SEO是什么意思？ SEO营销怎么做？ Google搜索引擎优化排名第1的奥密
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">意见</span><span style="color: black;">保藏</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">SEO是什么意思？</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">SEO营销怎么做？</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">Google搜索引擎优化排名<span style="color: black;">第1</span>的<span style="color: black;">奥密</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">底部有SEO资料免费领取</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">SEO</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">网站优化</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">搜索引擎</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">网站排名</p><img src="https://mmbiz.qpic.cn/mmbiz_png/kBqHibynKohC8pNJO2QpiaevsexzJHjjB4HHgpVic6ice87InOsicJkgtWv2msdl4gz53HnhRibuzukcsKfPcGkuOOTA/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">SEO是什么意思？SEO营销怎么做？SEO营销要<span style="color: black;">怎样</span>优化？要<span style="color: black;">怎样</span><span style="color: black;">才可</span>取得 Google 排名<span style="color: black;">第1</span>？<span style="color: black;">倘若</span>你<span style="color: black;">亦</span>有这些疑问的话，这篇<span style="color: black;">文案</span>将为你解答这一切。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">按照</span>统计数据，在2023年3月，就有将近886亿的人进入 Google 做搜寻，这是一个非常大的流量，<span style="color: black;">亦</span><span style="color: black;">暗示</span>说，<span style="color: black;">倘若</span>你还在付费投放<span style="color: black;">宣传</span>的话，那你将会错失非常多的流量<span style="color: black;">源自</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">要执行SEO的方式<span style="color: black;">亦</span>是非常简单，在Google <span style="color: black;">设备</span>人进化为 AI 演算法之后，更加容易辨识内容及<span style="color: black;">运用</span>者搜寻意图，势必会淘汰许多 架构<span style="color: black;">欠好</span>的网站。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>趁<span style="color: black;">此时</span>候学习SEO，做好网站内容架构，站内连结及站外连结都做好的话，有<span style="color: black;">极重</span>的机会<span style="color: black;">能够</span>超越排名已久的大型网站。</p><img src="https://mmbiz.qpic.cn/mmbiz_png/kBqHibynKohC8pNJO2QpiaevsexzJHjjB4jiacXic4Na93JicgOook0ojWddDHZvN6ZJUm8Eo1tB0JZC211SSbv1icnw/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、</span><span style="color: black;">怎样</span>改善SEO网站排名？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">SEO全名是Search Engine Optimization ， 又<span style="color: black;">叫作</span>为 「搜索引擎优化」 或是「搜索引擎最佳化」，藉由用户搜索关键字的方式，写出能<span style="color: black;">处理</span>读者问题的<span style="color: black;">文案</span>，取得好的排名，<span style="color: black;">而后</span><span style="color: black;">连续</span>带来免费流量， 是一个优化搜寻网站排名的流程</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">由于</span>有机搜索是用户<span style="color: black;">发掘</span>你网站存在的方式之一，<span style="color: black;">因此</span>当你在搜索引擎结果中的排名愈高，就能<span style="color: black;">得到</span>最多的流量<span style="color: black;">源自</span>，有了流量，才有<span style="color: black;">更加多</span>转换订单的机会</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">而现代化的Google 搜索引擎优化 ，<span style="color: black;">已然</span>加入了AI <span style="color: black;">设备</span>人算法，<span style="color: black;">更易</span><span style="color: black;">晓得</span>搜索意图，<span style="color: black;">亦</span>能辨识<span style="color: black;">文案</span>的内容，呈现最符合用户<span style="color: black;">需要</span>的内容</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>要取得好的SEO排名，只要<span style="color: black;">把握</span>几项特点，就能取得非常好的排名，<span style="color: black;">能够</span>自学操作，不需要请营销<span style="color: black;">机构</span>代操</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、</span><span style="color: black;">为何</span>做好搜索引擎优化SEO很重要？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">经营SEO是一个网络营销中非常重要的营销<span style="color: black;">途径</span>，<span style="color: black;">由于</span>免费又<span style="color: black;">能够</span><span style="color: black;">连续</span>带来流量的特性，当你的竞争对手都在花钱打<span style="color: black;">宣传</span>的时候，你有做好SEO操作的话，就<span style="color: black;">能够</span>比对手<span style="color: black;">增多</span>一项流量<span style="color: black;">源自</span>，省下<span style="color: black;">更加多</span>的<span style="color: black;">宣传</span><span style="color: black;">花费</span>，<span style="color: black;">亦</span>能<span style="color: black;">增多</span><span style="color: black;">更加多</span>的商品利润空间</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">从调查中<span style="color: black;">表示</span>，自然搜寻占据了所有网站流量的 50% ，比起社群<span style="color: black;">媒介</span>的<span style="color: black;">揭发</span><span style="color: black;">来讲</span>，SEO且有<span style="color: black;">长时间</span>且<span style="color: black;">连续</span>性的<span style="color: black;">特殊</span>，<span style="color: black;">能够</span><span style="color: black;">帮忙</span>品牌、企业带来<span style="color: