论坛 › 海南 › 【外贸分享】邮件研发,你得学着点!

j8typz 发表于 2024-9-5 05:24:54

【外贸分享】邮件研发,你得学着点!

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><img src="https://mmbiz.qpic.cn/mmbiz_gif/cZkI8M0nbCkXzTeDWepHbhwXDIFJk7sPWCvPUM49IF54sSbFp9Ce4YR69fXp4JLSACibyMfpBiaFSmhZpIXPXuLw/640?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></strong></span></strong></strong></span></strong></span></strong></span></strong>&nbsp; &nbsp; &nbsp; 邮件是外贸工作中接触最多，<span style="color: black;">亦</span>是非常重要的工作之一。说到写邮件，尤其是<span style="color: black;">第1</span>封<span style="color: black;">研发</span>信，相信<span style="color: black;">非常多</span>外贸人员都<span style="color: black;">有没有</span>尽的吐槽点，看似很简单的东西，无论是外贸小白还是外贸老手，有时候把握得<span style="color: black;">欠好</span>，很容易<span style="color: black;">引起</span><span style="color: black;">显现</span><span style="color: black;">非常多</span>错误，<span style="color: black;">导致</span><span style="color: black;">研发</span>信石沉大海，杳无音讯。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">研发</span>信的重要性毋庸置疑，</span></span><span style="color: black;"><span style="color: black;">针对邮件<span style="color: black;">研发</span>，我司现<span style="color: black;">供给</span><span style="color: black;">有些</span>技巧以供参考，</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">能够</span>从以下方面来进行有序的工作。</span></span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/Ljib4So7yuWggUTZAmPHIfooDvf0ib3lufxRemnwqWul2frBC364y7H6dcLCEELYZwqjXDYxj76Sia0cb7nCBBibjQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1、</span>前期准备工作</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一封好的<span style="color: black;">研发</span>邮件需要找对联系人，用心思考，用心去写，<span style="color: black;">才可</span>够达到客户<span style="color: black;">回复</span>的效果，<span style="color: black;">那样</span>一封走心的<span style="color: black;">研发</span>信前期需要做<span style="color: black;">那些</span>工作呢？</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1.&nbsp;</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;"><span style="color: black;">心理</span>准备</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">针对</span>入行的新手<span style="color: black;">来讲</span>，可能常常会听到以下声音，<span style="color: black;">例如</span>：<span style="color: black;">研发</span>信不回复，回复率太低，浪费时间和精力</span>……<span style="color: black;">那样</span>您自己是怎么看待这一现象呢？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">首要</span>，<span style="color: black;">倘若</span><span style="color: black;">咱们</span>确定了要利用<span style="color: black;">研发</span>信的模式来做客户<span style="color: black;">研发</span>，<span style="color: black;">那样</span><span style="color: black;">咱们</span>就要坚定自己的信念，不要<span style="color: black;">可疑</span>这种方式。主动营销这种方式<span style="color: black;">必定</span>是可行的，只要自己有足够的<span style="color: black;">自信心</span>和对工作的热情，拿单是迟早的事。切勿妄想客户<span style="color: black;">重点</span>送上门来，毕竟做任何事情都要付出<span style="color: black;">非常多</span><span style="color: black;">奋斗</span>，没人能随随便便成功。工作中，放平自己的<span style="color: black;">心理</span>，不要急于求利，小火慢炖，<span style="color: black;">保持</span>不懈，脚踏实地才是重中之重。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2.&nbsp;</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">工作内容准备</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">①对内—</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">知己</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">企业实施邮件营销<span style="color: black;">首要</span>是必须要分析自己企业内部<span style="color: black;">状况</span>，<span style="color: black;">例如</span>：<span style="color: black;">机构</span>的性质、规模、<span style="color: black;">制品</span>特点、后期服务，在同行业中的竞争<span style="color: black;">优良</span>（</span>eg：<span style="color: black;">制品</span><span style="color: black;">优良</span>、技术<span style="color: black;">优良</span>、价格<span style="color: black;">优良</span>、人才<span style="color: black;">优良</span>等）、在同行业中的出口排名（利用海关数据完全<span style="color: black;">能够</span>统计）等。<span style="color: black;">做为</span>一名外贸人员，要把自己<span style="color: black;">机构</span>的<span style="color: black;">制品</span>推销到国外客户那，必须<span style="color: black;">提高</span>业务员的<span style="color: black;">制品</span>专业化，服务专业化等工作，<span style="color: black;">基本</span>工作<span style="color: black;">必定</span>要扎实<span style="color: black;">牢靠</span>，<span style="color: black;">而后</span><span style="color: black;">按照</span>企业的<span style="color: black;">实质</span><span style="color: black;">状况</span>和需要<span style="color: black;">才可</span>针对性开展邮件营销。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">②对外—</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">知彼</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">想要</span><span style="color: black;">快速</span>的<span style="color: black;">认识</span>你的潜在客户，最快最直接的方式<span style="color: black;">便是</span><span style="color: black;">经过</span>海关数据库进行分析<span style="color: black;">评估</span>，当然还有其他<span style="color: black;">有些</span><span style="color: black;">途径</span><span style="color: black;">能够</span>结合<span style="color: black;">运用</span>，<span style="color: black;">例如</span>：客户在各个网络平台上发布的信息，各国搜索引擎，如：</span>linkedin，facebook，zalo（针对越南市场）等，任何外贸<span style="color: black;">研发</span>工具都不是独立存在的，需要相互结合<span style="color: black;">运用</span><span style="color: black;">才可</span>达到事半功倍的效果。