wrjc1hod 发表于 2024-10-14 20:56:35

26000个shopify店铺涉嫌欺诈，中国卖家被警告


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">中国卖家又被点名了？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">独立站无疑是今年跨境电商最热的<span style="color: black;">行业</span>之一，受到疫情封锁的影响，零售商们纷纷转向在线店铺，<span style="color: black;">能够</span><span style="color: black;">帮忙</span>商家快速建站的Shopify<span style="color: black;">亦</span><span style="color: black;">因此呢</span>受到了不少卖家的关注。数据<span style="color: black;">表示</span>，该平台上<span style="color: black;">此刻</span>有来自<span style="color: black;">全世界</span>175个国家的超过100万户商家注册。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">然则</span><span style="color: black;">近期</span>据外媒<span style="color: black;">报告</span>，竟然有成千上万的“骗子商家”正在<span style="color: black;">经过</span>Shopify电商平台出售假冒商品，还败坏了中国卖家的声誉？</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a93cda916d5649a787e34af93ee7b0ed~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1729348794&amp;x-signature=Qn8C8MZaCpfumDUeTta8y1eZKj4%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">21%的Shopify商家存在欺诈嫌疑</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">据电商“打假”平台Fakespot分析，<strong style="color: blue;">其调查的12万余Shopify独立站商家中，多达21%（2.6万）的网站对消费者构<span style="color: black;">成为了</span>欺诈<span style="color: black;">危害</span>。</strong>FakeSpot说，<span style="color: black;">有些</span>商店似乎只是收集了顾客的个人数据，却无意交付实际<span style="color: black;">制品</span>。<span style="color: black;">另外</span>，FakeSpot还<span style="color: black;">发掘</span>了<span style="color: black;">包含</span>品牌侵权和客户服务极差在内的其他问题。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另据<span style="color: black;">媒介</span><span style="color: black;">报告</span>，Shopify平台上<span style="color: black;">大概</span>39%的商家被描述为“问题卖家”，这些卖家存在品牌侵权<span style="color: black;">危害</span>或声誉<span style="color: black;">不良</span>等问题；还有约28%的商家可能为诈骗商店，存在隐私<span style="color: black;">泄密</span>或不发货的可能。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">让中国卖家脸红的是，FakeSpot的首席执行官Saoud Khalifah<span style="color: black;">暗示</span>，<strong style="color: blue;"><span style="color: black;">她们</span><span style="color: black;">发掘</span>有许多中国商户冒充美国小企业<span style="color: black;">诈骗</span>消费者。</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">受到利益的趋使，<span style="color: black;">有些</span>商家只想赚快钱，对消费者和社会缺乏基本的责任感，从而<span style="color: black;">引起</span><strong style="color: blue;">货不对板、不发货、价格欺诈、虚假宣传</strong>等事件频频<span style="color: black;">出现</span>，这种操作只损人<span style="color: black;">有害</span>己，还坏了中国跨境卖家在海外的名声，一旦平台严查，等待<span style="color: black;">她们</span>的就<span style="color: black;">仅有</span>封禁和严惩。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">FakeSpot的首席执行官Saoud Khalifah说道：“随着Shopify的成长，<span style="color: black;">此刻</span>是时候对这些问题采取严肃的<span style="color: black;">处理</span><span style="color: black;">办法</span>了。”</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">Shopify关闭数千家商店并将出台新规</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">面对外界的质疑，Shopify发言人<span style="color: black;">暗示</span>，该<span style="color: black;">机构</span><span style="color: black;">供给</span>的独立站建站服务正面临着“<span style="color: black;">全部</span>行业”都存在的问题，Shopify承认相<span style="color: black;">针对</span>平台上共计一百多万的商户而言，有<span style="color: black;">有些</span>商户会<span style="color: black;">显现</span><span style="color: black;">这般</span>的问题，<span style="color: black;">乱用</span>了平台<span style="color: black;">供给</span>的服务，<span style="color: black;">然则</span>Shopify将认真对待这个问题。