black;">实质</span>的业务成果</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">SEO是一个流量<span style="color: black;">途径</span>，<span style="color: black;">能够</span><span style="color: black;">帮忙</span>你实现业务<span style="color: black;">目的</span>，像是转换率、<span style="color: black;">增多</span>流量、带动<span style="color: black;">营销</span>等等，<span style="color: black;">况且</span><span style="color: black;">由于</span>你有先<span style="color: black;">供给</span>价值，<span style="color: black;">因此</span><span style="color: black;">能够</span><span style="color: black;">增多</span>客户信任感，排名好的网站<span style="color: black;">一般</span>会被认为是权威性，或是值得信任的网站品牌</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以2023年3月<span style="color: black;">来讲</span>，就有将近886亿的人<span style="color: black;">运用</span> Google做搜寻，<span style="color: black;">暗示</span><span style="color: black;">倘若</span>你<span style="color: black;">无</span>做好SEO搜寻优化，你会错失非常多的得到潜在客户机会</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、</span>搜索引擎优化的类型</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Google和其他搜索引擎（例如：Bing）对内容进行排名的时候，会<span style="color: black;">思虑</span>非常多种要素，<span style="color: black;">因此</span>要经营SEO有<span style="color: black;">非常多</span>种考量，分别是站内、站外、技术SEO：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">站内搜索引擎优化：</strong></p>你<span style="color: black;">能够</span>优化页面内容的质量和结构，这<span style="color: black;">亦</span>是 Google 排名中最重要的<span style="color: black;">原因</span>之一，内容的架构、关键词安排、HTML 标签 等等，是站内搜索引擎优化中最关键的<span style="color: black;">原因</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">站外搜索引擎优化：</strong></p>又<span style="color: black;">叫作</span>为<span style="color: black;">外边</span>链接/反向链接，让其他网站的内容，链接到你要优化的<span style="color: black;">文案</span>页面，有愈多的网站连到你的页面，就像是有<span style="color: black;">非常多</span>人肯定你的内容，<span style="color: black;">亦</span>能<span style="color: black;">增多</span>Google信任
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">技术搜索引擎优化：</strong></p>重点在于网站的整体效能，像是速度、SSL安全性凭证、网站动线规划和结构等等，都是Google<span style="color: black;">评定</span>的重点关键，你<span style="color: black;">能够</span>站在<span style="color: black;">运用</span>者的<span style="color: black;">方向</span>来思考，<span style="color: black;">倘若</span>网站太慢，或是<span style="color: black;">文案</span>内容<span style="color: black;">欠好</span>阅读的话，是不是连你自己都看不下去？
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">简单说，以用户<span style="color: black;">方向</span>去思考内容规划，就能得到答案</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">上面所列到的三种方式，适用于网站和博客，<span style="color: black;">亦</span>是<span style="color: black;">平常</span>的操作SEO方式</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你<span style="color: black;">晓得</span>吗？还有适用于SEO的其他类型</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">在地商家SEO：</strong></span>让你的企业在Google地图和SERP搜索结果中的排名尽可能高，评分重点在于评论、列表和业务数据</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">照片</span>搜索引擎优化：</strong></p>你所上传到网站的<span style="color: black;">照片</span>，<span style="color: black;">亦</span>都收录在Google的<span style="color: black;">照片</span>索引<span style="color: black;">其中</span>，<span style="color: black;">针对</span>网站排名<span style="color: black;">来讲</span>，这<span style="color: black;">亦</span>是一个<span style="color: black;">加强</span>排名及带来流量的方式
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">影片SEO：</strong></p>除了<span style="color: black;">文案</span>会有SEO的排名之外，Youtube影片<span style="color: black;">亦</span>有SEO排名的机制，<span style="color: black;">能够</span>在影片说明栏加入关键词内容及标签，<span style="color: black;">亦</span>能在Google搜索引擎中<span style="color: black;">显现</span>影片内容，<span style="color: black;">提高</span>品牌能见度，<span style="color: black;">亦</span>能有效带来流量
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">4、</span>Google搜索引擎<span style="color: black;">怎样</span>运作</strong>？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Google <span style="color: black;">怎样</span>确定在搜索引擎结果页面（SERP）中<span style="color: black;">表示</span><span style="color: black;">那些</span>页面呢？<span style="color: black;">怎样</span>转化<span style="color: black;">作为</span>你网站的流量呢？