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">这儿</span>简单<span style="color: black;">供给</span>三点<span style="color: black;">怎样</span>利用环球慧思海关数据库筛选<span style="color: black;">优秀</span>客户的内容。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">●筛选<span style="color: black;">办法</span>（仅供参考）</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">根据</span>国家进行筛选：锁定<span style="color: black;">目的</span>市场，通过贸易<span style="color: black;">跟踪</span>统计出该国从中国采购的所有的客户，<span style="color: black;">按照</span><span style="color: black;">自己</span><span style="color: black;">制品</span>的性质，可<span style="color: black;">根据</span>采购数量或采购金额等进行排序，<span style="color: black;">经过</span>采购量<span style="color: black;">体积</span>以及供货商结构选出自己认为最<span style="color: black;">优秀</span>的</span>30%的客户，筛选出的客户需要<span style="color: black;">创立</span>表格。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">根据</span><span style="color: black;">机构</span>名<span style="color: black;">叫作</span>进行筛选：<span style="color: black;">第1</span>步：<span style="color: black;">经过</span>中国供应商库搜找到国内出口量比<span style="color: black;">很强</span>的同行英文报关名<span style="color: black;">叫作</span>；第二步：<span style="color: black;">经过</span>数据库中<span style="color: black;">全世界</span>联网功能搜索到<span style="color: black;">每一个</span>关注的同行在数据系统里面<span style="color: black;">触及</span>到的所有客户；第三步：把同行<span style="color: black;">触及</span>到的客户进行反搜索<span style="color: black;">经过</span>采购量以及采购频率等找到<span style="color: black;">每一个</span>同行最<span style="color: black;">优秀</span>的</span>50%的客户名<span style="color: black;">叫作</span>，筛选出的客户需要<span style="color: black;">创立</span>表格。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">●分析客户</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">经过初步筛选后，接下来<span style="color: black;">重点</span>的工作<span style="color: black;">便是</span>重点分析客户，其中<span style="color: black;">包含</span>对客户<span style="color: black;">机构</span>背景，客户<span style="color: black;">机构</span>性质（零售商、经销商</span>or专业进口商），客户进口<span style="color: black;">状况</span>（采购周期，采购<span style="color: black;">途径</span><span style="color: black;">是不是</span>单一or多元化，<span style="color: black;">制品</span>类型、交易数量，价格等关键信息）的<span style="color: black;">认识</span>，当然是首选海关数据咯，<span style="color: black;">能够</span><span style="color: black;">做为</span>一个参考，直接从数据里面查看就行了。（温馨提示：后期我司将针对<span style="color: black;">怎样</span><span style="color: black;">运用</span>海关数据的思路做<span style="color: black;">仔细</span>说明）</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">●<span style="color: black;">创立</span>客户资源库模板</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">根据</span>国家筛选<span style="color: black;">创立</span>客户资源库模板，见下图所示：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/7dZmMhCSFSd4ibzXS5MdrzZ0JIds8GYdzw0LvJCO1ZicMvmgsXz7SBPJqPKqfRA2Q0DpLYlpPskwYv8l7ibvp03iag/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">根据</span><span style="color: black;">机构</span>名<span style="color: black;">叫作</span>筛选<span style="color: black;">创立</span>客户资源库模板，见下图所示：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/7dZmMhCSFSd4ibzXS5MdrzZ0JIds8GYdz43DUlRE4WskjibicrYriaLibZ22SxUelQHibaX4lU1ic9zQdxud0sWVxlCvg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">以上两种客户资源库模板的<span style="color: black;">创立</span>仅供参考，表头内容可<span style="color: black;">按照</span><span style="color: black;">自己</span><span style="color: black;">状况</span>制定，<span style="color: black;">例如</span><span style="color: black;">能够</span><span style="color: black;">增多</span>跟进<span style="color: black;">状况</span>一栏，把每一次跟进客户的<span style="color: black;">状况</span>都<span style="color: black;">仔细</span>记录清楚，俗话说：好记性不如烂笔头，记录的越<span style="color: black;">仔细</span>，你对采购商<span style="color: black;">认识</span>的<span style="color: black;">状况</span>就越多，对日后的谈判工作<span style="color: black;">亦</span>会更有益，<span style="color: black;">或</span>你认为需要记录的重要项目，这需要<span style="color: black;">大众</span>进行发散型思维创作，细节决定成败，外贸<span style="color: black;">营销</span>工作<span style="color: black;">亦</span>需要从点滴做起，<span style="color: black;">持续</span>的<span style="color: black;">累积</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这个表格<span style="color: black;">做为</span>客户资源库的工作表格，需要<span style="color: black;">每日</span>确定重点<span style="color: black;">研发</span>的客户，你对客户有多少<span style="color: black;">认识</span>，你的<span style="color: black;">研发</span>信中就能多出多少亮点，这些都是可能<span style="color: black;">导致</span>对方兴趣的<span style="color: black;">地区</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">简单一句话总结<span style="color: black;">便是</span></span>“因地制宜”<span style="color: black;">按照</span>企业所处的<span style="color: black;">实质</span><span style="color: black;">状况</span>来实施企业的邮件营销活动，<span style="color: black;">另一</span><span style="color: black;">能够</span>结合<span style="color: black;">tel</span>交流，这个在<span style="color: black;">精细</span>的邮件营销中<span style="color: black;">亦</span>是至关重要的。