>在速卖通的网页上留下<span style="color: black;">包含</span>网址在内的任何链接。然而,卖家仍然<span style="color: black;">能够</span>在信息中心或阿里旺旺留下联系方式,以便与买家沟通。错误的<span style="color: black;">归类</span><span style="color: black;">有些</span>卖家习惯于把<span style="color: black;">她们</span>的<span style="color: black;">制品</span>放在错误的类别中,以便在<span style="color: black;">她们</span>的网上商店<span style="color: black;">得到</span><span style="color: black;">更加多</span>的流量或<span style="color: black;">营销</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">例如,卖家故意把手机配件放在包和支架的类别下,这可能会<span style="color: black;">增多</span><span style="color: black;">更加多</span>的流量,<span style="color: black;">由于</span>手机配件的价格要比包和支架低得多。<span style="color: black;">倘若</span>买家用价格为<span style="color: black;">基本</span>从低到高筛选,<span style="color: black;">那样</span>手机配件可能排在最前面。<span style="color: black;">倘若</span>卖家这么做,速卖通将会对其进行<span style="color: black;">处罚</span>,<span style="color: black;">由于</span>这会影响到顾客的购买体验和消费率。错误的<span style="color: black;">制品</span>属性描述例如,卖家出售一件u领t恤,但在出售前<span style="color: black;">制品</span>属性<span style="color: black;">选取</span>成v领t恤了。<span style="color: black;">由于</span>它的属性描述错误,速卖通是不<span style="color: black;">准许</span>发布的。<span style="color: black;">这儿</span>有<span style="color: black;">有些</span><span style="color: black;">怎样</span>避免上传错误的<span style="color: black;">制品</span>属性描述的<span style="color: black;">有些</span><span style="color: black;">意见</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">首要</span>,卖家应该把<span style="color: black;">重视</span>力集中在<span style="color: black;">她们</span><span style="color: black;">营销</span>的<span style="color: black;">制品</span>的每一个细节上,包括<span style="color: black;">理学</span>和市场属性、颜色、尺寸和材料。<span style="color: black;">另外</span>,<span style="color: black;">她们</span>还需要对<span style="color: black;">关联</span>类别有一个清晰的<span style="color: black;">认识</span>。堆砌关键词有些卖家总是把<span style="color: black;">非常多</span>关键词放在<span style="color: black;">一块</span>,以便在搜索引擎上<span style="color: black;">得到</span>更高的排名,<span style="color: black;">乃至</span>这些关键词的含义都是相同的。一旦被系统<span style="color: black;">发掘</span>,速卖通会立即<span style="color: black;">处罚</span>这些卖家。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另外</span>,<span style="color: black;">哪些</span><span style="color: black;">拥有</span>单数和复数形式的关键词<span style="color: black;">实质</span>上在速卖通系统中变<span style="color: black;">成为了</span>相同的词语。<span style="color: black;">因此呢</span>,不管是单数还是复数,卖家只能将其中一个关键词放在主题上。错误的主题描述卖家上传的<span style="color: black;">制品</span><span style="color: black;">照片</span>与主题描述不<span style="color: black;">同样</span>,就会误导买家去错误的网页,卖家<span style="color: black;">倘若</span><span style="color: black;">这般</span>做了就会被速卖通处罚。正如<span style="color: black;">咱们</span>所<span style="color: black;">晓得</span>的,主题是吸引客户点击<span style="color: black;">制品</span>页面的关键<span style="color: black;">原因</span>。<span style="color: black;">因此呢</span>,为了避免在描述主题时<span style="color: black;">显现</span>错误,<span style="color: black;">营销</span>者应该尝试用一个简单的、完整的句子来描述主题,<span style="color: black;">包含</span>它的<span style="color: black;">制品</span>属性。例如,卖假发的人需要把<span style="color: black;">重视</span>力集中在颜色、原材料、头发长度等方面。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一</span>,<span style="color: black;">她们</span>必须在句子的末尾加上“假发”这个关键词。重复上传相同的<span style="color: black;">制品</span><span style="color: black;">按照</span>隐私<span style="color: black;">守护</span>规则,速卖通<span style="color: black;">准许</span>卖家<span style="color: black;">同期</span>运行多个账户。<span style="color: black;">然则</span>,<span style="color: black;">倘若</span>这些账户属于同一卖家,则不<span style="color: black;">准许</span>重复上传相同的<span style="color: black;">制品</span>。当然,<span style="color: black;">亦</span>不<span style="color: black;">准许</span><span style="color: black;">经过</span>一个单独的卖家账户重复上传相同的<span style="color: black;">制品</span>。