nykek5i 发表于 2024-11-12 08:41:24

百度代运营企业手把手教你:百度推广营销客户端操作流程!


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">要做百度竞价推广就离不开百度营销客户端,<span style="color: black;">能够</span><span style="color: black;">经过</span>百度推广营销客户端操作一切竞价推广账户后台,<span style="color: black;">每一个</span>竞价推广专员必懂的软件,但<span style="color: black;">针对</span>新手<span style="color: black;">来讲</span>,想要<span style="color: black;">认识</span>它就可能需要多花点时间了。今天百度代运营<span style="color: black;">机构</span>米可就带<span style="color: black;">大众</span><span style="color: black;">一块</span>来<span style="color: black;">瞧瞧</span><span style="color: black;">怎样</span>操作百度营销客户端。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、</span>添加账户</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">打开百度推广营销客户端页面,点击添加账户,输入账户名和<span style="color: black;">秘码</span><span style="color: black;">就可</span>添加到账户管理平台</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/a958b22e14d6427b93e3c4f7dc3668ef~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730101565&amp;x-signature=fixJoHlsl85IdeMHL0DzM1qbtus%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、</span>账户</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">选取</span>一个或多个百度推广账户打开进入</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/b1b0ec22e77f4490abd6499c7cdd1a96~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730101565&amp;x-signature=xVeWJTsjImJHSa9MN0OrbLa3dzY%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、</span>百度推广户端的添加</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、添加/<span style="color: black;">基本</span>介绍</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span>相应物料层级点击工具栏左侧的添加按钮添加物料。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span>在物料列表中右键添加物料。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、添加/计划</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">右键添加计划,填写单元名<span style="color: black;">叫作</span>、出价、<span style="color: black;">选取</span>竞价推广业务,最后点击“创建竞价推广计划并转到关键词”即创建成功。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、添加/单元</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在对应的计划下添加单元,按右键添加竞价推广单元,填写<span style="color: black;">拜访</span>网址,可修改单元名。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、添加/关键词</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">找到要添加的关键词栏,在它下方点击添加<span style="color: black;">就可</span>添加关键词,找好的关键词可直接复制在编辑框内,最后设置出价,<span style="color: black;">保留</span><span style="color: black;">就可</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5、添加/创意</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">添加创意,会生成一条无任何内容的创意,<span style="color: black;">表示</span>报错,<span style="color: black;">按照</span>报错提示,填写创意标题和创意描述1。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">6、添加/批量添加</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>想要一次性创建多个单元、关键词、创意;</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>添加多个关键词:点击关键词栏,再点击下方的批量添加,左侧<span style="color: black;">选取</span>需要添加关键词的单元,右侧填写关键词,<span style="color: black;">倘若</span>有符合模板的csv文件则可直接导入。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/3fc6a7410c674089ba0325cbc37d3b8a~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730101565&amp;x-signature=qSJNv%2BvQ3Yva%2FUhz19D9%2BZuI8%2BY%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">4、</span>百度推广营销客户端的修改</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、修改/列表、编辑区修改</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">列表:在物料列表中直接修改内容</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">编辑区:<span style="color: black;">亦</span>可在物料区的下方框里进行修改</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、级改</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span>将指定的某个字或词替换掉(文字替换)</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span>将指定的出价<span style="color: black;">加强</span>或降低(高级出价更改)</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span>在指定的词前后<span style="color: black;">增多</span>新词(前后缀<span style="color: black;">插进</span>)</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span>删除、更改网址(高级网址更改)</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">操作入口:单击右键下拉<span style="color: black;">选取</span>就能看见工具栏下拉<span style="color: black;">选取</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、修改/复制、剪切、粘贴、则除</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">可单击右键进行<span style="color: black;">选取</span>操作,<span style="color: black;">亦</span>可用快捷键操作</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、修改/还原</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">点击工具栏的“还原”按钮、右键、快捷键(<span style="color: black;">倘若</span>物料更改了好几次,还原时将还原物料<span style="color: black;">近期</span>一次下载后的物料状态)</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">5、</span>百度推广营销客户端报告</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、报告下载、查看</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">工具栏的右上方有人“下载/查看数据信息”,<span style="color: black;">能够</span><span style="color: black;">选取</span>下载的指定日期的数据信息,确认后指定日期内的层级所有的物料数据信息均会下载下来。物料列表中展现的数据信息支持导出或直接负责到Excel。<span style="color: black;">意见</span><span style="color: black;">选取</span>数据范围:“<span style="color: black;">选取</span>其他指标”。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、报告/搜索词报告</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">支持独立的搜索词报告,<span style="color: black;">能够</span>进行筛选和添加为关键词/否定关键词,支持导出到exce1文件中</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">企业<span style="color: black;">能够</span>全面<span style="color: black;">认识</span>竞价推广账户的<span style="color: black;">状况</span>,并制定相应的优化策略。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/f557a5a909d544198265f4fdf6b3c47c~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730101565&amp;x-signature=cDhG2LngzgxSfQj0HheiYn%2FgSDQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以上<span style="color: black;">便是</span>今天关于百度竞价推广客户端的<span style="color: black;">所有</span>内容,<span style="color: black;">期盼</span>能<span style="color: black;">帮忙</span>到<span style="color: black;">大众</span>。<span style="color: black;">倘若</span>你有<span style="color: black;">更加多</span>关于百度竞价运营方面的问题,欢迎<span style="color: black;">一块</span>探讨、细聊,<span style="color: black;">倘若</span>你为百度竞价<span style="color: black;">宣传</span>效果<span style="color: black;">不良</span>等问题而苦恼的话,不妨<span style="color: black;">思虑</span>一下米可网络,<span style="color: black;">咱们</span>专业的百度代运营团队将为您<span style="color: black;">供给</span>一站式服务,<span style="color: black;">帮忙</span>你<span style="color: black;">提高</span>竞价推广效果。</p>




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