4lqedz 发表于 2024-8-27 13:17:46

干货 | 跨境卖家怎么样开通速卖通直播的流程及平常问题!

<img src="https://mmbiz.qpic.cn/mmbiz_gif/DiavVs0yJMPY7GY6ayRNzuBaYSGGCkBTrZ7qCyNLKmDc4zEReQJGTciccks7rSNtlgzyVJJa1ZvEGdpUPn8TVS8g/640?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">点</strong></span><strong style="color: blue;"><span style="color: black;">击</span><span style="color: black;">蓝字</span><span style="color: black;">关注<span style="color: black;">咱们</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在<span style="color: black;">初期</span>,<span style="color: black;">第1</span>批中国出海品牌就<span style="color: black;">已然</span><span style="color: black;">起始</span><span style="color: black;">经过</span>速卖通,做起了跨境电商直播。在今年5月份超级品牌日<span style="color: black;">起始</span>前一天,<strong style="color: blue;">速卖通直播带货在平台掀起了一股直播热潮,国内狂热的直播带货模式<span style="color: black;">逐步</span>覆盖<span style="color: black;">全部</span>海外。</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>接下来,K妹给<span style="color: black;">大众</span>讲讲关于速卖通直播的<span style="color: black;">基本</span>操作和<span style="color: black;">平常</span>问题。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">!</span></p><img src="https://mmbiz.qpic.cn/mmbiz_svg/yYI4pIsF7XEeZgRpakC3gADXxPgeGIDmZxkzDqf2j6ku5pDox5lXichMqgEKk3MYeU0cMicMEvbu9E8EQFkR8NL9RhrHzwDDibH/640?wx_fmt=svg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、</span>开通AliExpress直播功能</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">第1步</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">直播权限都必须经过卖家申请,金银牌速卖通卖家<span style="color: black;">已然</span>在2019年10月9日统一开通直播权限了(除店铺有成人用品的店铺外),非金银牌的商家在下方链接里填写申请信息,<span style="color: black;">咱们</span>会在3-5个工作日开通直播权限。<span style="color: black;">(金银牌商家仍<span style="color: black;">无</span>直播权限的<span style="color: black;">亦</span>按以下链接申请直播权限)</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">直播权限申请链接:</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">https://survey.aliexpress.com/apps/zhiliao/bone6EO8</strong></span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/DiavVs0yJMPY7GY6ayRNzuBaYSGGCkBTrFtvFHRjwSqHpRBpib2UVfoFVKRD6lb0lkiaF0VHnBHIwIawB6XUM9kbw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">第2步</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">测试直播功能<span style="color: black;">是不是</span>开通成功,卖家<span style="color: black;">能够</span>进入直播创建链接,<span style="color: black;">检测</span>自己能否正常<span style="color: black;">拜访</span>直播创建链接判断账号<span style="color: black;">是不是</span><span style="color: black;">得到</span>直播权限。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">直播创建链接:</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">https://live.aliexpress.com/livebackend/liveRoomList.htm</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">!</span></p><img src="https://mmbiz.qpic.cn/mmbiz_svg/yYI4pIsF7XEeZgRpakC3gADXxPgeGIDmZxkzDqf2j6ku5pDox5lXichMqgEKk3MYeU0cMicMEvbu9E8EQFkR8NL9RhrHzwDDibH/640?wx_fmt=svg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、</span>创建AliExpress直播并<span style="color: black;">起始</span>直播</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">创建直播</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">第1步:</strong></span><span style="color: black;">得到</span>直播权限后登陆AliExpress App,在AE APP点击底部第二个TAB "FEED",<span style="color: black;">而后</span>在"FEED" TAB下,点击LIVE。<span style="color: black;">能够</span>在右下角看到“创建直播”入口。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">第2步:</span></strong>填写基本信息:<strong style="color: blue;">直播标题,直播内容简要介绍,直播<span style="color: black;">起始</span>的日期和时间,直播时的语言,直播<span style="color: black;">目的</span>国家,上传<span style="color: black;">关联</span>封面。