200块和100万的网站
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/7a3b2d5521b14ded8bf7b78285c1c55b~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729508033&x-signature=ZOt1Ju%2FxWFsvhjbEsg%2FJKiQ88zg%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">文 | Tess</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">公众号| Tess外贸Club</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1</span></strong></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">此刻</span>几乎所有的<span style="color: black;">机构</span>都会建个网站，目的无外乎有两个，</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1.单纯地展示<span style="color: black;">制品</span>和<span style="color: black;">机构</span>信息，</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">2.想<span style="color: black;">经过</span>网站做SEO推广引流。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">毕竟，在B2B平台的镰刀越来越锋利，越来越疯狂的今天</span><span style="color: black;">（听说某平台又要涨价了，新价格最低接近5万）</span>，有些先知先觉的人不想再当砧板上的肉，更不想再为他人做嫁衣，纷纷起了建站的心思。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">加之建站<span style="color: black;">机构</span>的宣传，市场的对建站的<span style="color: black;">需要</span><span style="color: black;">亦</span>越来越高了。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">目的<span style="color: black;">区别</span>，对网站的<span style="color: black;">需求</span><span style="color: black;">区别</span>，价格自然<span style="color: black;">亦</span>就<span style="color: black;">区别</span>。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">一样</span>是建个网站，基于SaaS平台上的模板网站的<span style="color: black;">花费</span>在200-10000以内。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而建站<span style="color: black;">机构</span>的定制的网站报价<span style="color: black;">亦</span>很<span style="color: black;">区别</span>，</span><strong style="color: blue;"><span style="color: black;">有大几千的，一两万的，大几万的，十几万的，几十万的。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">据说，一百多万的<span style="color: black;">亦</span>有。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">只是我孤陋寡闻，没见过一百多万的网站长啥样。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">几十万的网站倒是见过，<span style="color: black;">不外</span>可能我不是专业人士，看不出其价值高在哪里。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">对我而言，花钱做网站是为了引流，再把流量<span style="color: black;">最后</span>转化成订单。至于到底转化了多少订单，单靠看网站数据，外人是无从获知<span style="color: black;">实质</span>成交额的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">不<span style="color: black;">晓得</span><span style="color: black;">哪些</span>花了大价钱建站的人<span style="color: black;">是不是</span>把本钱赚回来了。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">机构</span>的两个杂工小A和小C前段时间建了个展示型网站, 一共花了2000出头。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">www.tessgift.cn</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">做完之后，我问了<span style="color: black;">她们</span>几个问题：</span></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/96677eaf2d2d4674a71bfe82059e7e2b~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729508033&x-signature=j4ADu5Iv%2FEEcFQLM0R0W%2Bl%2BPYHA%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">7.28的线下分享，小C针对这4个问题分享了一下自己的感受。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2</span></strong></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">小C先说了结论：<span style="color: black;">倘若</span>是SOHO，他愿意用模版建站。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">理由很简单，他把模版网站的缺点和优点都列了出来，</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">缺点：</span></span></strong></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/7465cef8c6974f0d9e1ac02fc1e1957e~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729508033&x-signature=2WcsZh1O9qbxHFvbdRDbEpVl6jk%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">优点：</span></span></strong></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/f87d880571cf40ac9a45e6c2704a09f3~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729508033&x-signature=tAZTg%2Fy%2FmtByZ7nbkF6h0aMcmtg%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">经过</span>对比分析，小C觉得模版网站最大的缺点他是<span style="color: black;">能够</span>接受的。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">结论：</span></span></strong></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/2d2e2e744ce848f48e79fd58f71edc03~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729508033&x-signature=ANW3MzOEYaB3090Q3XyZjmAi%2F2Y%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这就像和一个人相处，<span style="color: black;">倘若</span>你能接受他最不堪的一面，就<span style="color: black;">能够</span>相处，否则麻溜离开。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">人和人相处，要看对方的最低处，建站<span style="color: black;">亦</span><span style="color: black;">同样</span>。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">做为</span>普通SOHO<span style="color: black;">或</span>中小企业，首次建站，我会倾向于做这种模版网站。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一个是便宜，试错成本小。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">另一</span>一个<span style="color: black;">原由</span>是，SaaS平台的傻瓜操作对小白很友好。只要准备好<span style="color: black;">制品</span><span style="color: black;">照片</span>、视频、文字资料，在后台上传就行了。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">而后</span>, 你就<span style="color: black;">能够</span>以最快的速度得到一个网站。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3</span></strong></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">有了一个模版网站之后，<span style="color: black;">是不是</span><span style="color: black;">能够</span>做SEO呢？