</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/449ec430dfe6437797b3a7605dfa8a11~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1729348794&amp;x-signature=R6aLlF6gRPXzuNDQSYqd0ADja%2Fk%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而出于安全<span style="color: black;">思虑</span>，Shopify不会向外界展示该<span style="color: black;">机构</span>验证注册企业所在地的过程。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">不外</span>Shopify<span style="color: black;">暗示</span>，<span style="color: black;">截止</span><span style="color: black;">日前</span>其<span style="color: black;">已然</span>关停了数千家独立站点。Shopify发言人说：“<strong style="color: blue;">到<span style="color: black;">日前</span>为止，<span style="color: black;">咱们</span><span style="color: black;">已然</span>终止了数千家商店的服务，并将<span style="color: black;">根据</span>惯例针对欺诈和违规事件出台<span style="color: black;">有些</span>新规</strong>。”</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">另外</span>，在收到英国《金融时报》的警告后，Shopify<span style="color: black;">亦</span>暂停了两个站点，其中一家是疑似<span style="color: black;">营销</span>Supreme和Louis Vuitton仿冒<span style="color: black;">制品</span>的MDRN Supply Co，此前就有客户举报该网站未如约履行订单。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">Shopify依然要面对“成长的<span style="color: black;">懊恼</span>”</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">有分析认为，<span style="color: black;">区别</span>于亚马逊，Shopify在为零售商<span style="color: black;">供给</span>建站模板、库存管理和安全付款功能的<span style="color: black;">同期</span><span style="color: black;">能够</span>让商家免于亚马逊似的激烈竞争，这是它的优点。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">但<span style="color: black;">亦</span>正是Shopify的这种“去中心化”性质，商店<span style="color: black;">能够</span>在<span style="color: black;">无</span><span style="color: black;">显著</span>迹象<span style="color: black;">显示</span>顾客不满<span style="color: black;">心情</span>的<span style="color: black;">状况</span>下继续运营。</strong>与之相反，亚马逊会对<span style="color: black;">消极</span><span style="color: black;">评估</span>较多或退货率较高的卖家降低排名<span style="color: black;">乃至</span>关停。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">更糟的是，Shopify独立站商家<span style="color: black;">一般</span>在Facebook和Instagram上投放<span style="color: black;">宣传</span>以吸引顾客进店消费，而在这些社交平台上，正规商家与有欺诈嫌疑的商家之间几乎<span style="color: black;">无</span>什么区别，消费者很难简单分辨。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咨询<span style="color: black;">机构</span>Bain＆Co的电子商务专家Aaron Cheris<span style="color: black;">暗示</span>，亚马逊、eBay和其他电商平台正在加大对防伪<span style="color: black;">办法</span>的投资，<span style="color: black;">因此呢</span>“犯罪分子”纷纷移民至独立站，给Shopify带来了不少<span style="color: black;">懊恼</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">如今，企业的合规化经营<span style="color: black;">已经是</span>大势所趋，不止电商平台，Facebook和谷歌等流量平台<span style="color: black;">亦</span><span style="color: black;">已然</span>加大了对独立站卖家的审查力度。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此呢</span>，卖家<span style="color: black;">想要</span>在腥风血雨的电商竞争中存活下来，找到自己的<span style="color: black;">安身</span>之地，就要为消费者<span style="color: black;">供给</span><span style="color: black;">优秀</span>的、货真价实的<span style="color: black;">制品</span>及服务，<span style="color: black;">期盼</span>中国的卖家都能跨过一道道难关，在海外闯出自己的一番天地！</span></p>




nqkk58 发表于 2024-10-18 02:47:38

楼主继续加油啊！外链论坛加油！

j8typz 发表于 2024-10-19 18:48:56

期待更新、坐等、迫不及待等。
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