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3.&nbsp;</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;"><span style="color: black;">知道</span>写<span style="color: black;">研发</span>信的目的性</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">邮件营销是一场持久战，很少有<span style="color: black;">状况</span>两三封邮件达成订单，切勿急于求成，写邮件之前要清晰你的目的，这个目的<span style="color: black;">必定</span>要与企业内部的营销战略相<span style="color: black;">协同</span>，是为了推广品牌形象，还是<span style="color: black;">详细</span>的<span style="color: black;">制品</span>和服务，还是拓展新客户，清晰而纯净的目的将为后期规划<span style="color: black;">供给</span>有力的<span style="color: black;">保证</span>。</span></span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/Ljib4So7yuWggUTZAmPHIfooDvf0ib3lufxRemnwqWul2frBC364y7H6dcLCEELYZwqjXDYxj76Sia0cb7nCBBibjQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2、</span>找邮箱</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">营销</span>重要的是找对人，经过前期的准备工作，大数据的客户分析筛选，锁定了<span style="color: black;">咱们</span>要<span style="color: black;">研发</span>的客户<span style="color: black;">机构</span>名<span style="color: black;">叫作</span>，接下来重要的<span style="color: black;">便是</span>找关键人联系邮箱，<span style="color: black;">详细</span><span style="color: black;">办法</span>如下：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1.现成的邮箱<span style="color: black;">源自</span>：</span></strong><span style="color: black;"><span style="color: black;">海关数据中<span style="color: black;">供给</span>的官方采购人邮箱以及环球搜搜索出来的邮箱并且可验证邮箱的活跃度，环球搜的<span style="color: black;">运用</span><span style="color: black;">办法</span>不再做<span style="color: black;">仔细</span>说明。当然最好是深入挖掘下关键联系人邮箱。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2.找到客户官网看（在线留言网页源代码）</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3.域名注册信息<span style="color: black;">查找</span>：</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">www.check-domains.com</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">www.whois.com/</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">（<span style="color: black;">包括</span>企业关键人姓名，联系<span style="color: black;">tel</span>，邮箱等重要信息，<span style="color: black;">拥有</span>官方权威性）</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">4.常用的知名搜索引擎</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">www.google.com</span><span style="color: black;"><span style="color: black;">（</span></span><span style="color: black;">GOOGLE各国搜索引擎</span><span style="color: black;"><span style="color: black;">）</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">www.yahoo.com</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">www.bing.com</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">www.yandex.ru</span><span style="color: black;">(独联体市场</span><span style="color: black;"><span style="color: black;">专用</span></span><span style="color: black;">)</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">利用搜索引擎在网络上<span style="color: black;">查找</span>客户联系</span></span><span style="color: black;"><span style="color: black;">邮箱</span></span><span style="color: black;"><span style="color: black;">，必须要</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">按照</span>客户名<span style="color: black;">叫作</span>进行<span style="color: black;">查找</span>。<span style="color: black;">然则</span><span style="color: black;">因为</span>客户所在引擎上推广</span></span><span style="color: black;"><span style="color: black;">的内容不<span style="color: black;">同样</span>，这就需要<span style="color: black;">咱们</span>来猜测一下<span style="color: black;">怎样</span>能够更快</span></span><span style="color: black;"><span style="color: black;">捷的找到客户联系方式的<span style="color: black;">办法</span>，从而更准确的找寻到客</span></span><span style="color: black;"><span style="color: black;">户的有效联系方式。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">流程图：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/7dZmMhCSFSd4ibzXS5MdrzZ0JIds8GYdz9vYBSiazINANvfRLVuQNEoHh8RibMMrCCf5oPKFmFsKe58YQclQhjtMw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">顺便给<span style="color: black;">大众</span>简单说明几点处理客户名<span style="color: black;">叫作</span>的小技巧：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">●去掉<span style="color: black;">机构</span>名<span style="color: black;">叫作</span>的缩写和后缀，只<span style="color: black;">保存</span>客户名<span style="color: black;">叫作</span>的核心关键词。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">eg：</span></strong><span style="color: black;"><span style="color: black;">某巴西</span></span><span style="color: black;"><span style="color: black;">进口商名<span style="color: black;">叫作</span>：</span></span><span style="color: black;">KIMBERLY</span><span style="color: black;">CLARK</span><span style="color: black;">BRASIL</span><span style="color: black;">IND &amp;</span><span style="color: black;">COM</span><span style="color: black;">DE</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;"><span style="color: black;">阻碍<span style="color: black;">查找</span>结果的关键在后面的</span></span><span style="color: black;">“</span><span style="color: black;"><span style="color: black;">IND &amp; COM</span></span><span style="color: black;"><span style="color: black;">DE</span></span><span style="color: black;">”</span><span style="color: black;"><span style="color: black;">，很显然其中有单词的缩写，以及</span></span><span style="color: black;">and连字符</span><span style="color: black;"><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">●<span style="color: black;">平常</span>的后缀缩写。