7wu1wm0 发表于 2024-11-12 08:05:29

仔细算算,你的百度推广费浪费了多少?


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      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">自打魏则西事件<span style="color: black;">败兴</span>,做百度竞价的<span style="color: black;">伴侣</span>是愁上加愁。以前是靠百度打个<span style="color: black;">宣传</span>,花费高,<span style="color: black;">此刻</span>不仅花费更高,门槛<span style="color: black;">亦</span>高了起来。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">博主</span>从一位从事百度竞价工作的<span style="color: black;">伴侣</span>那里得知,<span style="color: black;">此刻</span><span style="color: black;">她们</span>每月百度竞价的推广<span style="color: black;">花费</span>高达六七十万。与此<span style="color: black;">同期</span>,百度对推广对<span style="color: black;">她们</span>的限制<span style="color: black;">要求</span><span style="color: black;">亦</span>多了起来。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">日前</span>所有的行业几乎都遇到同一个瓶颈,竞价钱不少花,效果却大不如前!</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">百度推广太烧钱</strong></p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">做竞价难!老板要省钱又要效果,可竞价只要钱!</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/ca100080cfec9d6c3b5~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730100918&amp;x-signature=BGPgVUQUHZiMa7Rx7Lg8h3EtHn8%3D" style="width: 50%; margin-bottom: 20px;"></p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">概括<span style="color: black;">来讲</span>,<span style="color: black;">引起</span>竞价推广烧钱的<span style="color: black;">原由</span><span style="color: black;">重点</span>在于一下两方面:</strong></p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">本身市场竞争激烈,<span style="color: black;">引起</span>点击单价只增不减。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">效率低下,钱花不到刀刃儿上,好多推广<span style="color: black;">花费</span>都浪费了!</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">做竞价,吾日三省吾身 有效点击率是多少?<span style="color: black;">每日</span>点击多少次就把你当天的<span style="color: black;">宣传</span><span style="color: black;">花费</span>完了,<span style="color: black;">实质</span>上询盘的有多少? 无效点击率是多少?<span style="color: black;">哪些</span>与你业务<span style="color: black;">无</span>直接关系的,只是<span style="color: black;">查询</span>资料的<span style="color: black;">哪些</span>给百度帮忙收费的客户点击了多少次? 恶意点击率是多少?这是最无奈、最令人气愤的。据估算,仅“恶意点击”这一项就浪费了60%以上的<span style="color: black;">宣传</span>费!</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">自互联网兴盛起来,互联网被<span style="color: black;">叫作</span>为第五大<span style="color: black;">媒介</span>,其营销效果比传统<span style="color: black;">媒介</span><span style="color: black;">有没有</span>法超越的<span style="color: black;">优良</span>。尽管百度竞价“烧钱”,但新兴的“新<span style="color: black;">媒介</span>营销推广”效果却质优价廉。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">新<span style="color: black;">媒介</span>营销有效的降低了营销成本</strong></p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">一方面,新<span style="color: black;">媒介</span>不仅使企业宣传品牌的方式多元化,<span style="color: black;">况且</span>更好的降低了营销的成本。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">过去<span style="color: black;">非常多</span>企业花<span style="color: black;">非常多</span>钱建一个官方网站,<span style="color: black;">一直</span>的推广,<span style="color: black;">持续</span>地花钱,但效果<span style="color: black;">常常</span>并<span style="color: black;">不睬</span>想。而新<span style="color: black;">媒介</span><span style="color: black;">供给</span>了<span style="color: black;">更加多</span>免费的开放平台,并具资源共亨。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>在开心网<span style="color: black;">创立</span>官方账户,在豆瓣<span style="color: black;">创立</span>兴趣小组,在天涯<span style="color: black;">创立</span>品牌空间,在<span style="color: black;">外链</span><span style="color: black;">博客</span><span style="color: black;">创立</span>官方<span style="color: black;">博客</span>,在百度百科<span style="color: black;">创立</span>品牌词条,在QQ上<span style="color: black;">创立</span>粉丝群,在自己的官方网站上<span style="color: black;">创立</span>互动有奖游戏。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">另一方面,新<span style="color: black;">媒介</span>不仅<span style="color: black;">提高</span>低成本的平台,<span style="color: black;">况且</span><span style="color: black;">供给</span>了低成本的传播。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span>商家信息,在传统<span style="color: black;">媒介</span>时代,要花巨资去推广,而在新<span style="color: black;">媒介</span>时代,只要你的内容让网民觉得有趣或有价值,就会帮你免费传播。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>某一信息,从信息源到N个张三到N个李四到N个王五到N个赵六,这根链条,理论上<span style="color: black;">能够</span>无限延长,并且理论上<span style="color: black;">能够</span>呈现出倍数的病毒式传播效应。一篇软文<span style="color: black;">倘若</span>找一个大V或网红,传播速度会非常的快。至于大V资源,<span style="color: black;">各样</span>新<span style="color: black;">媒介</span>营销平台都会有自己的资源。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以三米新<span style="color: black;">媒介</span>为例,仅“<span style="color: black;">微X</span>大号”一项资源,数量就接近有800个。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/ca30002feb022c0b829~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730100918&amp;x-signature=AgRFABL3O6HoD4OZ9ZnKIznka1I%3D" style="width: 50%; margin-bottom: 20px;"></p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">市场残酷,不做<span style="color: black;">宣传</span>境遇只会更残酷,优胜劣汰的时代,<span style="color: black;">无</span><span style="color: black;">宣传</span>,<span style="color: black;">无</span>知名度,<span style="color: black;">无</span>人<span style="color: black;">晓得</span>,<span style="color: black;">制品</span>怎能打开市场?</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">按照</span>中小企业的发展<span style="color: black;">需要</span><span style="color: black;">来讲</span>,新<span style="color: black;">媒介</span>既能满足企业推广的<span style="color: black;">需要</span>,又适应时代的特点,利用网络,顺利<span style="color: black;">得到</span><span style="color: black;">海量</span>的潜在客户。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">试想一下,<span style="color: black;">倘若</span>你把你的网站以百度快照的方式放在<span style="color: black;">第1</span>页、第二页上,无论客户点击多少次,都不收费,并且,<span style="color: black;">每日</span>24小时都不消失,点击越多,网站的位置越靠前,是不是一种最经济最实惠最好的<span style="color: black;">办法</span>呢?</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/c5f00084cc1ad85b750~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730100918&amp;x-signature=FDxkFifrQnhLxOnx%2FYy98WiHQfs%3D" style="width: 50%; margin-bottom: 20px;"></p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">三米是一家专注社会化营销的服务商,<span style="color: black;">经过</span><span style="color: black;">媒介</span>矩阵已覆盖了<span style="color: black;">微X</span>、<span style="color: black;">博客</span>、<span style="color: black;">资讯</span><span style="color: black;">媒介</span>等<span style="color: black;">途径</span>,不仅接入今日头条、腾讯系、百度系等头部<span style="color: black;">媒介</span>,还与众多个行业类<span style="color: black;">媒介</span><span style="color: black;">创立</span>了合作。除了合作<span style="color: black;">媒介</span>外,三米区别于其他同行业<span style="color: black;">机构</span>的是,<span style="color: black;">拥有</span>手机APP<span style="color: black;">开发</span>服务,不仅能满足传播范围的广度,更能<span style="color: black;">精细</span>覆盖区域移动平台,满足本地化<span style="color: black;">宣传</span>主移动营销的深度<span style="color: black;">需要</span>。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">三米新<span style="color: black;">媒介</span>,质优价廉 随时加我<span style="color: black;">微X</span>咨询 18754113279</p>
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