速卖通平台关于巴西包邮补贴通告
<strong style="color: blue;"><span style="color: black;">速卖通中小卖家最有影响力的订阅号！</span></strong><strong style="color: blue;"><span style="color: black;">联系<span style="color: black;">tel</span>：13829730042</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">微X</span>号：smtcaomao</span></strong><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/cuCpicdvdMEyzSJiaO8bIJ0PF3qUibVkHGTPWJN3snCyA3Y8iaSHGl2szvq9S67WrHjySPl1UESjymic93vqFpBee0w/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">为了</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">自疫情<span style="color: black;">败兴</span>，中国至巴西方向以及巴西当地的物流资源均受到<span style="color: black;">区别</span>程度的影响，<span style="color: black;">引起</span>巴西物流运费较疫情前有<span style="color: black;">显著</span>上涨，商品包邮率偏低。而速卖通平台经<span style="color: black;">太多</span>轮数据测试及对比，<span style="color: black;">发掘</span>包邮商品相比不包邮商品，在<span style="color: black;">揭发</span>量和转化率等关键指标方面均有<span style="color: black;">很强</span>幅度的<span style="color: black;">提高</span>。其中，<span style="color: black;">揭发</span>量<span style="color: black;">提高</span>152%，转化率<span style="color: black;">提高</span>32%（全行业平均值）。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">为<span style="color: black;">提高</span>巴西商品包邮率，平台决定推出巴西专项包邮<span style="color: black;">补助</span>，在商家受益的<span style="color: black;">同期</span>，<span style="color: black;">提高</span>消费者体验。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">补助</span>细则如下：</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">· <span style="color: black;">补助</span>对象：符合<span style="color: black;">补助</span><span style="color: black;">要求</span>的中国商家。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">· <span style="color: black;">补助</span>时间：</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2020年10-11月</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">（自订单成功支付时间起算）。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">· 补贴内容：<span style="color: black;">每一个</span>符合<span style="color: black;">补助</span><span style="color: black;">要求</span>的订单<span style="color: black;">补助</span></span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">RMB 3</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">· <span style="color: black;">补助</span>上限：单店铺ID<span style="color: black;">补助</span>上限2000 RMB</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">· <span style="color: black;">补助</span><span style="color: black;">要求</span>：</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1）2020年9月1日后新增包邮商品在10-11月产生的订单。以2020年9月1日的商品包邮状态<span style="color: black;">做为</span>基准值。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2）订单所在店铺2020年12月单月的平均店铺商品包邮率≥45%。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3）订单取消、风控关闭、虚假发货、欺诈<span style="color: black;">行径</span>等经平台系统判定为<span style="color: black;">反常</span>订单的，不具备<span style="color: black;">得到</span><span style="color: black;">补助</span>的资格。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">4）<span style="color: black;">这次</span><span style="color: black;">补助</span>规则执行的统计时间均以美国西部太平洋标准时间（PST）为准。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">5）<span style="color: black;">这次</span><span style="color: black;">补助</span>单量上限为100万单（主订单维度），达到上限后，将<span style="color: black;">再也不</span>发放<span style="color: black;">补助</span>。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">· <span style="color: black;">补助</span>发放：<span style="color: black;">以上</span><span style="color: black;">补助</span>活动结束后，速卖通将统计<span style="color: black;">每一个</span>具备<span style="color: black;">补助</span>资格的商家账户<span style="color: black;">得到</span><span style="color: black;">补助</span>的订单数及金额，并<span style="color: black;">经过</span>菜鸟以巴西包邮激励费的方式发放给商家。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">· 统计标准：<span style="color: black;">这次</span><span style="color: black;">补助</span>的所有统计均以速卖通后台统计数据为准。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">· 反欺诈：如速卖通于活动结束后<span style="color: black;">发掘</span>活动商家存在任何欺诈<span style="color: black;">行径</span>，将有权取消该商家<span style="color: black;">得到</span><span style="color: black;">补助</span>的资格，或<span style="color: black;">需求</span>商家返还所获<span style="color: black;">补助</span>，并<span style="color: black;">保存</span>追诉权力。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">FAQ：</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1、Q: 我的商品在9月1日之前，<span style="color: black;">始终</span>到<span style="color: black;">此刻</span>都是包邮的，<span style="color: black;">能够</span>参加活动吗</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">A: 不<span style="color: black;">能够</span>，<span style="color: black;">这次</span><span style="color: black;">补助</span>活动仅针对9月1日之后新增的包邮商品产生的订单。