AB干货 | 跨境独立站新玩法？一文读懂POD模式
<img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfOibtAibvUaJSV664A8pK4brXCB7ibor3DRMw74rW4zUXBVgB5vcwuqUVQ/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3Yfl9PuY8vgyMt0ICzkbOM9HzprKiay1SS1NwnW1waES0XRibSnibibH0darg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">POD模式</strong></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfrgM6Paoz6pSMnHn5TJDpJoJ9n1gwkibdZv9KRm3fIP1TsySJWU5Wp1w/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">POD，许多人看到这词，有点陌生又有些<span style="color: black;">熟练</span>，<span style="color: black;">亦</span>许会想到一代人青春回忆的苹果iPod，<span style="color: black;">亦</span>许会想到它最直白的翻译豌豆荚，是<span style="color: black;">非常多</span>豆子的容器，<span style="color: black;"><strong style="color: blue;">但<span style="color: black;">针对</span>许多卖家而言，它<span style="color: black;">表率</span>着<span style="color: black;">制品</span>同质化严重困境下的一个<span style="color: black;">处理</span><span style="color: black;">方法</span>，即POD按需定制。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">此前AsiaBill在<a style="color: black;"><span style="color: black;"><strong style="color: blue;">《两年时间，许多跨境电商卖家都emo了》</strong></span></a><span style="color: black;">文案</span>里就提及——</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">两年前，跨境人以为老外只要“便宜量大”，拼命上架<span style="color: black;">哪些</span>可能自己都没见过实物、不<span style="color: black;">认识</span>的<span style="color: black;">制品</span>，只要能卖出去搞到钱就好；<strong style="color: blue;">两年后，<span style="color: black;">她们</span><span style="color: black;">发掘</span>琳琅满目的中国商品，<span style="color: black;">已然</span><span style="color: black;">不可</span>单靠价低吸引国外消费者了，<span style="color: black;">她们</span><span style="color: black;">起始</span><span style="color: black;">科研</span>起个性化，<span style="color: black;">例如</span>POD</strong>（Print on Demand，按需打印/印刷，简单<span style="color: black;">来讲</span><span style="color: black;">便是</span>来图定制，一件代发）。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">严重的<span style="color: black;">制品</span>同质化是大<span style="color: black;">都数</span>跨境卖家都会遇到的问题，</strong></span>而<span style="color: black;">处理</span>方式除了<span style="color: black;">研发</span>新品外，<span style="color: black;">便是</span>尝试POD定制<span style="color: black;">制品</span>模式。</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfpPt3S7gGYDiaAKaAFZVAghSApUuPbUMGdvibuhg5vhCyiau2btlZ0845w/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">什么是POD</strong></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfoGNVCoeFmOCrW85DUz4grSCYfpD14CxWaMbwjWPwrgUtZafo6pJnlg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">POD，英文Print on Demand缩写，翻译过来<span style="color: black;">便是</span>按需打印。其实很好理解，<span style="color: black;">便是</span>客户给你图案<span style="color: black;">或</span>创意，你<span style="color: black;">按照</span>客户<span style="color: black;">需要</span>设计<span style="color: black;">或</span>排版打印出来，把<span style="color: black;">制品</span>定制成客户想要的<span style="color: black;">制品</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这种模式大家<span style="color: black;">能够</span>看到国内<span style="color: black;">已然</span>有不少卖家在运营了，有些是比较入门的<span style="color: black;"><strong style="color: blue;">来图定制相册，</strong></span>有些是视频直播<span style="color: black;"><strong style="color: blue;">激光雕刻个人车牌到钥匙挂件上，</strong></span>还有<span style="color: black;"><strong style="color: blue;">手工艺人定制捏脸娃娃……</strong></span>POD模式玩法不一，可供定制的品类的<span style="color: black;">亦</span>五花八门。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">但POD模式其实鼻祖在海外，最早始于20世纪80年代，<span style="color: black;"><strong style="color: blue;"><span style="color: black;">重点</span>是图书印刷行业满足个性化印刷、减少浪费以及印刷品一步到位的<span style="color: black;">需求</span>，</strong></span>例如<span style="color: black;">有些</span>客户需要购买<span style="color: black;">有些</span>专业和学术性但<span style="color: black;">已然</span>绝版的图书，出版社就推出按需印刷<span style="color: black;">（POD）</span>这项服务，<span style="color: black;"><strong style="color: blue;">而近几年在海外爆火，玩法更加多样透彻，<span style="color: black;">亦</span>更智能化。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">POD<span style="color: black;">制品</span>最大的<span style="color: black;">优良</span>是退货率极低。