不刷单不合并,50天成功推爆亚马逊!有何玄机?
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">跨境出海,选品先行。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">做为</span>跨境电商卖家的立本之道,选品选得好是吃三年,选<span style="color: black;">欠好</span>则一失足成千古恨。<span style="color: black;">不外</span>,有时候卖家踩中选品雷区,不<span style="color: black;">必定</span>是<span style="color: black;">由于</span><span style="color: black;">忽略</span><span style="color: black;">引起</span>的,<span style="color: black;">亦</span>不排除有<span style="color: black;">有些</span>卖家是在铤而走险,想要寻求<span style="color: black;">所说</span>的高<span style="color: black;">危害</span>高<span style="color: black;">报答</span>。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/a9754ebf6f4f413daadf14c69d68cb2d~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729032639&x-signature=%2FXn8kFCLYb3Nk%2B8JsxutxGehKQg%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">销量飙升,亚马逊“神仙<span style="color: black;">制品</span>”频现! <span style="color: black;">背面</span>藏着<span style="color: black;">那些</span>猫腻?</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">选品要以市场为导向,以数据为依据,<span style="color: black;">那样</span>市场卖爆了的<span style="color: black;">制品</span>就<span style="color: black;">必定</span>好吗?非<span style="color: black;">亦</span>!在亚马逊平台上,不乏有<span style="color: black;">各样</span>爆款,<span style="color: black;">然则</span><span style="color: black;">咱们</span>所见不<span style="color: black;">必定</span>是真的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">近期</span>,有卖家在选品时<span style="color: black;">发掘</span>了<span style="color: black;">有些</span></span><strong style="color: blue;"><span style="color: black;">走势相当诡异的“神仙”<span style="color: black;">制品</span></span></strong><span style="color: black;">,其中有一款短短的50天就推爆了,<span style="color: black;">况且</span><span style="color: black;">好似</span><span style="color: black;">无</span>刷单、<span style="color: black;">无</span>合并、<span style="color: black;">无</span>“僵尸”。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">再<span style="color: black;">经过</span>工具去查了一下关键词趋势,该卖家<span style="color: black;">发掘</span>这一<span style="color: black;">制品</span><span style="color: black;">好似</span>是<span style="color: black;">忽然</span>爆发,</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">一月</span>的时间,搜索指数就呈现出飙升态势</span></strong><span style="color: black;">。对此,该卖家<span style="color: black;">暗示</span>相当不解。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/0d6ce2272980493ea2b20cb9e9b3abb4~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729032639&x-signature=DJF2ptOcDk%2Fp6VIC886N3Ye9ZcY%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">图源:知无不言卖家分享</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">同期</span>,该卖家又去1688上<span style="color: black;">查找</span>这款<span style="color: black;">制品</span>,<span style="color: black;">发掘</span></span><strong style="color: blue;"><span style="color: black;">头部几个供货商的<span style="color: black;">营销</span>都超过了100万</span></strong><span style="color: black;">。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/52dc0cb7214f4a9787752a1255edf501~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729032639&x-signature=K%2B0qS42hA5%2FLbWMf7v%2B8wC5H6S0%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">图源:知无不言卖家分享</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">针对</span>这款游戏<span style="color: black;">制品</span>,有做过的卖家道出了隐情,“这<span style="color: black;">制品</span>上架就卖爆的级别,但</span><strong style="color: blue;"><span style="color: black;">它是专利<span style="color: black;">制品</span></span></strong><span style="color: black;">,我发货了300个,卖得差不多被举报了”,<span style="color: black;">况且</span>他还笃定:“这肯定是侵权的。”</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">无独有偶,<span style="color: black;">近期</span>还有卖家在摸鱼时<span style="color: black;">发掘</span>了另一款“神仙<span style="color: black;">制品</span>”,无五点、无A+竟然都能月销1万多个,直接一个震惊的大动作。