搞懂SEO<span style="color: black;">怎样</span>工作的概念，就能<span style="color: black;">帮忙</span>你的排名更往前</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Google 的搜索爬虫会<span style="color: black;">持续</span>扫描存在网络中的<span style="color: black;">各样</span>网站，并且将这些网站收集、<span style="color: black;">归类</span>整理后，将这数十亿网页内容储存在索引数据库中，当你搜索某些关键词内容 <span style="color: black;">查找</span>结果之后，Google 会从索引中将你可能想<span style="color: black;">晓得</span>的资料抓出来<span style="color: black;">表示</span>在搜索结果页面，<span style="color: black;">因此</span>是从索引中抓出来，而不是从抓取网站本身</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Google <span style="color: black;">运用</span><span style="color: black;">繁杂</span>的公式（又<span style="color: black;">叫作</span>为算法），<span style="color: black;">按照</span>许多规则来对网站做评分，针对评分后的结果来做排名，<span style="color: black;">包括</span>内容质量、搜索结果的<span style="color: black;">关联</span>性、网址名<span style="color: black;">叫作</span>、内部链接及<span style="color: black;">外边</span>链接 等等</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有了<span style="color: black;">以上</span>的评分之后，Google 还会判断用户<span style="color: black;">是不是</span>常会点击标题 进到你的网站，愈多人点击的标题，Google 会认为是读者需要的内容，<span style="color: black;">亦</span>就会将网站内容更往前排名，<span style="color: black;">因此</span>说，当你 <span style="color: black;">文案</span>标题 <span style="color: black;">不足</span>吸引人，内容再好<span style="color: black;">亦</span>不<span style="color: black;">必定</span>能吸引人进入</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">按照</span>统计，大<span style="color: black;">大概</span>83%的用户会<span style="color: black;">按照</span>标题吸引程度进到网站</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>说 Google 就像是一个<span style="color: black;">繁杂</span>的计算系统，会针对网站和用户输入关键字来判断应该要呈现<span style="color: black;">那些</span>结果<span style="color: black;">才可</span>最准确，<span style="color: black;">亦</span>是最值得信赖和最<span style="color: black;">关联</span>的结果</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">5、</span>Google 高排名的SEO重点</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你是不是在想，内容质量、<span style="color: black;">目的</span>、E-A-T 和 SEO优化、网站架构等等，到底是<span style="color: black;">怎样</span>计算出质量分数？对吧？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">事实上，Google 有超过数百个以上的排名<span style="color: black;">原因</span>，Google <span style="color: black;">亦</span>是<span style="color: black;">持续</span>的发展和进化算法，发展到<span style="color: black;">此刻</span>，<span style="color: black;">已然</span>进化到「AI <span style="color: black;">设备</span>人」的方式，<span style="color: black;">更易</span><span style="color: black;">晓得</span>你的内容有<span style="color: black;">那些</span>，是不是有堆叠关键字作<span style="color: black;">坏处</span>的方式等等，变的更聪明更智能</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>想要做好SEO并且得到高排名的话，你<span style="color: black;">能够</span>参考下方的12个重点</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">连续</span>添加高质量的内容（30%）</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> <span style="color: black;">文案</span>标题（H1）要<span style="color: black;">包括</span>关键词</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> <span style="color: black;">第1</span>段说明内容要<span style="color: black;">包括</span>关键词</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> <span style="color: black;">第1</span>个<span style="color: black;">文案</span>段落要<span style="color: black;">包括</span>关键词</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> 站内链接优化</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> <span style="color: black;">优秀</span>反向链接优化</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> 符合手机版的阅读内容</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> 页面速度优化</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> 网站要有SSL安全性凭证</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> HTML标签的适度安排</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> <span style="color: black;">连续</span>引进网站流量</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> <span style="color: black;">提高</span>访客留言参与度</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">6、</span>做好SEO自然排名有什么好处？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">做好SEO是一个非常重要的营销<span style="color: black;">途径</span>，当对手都在付费打<span style="color: black;">宣传</span>的时候， 而你是<span style="color: black;">运用</span>免费引流的方式，<span style="color: black;">能够</span>有效的节省商品净利</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">再来是 <span style="color: black;">运用</span>者在搜索跟业务<span style="color: black;">关联</span>的任何内容时，例如寻找<span style="color: black;">处理</span>方式、答案、商品<span style="color: black;">评估</span>等等，都是<span style="color: black;">经过</span>搜索关键字的方式来找到网站，<span style="color: black;">亦</span><span style="color: black;">发掘</span>你的存在，<span style="color: black;">倘若</span>你能<span style="color: black;">处理</span>消费者的问题，并且让<span style="color: black;">她们</span><span style="color: black;">增多</span>信任感的话，那就有<span style="color: black;">极重</span>的机会成交订单</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">1.<span style="color: black;">更加多</span>网站流量</strong></span>当你的网站有针对搜索引擎做优化的时候，<span style="color: black;">能够</span><span style="color: black;">得到</span><span style="color: black;">更加多</span>的网站流量，让你<span style="color: black;">提高</span>品牌知名度</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">2.得到<span style="color: black;">更加多</span>的客户：</strong></span>为了优化网站，你必须要<span style="color: black;">晓得</span>你的理想客户会搜寻<span style="color: black;">那些</span>关键词，<span style="color: black;">才可</span>帮你带来最准确的客户，客户<span style="color: black;">精细</span>，购买的意愿才会高</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">3.