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">eg</span></strong><span style="color: black;"><span style="color: black;">：</span></span><span style="color: black;">U.S.A. HAYDOCK CASTERS INC =&gt;</span><span style="color: black;"><span style="color: black;">&nbsp;HAYDOCK</span></span><span style="color: black;"><span style="color: black;">CASTER</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">U.&nbsp;</span><span style="color: black;">S.A.是有可能变化的部分，<span style="color: black;">亦</span>许是USA，<span style="color: black;">亦</span>许是United States of</span><span style="color: black;">America等等</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">INC 有可能写为Incorporated</span><span style="color: black;"><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">&nbsp;eg：</span></strong><span style="color: black;">PMI COMERCIO INTL S.A. DE C.V. =&gt;</span><span style="color: black;"><span style="color: black;">&nbsp;PMI COMERCIO</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">INTL是缩写</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;"><span style="color: black;">有可能是</span>INTERNATIONAL</span><span style="color: black;">&nbsp;/</span><span style="color: black;">INTERNACIONAL(西班牙语)</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">S.A. DE C.V. 全<span style="color: black;">叫作</span>是Sociedad Anonima de Capital Variable</span><span style="color: black;"><span style="color: black;">可变动资本额</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">机构</span>，</span></span><span style="color: black;">S.A.是股份<span style="color: black;">机构</span>的意思</span><span style="color: black;"><span style="color: black;">，语言为西班牙语</span></span><span style="color: black;"><span style="color: black;">等国家的<span style="color: black;">机构</span>名<span style="color: black;">叫作</span><span style="color: black;">一般</span>都以</span>S.A.结尾</span><span style="color: black;"><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><strong style="color: blue;"><span style="color: black;">eg：</span></strong><span style="color: black;"><span style="color: black;">俄罗斯<span style="color: black;">机构</span>名<span style="color: black;">叫作</span>：</span></span><span style="color: black;">“</span><span style="color: black;">ЗАО</span><span style="color: black;">”</span><span style="color: black;"><span style="color: black;">中文全<span style="color: black;">叫作</span></span></span><span style="color: black;">:</span><span style="color: black;"><span style="color: black;">封闭式股份<span style="color: black;">机构</span></span></span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">ООО中文全<span style="color: black;">叫作</span>：有限责任<span style="color: black;">机构</span></span><span style="color: black;"><span style="color: black;">。<span style="color: black;">这般</span><span style="color: black;">查找</span>的客户名<span style="color: black;">叫作</span>的关键词就比较清楚了。</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">5.<span style="color: black;">tel</span>询问关键人的联系邮箱（最直接，最简单有效的<span style="color: black;">办法</span>）</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">这次</span>售后文件中<span style="color: black;">亦</span><span style="color: black;">仔细</span>介绍了<span style="color: black;">tel</span>营销的要点内容，<span style="color: black;">这里</span><span style="color: black;">再也不</span>重复说明。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">&nbsp;&nbsp;6.其他方式</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">例如</span>：借用</span></span><span style="color: black;">Snovio</span><span style="color: black;"><span style="color: black;">、</span></span><span style="color: black;">CEO Hunter(BETA)</span><span style="color: black;"><span style="color: black;">等小工具，在</span></span><span style="color: black;">linkedin上搜寻</span><span style="color: black;"><span style="color: black;">，之前给<span style="color: black;">大众</span><span style="color: black;">仔细</span>介绍过。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">&nbsp;&nbsp;&nbsp;&nbsp;<span style="color: black;">温馨提示：任何软件<span style="color: black;">或</span>搜索都不是万能的，<span style="color: black;">查找</span>结果<span style="color: black;">亦</span>未必一致，<span style="color: black;">大众</span><span style="color: black;">能够</span>多尝试几个软件和<span style="color: black;">办法</span>，<span style="color: black;">查找</span>完后做一下对比，筛选出更有价值的采购商邮箱，要说的是，只要你用心，找到关键人的邮箱都是小</span>easy。</span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/Ljib4So7yuWggUTZAmPHIfooDvf0ib3lufxRemnwqWul2frBC364y7H6dcLCEELYZwqjXDYxj76Sia0cb7nCBBibjQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">3、</span>验证邮箱</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">邮箱找到以后，是不是马上去发邮件？