</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">答案是肯定的。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">运用</span>SaaS平台创建的网站<span style="color: black;">一样</span><span style="color: black;">能够</span>进行SEO优化。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">虽然SaaS平台在某些方面可能有<span style="color: black;">有些</span>限制，但大<span style="color: black;">都数</span>现代SaaS平台都<span style="color: black;">供给</span>了足够的工具和功能来进行有效的SEO优化。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>你有时间去油管上<span style="color: black;">瞧瞧</span><span style="color: black;">有些</span>SEO大神做的视频，<span style="color: black;">必定</span>会对你有<span style="color: black;">帮忙</span>。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">这年头，靠人不如靠己，自己学会了本事，最起码的，不会被轻易割韭菜。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">无论啥网站，要做SEO都得遵从<span style="color: black;">有些</span>最基本的<span style="color: black;">规律</span>，否则，不可能做好。以下是<span style="color: black;">有些</span>关键<span style="color: black;">过程</span>，<span style="color: black;">大众</span><span style="color: black;">能够</span>参考：</span></span></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;">搞定关键词：</span></strong><span style="color: black;">确定与你的业务<span style="color: black;">关联</span>的关键词，并在网站内容中<span style="color: black;">恰当</span><span style="color: black;">运用</span>这些关键词。</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">内容优化：</span></strong><span style="color: black;"><span style="color: black;">保证</span>你的网站内容高质量、原创，并<span style="color: black;">包括</span>适当的关键词</span>。<span style="color: black;">同期</span>保持内容更新，以<span style="color: black;">增多</span>搜索引擎对你网站的关注。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">元标签优化：</span></strong><span style="color: black;"><span style="color: black;">包含</span>页面标题、描述标签和关键词标签。大<span style="color: black;">都数</span>SaaS平台<span style="color: black;">准许</span>你在<span style="color: black;">每一个</span>页面上自定义这些标签。</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">元标签（Meta Tags）</span></span><span style="color: black;">是嵌入在网页HTML代码中的标签，用于<span style="color: black;">供给</span>关于网页的信息给搜索引擎和浏览器。尽管元标签不会在网页的可见部分<span style="color: black;">表示</span>，但它们在SEO中起着重要的<span style="color: black;">功效</span>。</span></span><span style="color: black;"><span style="color: black;">想搞清楚这个东西，自己去网站上搜索学习资料学习吧。</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">URL结构：</span></strong><span style="color: black;"><span style="color: black;">保证</span>URL简洁明了，<span style="color: black;">包括</span>关键词。大<span style="color: black;">都数</span>SaaS平台<span style="color: black;">准许</span>你自定义URL。</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">图像优化：</span></strong><span style="color: black;"><span style="color: black;">运用</span>描述性文件名和alt标签来优化图像。</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">内链和外链：</span></strong><span style="color: black;">在你的网站内部<span style="color: black;">创立</span>良好的链接结构，<span style="color: black;">同期</span>争取<span style="color: black;">得到</span><span style="color: black;">外边</span>网站的链接。</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">移动优化：</span></strong><span style="color: black;"><span style="color: black;">保证</span>你的网站在移动设备上的<span style="color: black;">表示</span>效果良好，这是搜索引擎排名的重要<span style="color: black;">原因</span>之一。</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">页面加载速度：</span></strong><span style="color: black;"><span style="color: black;">尽可能</span><span style="color: black;">加强</span>网站的加载速度。许多SaaS平台<span style="color: black;">供给</span>了优化工具或<span style="color: black;">意见</span>。</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">社交<span style="color: black;">媒介</span>集成：</span></strong><span style="color: black;">在网站上添加社交<span style="color: black;">媒介</span>分享按钮，<span style="color: black;">增多</span>内容的传播和<span style="color: black;">揭发</span>。</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">分析和监控：</span></strong><span style="color: black;"><span style="color: black;">运用</span>工具（如Google Analytics）监控你的网站流量和用户<span style="color: black;">行径</span>，并<span style="color: black;">按照</span>数据<span style="color: black;">持续</span>优化SEO策略。</span></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">在选SaaS平台的时候，<span style="color: black;">必定</span>要搞清楚这个平台<span style="color: black;">是不是</span>支持<span style="color: black;">以上</span>的这些功能和优化<span style="color: black;">办法</span>。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">好的SaaS网站构建平台有这些功能，并<span style="color: black;">供给</span>SEO工具和指南。</span></span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">不要问小C用的是哪个平台，他是不会说的，不想做<span style="color: black;">宣传</span>。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">然则</span>，<span style="color: black;">倘若</span>你想和小A和小C探讨一下小白应该怎么做网站，以及建站过程中遇到了<span style="color: black;">有些</span>问题搞不定，倒是<span style="color: black;">能够</span>联系<span style="color: black;">她们</span>。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">她们</span>是过来人，遇到了建站过程中的<span style="color: black;">非常多</span>问题，<span style="color: black;">晓得</span><span style="color: black;">怎样</span><span style="color: black;">处理</span>。小C总结的PPT<span style="color: black;">亦</span><span style="color: black;">能够</span>发给<span style="color: black;">大众</span>。</span></span></p>
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