更好的信任感</strong></span>当你在Google的排名愈高，<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">帮忙</span>你的企业<span style="color: black;">创立</span>消费者信任，当用户常常在搜索结果中看到你，<span style="color: black;">亦</span>从你的内容得到<span style="color: black;">处理</span>方式，<span style="color: black;">能够</span><span style="color: black;">加强</span>对你的信任程度</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">4.超高的投资<span style="color: black;">报答</span>率</strong></span>当你的网站维持在高排名的<span style="color: black;">情况</span>时，<span style="color: black;">能够</span>让你不投任何<span style="color: black;">宣传</span>费，就能<span style="color: black;">连续</span>帮你带来<span style="color: black;">精细</span>客户，让你比竞争对手取得<span style="color: black;">更加多</span>客户</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>说，不论你是想要品牌知名度、收集潜在客户Email名单，<span style="color: black;">增多</span><span style="color: black;">营销</span>量或是培养忠诚客户， SEO都是你最好的方式</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">7、</span></strong>SEO、SEM和PPC有什么<span style="color: black;">区别</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">SEO、SEM和PPC是网络营销中很常用到的术语，你<span style="color: black;">亦</span>需要认识一下</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">1.SEO（Search Engine Optimization）</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">是一种<span style="color: black;">经过</span>优化网站的方式，<span style="color: black;">加强</span>在搜索引擎中排名的策略和技术，<span style="color: black;">经过</span>关键词<span style="color: black;">科研</span>、优化内容、<span style="color: black;">创立</span>高质量的连接<span style="color: black;">办法</span>，符合搜索引擎的<span style="color: black;">需求</span>，<span style="color: black;">加强</span>自然或有机搜索结果中的排名。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">2.SEM（Search Engine Marketing）</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">是一种综合型的网络营销策略，推动来自搜索引擎的免费流量和付费流量，<span style="color: black;">包括</span>SEO和付费<span style="color: black;">宣传</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">目的在<span style="color: black;">经过</span>搜索引擎来<span style="color: black;">加强</span>网站的可见度和流量，除了SEO之外，SEM还有<span style="color: black;">包括</span>其他付费的网络营销方式，像是PPC<span style="color: black;">宣传</span>（Pay-Per-Click）和<span style="color: black;">宣传</span>排名，SEM专注在<span style="color: black;">经过</span>搜索引擎中投放<span style="color: black;">宣传</span>和优化网站，来取得<span style="color: black;">更加多</span>的<span style="color: black;">揭发</span>和流量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">3.PPC<span style="color: black;">宣传</span>（Pay-Per-Click）</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">暗示</span>每次点击付费的一种营销策略，当<span style="color: black;">宣传</span>被点击的时候，<span style="color: black;">宣传</span>商就会收取<span style="color: black;">花费</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">基本上，<span style="color: black;">宣传</span>主是<span style="color: black;">按照</span>「点击次数」向搜索引擎支付<span style="color: black;">花费</span>，在搜索引擎中投放<span style="color: black;">宣传</span>，这些<span style="color: black;">宣传</span><span style="color: black;">一般</span>会出<span style="color: black;">此刻</span>搜索结果页面的最上方或是右侧，并且会有「<span style="color: black;">宣传</span>」标签，<span style="color: black;">因此</span>很容易辨识。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">8、</span></strong><strong style="color: blue;">认识SEO白帽、黑帽与灰帽</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">想学好SEO，这些帽帽你<span style="color: black;">必定</span>要<span style="color: black;">晓得</span>！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">1.白帽SEO</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">白帽SEO指的是遵守Google搜索引擎指南中的正当合法<span style="color: black;">运用</span>SEO技术的方式</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">专注在为用户<span style="color: black;">加强</span>质量的内容、优化网站架构和技术，<span style="color: black;">加强</span>网站在搜索引擎中的排名<span style="color: black;">状况</span>，<span style="color: black;">由于</span>白帽SEO是符合搜索引擎<span style="color: black;">需求</span>的规范，<span style="color: black;">无</span>违反Google搜索引擎的规则，<span style="color: black;">因此</span>是<span style="color: black;">能够</span><span style="color: black;">长时间</span>稳定的带来流量，<span style="color: black;">连续</span>优化用户体验和可<span style="color: black;">连续</span>发展的网站<span style="color: black;">基本</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">2.