从上架时间和毛利率来看,这一<span style="color: black;">制品</span>绝对有猫腻。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/ba77d6d3fcef4fab8715ed859dd23a4f~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729032639&x-signature=GoShSKu9pxfjmjNXP6Rgi1PMkmo%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">图源:知无不言卖家分享</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">对此,有经验的卖家认为这</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">特别有</span>可能是“杀猪盘”</span></strong><span style="color: black;">,他猜测:“估计是工厂做的局,刷上去的销量<span style="color: black;">况且</span>并不是虚拟发货。这种<span style="color: black;">便是</span>骗铺货<span style="color: black;">研发</span>去开这个<span style="color: black;">制品</span>上架,<span style="color: black;">或</span>精铺<span style="color: black;">机构</span>去1688订货。”</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">总之,各位在选品的路上都要尤为小心,不是侵权陷阱<span style="color: black;">便是</span>“杀猪盘”,各位万万不可遭<span style="color: black;">所说</span>的“爆款”蒙了眼,否则最后只会一步踏错,得不偿失。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/3b633f06c01c48118abaac6a0392be9c~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729032639&x-signature=UAiexJjZ%2BUu6gyNhaKfNQtud%2BUU%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">亚马逊封号邮件找上门! 发布禁售<span style="color: black;">制品</span>这么严重?</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">跨境电商链路长,选品陷阱算得上其中的一个大坑,当明知不可为而为之,则<span style="color: black;">亦</span>会付出相应的代价。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">前段时间,<span style="color: black;">咱们</span>专门针对枪<span style="color: black;">安排</span>件等禁售<span style="color: black;">制品</span>进行了简单的介绍,<span style="color: black;">文案</span>回顾>></span><span style="color: black;">亚马逊卖家狂打“擦边球”!求财不成反被抓...</span><span style="color: black;"><span style="color: black;">针对</span><span style="color: black;">这事</span>,<span style="color: black;">咱们</span><span style="color: black;">亦</span>嘱咐各位卖家,不要被利益蒙蔽,在雷区上蹦迪。近期,在社媒平台,又爆出有卖家<span style="color: black;">由于</span>所卖的<span style="color: black;">制品</span>,招致来“杀身之祸”的消息。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一位卖家<span style="color: black;">本来</span>在开玩笑说这两天单量没了,结果<span style="color: black;">发掘</span>有同行<span style="color: black;">抱怨</span>:账号没了,而<span style="color: black;">原由</span>则是对方收到了亚马逊邮件<span style="color: black;">通告</span>,其</span><strong style="color: blue;"><span style="color: black;">发布了亚马逊禁售的商品,违反了《亚马逊服务<span style="color: black;">商场</span><span style="color: black;">处理</span><span style="color: black;">方法</span>协议》第3条的规定</span></strong><span style="color: black;">。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/e3a6e36248cd4abeb447bacce4dc689e~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729032639&x-signature=RpjiVca%2Fk1O%2BbwILyunRLfsa9zA%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">图源:卖家分享</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">亚马逊<span style="color: black;">说到</span>,该账户售卖的<span style="color: black;">制品</span>被确定为</span><strong style="color: blue;"><span style="color: black;">烟斗、烟嘴配件或玻璃烟斗过滤器</span></strong><span style="color: black;">。<span style="color: black;">按照</span>亚马逊的政策,平台是禁止<span style="color: black;">营销</span>由硅、金属、大<span style="color: black;">都数</span>类型的木材、亚克力、玻璃、石头、塑料或陶瓷制成的管道以及此类管道的某些配件。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">据上文卖家所说:“因<span style="color: black;">营销</span>禁售<span style="color: black;">制品</span>,违反第三条规定这种封号,我<span style="color: black;">无</span>见过救回来的。”由此可见,<span style="color: black;">这般</span>一来,账号怕是凶多吉少了。无独有偶,不少卖家<span style="color: black;">亦</span>曾经用血泪踩过<span style="color: black;">一样</span>的坑。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">“好<span style="color: black;">数年</span>前就<span style="color: black;">不可</span>卖的 那时候死了几个号。