</strong></span><span style="color: black;">由于</span>是定制化的<span style="color: black;">制品</span>，<span style="color: black;">因此</span>除质量问题外是<span style="color: black;">不可</span>退货的，<span style="color: black;">这般</span>卖家几乎<span style="color: black;">无</span>退换货损失，<span style="color: black;">况且</span>这个免责条款是被欧美大<span style="color: black;">都数</span>国家的法律所认可，卖家就有很<span style="color: black;">知道</span>的利润计算<span style="color: black;">基本</span>，<span style="color: black;"><strong style="color: blue;">只要<span style="color: black;">思虑</span>好建站运营、流量转化、支付物流等成本，剩下的利润就很好预估了。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">同期</span>，定制<span style="color: black;">制品</span>的<span style="color: black;">最后</span>风格基本取决于消费者，<span style="color: black;">因此呢</span><span style="color: black;"><strong style="color: blue;">即便是同质化<span style="color: black;">亦</span>基本满足用户<span style="color: black;">需要</span>。</strong></span><span style="color: black;">另一</span>，POD模式对新手卖家更加友好，<span style="color: black;">由于</span>是定制类，<span style="color: black;"><strong style="color: blue;"><span style="color: black;">常常</span>不需要囤积<span style="color: black;">制品</span>，资金压力更小，</strong></span>找好供应链后，消费者给出<span style="color: black;">需要</span><span style="color: black;">详细</span>制作<span style="color: black;">就可</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后，则是<span style="color: black;"><strong style="color: blue;">POD模式<span style="color: black;">持有</span>天然的防侵权屏障，</strong></span>大部分是消费者个性化的图案定制，避免了侵权可能性，<span style="color: black;"><strong style="color: blue;"><span style="color: black;">亦</span>降低了卖家的经营<span style="color: black;">危害</span>，</strong></span>POD模式还<span style="color: black;">拥有</span>很强的<span style="color: black;">广泛</span>性及适应性，适用于绝大<span style="color: black;">都数</span>类别，<span style="color: black;">针对</span>已选类别的卖家，<span style="color: black;"><strong style="color: blue;">只需<span style="color: black;">供给</span>定制服务，而无需更换<span style="color: black;">制品</span>品类。</strong></span></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfpPt3S7gGYDiaAKaAFZVAghSApUuPbUMGdvibuhg5vhCyiau2btlZ0845w/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">POD品类<span style="color: black;">选取</span></strong></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3Yft7BVvMIL8N6VGqRgPkaCoDOnTy5ms2cJs2Gu9teL0X54ibZHSWHVKibg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">近几年海外消费者<span style="color: black;">针对</span>POD服务的<span style="color: black;">需要</span><span style="color: black;">持续</span>上涨，常规的<span style="color: black;"><strong style="color: blue;">服装、首饰、抱枕、水杯、玩偶、相册、贺卡、手机壳等品类礼物，</strong></span><span style="color: black;"><strong style="color: blue;">一旦经过POD定制，祝福<span style="color: black;">亦</span>变得温暖而<span style="color: black;">详细</span>。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">POD<span style="color: black;">一般</span>采用热转印、烫印、直喷、影雕、激光、针织、UV等工艺，</strong></span><span style="color: black;">常常</span>需要定制<span style="color: black;">制品</span>本身有<span style="color: black;">必定</span>平面，<span style="color: black;">这般</span><span style="color: black;">才可</span>方便打印图案。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">因此</span>服装类平面<span style="color: black;">很强</span>，是印刷定制图案的极佳载体，</strong></span>像T恤、裤子、袜子、围巾等，<span style="color: black;">有些</span>团体<span style="color: black;">亦</span>会批量定制工作服、队服、校服等，这类订单<span style="color: black;">一般</span>图案简单、订单量大，<span style="color: black;">更易</span>实现POD，但这类服装定制<span style="color: black;">常常</span>更注重性价比，<span style="color: black;">因此呢</span>利润将被压缩。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">按照</span>德勤消费者评论报告<span style="color: black;">表示</span>，超过50%的美国消费者<span style="color: black;">暗示</span>有兴趣为自己、<span style="color: black;">伴侣</span>和家人购买个性化<span style="color: black;">制品</span>，<span style="color: black;"><strong style="color: blue;">五分之一的消费者愿意为个性化或独家<span style="color: black;">制品</span>多支付20％的价格。</strong></span>团服则很难让消费者支付更高溢价。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">礼品<span style="color: black;">亦</span>是POD定制的最大类别，<span style="color: black;"><strong style="color: blue;"><span style="color: black;">由于</span>礼品<span style="color: black;">常常</span><span style="color: black;">拥有</span>纪念<span style="color: black;">道理</span>，<span style="color: black;">因此</span>大<span style="color: black;">都数</span>人<span style="color: black;">期盼</span>它是独一无二的，</strong></span>尤其是在情人节、母亲节、父亲节、感恩节、圣诞节等表情感表达的特殊时刻，一份专属的定制礼品更见心意。