独立站卖家为么必定要做SEO？懊悔没早点晓得！
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">超过95%以上的独立站的核心流量都<span style="color: black;">源自</span>于直接<span style="color: black;">拜访</span>与搜索流量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">说白了，<span style="color: black;">便是</span>大<span style="color: black;">都数</span>人是<span style="color: black;">经过</span>在搜索引擎上搜索关键词，<span style="color: black;">而后</span>找到你的网站来的。这<span style="color: black;">便是</span><span style="color: black;">为何</span>独立站卖家要<span style="color: black;">注重</span>SEO，<span style="color: black;">由于</span>做好SEO<span style="color: black;">能够</span>省下不少流量成本，<span style="color: black;">得到</span>更大的收益。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今天这篇<span style="color: black;">文案</span>，帮你<span style="color: black;">认识</span>什么是SEO，以及独立站<span style="color: black;">必定</span>要做SEO的重要性。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">什么是SEO</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">简单<span style="color: black;">来讲</span>，SEO<span style="color: black;">便是</span><span style="color: black;">经过</span><span style="color: black;">各样</span><span style="color: black;">办法</span>来优化你的网站，<span style="color: black;">加强</span>它在搜索引擎中的排名，从而获取<span style="color: black;">更加多</span>的自然流量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你不需要付费，就能够<span style="color: black;">得到</span>这些流量。<span style="color: black;">因此</span>，无论你是<span style="color: black;">经过</span>独立站<span style="color: black;">营销</span>商品，写博客，还是<span style="color: black;">仅有</span>企业官网，SEO都是<span style="color: black;">每一个</span>独立站的“站长”都必须要做的事情。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">为何</span>SEO很重要</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">让我给你列举5个<span style="color: black;">原由</span>，<span style="color: black;">帮忙</span>你<span style="color: black;">认识</span>SEO能够为独立站带来什么。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">超过一半的网站流量都来自自然搜索</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">虽然付费<span style="color: black;">宣传</span>、社交<span style="color: black;">媒介</span>和其他在线平台<span style="color: black;">能够</span>带来流量，但大部分流量还是来自搜索引擎。据统计，大<span style="color: black;">都数</span>网站的流量都来自谷歌的自然搜索结果。这<span style="color: black;">寓意</span>着，搜索引擎的自然搜索流量比其他<span style="color: black;">途径</span>带来的流量还要多，<span style="color: black;">况且</span>质量和数量<span style="color: black;">亦</span>更高。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/6db10942bf5340bb93d60c89091421d9~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1727796975&x-signature=%2Fj2GXNr6flqSlevyOHex5Z54MR0%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">流量稳定并且<span style="color: black;">拥有</span><span style="color: black;">连续</span>性</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在其他平台进行推广，<span style="color: black;">例如</span>Facebook、Youtube等，你需要<span style="color: black;">持续</span>投入时间、精力和金钱，一旦停下来，流量就会消失。<span style="color: black;">然则</span>，在搜索引擎上执行的搜索次数<span style="color: black;">一般</span>是一致的，<span style="color: black;">因此</span>一旦你的网站排名靠前，流量就会稳定下来，并且随着时间的推移，会越来越多，就像滚雪球<span style="color: black;">同样</span>。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/540823416d4b4ccbbb2cde93149dbe2c~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1727796975&x-signature=S87%2BwM9nFdZcfEyflCmwD07Xbwo%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">培养<span style="color: black;">区别</span><span style="color: black;">周期</span>的潜在客户</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span>潜在客户不会直接搜索你的<span style="color: black;">制品</span>名<span style="color: black;">叫作</span>，<span style="color: black;">她们</span>的搜索内容是<span style="color: black;">按照</span><span style="color: black;">需要</span>变化的。在营销中，潜在客户的转化<span style="color: black;">一般</span>分为四个<span style="color: black;">周期</span>：<span style="color: black;">创立</span>认知、<span style="color: black;">导致</span>兴趣、<span style="color: black;">思虑</span>购买和<span style="color: black;">最后</span>转化。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">举个例子，假设你<span style="color: black;">此刻</span>卖的是滑雪服，一<span style="color: black;">起始</span>，潜在客户可能只会搜索关于滑雪装备的问题：滑雪装备有<span style="color: black;">那些</span>？