黑帽SEO</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">既然上面介绍过白帽SEO，黑帽SEO<span style="color: black;">便是</span>违反 Google搜索引擎的规规则或是用不合法的SEO技术，试图透过诈欺的方式或是不正当的手段来短期内<span style="color: black;">加强</span>网站的排名和流量</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">可能会<span style="color: black;">包括</span><span style="color: black;">乱用</span>关键词、<span style="color: black;">隐匿</span>内容文字或是链接，<span style="color: black;">乃至</span>是购买<span style="color: black;">海量</span>的低质量链接等等，虽然<span style="color: black;">能够</span>在短期内在搜索引擎结果（SERP）中<span style="color: black;">揭发</span>，<span style="color: black;">然则</span><span style="color: black;">由于</span>违反搜索引擎规则，被Google<span style="color: black;">发掘</span>的话，可能会<span style="color: black;">引起</span>网站被<span style="color: black;">处罚</span>或是从搜索引擎中完全删除</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">像是Fivver平台 就有<span style="color: black;">供给</span><span style="color: black;">海量</span>的反向链接购买，<span style="color: black;">由于</span>连回来的网站质量不一，<span style="color: black;">因此</span>容易被判定为作<span style="color: black;">坏处</span>的方式</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">3.灰帽SEO</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">灰帽SEO是介于白帽跟黑帽之间，游走在两者的边缘，有遵守规糋，又不完全违反搜索引擎的技术和策略，某些<span style="color: black;">状况</span>下，是<span style="color: black;">能够</span>被接受的，但<span style="color: black;">亦</span>有可能<span style="color: black;">由于</span>操作过当，而被认为是黑帽的方式</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">通常灰帽SEO的作法是购买有限的低品质反向连结、<span style="color: black;">海量</span>在<span style="color: black;">文案</span>中堆迭关键词等等，但在Google AI<span style="color: black;">设备</span>人<span style="color: black;">持续</span>的改进推出之后，灰帽的作法<span style="color: black;">亦</span>变的相当危险</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最好的作法，还是<span style="color: black;">运用</span>白帽SEO的策略，是一个<span style="color: black;">连续</span>且<span style="color: black;">长时间</span>有效经营方式，重点在于<span style="color: black;">创立</span>高质量的内容、改善<span style="color: black;">运用</span>者体验，<span style="color: black;">供给</span>准备有价值的信息，维持客户<span style="color: black;">长时间</span>信任和可持续的网站发剥，让网站在搜索引擎中保持稳定和良好的排名，才是<span style="color: black;">很久</span>经营之计</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">9、</span><span style="color: black;">怎样</span>做好SEO？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你想<span style="color: black;">晓得</span><span style="color: black;">怎样</span><span style="color: black;">实质</span>进行SEO吗？<span style="color: black;">怎样</span>针对这些重点优化你的网站，让你<span style="color: black;">能够</span>在Google上取得更高的排名并且<span style="color: black;">得到</span>更好的流量</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这个重点需要结合站内、站外和技术优化，你<span style="color: black;">能够</span><span style="color: black;">经过</span>下列方式来做好页面优化的<span style="color: black;">过程</span>：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">SEO的目的</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">从关键词<span style="color: black;">科研</span><span style="color: black;">起始</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">针对关键词<span style="color: black;">创立</span><span style="color: black;">优秀</span>内容</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">适当位置放上关键词</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">优化<span style="color: black;">文案</span>标题</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">优化meta说明</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">优化网站<span style="color: black;">照片</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">内部链接和反向链接</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">1.SEO的目的</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">要做好SEO的<span style="color: black;">第1</span>步，<span style="color: black;">便是</span>要搞清楚要做SEO的目的是什么？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">像是要<span style="color: black;">增多</span>品牌<span style="color: black;">揭发</span>？还是引进流量？还是要经营联盟营销等等，想好目的才<span style="color: black;">晓得</span>之后要怎么规划内容及架构</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">决定好目的后，你还可以找出你的竞争对手是谁，要<span style="color: black;">怎样</span>写出超越对手的内容策略，<span style="color: black;">因此</span><span style="color: black;">第1</span>步的决策非常重要。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> 2.关键词<span style="color: black;">科研</span>和优化</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">想好<span style="color: black;">目的</span>之后，接下来<span style="color: black;">便是</span>要针对你的理想客户，找出最好的关键词，并且规划成列表：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">创建关键字列表：</strong>接下来<span style="color: black;">能够</span>先列出你的理想客户会在Google中输入<span style="color: black;">那些</span>关键词，你<span style="color: black;">能够</span>从客户的性别、身份、兴趣、愿望、痛点和<span style="color: black;">目的</span>来思考，并且<span style="color: black;">按照</span><span style="color: black;">她们</span>的语言做<span style="color: black;">起始</span>做关键词内容规划</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">将关键字放到 SO 工具 </strong>