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">同期</span>，许多品类<span style="color: black;">制品</span>都<span style="color: black;">能够</span>归到礼物范畴，<span style="color: black;">包含</span><span style="color: black;"><strong style="color: blue;">杯子、钢笔、香水、相册、印章、摆件、眼镜、汽配、毛毯、手提袋</strong></span>等等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">还有<span style="color: black;"><strong style="color: blue;">消费者<span style="color: black;">按照</span>实用<span style="color: black;">需要</span>定制<span style="color: black;">制品</span>，</strong></span><span style="color: black;">例如</span>定制专属的挪车号码牌，定制含有宠物名字及主人<span style="color: black;">tel</span>的宠物项圈，定制阿兹海默老人防丢手环等等。</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfpPt3S7gGYDiaAKaAFZVAghSApUuPbUMGdvibuhg5vhCyiau2btlZ0845w/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">POD融入AI</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">POD的设计模式，<span style="color: black;"><strong style="color: blue;"><span style="color: black;">一般</span>分为顾客上传以及固定素材两种，</strong></span>顾客上传由买家<span style="color: black;">自动</span>上传<span style="color: black;">照片</span>、编辑文字和设计样式，固定素材则由卖家设定好固定区间，消费者在范围内进行设计，自定义上传素材编辑文字等，需要<span style="color: black;">重视</span>，<span style="color: black;"><strong style="color: blue;">最好避免单个<span style="color: black;">制品</span>避免<span style="color: black;">太多</span>的选项，</strong></span>太多的颜色或款式选项会让人难以做出<span style="color: black;">选取</span>，<span style="color: black;">引起</span>最后放弃订单。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">但随着科技的进步，<span style="color: black;"><strong style="color: blue;"><span style="color: black;">此刻</span>越来越多POD卖家尝试加入智能化AI生成客户所需图案，</strong></span><span style="color: black;">例如</span><span style="color: black;">按照</span>消费者<span style="color: black;">需要</span>进行<span style="color: black;">名人</span>、宠物等图像全身动漫化，并<span style="color: black;">供给</span>多种动漫风格供消费者<span style="color: black;">选取</span>，再<span style="color: black;">例如</span><span style="color: black;">按照</span>消费者的文字描述生成一张独一无二的画作，这个自AIGC<span style="color: black;">显现</span>后便<span style="color: black;">能够</span>实现，<span style="color: black;"><strong style="color: blue;"><span style="color: black;">此刻</span><span style="color: black;">亦</span>越来越多AI算法<span style="color: black;">能够</span>实现这个功能。</strong></span></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfsxV6bn8NIjKyrAxw86RicJNSfrL6C2wibobSw3cRyf3tP15uXx90mJicw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">图源自小红书，Midjourney生成</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此刻</span>AI<span style="color: black;">已然</span>能<span style="color: black;">按照</span>用户<span style="color: black;">各样</span>简单指令生成各类效果图，<span style="color: black;">能够</span><span style="color: black;">帮忙</span>用户<span style="color: black;">经过</span>自己手绘图像生成渲染效果图，不论是抽象草图还是普通线稿，<span style="color: black;"><strong style="color: blue;">能激发消费者的想象力，刺激购买自己设计<span style="color: black;">制品</span>的欲望。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">美国<span style="color: black;">日前</span>是POD<span style="color: black;">需要</span>的最大市场，<span style="color: black;">由于</span>美国人崇尚自由、个性，消费力又强，</strong></span><span style="color: black;">因此</span>POD<span style="color: black;">制品</span><span style="color: black;">始终</span>很受欢迎。要进入POD<span style="color: black;">行业</span>的话，像亚马逊、Etsy都有专门的POD板块。<span style="color: black;"><strong style="color: blue;"><span style="color: black;">另外</span>，还<span style="color: black;">能够</span>用shopify、店匠、woocommerce等方式<span style="color: black;">创立</span>自己的POD独立网站，在上面销售你<span style="color: black;">日前</span><span style="color: black;">把握</span>柔性供应链的品类。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">最好还能利用API接入<span style="color: black;">有些</span>AI设计工具，让消费者能在卖家独立站中快速生成自己想要的定制图案。</strong></span>但需要<span style="color: black;">重视</span>，在<span style="color: black;">制品</span><span style="color: black;">照片</span>方面，除了<span style="color: black;">安置</span>未设计的<span style="color: black;">制品</span>实物<span style="color: black;">照片</span>外，还需要<span style="color: black;">安置</span><span style="color: black;">有些</span>打印的<span style="color: black;">制品</span>实物<span style="color: black;">照片</span>和<span style="color: black;">实质</span>场景<span style="color: black;">照片</span>，它<span style="color: black;">表示</span>了<span style="color: black;">制品</span>的<span style="color: black;">最后</span>效果，以避免最后产生消费争议。