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">“去年五月份<span style="color: black;">第1</span>次做亚马逊,还真上了这个品,结果咔嚓给我来个绩效。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">“我之前的号<span style="color: black;">便是</span>这么被封的,救不回来了,第三条的内容<span style="color: black;">便是</span>说你欺诈。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">除了新手卖家不小心踩坑以外,老卖家又怎么会老马失前蹄呢?对此,有卖家猜测“<span style="color: black;">特别有</span>可能是<span style="color: black;">她们</span>在铤而走险。”<span style="color: black;">不外</span><span style="color: black;">到底</span>到底是有意为之还是无心之失,答案都要留给当事卖家自己了。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/da2cf7512bcb4d4a821e1a866a17b91b~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729032639&x-signature=jmPFFKkPi%2Fmva10U2i5T%2FXQWePU%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">亚马逊FBA仓库被火烧! 这一<span style="color: black;">制品</span>将全面禁售!</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">其实做亚马逊<span style="color: black;">数年</span>,<span style="color: black;">咱们</span>许多老卖家在选品上<span style="color: black;">已然</span>有了<span style="color: black;">有些</span>心得。而国外的<span style="color: black;">有些</span>电商平台经营这么<span style="color: black;">数年</span>,把某些<span style="color: black;">制品</span>列为禁售,<span style="color: black;">亦</span>有它的理由。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">有老卖家分享了自己做<span style="color: black;">制品</span>的经历,据他所说:“我记得18年那会做过一段时间孔明灯,跟FBA仓库斗智斗勇!那利润,卖一年能在深圳买一套房,亚马逊不让做孔明灯的发FBA,<span style="color: black;">原由</span>是之前</span><strong style="color: blue;"><span style="color: black;">有人发孔明灯到FBA仓库着火了,给亚马逊造<span style="color: black;">成为了</span>很大损失</span></strong><span style="color: black;">!”</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">烧了亚马逊FBA仓库,卖家人要是在美国,早破产了,店铺都<span style="color: black;">不足</span>赔的。虽然孔明灯销量和利润不错,<span style="color: black;">然则</span><span style="color: black;">亦</span><span style="color: black;">拥有</span>挺高的<span style="color: black;">危害</span>性,据卖家反馈孔明灯在速卖通很早就禁售了。<span style="color: black;">况且</span>,亚马逊后期<span style="color: black;">亦</span>提出了“百万保险”这一政策。不止是对电商平台有威胁,<span style="color: black;">有些</span><span style="color: black;">制品</span>禁售的<span style="color: black;">原由</span><span style="color: black;">常常</span>是在于其对消费者有重大威胁。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">日前,有<span style="color: black;">信息</span><span style="color: black;">叫作</span>,亚马逊、沃尔玛和塔吉特这三家美国知名平台相继<span style="color: black;">发布</span>声明<span style="color: black;">叫作</span>,<span style="color: black;">因为</span>存在安全隐患,</span><strong style="color: blue;"><span style="color: black;">将全面禁售儿童水珠<span style="color: black;">制品</span></span></strong><span style="color: black;">。有数据<span style="color: black;">表示</span>,在2016年至2022年<span style="color: black;">时期</span>,全美<span style="color: black;">大概</span>7800名幼儿因玩耍水珠时<span style="color: black;">出现</span>紧急<span style="color: black;">情况</span>而被送医治疗。</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/1fd67553b9aa4f78a552fb67ad712924~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729032639&x-signature=Zbde9rsmmYqGYbpOqjLGoOpYdKo%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">图源:<span style="color: black;">博客</span>@澎湃质量观</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">总而言之,<span style="color: black;">咱们</span>在做选品和<span style="color: black;">制品</span><span style="color: black;">研发</span>时,需得<span style="color: black;">思虑</span>全面,不止要单单<span style="color: black;">思虑</span>利润与销量,更要做好<span style="color: black;">制品</span>调研功课,<span style="color: black;">是不是</span>与平台政策相违背,<span style="color: black;">是不是</span>存在安全<span style="color: black;">危害</span>等“雷区”,这一点<span style="color: black;">亦</span>是<span style="color: black;">咱们</span>能否走<span style="color: black;">长时间</span>主义道路的基石。</span></span></p>
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