</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">：</p><span style="color: black;">运用</span>SEO关键词<span style="color: black;">科研</span>工具<span style="color: black;">能够</span><span style="color: black;">帮忙</span>你<span style="color: black;">供给</span>的关键词的<span style="color: black;">关联</span>数据，找出搜索流量高的关键词，你就<span style="color: black;">能够</span>判断出<span style="color: black;">那些</span>关键词是值得经营的，<span style="color: black;">那些</span>关键词是<span style="color: black;">无</span>人在搜寻的，并且订出<span style="color: black;">能够</span>超越竞争对手的策略
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">一般</span><span style="color: black;">能够</span><span style="color: black;">评定</span>这些指标内容：</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、搜索量：</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">每月用户搜寻关键词的流量</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、竞争程度：</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">要取得关键词排名的难易度</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、反向链接数量：</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当竞争对手的反向链接数量愈多，<span style="color: black;">一般</span><span style="color: black;">暗示</span>网站权重<span style="color: black;">亦</span>愈高，<span style="color: black;">能够</span>想成愈多人<span style="color: black;">举荐</span>的网站，Google信任度<span style="color: black;">亦</span>会愈高</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> 3.针对关键词<span style="color: black;">创立</span><span style="color: black;">优秀</span>内容</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">通常</span><span style="color: black;">来讲</span>，会取得关键词排名，<span style="color: black;">一般</span>都是以「<span style="color: black;">文案</span>」的形式<span style="color: black;">占多数</span>，其他像是几个重要页面，例如关于<span style="color: black;">咱们</span>、联络方式、商品、服务，都<span style="color: black;">能够</span>适时将关键字放入其中，让网站的内部链接更有结构性</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当博客的<span style="color: black;">文案</span>长度愈长，<span style="color: black;">一般</span><span style="color: black;">亦</span><span style="color: black;">暗示</span>内容愈完整<span style="color: black;">亦</span>愈好，除了容易被Google认为是高质量的内容，当其他人看到你的内容有<span style="color: black;">帮忙</span>，<span style="color: black;">亦</span>会主动帮你做分享，<span style="color: black;">增多</span>反向链接及<span style="color: black;">揭发</span>流量</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 一篇好的SEO内容<span style="color: black;">重点</span>的是</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">关键字内容一致性：</strong></span>确定用户在搜索关键字时，你<span style="color: black;">供给</span>的内容<span style="color: black;">能够</span><span style="color: black;">处理</span><span style="color: black;">目的</span>客户的疑问</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">自然的内容写作：</strong></span>不要堆叠关键词，就像对你的<span style="color: black;">目的</span>说话<span style="color: black;">同样</span>的自然写作，而不是试图针对搜索引擎写出一堆的关键字堆叠内容</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">专业且深入的内容：</strong></span>过于简单，或是重复性高、低价值的<span style="color: black;">文案</span>或页面，<span style="color: black;">针对</span>Google或读者<span style="color: black;">来讲</span>都是<span style="color: black;">无</span>价值的，你应该最少要有2000字以上的内容，<span style="color: black;">倘若</span>关键词竞争程度愈高，所需要写的信息内容<span style="color: black;">亦</span>需要<span style="color: black;">更加多</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">供给</span>良好的阅读体验：</strong></span>网站中避免加入弹出窗口或是动画特效等会分散<span style="color: black;">重视</span>力的元素，最好的话<span style="color: black;">能够</span>穿插<span style="color: black;">有些</span><span style="color: black;">照片</span>、影片在<span style="color: black;">文案</span>中，丰富<span style="color: black;">文案</span>的阅读性</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">HTML 标签结构 ：</strong></span>为了让Google<span style="color: black;">更易</span>认识你的网站，<span style="color: black;">每一个</span><span style="color: black;">文案</span>段落标签应该设定为h2、h3，做好<span style="color: black;">文案</span>的层次架构，这<span style="color: black;">亦</span>是容易让Google认识你网站的方式，愈容易<span style="color: black;">晓得</span>你的<span style="color: black;">文案</span>架构，搜索引擎<span style="color: black;">亦</span>会<span style="color: black;">更易</span>把网站排名更往前</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">十、适当位置放上关键词</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">全新的SEO战法 是自然的将关键词放到你的<span style="color: black;">文案</span>内容<span style="color: black;">其中</span>，<span style="color: black;">由于</span>AI 算法<span style="color: black;">设备</span>人<span style="color: black;">已然</span><span style="color: black;">能够</span><span style="color: black;">认识</span>语意内容，<span style="color: black;">晓得</span>你的<span style="color: black;">文案</span>内容在写什么，<span style="color: black;">因此</span>你必须要在以下的<span style="color: black;">文案</span>架构中，将你的关键词放上去，让Google<span style="color: black;">晓得</span>你这篇<span style="color: black;">文案</span>的重点：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、<span style="color: black;">文案</span>或页面标题（设置为H1标签）</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、前言内容要放上关键词</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、<span style="color: black;">第1</span>个段落标题要<span style="color: black;">包括</span>关键字（H2）</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、<span style="color: black;">第1</span>个段落内容要<span style="color: black;">包括</span>关键词</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、最后结论要<span style="color: black;">包括</span>关键词</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6、<span style="color: black;">照片</span>替代文字（ALT）</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">7、网址<span style="color: black;">包括</span>标题</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">1.