<span style="color: black;">意见</span><span style="color: black;">大众</span>把邮箱验证一下<span style="color: black;">是不是</span>还存在。从环球搜里搜索出来的，当然顺带就验证了真伪，打<span style="color: black;">tel</span>要来的关键人邮箱</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">亦</span>不需要了，从其他方式找到的邮箱，<span style="color: black;">举荐</span>用以下方式验证一下<span style="color: black;">是不是</span>有效。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">&nbsp; ● http://valyds.com/</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">● http://mailtester.com/</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">&nbsp; ● </span><span style="color: black;">http://verify-email.org/</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">通常</span><span style="color: black;">状况</span>下都能检测出来该邮箱的有效性，除非对方申请了域名<span style="color: black;">守护</span>。</span></span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/Ljib4So7yuWggUTZAmPHIfooDvf0ib3lufxRemnwqWul2frBC364y7H6dcLCEELYZwqjXDYxj76Sia0cb7nCBBibjQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">4、</span><span style="color: black;">撰写邮件</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">区别</span>的行业，邮件有<span style="color: black;">区别</span>的<span style="color: black;">需要</span>，<span style="color: black;">然则</span>道理却是相通的，写好一封邮件，<span style="color: black;">针对</span>客户<span style="color: black;">研发</span>及其重要。一封优美的，言辞恳切的<span style="color: black;">研发</span>信，能够让客户眼前一亮，身心舒畅，<span style="color: black;">连续</span>的稳步跟进。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1.邮件标题—好的开头成功了一半</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">&nbsp;&nbsp;&nbsp;&nbsp;<span style="color: black;">邮件营销中邮件的标题是吸引<span style="color: black;">目的</span>客户兴趣的重中之中，一个优秀的标题<span style="color: black;">才可</span>吸引用户的兴趣，简单地说标题是实施企业邮件营销最<span style="color: black;">基本</span>的一步。这一步做好了企业的邮件营销等于成功了一半。<span style="color: black;">然则</span>标题<span style="color: black;">不可</span>毫无<span style="color: black;">按照</span>地夸张地乱起，<span style="color: black;">这般</span>虽然表面上可能会吸引<span style="color: black;">必定</span>的用户打开电子邮件<span style="color: black;">然则</span><span style="color: black;">最后</span>用户看到内容的时候是非常失望的，<span style="color: black;">由于</span>标题和内容差距太大了，<span style="color: black;">诱发</span>了用户的反感，<span style="color: black;">这般</span>就形<span style="color: black;">成为了</span></span>“标题党事件”。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">邮件标题的<span style="color: black;">重点</span><span style="color: black;">意见</span>：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">①把<span style="color: black;">目的</span>市场国最大采购商放入标题，传递<span style="color: black;">制品</span>质量过硬信息</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">能够</span>是<span style="color: black;">全世界</span>知名的<span style="color: black;">或</span>是某个<span style="color: black;">目的</span>市场国的行业老大，譬如：</span>Exciting Update from PIS Company–Walmart Approved Supplier在这个标题里即<span style="color: black;">显现</span>了自己<span style="color: black;">机构</span>的名字，<span style="color: black;">亦</span><span style="color: black;">显现</span>了大采购商的名字，<span style="color: black;">亦</span><span style="color: black;">能够</span>在标题最前方加上<span style="color: black;">目的</span>客户的名字，<span style="color: black;">这般</span>在<span style="color: black;">每日</span>的上百封邮件中，读邮件的人一眼就能看到这个最<span style="color: black;">熟练</span>的词语，就<span style="color: black;">更易</span>打开您的邮件。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">②从客户网站上找<span style="color: black;">咱们</span>的标题</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">跟<span style="color: black;">第1</span>条里<span style="color: black;">说到</span>的<span style="color: black;">同样</span>，让客户看到一个关于他的最<span style="color: black;">熟练</span>的词语。<span style="color: black;">瞧瞧</span>他的网站上，有<span style="color: black;">无</span><span style="color: black;">机构</span><span style="color: black;">显著</span>的标语，核心价值</span>(core value)，总裁致辞等等，<span style="color: black;">而后</span>借用内容过来，放在标题里。在客户网站上看到一行大字：“Secure Your Daily Work” ，这是客户的理想和使命感。<span style="color: black;">因此</span>把标题栏换<span style="color: black;">成为了</span>： Secure Your Daily Work, can we involved ?结果没用多久，对方的采购就回复Thanks for your interest in applying for our supplier…</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">③以客户利益为<span style="color: black;">目的</span>，越<span style="color: black;">详细</span>越好</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">eg：</span></strong><span style="color: black;"><span style="color: black;">客户行业对口，<span style="color: black;">然则</span>网站上<span style="color: black;">无</span>看到你这类<span style="color: black;">制品</span>，不<span style="color: black;">晓得</span>对方<span style="color: black;">是不是</span>做这类<span style="color: black;">制品</span>，初步设定：</span>Expand yoursafety products line with economy items– PIS company</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">接着进行改造：</span>Economy safety products –Revenue 20% up – PIScompany &nbsp;&nbsp;&nbsp;</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">加上对方<span style="color: black;">机构</span>，<span style="color: black;">最后</span>改造为：</span> </span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Attn:GDP INC - Economy safety products get Revenue up – PIS company</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Attn:GDP INC - Economy safety products get Revenue 20% up – PIS company。