论坛 › 吉林 › 空中课堂第5期 | 智能落地页，开启手机网站的个性化定制

6257rv7 发表于 2024-8-31 17:18:11

空中课堂第5期 | 智能落地页，开启手机网站的个性化定制

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">受手机屏幕小、流量<span style="color: black;">花费</span>高等<span style="color: black;">原因</span>制约，手机网民在搜索时，都<span style="color: black;">期盼</span>快速、<span style="color: black;">精细</span>找到信息。虽然大部分中小企业<span style="color: black;">已然</span>有了自己的移动网站，<span style="color: black;">亦</span><span style="color: black;">经过</span>关键词定向了部分网民，但在技术层面难以做到对口信息更<span style="color: black;">精细</span>的呈现。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">本期《空中课堂》栏目，<span style="color: black;">咱们</span><span style="color: black;">尤其</span>邀请到百度北分增值服务部负责人魏巍女士。她将为中小企业介绍<span style="color: black;">怎样</span>在移动端开展<span style="color: black;">精细</span>落地营销。</span></p><span style="color: black;">特邀嘉宾</span><img src="http://mmbiz.qpic.cn/mmbiz_jpg/YlSzFtLqVUFKoogzLMvhE8fvicObiaQ34sxzxguEjOWJektx27UWkKNUXicxHWtuK0aoKls9vzV1blics2Cice536cA/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">魏巍</strong>百度搜索引擎营销<span style="color: black;">第1</span>批开拓者</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">现任百度增值<span style="color: black;">守护</span>部总监</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">她先后负责中小客户分行业<span style="color: black;">分部</span>，营销运营<span style="color: black;">分部</span>，百度大医疗<span style="color: black;">分部</span>，并见证了无数中小企业结合互联网营销发展壮大。她对搜索引擎营销、<span style="color: black;">精细</span>化投放有独到见解，<span style="color: black;">善于</span>为传统行业互联网营销转型<span style="color: black;">供给</span>有效<span style="color: black;">指点</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">中小企业有很强的市场适应能力，虽然在资金实力、专业人员配置等方面<span style="color: black;">没法</span>与大企业比肩，但<span style="color: black;">针对</span>市场的新变化能做出快速的反应，弯道超车的案例<span style="color: black;">亦</span><span style="color: black;">不堪</span>枚举。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">近年来移动互联网发展比较快，网络推广<span style="color: black;">亦</span><span style="color: black;">再也不</span>是单向和被动的了。<span style="color: black;">倘若</span>企业能<span style="color: black;">精细</span>定位到受众<span style="color: black;">目的</span>，向有<span style="color: black;">需要</span>的用户展示自己、营销自己，不仅省时省力，更能<span style="color: black;">经过</span>“投其所好”的营销方式俘获<span style="color: black;">海量</span>“粉丝”。<span style="color: black;"><span style="color: black;">这里</span>，我向中小企业主<span style="color: black;">举荐</span>“</span><strong style="color: blue;"><span style="color: black;">智能落地页</span></strong><span style="color: black;">”这款免费工具。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">█ </span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">工作原理</span></strong></span>：</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/YlSzFtLqVUFKoogzLMvhE8fvicObiaQ34s1csduRyrSDRv2GDeEkyjbSAr6Wmia3bUlPJcKJRtoa1kkzY7ggfgesQ/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">智能落地页<span style="color: black;">制品</span>能够将用户<span style="color: black;">需要</span>准确匹配到网站的内容，这一过程是“百度大脑”瞬间<span style="color: black;">帮忙</span>企业完成的，在<span style="color: black;">保准</span>时效性的<span style="color: black;">同期</span>，<span style="color: black;">帮忙</span>企业<span style="color: black;">提高</span>流量转化。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">█ </span><strong style="color: blue;"><span style="color: black;">4点功能</span></strong></span><strong style="color: blue;"><span style="color: black;">：&nbsp;</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1</span></strong><span style="color: black;"><span style="color: black;"> <img src="http://mmbiz.qpic.cn/mmbiz_gif/YlSzFtLqVUFKoogzLMvhE8fvicObiaQ34so1rHSq8wa5oF5zepsVz30LiaoQShywlSOURSUgJwicfLbjZibIFJNficMA/0?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span><strong style="color: blue;"><span style="color: black;">智能生成营销单页，免费<span style="color: black;">供给</span>域名、存储、云加速等功能</span></strong>。生成的网站更适合移动营销推广，从页面友好度、打开速度等方面<span style="color: black;">提高</span>用户体验。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/YlSzFtLqVUFKoogzLMvhE8fvicObiaQ34swibiceSjdO6fnaa3VtLs8tKic8ecMMHlBuFT4dSdMqrzYWOL08soWMyJw/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2</span></strong><span style="color: black;"><span style="color: black;"> <img src="http://mmbiz.qpic.cn/mmbiz_gif/YlSzFtLqVUFKoogzLMvhE8fvicObiaQ34so1rHSq8wa5oF5zepsVz30LiaoQShywlSOURSUgJwicfLbjZibIFJNficMA/0?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span><strong style="color: blue;">系统智能抓取与网民搜索关键字高度<span style="color: black;">关联</span>的企业网页内容</strong>，自动生成<span style="color: black;">照片</span>、多图、图文、视频等形式的多种内容组件，并且高强样式<span style="color: black;">表示</span><span style="color: black;">tel</span>、在线咨询、表单、短信、离线宝等转化组件，有效的缩短转化路径，促成商机转化！