优化<span style="color: black;">文案</span>标题</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">文案</span>标题关系到<span style="color: black;">目的</span>客户会不会进到你网站的关键！标题的吸引程度<span style="color: black;">亦</span>会影响用户<span style="color: black;">是不是</span>会进到你的网站，<span style="color: black;">同期</span><span style="color: black;">亦</span>是关键词最有影响力的<span style="color: black;">地区</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>说，<span style="color: black;">由于</span>标题<span style="color: black;">亦</span>会出<span style="color: black;">此刻</span> SERP 搜索结果中，<span style="color: black;">倘若</span>你要吸引<span style="color: black;">目的</span>客户的话，<span style="color: black;">亦</span><span style="color: black;">能够</span>用<span style="color: black;">文案</span>标题来做筛选，定出客户会感兴趣的标题。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">那要<span style="color: black;">怎样</span>优化标题呢？</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">标题<span style="color: black;">包括</span>关键字：</strong><span style="color: black;">由于</span>标题是最会影响SEO的<span style="color: black;">地区</span>，<span style="color: black;">因此</span><span style="color: black;">必定</span>要放上关键词，<span style="color: black;">才可</span>让Google<span style="color: black;">晓得</span>这篇的重点是什么</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 确定<span style="color: black;">每一个</span>页面或<span style="color: black;">文案</span><span style="color: black;">仅有</span>一个H1：</strong>H1标签就像是报纸的头条<span style="color: black;">同样</span>，<span style="color: black;">每一个</span>页面及<span style="color: black;">文案</span>应该只能有一个H1标签，其他<span style="color: black;">文案</span>段落应该要用h2来呈现</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">标题的文本内容保持在50-70个文字之内：</strong>太多的文字在Google搜寻中会被切断，太短的文字<span style="color: black;">不足</span>吸引人，<span style="color: black;">因此</span>应该保持在50-70个文字区间，并且要<span style="color: black;">包括</span>关键词</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">突显价值或好奇心<span style="color: black;">能够</span>将标题<span style="color: black;">显示</span>用户<span style="color: black;">能够</span>从这篇内容中得到什么信息，或是用好奇心的方式诱使客户进来，会影响你的<span style="color: black;">目的</span>客户<span style="color: black;">是不是</span>会点击标题。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">2.优化网站<span style="color: black;">照片</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">照片</span>是SEO优化的一个重点，<span style="color: black;">能够</span>让用户跟你的内容保持互动，<span style="color: black;">加强</span>内容质量，<span style="color: black;">增多</span><span style="color: black;">文案</span>的舒适阅读，并且将信息清楚呈现，优化<span style="color: black;">照片</span>之后，<span style="color: black;">能够</span>让搜索引擎<span style="color: black;">晓得</span><span style="color: black;">照片</span>的内容是什么，<span style="color: black;">亦</span>会出<span style="color: black;">此刻</span>搜索结果中。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">那要<span style="color: black;">怎样</span>针对图像做SEO优化呢？接下来分享几个<span style="color: black;">办法</span>：</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">照片</span>文件名：</strong>用关键词<span style="color: black;">包括</span>在文件名中，有些网站<span style="color: black;">没法</span>辨识中文，<span style="color: black;">因此</span><span style="color: black;">尽可能</span>用英文来取名</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">增多</span>Alt替代文字：</strong><span style="color: black;">由于</span>Google<span style="color: black;">没法</span>辨识<span style="color: black;">照片</span>内容，<span style="color: black;">因此</span>加上替代文字（Alt）<span style="color: black;">能够</span><span style="color: black;">帮忙</span>Google更认识<span style="color: black;">照片</span>内容，<span style="color: black;">亦</span><span style="color: black;">能够</span>当作关键词，再来是<span style="color: black;">倘若</span><span style="color: black;">照片</span>坏掉的话，<span style="color: black;">亦</span>会区块中<span style="color: black;">表示</span>替代文字内容，这<span style="color: black;">亦</span>是替代文字的用途之一</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">压缩<span style="color: black;">照片</span>：</strong><span style="color: black;">倘若</span>你的<span style="color: black;">照片</span>档案愈大，用户进到网站时需要先读取<span style="color: black;">照片</span>资料，<span style="color: black;">因此</span>速度就会缓慢，<span style="color: black;">因此</span>你应该要压缩<span style="color: black;">照片</span>，加快网站读取速度，避免太慢让用户没耐心观看，<span style="color: black;">一般</span>档案<span style="color: black;">体积</span>保持在300kb内就<span style="color: black;">能够</span>了</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">3.