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后确定的标题是非常<span style="color: black;">详细</span>的，里面<span style="color: black;">包括</span>足够吸引客户的信息。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">④以主打<span style="color: black;">制品</span>为标题，一目了然</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Attn:purchasing - Featured products/ Hydraulic hoses of vulcanised rubber reinforced with metal, 4SH, 1/2 inch – PIS company 直接把主打<span style="color: black;">或</span><span style="color: black;">优良</span><span style="color: black;">制品</span>放入标题，看似简单，<span style="color: black;">实质</span>上给人专业的感觉。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">⑤以市场信息为标题</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">eg：</span></strong><span style="color: black;">PIS Company: Natural rubber price rise in August.</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">⑥直接<span style="color: black;">显示</span>意图</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">eg：</span></strong><span style="color: black;">&nbsp;PIS Company: How could we be your possible vendor ?&nbsp;</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">⑦翻译成相应国家的语言（针对<span style="color: black;">有些</span>非英语系国家）</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">以下是能<span style="color: black;">帮忙</span><span style="color: black;">加强</span>打开率的<span style="color: black;">有些</span>邮件标题关键词，仅供参考</span></span><span style="color: black;"><span style="color: black;">：</span></span><strong style="color: blue;"><span style="color: black;">Tomorrow</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">，</span></span></strong><strong style="color: blue;"><span style="color: black;">Free</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">，</span></span></strong><strong style="color: blue;"><span style="color: black;">Alert</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">，</span></span></strong><strong style="color: blue;"><span style="color: black;">Daily</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">，</span></span></strong><strong style="color: blue;"><span style="color: black;">Update</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">，</span></span></strong><strong style="color: blue;"><span style="color: black;">Follow up</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">，</span></span></strong><strong style="color: blue;"><span style="color: black;">Intro/Introduction</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">，</span></span></strong><span style="color: black;"><span style="color: black;">可用加黑、加下划线等方式作<span style="color: black;">明显</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">以下是<span style="color: black;">研发</span>信邮件标题中要<span style="color: black;">尽可能</span>避免的关键词：</span></span><span style="color: black;">Final</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">Sales</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">Meeting</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">Special</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">Help</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">Discount</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">Partner</span><span style="color: black;"><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2.邮件正文内容</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">①关于<span style="color: black;">叫作</span>呼</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">每一个</span>人最<span style="color: black;">爱好</span>听的<span style="color: black;">便是</span>名字，<span style="color: black;">因此</span>能<span style="color: black;">不消</span></span>Dir Sir./Madam就最好别用，这种<span style="color: black;">叫作</span>呼相当古板，<span style="color: black;">况且</span>非常难以<span style="color: black;">导致</span>对方的<span style="color: black;">注重</span>，<span style="color: black;">尽可能</span><span style="color: black;">运用</span>对方的名字，可在名字前加“Mr.”、“Mrs.”、“Miss.”、“Ms.”等<span style="color: black;">暗示</span>礼貌的头衔。实在<span style="color: black;">没法</span>找到而不得已时<span style="color: black;">运用</span>对方的职位或做笼统<span style="color: black;">叫作</span>呼，如“Dear Purchasing Manager”、“Dear Friend”等<span style="color: black;">叫作</span>呼。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">②</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">关于内容</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">换位</span></span><span style="color: black;"><span style="color: black;">思考一下，对方与你完全不认识，<span style="color: black;">那样</span>当你给对方发邮件的时候，你要一<span style="color: black;">起始</span>就要讲清楚<span style="color: black;">为何</span>要联系他，你们直接存在的<span style="color: black;">一起</span>联结点是什么，<span style="color: black;">这般</span>的话，对方<span style="color: black;">才可</span><span style="color: black;">知道</span>你的意图。