</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">前期的小流量<span style="color: black;">实验</span>数据<span style="color: black;">亦</span>充分证实了这一点，<span style="color: black;">咱们</span>的<span style="color: black;">实验</span>客户<span style="color: black;">经过</span>智能落地页的应用，页面到达率96%，客户平均停留时长<span style="color: black;">增多</span>了33%，覆盖客户转化率<span style="color: black;">提高</span>超过150%.</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/YlSzFtLqVUGkdosjibvD9TjsIS4NqgAWUANq9BN8JlVQSshb6Ifqc7FHBEe5KVJTuuJ3OFJAxH4m3ia44XoffL8Q/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3</span></strong></span><span style="color: black;"><span style="color: black;"> <img src="http://mmbiz.qpic.cn/mmbiz_gif/YlSzFtLqVUFKoogzLMvhE8fvicObiaQ34so1rHSq8wa5oF5zepsVz30LiaoQShywlSOURSUgJwicfLbjZibIFJNficMA/0?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span><strong style="color: blue;">更友好、接受度更高的信息流展现样式，帮您激发<span style="color: black;">目的</span>群体购买欲</strong>。<span style="color: black;">针对</span>网站内容采用信息流展示的客户，智能落地页工具会<span style="color: black;">保存</span>原网站所有内容和<span style="color: black;">归类</span>，<span style="color: black;">按照</span>用户意图生成与其<span style="color: black;">需要</span>精确匹配的网页，大大<span style="color: black;">提高</span>用户好感度。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/YlSzFtLqVUFKoogzLMvhE8fvicObiaQ34sy4QPxDoiaObbRsxo3eVoatXjhGyxs0SeYrZdG5Y5x0PbDo34gCPBoAA/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">4</span></strong></span><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz_gif/YlSzFtLqVUFKoogzLMvhE8fvicObiaQ34so1rHSq8wa5oF5zepsVz30LiaoQShywlSOURSUgJwicfLbjZibIFJNficMA/0?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></span><strong style="color: blue;"><span style="color: black;">自主<span style="color: black;">调节</span>页面编辑功能，满足企业主个性化<span style="color: black;">需要</span>。</span></strong><span style="color: black;">智能落地页<span style="color: black;">制品</span>在系统自动抓取生成的<span style="color: black;">基本</span>之上，对物料进行智能<span style="color: black;">增多</span>、删除、<span style="color: black;">查询</span>、修改等个性化编辑功能，简化手工编程<span style="color: black;">调节</span>，在满足用户<span style="color: black;">查询</span>信息的<span style="color: black;">同期</span>，减轻企业人员和资金投入。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">█ <span style="color: black;"><strong style="color: blue;"><span style="color: black;">免费开通：</span></strong></span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">免费开通的</span><span style="color: black;"><span style="color: black;">过程</span>很简单：进入凤巢后台-进入搜索推广-工具中心，点击进入，并签署线上协议，就自动<span style="color: black;">能够</span>用了。</span></span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">日前</span>，智能落地页工具在小范围“内测”，预计在十月下旬，将会全流量覆盖。届时，所有的百度推广上线用户均<span style="color: black;">持有</span>更加智能的无线端推广营销体系。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">感谢魏巍老师对智能落地页工具的介绍，</span><span style="color: black;">相信智能落地页工具能够<span style="color: black;">作为</span>您移动推广的好<span style="color: black;">助手</span>。营销是企业与顾客沟通技巧的展示，<span style="color: black;">亦</span>是对企业<span style="color: black;">自己</span>品牌、<span style="color: black;">制品</span>的输出。当今，企业更需与消费者<span style="color: black;">创立</span>有效的沟通，从而脱颖而出，<span style="color: black;">得到</span>消费者的认可。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">智慧驱动<span style="color: black;">将来</span>，营销赢得<span style="color: black;">将来</span>。<span style="color: black;">更加多</span>营销<span style="color: black;">制品</span>欢迎您<span style="color: black;">连续</span>关注《空中课堂》，让您瞬息万变的互联网移动时代把握无线新商机！</span></p><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">往期回顾</span></p>
    </span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><a style="color: black;"><span style="color: black;">▲ </span>空中课堂第1期：<span style="color: black;">怎样</span>做好搜索推广优化</a></span><span style="color: black;">？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><a style="color: black;"><span style="color: black;">▲ </span>空中课堂第2期：推广位减少，<span style="color: black;">咱们</span>该做些什么？</a></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><a style="color: black;"><span style="color: black;">▲ </span>空中课堂第3期：关键词<span style="color: black;">选择</span>你做好了吗</a>？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><a style="color: black;"><span style="color: black;">▲ </span>空中课堂第4期：巧用百度品牌<span style="color: black;">制品</span>，打造企业互联网名片</a></span></p><span style="color: black;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/YlSzFtLqVUGkdosjibvD9TjsIS4NqgAWUa6P7XQkLqJ0HpSKHe5CPT4jPaYhzgEmyp4u0DSvgwl9byO9pNIY1LQ/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">微X</span>ID：baidubeijing<img src="http://mmbiz.qpic.cn/mmbiz_png/YlSzFtLqVUGkdosjibvD9TjsIS4NqgAWUdRBMeaWCrAI0ZVxvUQJRw7SicBrMbOLTou8Q5amOdCJa80B0IdQqfyA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">长按左侧二维码关注</span></span>

b1gc8v 发表于 2024-10-2 20:18:49

“NB”（牛×的缩写，表示叹为观止）‌

j8typz 发表于 2024-10-16 18:05:58

感谢您的精彩评论，为我带来了新的思考角度。

b1gc8v 发表于 2024-11-7 11:17:36

大势所趋，用于讽刺一些制作目的就是为了跟风玩梗，博取眼球的作品。

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