</strong>添加直播间商品,并同步直播到店铺首页。</p><img src="https://mmbiz.qpic.cn/mmbiz_png/DiavVs0yJMPY7GY6ayRNzuBaYSGGCkBTrfUxvemoTLwfcbb2t0t5ggicfZZucc1cY0S0THYKSht6FiaNqwq90BPyw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">PS:</span></strong><span style="color: black;">倘若</span>需要<span style="color: black;">更加多</span>流量,请务必不要创建直播间后马上开播,live频道展示直播需要等到5个工作日审核<span style="color: black;">经过</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">粉丝推送流量<span style="color: black;">要求</span>:</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">(1)开播前,务必提前10天创建好直播间,认真<span style="color: black;">选取</span>直播语种(官方只为语言与直播语种匹配的用户发推送);</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">(2)点击申请<span style="color: black;">更加多</span>流量,大约<span style="color: black;">1星期</span>会产生审核结果;</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">(3)开播。开播后,<span style="color: black;">咱们</span>会自动给您的粉丝发送推送提醒其来观看。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">起始</span>直播</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">选取</span>直播推流方式</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、OBS:</span></strong><span style="color: black;">点击AE直播的“<span style="color: black;">运用</span>OBS直播”,在弹出的提示框中<span style="color: black;">能够</span>看到服务器<span style="color: black;">位置</span>和密钥,打开OBS软件,依次点击:设置—串流。服务<span style="color: black;">选取</span>“自定义”,将AE直播间的URL和Key复制到OBS的“服务器”和“串流密钥”框中,点击确认。横屏直播分辨率:1920*1080,竖屏直播分辨率:1080*1920(依次点击:设置 – 视频 ,修改<span style="color: black;">基本</span>分辨率)。点击OBS软件上的“<span style="color: black;">起始</span>推流”后,画面将<span style="color: black;">经过</span>OBS推送到AE直播中控台的监播上。确认在中控台监播里看到画面后,点击中控台的“正式开播”按钮,用户就能看到直播画面了。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">2、手机直播</strong></span>:点击“用手机直播”,弹出推流二维码。该二维码<span style="color: black;">便是</span>推流<span style="color: black;">位置</span>,主播<span style="color: black;">运用</span>最新版iOS AE客户端扫描二维码,预览画面。看到画面后,点击屏幕上的红色按钮,提示变Started则<span style="color: black;">起始</span>推流。确认能在中控台监播里看到画面后,点击中控台的“正式开播”,用户就能看到直播画面了。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、其他软件直播:</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">XSplit Broadcaster (Windows only):&nbsp;</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">https://www.xsplit.com/#gamecaster</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">Wirecast Play :&nbsp;</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">https://www.telestream.net/wirecastplay/landing.htm</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">PS:结束直播<span style="color: black;">必定</span>要<span style="color: black;">重视</span>操作<span style="color: black;">次序</span>,先点击AE直播的“结束直播”,再结束手机端推流<span style="color: black;">或</span>OBS推流!<span style="color: black;">而后</span>便可编辑直播及发布回放。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">!</span></p><img src="https://mmbiz.qpic.cn/mmbiz_svg/yYI4pIsF7XEeZgRpakC3gADXxPgeGIDmZxkzDqf2j6ku5pDox5lXichMqgEKk3MYeU0cMicMEvbu9E8EQFkR8NL9RhrHzwDDibH/640?wx_fmt=svg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、</span>AliExpress直播其它<span style="color: black;">关联</span>问题</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">直播审核</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">

fate 发表于 2024-8-31 22:52:56

回顾历史,我们感慨万千;放眼未来,我们信心百倍。

情迷布拉格 发表于 2024-9-25 15:50:27

哈哈、笑死我了、太搞笑了吧等。

b1gc8v 发表于 2024-10-3 18:37:41

你的话深深触动了我,仿佛说出了我心里的声音。

m5k1umn 发表于 2024-10-17 21:31:11

在遇到你之前,我对人世间是否有真正的圣人是怀疑的。

1fy07h 发表于 2024-10-30 16:51:57

这篇文章真的让我受益匪浅,外链发布感谢分享!
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