</span></span><span style="color: black;"><span style="color: black;">其实好的<span style="color: black;">研发</span>信传递给客户的信息<span style="color: black;">包括</span>：你能带给客户什么价值？传递什么服务？你和别的供应商有<span style="color: black;">那些</span><span style="color: black;">区别</span>（竞争<span style="color: black;">优良</span>）？你有<span style="color: black;">那些</span>参考客户？你能帮<span style="color: black;">咱们</span><span style="color: black;">详细</span><span style="color: black;">处理</span>什么问题？</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">你对客户<span style="color: black;">机构</span>有多少<span style="color: black;">认识</span>，你的内容就有多少能<span style="color: black;">导致</span>对方兴趣的<span style="color: black;">地区</span>。<span style="color: black;">因此</span>前期的准备工作，<span style="color: black;">必定</span>要<span style="color: black;">明显</span>重点，让客户觉得你的邮件</span>“有料”。</span><span style="color: black;"><span style="color: black;">你所强调的字眼儿或语句</span></span><span style="color: black;"><span style="color: black;">需要做</span></span><span style="color: black;"><span style="color: black;">高光或加粗等字体处理</span></span><span style="color: black;"><span style="color: black;">手段，</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">这般</span>，你<span style="color: black;">才可</span>引导读者的主意</span></span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;"><span style="color: black;">便于让读者抓住重点。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">③</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">关于用词格式等</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">好<span style="color: black;">不易</span>，国外客户打开了你的邮件，<span style="color: black;">倘若</span>看到错字连篇，用词<span style="color: black;">欠妥</span>，语法错误，言语空洞，</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">无</span>运用主动性的带有<span style="color: black;">剧烈</span>感情色彩的词语</span></span><span style="color: black;">……<span style="color: black;">那样</span>可想而知，结果肯定是不了了之的。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最好用常规的字体</span></span><span style="color: black;"><span style="color: black;">，黑色，</span></span><span style="color: black;"><span style="color: black;">过小的字体、奇怪的颜色、拥挤的段落等排版上的缺陷，都会让</span></span><span style="color: black;"><span style="color: black;">国外客户</span></span><span style="color: black;"><span style="color: black;">刷的一声</span>delete掉</span><span style="color: black;"><span style="color: black;">，<span style="color: black;">乃至</span>被误认为是<span style="color: black;">宣传</span>邮件，</span></span><span style="color: black;"><span style="color: black;">从标题到结尾，从段落分配到词句搭配，从<span style="color: black;">体积</span>写到标点符号，都需要认真<span style="color: black;">检测</span>和修改。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这些是写<span style="color: black;">研发</span>信最<span style="color: black;">基本</span>的东西，<span style="color: black;">意见</span>在写完<span style="color: black;">研发</span>信之后，仔细<span style="color: black;">检测</span>几遍。</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>有<span style="color: black;">要求</span>的话</span></span><span style="color: black;"><span style="color: black;">，花点钱请外贸<span style="color: black;">研发</span>信专家为你专门设计和严格把关，是非常明智的投资</span></span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;"><span style="color: black;">专家意见<span style="color: black;">能够</span>成倍的减少你的无效劳动，大大<span style="color: black;">加强</span>你的回复比例并<span style="color: black;">因此呢</span>加大你的生意量</span></span><span style="color: black;"><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">④</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">正文遵循的原则</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">●</span><span style="color: black;"><span style="color: black;"><span style="color: black;">必定</span>要自己写，而不要抄书<span style="color: black;">或</span>网上那种固定的范文，古板雷同的文字只会让客户反感</span>.况且<span style="color: black;">制品</span>种类<span style="color: black;">区别</span>,写法<span style="color: black;">亦</span>不<span style="color: black;">同样</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">●</span><span style="color: black;"><span style="color: black;"><span style="color: black;">不可</span>千篇一律，应该<span style="color: black;">按照</span>客户的规模</span>,国籍<span style="color: black;">区别</span>略作<span style="color: black;">调节</span>,在邮件中适合的<span style="color: black;">地区</span>自然地点一下客户的<span style="color: black;">机构</span>名字，暗示这封<span style="color: black;">研发</span>信是专门诚意写给贵<span style="color: black;">机构</span>的,而不是草率地<span style="color: black;">宣传</span>，既言简意赅，又要言之有物。这些小技巧虽然不起眼,但颇能给客户以好感。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">●</span><span style="color: black;"><span style="color: black;">格式不限，适当用<span style="color: black;">有些</span>缩略语或网络<span style="color: black;">平常</span>符号</span>,能<span style="color: black;">容易</span>气氛,沟通感情。从视觉效果来看，邮件要有<span style="color: black;">恰当</span>的排版，杜绝凌乱。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3.