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而后</span>，<span style="color: black;">她们</span>才会搜索哪个品牌的滑雪服更好。<span style="color: black;">经过</span>SEO，你<span style="color: black;">能够</span>在<span style="color: black;">每一个</span><span style="color: black;">周期</span>都<span style="color: black;">供给</span><span style="color: black;">关联</span>内容，留下深刻的印象，并<span style="color: black;">最后</span>实现转化。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">独立站商家<span style="color: black;">能够</span><span style="color: black;">经过</span>博客功能，撰写<span style="color: black;">区别</span>类型的<span style="color: black;">文案</span>，覆盖<span style="color: black;">每一个</span><span style="color: black;">周期</span>的用户。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/5a1bd84398d1422bb16a4b23fe734b86~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1727796975&x-signature=RlYAUPZXHnlh7cbUNYTdC4AOhDw%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">在市场中抢占先机</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">搜索引擎首页的空间是有限的，排名靠前的结果能够<span style="color: black;">得到</span><span style="color: black;">更加多</span>的点击量。想象一下搜索结果的<span style="color: black;">第1</span>页就像是<span style="color: black;">一起</span>蛋糕，你和竞争对手需要将它切分成多个份额。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">排名<span style="color: black;">第1</span>的结果会<span style="color: black;">得到</span>最大的<span style="color: black;">一起</span>蛋糕，而排名越低，蛋糕份额就越少。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>，<span style="color: black;">倘若</span>你的独立站能够在搜索结果中排名靠前，就会<span style="color: black;">拥有</span>更大的竞争<span style="color: black;">优良</span>。<span style="color: black;">然则</span>，<span style="color: black;">倘若</span>你的排名较低，<span style="color: black;">亦</span><span style="color: black;">不消</span>担心，你<span style="color: black;">能够</span>学习并复制排名较高的竞争对手的策略。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">什么时候<span style="color: black;">起始</span>给你的独立站做SEO都不迟，独立站卖家<span style="color: black;">能够</span><span style="color: black;">运用</span>「SEO优化」功能时刻监测全站的自然流量<span style="color: black;">状况</span>与效果，<span style="color: black;">即时</span>修补漏洞。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/282870f791e14cf8a2ca20cb438d4d4d~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1727796975&x-signature=%2BKZXsIJ9%2BbUEVWk6OZx3wzwuiG8%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">更高的投资<span style="color: black;">报答</span>率（ROI）</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">虽然付费<span style="color: black;">宣传</span><span style="color: black;">亦</span>是一种营销方式，但<span style="color: black;">按照</span><span style="color: black;">科研</span><span style="color: black;">表示</span>，大<span style="color: black;">都数</span>点击量都来自自然搜索结果。<span style="color: black;">亦</span><span style="color: black;">便是</span>说，<span style="color: black;">经过</span>SEO<span style="color: black;">能够</span>以更低的成本吸引<span style="color: black;">更加多</span>的潜在客户。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/8f297edc21234945b0980d44b2bd7327~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1727796975&x-signature=loCM8GtNlUAE72%2FAXLqqz5yevzs%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">总结一下，SEO是一种<span style="color: black;">连续</span>、低成本的<span style="color: black;">办法</span>，<span style="color: black;">能够</span>为你的独立站带来<span style="color: black;">优秀</span>的流量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">经过</span>做好SEO，你离实现<span style="color: black;">营销</span><span style="color: black;">目的</span>更近了一步。<span style="color: black;">因此</span>，不要<span style="color: black;">忽略</span>SEO的重要性，努力优化你的独立站，<span style="color: black;">加强</span>搜索引擎排名，让<span style="color: black;">更加多</span>的潜在客户找到你。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/e5312061dcf8405390962a782feb4104~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1727796975&x-signature=9SJBZNSx7PzSemwaRGzM5r%2FeETA%3D" style="width: 50%; margin-bottom: 20px;"></div>
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