新增包邮商品<span style="color: black;">指的是</span>平台统计时该商品包邮且符合其他必要的<span style="color: black;">补助</span><span style="color: black;">要求</span>，<span style="color: black;">同期</span>商品满足两者其一：①商品发布时间晚于9月1日（不含）；②商品发布时间早于9月1日（含），<span style="color: black;">然则</span>9月1日当天是非包邮状态。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2、Q: 我的商品是9月1日之后新上的品，<span style="color: black;">倘若</span>包邮的话，<span style="color: black;">能够</span>参加活动吗</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">A: 平台统计时该商品包邮且符合其他必要的<span style="color: black;">补助</span><span style="color: black;">要求</span>，<span style="color: black;">能够</span>。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3、Q：<span style="color: black;">倘若</span>新增了包邮的商品，但<span style="color: black;">无</span>产生订单，<span style="color: black;">能够</span>享受<span style="color: black;">补助</span>吗</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">A: 不<span style="color: black;">能够</span>，必须产生订单才<span style="color: black;">能够</span>享受<span style="color: black;">补助</span>。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">4、Q：我的商品在9月1日属于新增包邮，在10~11月<span style="color: black;">亦</span>产生了订单，但在12月份这个商品又不包邮了，对<span style="color: black;">补助</span><span style="color: black;">是不是</span>会有影响?</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">A: 会有影响。在<span style="color: black;">补助</span>发放前，<span style="color: black;">咱们</span>会计算<span style="color: black;">每一个</span>店铺在12月份的全量商品平均包邮率，若<span style="color: black;">小于</span>45%，则<span style="color: black;">补助</span>不会发放。反之，<span style="color: black;">补助</span>将会发放。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">5、Q：<span style="color: black;">做为</span>商家，<span style="color: black;">怎样</span><span style="color: black;">晓得</span>100万单的<span style="color: black;">运用</span>进度，<span style="color: black;">是不是</span>还有余量？</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">A：平台预估100万单的额度是相对充足的，<span style="color: black;">倘若</span><span style="color: black;">显现</span>余量不足的<span style="color: black;">状况</span>，我们会另行公告商家。<span style="color: black;">最后</span>需以平台统计的符合<span style="color: black;">补助</span><span style="color: black;">需求</span>订单为准。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">6、Q：<span style="color: black;">补助</span>金额到账信息<span style="color: black;">怎样</span><span style="color: black;">查找</span>？</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">A：商家可在“金掌柜“中<span style="color: black;">查询</span>”巴西包邮激励费“。如有疑问请直接咨询金掌柜客服。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">7、Q：可否举例说明<span style="color: black;">补助</span>的计算方式？</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">A：<span style="color: black;">能够</span>。假设店铺A，新增包邮商品共300个，这300个新增包邮商品在10~11月两个月<span style="color: black;">时期</span>共产生符合<span style="color: black;">要求</span>的订单1000单（符合<span style="color: black;">要求</span>指的是去除订单取消，风控关闭，虚假发货等<span style="color: black;">反常</span>订单），且店铺A在12月份的商品平均包邮率>=45%，则此店铺申请<span style="color: black;">补助</span>RMB 3000，但<span style="color: black;">由于</span>已超<span style="color: black;">补助</span>上限，故<span style="color: black;">实质</span>发放金额为RMB 2000。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">8、Q：<span style="color: black;">补助</span>预计何时发放？</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">A：预计将在2021年1月底<span style="color: black;">上下</span>发放，由菜鸟发放至商家绑定国内支付宝。账单可在菜鸟金掌柜界面<span style="color: black;">查找</span>。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">关于此<span style="color: black;">补助</span>活动的<span style="color: black;">最后</span>解释权归速卖通平台所有。</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">另附巴西区域定价操作指南：</span></strong></span></strong></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">https://sell.aliexpress.com/zh/__pc/YBqkGXFh67.htm</span></strong></span></strong></span></strong></span><img src="https://mmbiz.qpic.cn/mmbiz_jpg/cuCpicdvdMEzX9L6VZSGUXeqwIxvM5m25MTcaTxLhWzglK8q6MQa1jMp5z64UgygCz2KJwuwvExIpbraGI5iaWjA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/cuCpicdvdMEzX9L6VZSGUXeqwIxvM5m250v34CplqUW7iacsrqv3mVVbY0TaL10Vb7kXBibt6q69L4WvYaeOCOpAQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/cuCpicdvdMEzX9L6VZSGUXeqwIxvM5m25I0x6mL90c5iccK60VD35rmPcysISoic42cCVCgym0yKkicI4JUtjrw7pQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
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