内部链接和反向链接</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">博客<span style="color: black;">文案</span>做SEO的时候，<span style="color: black;">同期</span>需要<span style="color: black;">增多</span>内部链接和<span style="color: black;">外边</span>链接，这<span style="color: black;">亦</span>是SEO排名的关键<span style="color: black;">原因</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">内部链接 ：</strong><span style="color: black;">倘若</span>你一<span style="color: black;">起始</span>在规划关键词时，有清楚将<span style="color: black;">文案</span>做<span style="color: black;">归类</span>，<span style="color: black;">此刻</span>应该会得到所有<span style="color: black;">文案</span>的列表，而内部连结<span style="color: black;">便是</span>要将这些<span style="color: black;">文案</span>彼此链接在<span style="color: black;">一块</span>，让<span style="color: black;">文案</span>彼此都有串连在<span style="color: black;">一块</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">由于</span> Google <span style="color: black;">设备</span>人会透过你的<span style="color: black;">文案</span>连结，抓取<span style="color: black;">全部</span>网站的内容及架构，<span style="color: black;">因此</span>你的连结架构做的愈好，Google 愈容易抓取，就<span style="color: black;">能够</span>更快的收录你的<span style="color: black;">文案</span>，<span style="color: black;">提高</span>你的排名。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">新手常犯的错误<span style="color: black;">便是</span>写了一堆<span style="color: black;">文案</span>，<span style="color: black;">无</span>做好内部链接，<span style="color: black;">因此</span>Google抓取速度慢，<span style="color: black;">亦</span>就影响SEO的排名</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">外边</span>链接 ：</strong>到高权威性的网站，找到跟你的<span style="color: black;">目的</span>主题<span style="color: black;">关联</span>的页面，并且在你的<span style="color: black;">文案</span>中设定超链接，连到<span style="color: black;">她们</span>的网站，<span style="color: black;">能够</span><span style="color: black;">增多</span>Google对你的<span style="color: black;">文案</span>可信度更加分</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">反向链接 ：</strong>反向链接<span style="color: black;">能够</span>想象成是有人<span style="color: black;">举荐</span>你，帮你背书的概念，你<span style="color: black;">能够</span>找到高权威性的网站，例如论坛、部落格平台、<span style="color: black;">资讯</span>网、投稿平台、或是客座<span style="color: black;">文案</span>等等，在别人的网站平台中，<span style="color: black;">增多</span>连结导回自己的网站，<span style="color: black;">能够</span><span style="color: black;">提高</span>你的网站权威分数</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">4.<span style="color: black;">连续</span>优化和分析</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">站在Google的<span style="color: black;">方向</span><span style="color: black;">来讲</span>，<span style="color: black;">亦</span>是需要有保持更新的网站来活络内容，<span style="color: black;">倘若</span>你的网站之后就没再经营更新的话，就有机会慢慢的降低你的排名直到不见。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">加上竞争对手会渐渐<span style="color: black;">显现</span>，<span style="color: black;">因此</span>你应该要适时的更新内容，<span style="color: black;">跟踪</span>网站排名，再做进一步的优化及更新，保持<span style="color: black;">文案</span>的最新<span style="color: black;">新闻</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">总结</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">SEO是什么意思？SEO怎么做？透过上面的介绍，你应该<span style="color: black;">针对</span>操作SEO有更深的认识，<span style="color: black;">必定</span><span style="color: black;">能够</span>帮助你更快学习搜索引擎是<span style="color: black;">怎样</span>工作的。</p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">-免费-</strong></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">SEO福利大放送</strong></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">-SEO文档资料-</strong></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">-SEO视频教程-</strong></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">-SEO交流群-</strong></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">-SEO直播分享课程-</strong></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【免费网站诊断分析】</p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 长按<span style="color: black;">微X</span>二维码进行添加 </strong></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">微X</span>号</strong><strong style="color: blue;"><span style="color: black;">｜</span><span style="color: black;">rdseo1</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">微X</span>扫一扫领取以上福利</strong></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">期待你的</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">分享</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">点赞</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在看</p>
楼主的文章深得我心，表示由衷的感谢！ “沙发”（SF，第一个回帖的人）
页:
[1]