</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfpPt3S7gGYDiaAKaAFZVAghSApUuPbUMGdvibuhg5vhCyiau2btlZ0845w/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">POD门槛低</strong></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfeRuG9Ysf1btXkYV4Ze115BuVrpzU6lbh7icTY7GicsicxuOGklIke0Ttw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">POD模式在世界各地逐步普及开来，<span style="color: black;">因此</span><span style="color: black;">倘若</span>卖家是新手，<span style="color: black;">或</span><span style="color: black;">制品</span>类目<span style="color: black;">非常</span>合适，不妨尝试下POD模式，<span style="color: black;"><strong style="color: blue;">这是跨境电商的另一种玩法，<span style="color: black;">亦</span>是门槛较低的玩法。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">尤其是一件代发，<span style="color: black;">亦</span>适合加入POD模式。</strong></span>卖家充当供应商和客户之间的中间人，不处理<span style="color: black;">制品</span>，利润来自客户的价格与从供应商处购买<span style="color: black;">制品</span>的成本之间的差额。</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfXYmQCcsokpYwDcKvdAhSxU0cMHm0XOfFnelbol4mgtgt2kdp5YKGZw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">如图，你与供应商合作，并使用其图像在Facebook等网站上做<span style="color: black;">宣传</span>。一位客户<span style="color: black;">拜访</span>你的网站并以30 美元的价格订购了一个<span style="color: black;">制品</span>。假设网站<span style="color: black;">宣传</span><span style="color: black;">花费</span>为5美元，从供应商处采购<span style="color: black;">花费</span>为15美元，将有10美元的利润。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">加入POD模式后，随着订单的到来，你的POD供应商会将客户设计打印在<span style="color: black;">制品</span>上，并发货给客户，<span style="color: black;"><strong style="color: blue;">这种适合追求创意的卖家，<span style="color: black;">能够</span>将自己的设计货币化，<span style="color: black;">加强</span><span style="color: black;">制品</span>附加值，<span style="color: black;">况且</span>不必担心库存和物流。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">一件代发+POD，不止<span style="color: black;">起步</span>成本低，<span style="color: black;">能够</span>进行无库存管理，还<span style="color: black;">能够</span>为消费者<span style="color: black;">供给</span>广泛的<span style="color: black;">制品</span><span style="color: black;">选取</span>，</strong></span><span style="color: black;">能够</span>灵活测品，尝试多个市场趋势，而无需承担财务<span style="color: black;">危害</span>。这种模式，<span style="color: black;">亦</span>许单量并不如通用<span style="color: black;">制品</span>多，但利润非常可观，<span style="color: black;">能够</span>做出品质和差异，<span style="color: black;">同期</span><span style="color: black;">倘若</span>服务再跟上，可<span style="color: black;"><strong style="color: blue;">以沉淀<span style="color: black;">长时间</span>的用户价值，形成私域流量，从而降低转化成本。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">其实，POD模式最难的还是需要卖家选好品类，并找好成熟的柔性供应链，<span style="color: black;"><strong style="color: blue;">但AsiaBill觉得<span style="color: black;">咱们</span>身处中国，供应链的事儿就很容易<span style="color: black;">处理</span>了，你觉得呢？</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">不妨<span style="color: black;">起始</span>尝试POD这个跨境独立站的新玩法吧。</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YftGa7YplSbhibhBfNtPJd45l1mwLQNgSKumpeRF1Ob5zpr1UzCakQnwg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">文案</span><span style="color: black;">照片</span><span style="color: black;">源自</span>自Pexels、小红书及网络</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfpCibqHHxQIbDelgTf0K8COUKqLDiaJfXoxK6aHKC4P7NmLLyFwXN9EwA/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><a style="color: black;"><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3Yf5ibSE6d4PUvibGPhQhQDsTISqOqfviam9diapQqT67Y6hRcVZpEOkGy8sA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span></a><a style="color: black;"><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfJ4Giaw0t6aw3oEBP4T9ytHO8JgvdrFw0C6gYMn8X71FS9vauXOcSqqg/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span></a><a style="color: black;"><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3YfHYJ9CdbIgz66icicSj1cWrM7zia9uhYI9YrPBw5ibRFKvJLq8o4uBoiaVrQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span></a><img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3Yfl6n5WJuj5cqwibNU53lUqZrTKSY9EhNxoibSTrr65WL01BKIkDeh06dw/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">点击原文<span style="color: black;"><strong style="color: blue;"><span style="color: black;">起始</span>收款！</strong></span></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/tibaVnoIj6ohibSaZSrcDwepLO7VcoC3Yfts1855VCc97HmCg5HhicpjaHgAg62vkSvpa3WOzXibicYFwk4AiblYd9JQ/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
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