避免<span style="color: black;">研发</span>信退信（不回复）等<span style="color: black;">重视</span>事项</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">①</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;"><span style="color: black;">第1</span>次发的邮件最好不要有<span style="color: black;">照片</span>和附件</span></span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">有<span style="color: black;">照片</span>之后，邮件会变大，更难避开拦截。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">②</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">信中最好不要有</span>URL</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">有链接的话，<span style="color: black;">亦</span>是很容易被拦截，<span style="color: black;">由于</span>邮件系统会认为有潜在威胁。<span style="color: black;">倘若</span>是<span style="color: black;">机构</span>的网址最好是取消链接效果，把前面的</span>http去掉，<span style="color: black;">这般</span>客户还是能够看到<span style="color: black;">咱们</span>的网站。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">③</span></strong><strong style="color: blue;"><span style="color: black;"><span style="color: black;">内容不要有</span>free和low price等字样</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">这般</span>是很吸引人，但这<span style="color: black;">亦</span>是系统拦截的最<span style="color: black;">广泛</span>的字眼。<span style="color: black;">通常</span>的介绍内容就行了，有时太<span style="color: black;">敏锐</span>的文字，系统<span style="color: black;">同样</span>会拦截。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">④<span style="color: black;">运用</span>企业邮箱</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>有企业邮箱就最好，<span style="color: black;">无</span>的话，其次<span style="color: black;">能够</span><span style="color: black;">思虑</span>付费的邮箱，最后再<span style="color: black;">思虑</span>国外的免费邮箱</span>gmail，yahoo</span><span style="color: black;"><span style="color: black;">，</span></span><span style="color: black;">gmail</span><span style="color: black;"><span style="color: black;"><span style="color: black;">作为</span>垃圾邮件的机会会少一点（不是做<span style="color: black;">宣传</span>），</span>yahoo的还<span style="color: black;">能够</span>。<span style="color: black;">不外</span>gmail的界面和功能<span style="color: black;">无</span></span><span style="color: black;">yahoo</span><span style="color: black;"><span style="color: black;">的好</span></span><span style="color: black;"><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">综上，写好一封<span style="color: black;">研发</span>信，取决于<span style="color: black;">非常多</span><span style="color: black;">原因</span>，</span></span><span style="color: black;"><span style="color: black;">绝大部分外贸<span style="color: black;">研发</span>信都是为了保持接触、争取机会，<span style="color: black;">因此</span>不要急功近利地老是催促对方下订单，要<span style="color: black;">明显</span>你的服务态度和专业素养。即使在客户有所松动并进行询价或提出问题的时候，<span style="color: black;">亦</span>要以平常心对待。不要着急，不要<span style="color: black;">表示</span>大喜过望，不要随便迁就。要<span style="color: black;">重视</span>理解对方的<span style="color: black;">需要</span>和<span style="color: black;">心理</span>，有的放矢，做到周到、礼貌、<span style="color: black;">仔细</span>、有针对性的<span style="color: black;">回复</span></span></span><span style="color: black;"><span style="color: black;">。</span></span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/Ljib4So7yuWggUTZAmPHIfooDvf0ib3lufxRemnwqWul2frBC364y7H6dcLCEELYZwqjXDYxj76Sia0cb7nCBBibjQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">5、</span>发送邮件时间</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">熟悉</span><span style="color: black;">把握</span>各国客户上班时间，让<span style="color: black;">她们</span>打开电脑就看到你的邮件</span></span><span style="color: black;"><span style="color: black;">有时候<span style="color: black;">能够</span>达到</span></span><span style="color: black;"><span style="color: black;">事半功倍</span></span><span style="color: black;"><span style="color: black;">的效果</span></span><span style="color: black;"><span style="color: black;">！</span></span><span style="color: black;"><span style="color: black;">以下<span style="color: black;">供给</span>部分国家客户上班时间<span style="color: black;">能够</span>参考<span style="color: black;">运用</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<span style="color: black;">美洲时间如下图：</span>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&nbsp;</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/7dZmMhCSFSd4ibzXS5MdrzZ0JIds8GYdzHjfbnJtxicyjV3JjdEfnnWhhMkgD4W3XIWAzckAFSsdYNammxX1F6Cw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;"><span style="color: black;">源自</span>:</span></span></span><span style="color: black;"><span style="color: black;">环球慧思整理</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">申明：以上稿件<span style="color: black;">源自</span>于平台原创或网络转载,若<span style="color: black;">触及</span>版权,或版权人不愿意在本平台刊载,请与<span style="color: black;">咱们</span>联系,<span style="color: black;">咱们</span>收到信息后会<span style="color: black;">第1</span>时间删除。</strong></span></p>
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7wu1wm0 发表于 2024-10-7 14:33:54

外链发布论坛学习网络优化SEO。

1fy07h 发表于 2024-10-9 06:03:50

外链论坛的成功举办，是与各位领导、同仁们的关怀和支持分不开的。在此，我谨代表公司向关心和支持论坛的各界人士表示最衷心的感谢！

m5k1umn 发表于 2024-10-27 19:49:09

同意、说得对、没错、我也是这么想的等。

查看完整版本: 【外贸分享】邮件研发,你得学着点!