特殊的类别特殊类别指的是某种特殊的<span style="color: black;">制品</span>”,它<span style="color: black;">基本</span>不是实体<span style="color: black;">制品</span>,它<span style="color: black;">包含</span>免费的礼品、额外的运输<span style="color: black;">花费</span>、网页链接、订金和新的到达<span style="color: black;">通告</span>。卖家应该把这些链接放在特殊的类别下,以<span style="color: black;">保证</span>买家能在正确的网页上找到它。仅用于<span style="color: black;">宣传</span>的链接<span style="color: black;">宣传</span>的链接<span style="color: black;">寓意</span>着卖家不会期望在这些链接上<span style="color: black;">营销</span>任何东西,这些链接只是做一个<span style="color: black;">宣传</span>。<span style="color: black;">同期</span>,<span style="color: black;">亦</span>有<span style="color: black;">有些</span>卖家被用来做<span style="color: black;">太多</span>的描述,<span style="color: black;">例如</span><span style="color: black;">制品</span>属性。计量单位设置作<span style="color: black;">坏处</span><span style="color: black;">按照</span><span style="color: black;">全世界</span>速卖通或其他电子商务网站的大<span style="color: black;">都数</span>买家的说法,<span style="color: black;">重点</span>页面上的库存是吸引<span style="color: black;">拜访</span>者的关键<span style="color: black;">原因</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">然而,<span style="color: black;">有些</span>卖家习惯于以错误的形式设置度量单位。例如,鞋子或袜子的<span style="color: black;">测绘</span>单位应该是“一对”,而不是“一个”,但<span style="color: black;">她们</span>故意将计量单位以一双鞋或袜子的“一个”,以便向<span style="color: black;">拜访</span>者展示足够的库存。这些卖家在<span style="color: black;">制品</span>排名上作<span style="color: black;">坏处</span>,将会受到速卖通的<span style="color: black;">处罚</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在SKU设置上作<span style="color: black;">坏处</span>SKU<span style="color: black;">能够</span>理解为<span style="color: black;">每一个</span><span style="color: black;">制品</span>的代码,并且<span style="color: black;">能够</span>很容易地由卖家管理。例如,手机充电器和手机<span style="color: black;">守护</span>套都在手机配件的类别下,但它需要两个<span style="color: black;">区别</span>的SKU,<span style="color: black;">由于</span>它们<span style="color: black;">基本</span>不是同一种<span style="color: black;">制品</span>。<span style="color: black;">另外</span>,那些完全相同但颜色<span style="color: black;">区别</span>的<span style="color: black;">制品</span><span style="color: black;">亦</span>是<span style="color: black;">区别</span>的SKU。SKU作<span style="color: black;">坏处</span><span style="color: black;">寓意</span>着卖家在同一页面上放了两个<span style="color: black;">区别</span>的SKU来<span style="color: black;">营销</span>。<span style="color: black;">倘若</span>卖家把手机充电器和<span style="color: black;">tel</span>盒放在同一页上出售,<span style="color: black;">那样</span>它<span style="color: black;">便是</span>违法的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另外</span>,<span style="color: black;">有些</span>卖家过去常常在页面上添加一种名为“其他”的<span style="color: black;">制品</span>,价格为1美元,而其他任何<span style="color: black;">制品</span>都<span style="color: black;">能够</span>出售。它应该会<span style="color: black;">引起</span>“其他”的网页排名靠前,<span style="color: black;">由于</span>它的“价格更低”。这是不被<span style="color: black;">准许</span>的,<span style="color: black;">由于</span>它<span style="color: black;">有害</span>于改善客户体验。定价作<span style="color: black;">坏处</span><span style="color: black;">有些</span>卖家常常为吸引<span style="color: black;">拜访</span>者设定了较低的价格,但<span style="color: black;">她们</span><span style="color: black;">亦</span>设定了更高的运费,以<span style="color: black;">增多</span>顾客应支付的<span style="color: black;">最后</span><span style="color: black;">花费</span>。这是<span style="color: black;">诈骗</span>和误导消费者的<span style="color: black;">行径</span>,这是速卖通<span style="color: black;">重点</span>处理的问题。据信,卖家要准守所有的速卖通规则,<span style="color: black;">倘若</span>速卖通改变了<span style="color: black;">有些</span>规则,卖家需要继续关注它。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">中美跨境电商<span style="color: black;">必须</span>神器--美国金宏亚物流,支持一件代发。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">有任何速卖通问题,请关注<span style="color: black;">微X</span>号【alcifnews】</strong></p>
大势所趋,用于讽刺一些制作目的就是为了跟风玩梗,博取眼球的作品。 交流如星光璀璨,点亮思想夜空。
页:
[1]