是重要节点之一，卖家怎么样做谷歌优化，加强营销业绩呢？#...
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">节假日推广成本<span style="color: black;">提升</span>，<span style="color: black;">怎样</span>做谷歌<span style="color: black;">宣传</span>优化？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">五一劳动节是跨境电商重要节点之一。节日<span style="color: black;">时期</span>投放付费<span style="color: black;">宣传</span>是<span style="color: black;">短期</span>内扩大<span style="color: black;">制品</span><span style="color: black;">揭发</span>最有效的方式之一。<span style="color: black;">然则</span>节日<span style="color: black;">时期</span>的付费<span style="color: black;">宣传</span>，竞争<span style="color: black;">亦</span>会更加激烈。<span style="color: black;">那样</span><span style="color: black;">咱们</span>卖家应该<span style="color: black;">怎样</span>应对呢？华球通给你支<span style="color: black;">出招</span>，助力<span style="color: black;">咱们</span>的卖家在节假日<span style="color: black;">时期</span>取得更好的<span style="color: black;">营销</span>业绩。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、</span>尽可能<span style="color: black;">明显</span>重点。不管是哪个类型的<span style="color: black;">宣传</span>，都会对<span style="color: black;">宣传</span>内容进行折叠，<span style="color: black;">因此</span>卖家最好把关键信息前置。<span style="color: black;">另一</span>在标题中添加重点属性，<span style="color: black;">例如</span>适合的年龄段适用性别、尺码类型等，这能够<span style="color: black;">帮忙</span>用户更好地进行判断，<span style="color: black;">加强</span>用户<span style="color: black;">精细</span>度更有利于转化。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/0d215a76322b44f89620bb319ac621a3~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725962092&x-signature=jf7lPmRl%2B%2Fw65ipPSlZmh3WPf9Y%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、</span>添加GTIN。谷歌官方数据<span style="color: black;">表示</span>，<span style="color: black;">经过</span>向商品数据中添加正确的GTIN，零售商<span style="color: black;">得到</span>的点击次数平均<span style="color: black;">增多</span>了20%。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/3372efb3689b43eaafc5367068cff552~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725962092&x-signature=HEs%2FgaDWytPCn5SaK5Nai%2BvAw94%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、</span>信息保持一致。卖家在投放付费<span style="color: black;">宣传</span>的过程中，<span style="color: black;">宣传</span>信息要与落地页上的信息，<span style="color: black;">包含</span>折扣信息商品数据等，<span style="color: black;">以避免</span>客户产生质疑，或降低信任感。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/fa1ad49b6bb6484d9961121bd1146558~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725962092&x-signature=A2DWCPcuuTY19pYQkExJ%2FpU4VUY%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、</span><span style="color: black;">运用</span><span style="color: black;">运用</span>高质量的<span style="color: black;">照片</span>。<span style="color: black;">运用</span>高质量的且与搜索页面中其他<span style="color: black;">宣传</span>完全<span style="color: black;">区别</span>的<span style="color: black;">制品</span>图，会<span style="color: black;">更易</span>吸引消费者的<span style="color: black;">重视</span>力。卖家还<span style="color: black;">能够</span>在<span style="color: black;">照片</span>上添加促销信息或标记，这能够让消费者更快地<span style="color: black;">重视</span>到。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、</span>个性化营销策略。针对<span style="color: black;">区别</span>类型，<span style="color: black;">区别</span><span style="color: black;">周期</span>的<span style="color: black;">目的</span>客户，采取<span style="color: black;">区别</span>的策略，投放效果会更加理想<span style="color: black;">有些</span>。这就需要卖家<span style="color: black;">按照</span>过往的经验，提前制定好相应的营销策略。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/2f163d0f71644ac6b41460cda5710ce4~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725962092&x-signature=yp18q7NfZSjGLASC2BKPaUm81CU%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后要提醒一下<span style="color: black;">咱们</span>卖家，你只需要<span style="color: black;">选取</span>一到两个，并将所有的精力都投入到主推<span style="color: black;">制品</span>上，而非兼顾所有，毕竟预算和资源都有限。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">记得点赞关注哦！华球通</p>
我完全同意你的观点，说得太对了。
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