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外贸研发信到底该怎么写？首要要先清楚自己的目的是什么，区别类型的目的要协同区别的切入点和内容，今天就介绍几个平常的研发信切入点和内容模板。 
举荐新制品的研发信
意见标题：Arrivals of new xxx products
Dear [First name],
We just launched [Your product]. Its like [Your competitors product], but better. Competitive Advantage of the Product:
[Unique selling point #1]
[Unique selling point #2]
[Unique selling point #3]
Please contact me for any further information,free samples & prices will be sent for evaluation.
[Signature]
寻找采购的研发信
意见标题：Can you direct me to the right person？
Dear [First name]
My name is Mason and Im with [My company name]
I am writing to you in the hopes of finding the appropriate person who handles sourcing for your company. Would you mind pointing me towards the right person please, and the best way I might get in touch with them?
Thanks in advance,
[Signature]
客户痛点询问的研发信
意见标题：Tired of [pain point]?
Dear [First name]
Glad to hear that youre on the market for xxx products. We specialize in this field for xxx years.
Before working with us on xxx products, some of our clients often face the following challenges:
[Challenge #1][Challenge #2]
Are you experiencing either of these? Should you have any questions, please do not hesitate to contact us.
[Signature]
询问竞争对手满意度的研发信
意见标题：How is [competitors product] working out for you?
Dear [First name]
When browsing through your website, I noticed that you use [Your competitors product].
I work at [My company], which is similar to [Your competitors product].
Ive found that our customers prefer us because we provide not only competitive product offers but also additional features and services, such as low MOQ, certification of products, complimentary spares, popular packaging design, new product development, etc.
It might be worth considering switching over so youcan get all these benefits too! Let me know if you would be interested.
[Signature]
社交媒介联系的研发信
意见标题：We got what youve been looking for!
Dear [First name]
Your recent social media post on [linkedin/facebook/instagram/...] caught my attention.It seems that you are looking for [xxx products] for your company.
Our company perfectly offers the [xxx products] that youre looking for. How about we connect and discuss this in detail?
Let me know if you would be interested.
[Signature]
举荐信评论的研发信
意见标题：xxx products to increast market share
Dear [First name]
Hope everything goes well with you.
[Company A] increased its share of the European market by 30% by working with us on [Product B].
Heres what [Company A] had to say about us: [Customer testimonial]
Want to be our next success story?
Lets explore how we can specifically help your business.
Are you available for a quick call at [time and date]?
弥补外贸研发信知识
1.研发信内容：复制粘贴模板？高回复率的研发信就要这般写。
2.研发信标题：研发信标题这般写！想让客户不点开邮件都难。 
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发表于 2024-9-5 05:37:16